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Mobile App Marketing Jobs in Raleigh, NC (NOW HIRING)

Director of Engineering

Cary, NC · On-site

$160K - $190K/yr

Partner with Product, Sales, and Marketing teams to ensure technical solutions meet market demands * Oversee mobile app strategy and development to enhance user engagement and expand market reach ...

Partner with Product, Sales, and Marketing teams to ensure technical solutions meet market demands * Oversee mobile app strategy and development to enhance user engagement and expand market reach ...

Real Estate Agent

Raleigh, NC · Remote

$85K - $185K/yr

Free CRM tool (including a custom mobile app for when you're on the go!), marketing tools, transaction management system, e-signatures and more. * Customized training, live demos and a library of ...

Real Estate Agent

Raleigh, NC · Remote

$85K - $185K/yr

Free CRM tool (including a custom mobile app for when you're on the go!), marketing tools, transaction management system, e-signatures and more. * Customized training, live demos and a library of ...

Growth and Engagement Lead

Durham, NC · Hybrid

$124K - $186K/yr

... mobile advertising experiences more meaningful and rewarding for users, app publishers, and ... Collaborate with Marketing to design CRM tactics-including push notifications and segmentation-to ...

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Mobile App Marketing information

See Raleigh, NC salary details

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How much do mobile app marketing jobs pay per hour?

As of Aug 25, 2026, the average hourly pay for mobile app marketing in Raleigh, NC is $18.77, according to ZipRecruiter salary data. Most workers in this role earn between $16.83 and $17.31 per hour, depending on experience, location, and employer.

What is a mobile app marketing?

A Mobile App Marketing job involves promoting mobile applications to increase downloads, user engagement, and retention. Professionals in this role use various strategies such as App Store Optimization (ASO), paid advertising, social media, influencer partnerships, and email marketing. They analyze user data, track key performance metrics, and optimize campaigns to improve app visibility and user acquisition. The goal is to attract the right audience and maximize the app’s success in a competitive market.

What are the key skills and qualifications needed to thrive in mobile app marketing?

To thrive in Mobile App Marketing, you need a strong background in digital marketing, data analysis, and user acquisition strategies, often supported by a relevant degree or certification. Expertise in tools such as mobile attribution platforms (like Adjust or AppsFlyer), ad networks, app store optimization (ASO) software, and analytics suites is commonly required. Creativity, strong communication, and the ability to adapt quickly to changing trends are valuable soft skills in this role. These capabilities are crucial for launching successful campaigns, driving app downloads, and maximizing user engagement in a fast-paced, competitive landscape.

What are some common challenges faced in a mobile app marketing role?

Professionals in Mobile App Marketing often encounter challenges such as rapidly changing algorithms in app stores, high competition for user attention, and tracking accurate campaign performance across platforms. Staying updated with the latest trends and adapting strategies to new user behaviors or technology updates is a frequent part of the job. Additionally, balancing user acquisition costs with retention and engagement metrics can be complex, requiring collaboration with product, development, and creative teams. Overcoming these challenges is essential to ensuring sustained app growth and achieving marketing objectives.

What are popular job titles related to Mobile App Marketing jobs in Raleigh, NC?

For Mobile App Marketing jobs in Raleigh, NC, the most frequently searched job titles are:

Infographic showing various Mobile App Marketing job openings in Raleigh, NC as of June 2026, with employment types broken down into 76% Full Time, 20% Part Time, and 4% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $39,043 per year, or $18.8 per hour.

Director, Mobile Architecture

Habitat For Humanity Of Durham

Durham, NC • On-site

$120 - $160/hr

Other

Posted 19 days ago


Job description

Director, Mobile Architecture

Note: Fidelity will not provide immigration sponsorship for this position.

The Role

In this role, you will be part of a team of architects leading various mobile experiences, frameworks, and platforms, driving forward the app portfolio in Workplace Investing, as well as lead and collaborate on sophisticated enterprise wide mobile initiatives! You will have ownership over various parts of the mobile experience, responsible for the design, implementation, and quality, building enterprise grade mobile capabilities to be shipped to multiple mobile applications across the enterprise. You will work closely with the Product Area to address sophisticated and exciting business problems and recommend impactful architecture solutions for Fidelity’s Mobile experiences.

The Expertise and Skills You Bring

The following will help you succeed and thrive in this role:

  • Ability to learn quickly, be flexible, adaptable, and strive to excel in a fast paced, changing environment
  • Substantial experience leading and coordinating architecture for the development and deployment of key mobile apps and features, working across hybrid and native implementations
  • Extensive expertise with native and hybrid mobile frameworks including iOS, Android, Ionic Capacitor (or similar)
  • Adept at iOS development using Swift and/or Android development using Kotlin
  • Deep knowledge of client-side web technologies including Angular, JavaScript/TypeScript, HTML5, CSS3, etc.
  • Experience with proof-of-concept development and evangelization
  • Solid understanding of server-side/cloud architecture and technologies, like AWS
  • Proficient in principles of API design and it’s applications
  • Drive innovation by integrating AI-assisted tooling, GitHub agents, and intelligent automation into the engineering lifecycle
  • Influence and articulate architecture solutions to product, development and architecture leadership
  • Expertise in working across engineering and product teams, coordinating project work
  • Degree in engineering, computer science, or related field, with equivalent experience considered
The Team

The Mobile Architecture team is a fast-paced technology group that not only supports our product and engineering organizations, and bridges the communication and requirements gap between them as well. We strive to use modern technologies to deliver experiences for our mobile customers, applying innovative solutions that exceed our customer’s needs, embracing diversity of thought and experience.

As part of the WI Technology Architecture team you will be a key player in helping move us forward into our digital future and digital transformation of our business!

Experience Level

Director

Location
  • Durham, NC
  • Merrimack, NH
  • Smithfield, RI
Category

Information Technology

Work Arrangement

Most roles at Fidelity are Hybrid, requiring associates to work onsite every other week (all business days, M‑F) in a Fidelity office. This does not apply to Remote or fully Onsite roles. Some roles may have unique onsite requirements. Please consult with your recruiter for the specific expectations for this position.

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