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Marketing Manager Jobs in Normal, IL (NOW HIRING)

Popeyes

General Manager POP827

Bloomington, IL · On-site

Drive sales growth and profitability through operational excellence and local marketing * Manage scheduling, payroll, and administrative tasks efficiently * Build a positive team culture that ...

Popeyes

General Manager POP825

Bloomington, IL · On-site

Drive sales growth and profitability through operational excellence and local marketing * Manage scheduling, payroll, and administrative tasks efficiently * Build a positive team culture that ...

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Showing results 21-40

All JobsMarketing JobsMarketing Manager JobsMarketing Manager Jobs in Normal, IL

Marketing Manager information

See Normal, IL salary details

$32.3K

$81.6K

$142.2K

How much do marketing manager jobs pay per year?

As of Sep 4, 2026, the average yearly pay for marketing manager in Normal, IL is $81,623.00, according to ZipRecruiter salary data. Most workers in this role earn between $58,700.00 and $95,800.00 per year, depending on experience, location, and employer.

What does a marketing manager do?

Marketing managers oversee all marketing efforts of a company for its products and services. They supervise the marketing team, leading initiatives in identifying an audience, branding, brainstorming campaigns, creating budgets, and analyzing results for future use.

How does a marketing manager typically collaborate with sales and product teams to achieve business goals?

Marketing Managers regularly work closely with sales and product teams to ensure that marketing strategies align with business objectives. They coordinate campaigns with sales to generate qualified leads, and frequently gather feedback from the sales team to refine messaging and tactics. With product teams, Marketing Managers help launch new offerings by understanding product features and translating them into compelling value propositions for target audiences. This cross-functional collaboration is essential for creating cohesive go-to-market plans and achieving measurable results.

What are the key skills and qualifications needed to thrive as a marketing manager, and why are they important?

To thrive as a Marketing Manager, you need expertise in market research, strategic planning, and campaign development, often supported by a degree in marketing, business, or a related field. Familiarity with digital marketing platforms, analytics tools like Google Analytics, and CRM systems, as well as relevant certifications (e.g., HubSpot or Google Ads), is highly valuable. Leadership, creativity, and strong communication skills help you inspire teams and translate insights into effective marketing initiatives. These skills are crucial for driving business growth, maximizing ROI, and ensuring marketing efforts align with organizational goals.

What is the difference between Marketing Manager vs Marketing Coordinator?

AspectMarketing ManagerMarketing Coordinator
ResponsibilitiesDevelops marketing strategies, oversees campaigns, manages teamsSupports campaign execution, coordinates activities, handles administrative tasks
Required SkillsStrategic planning, leadership, analyticsCommunication, organization, basic marketing knowledge
Experience & CertificationsBachelor's degree, 3+ years experience, marketing certificationsBachelor's degree, entry-level or 1-2 years experience
Work EnvironmentOffice-based, managerial setting, cross-department collaborationOffice or remote, supporting marketing teams

The main difference between a Marketing Manager and a Marketing Coordinator lies in their scope of responsibilities and experience. Marketing Managers focus on strategic planning and leadership, while Marketing Coordinators support campaign execution and administrative tasks. Both roles are essential in marketing teams, with Managers overseeing overall strategies and Coordinators handling day-to-day activities.

How much money do marketing managers make?

Marketing managers typically earn a median annual salary of around $105,000, with salaries ranging from approximately $65,000 to over $160,000 depending on experience, industry, and location. They often require skills in market research, digital marketing tools, and strategic planning, and may hold certifications such as the Certified Marketing Management Professional (CMMP).

Is marketing management a high paying job?

Marketing managers typically earn higher salaries compared to many other roles, with compensation influenced by experience, industry, and location. They often have skills in data analysis, strategic planning, and digital marketing tools, which can contribute to higher earning potential.

What is the work of a marketing manager?

A marketing manager develops and implements marketing strategies to promote products or services, analyze market trends, and oversee advertising campaigns. They coordinate with sales teams, manage budgets, and use tools like analytics software to measure campaign effectiveness. Strong communication, leadership skills, and knowledge of digital marketing are essential for this role.

What jobs do marketing managers do?

Marketing managers develop and implement marketing strategies to promote products or services, oversee advertising campaigns, analyze market trends, and coordinate with sales teams. They often use tools like marketing analytics software and may manage budgets, teams, and timelines to achieve business objectives.

What jobs pay well in marketing?

High-paying marketing roles include Marketing Directors, Brand Managers, and Digital Marketing Managers, often requiring strong strategic skills and experience with data analytics and marketing tools. Salaries vary by industry and location but generally range from $80,000 to over $150,000 annually for senior positions.

What skills are needed for a marketing manager?

A marketing manager needs strong communication, strategic thinking, and leadership skills. Proficiency in data analysis, digital marketing tools, and project management are also essential for developing and executing effective marketing campaigns.
More about Marketing Manager jobs

What are the most commonly searched types of Marketing jobs in Normal, IL?

The most popular types of Marketing jobs in Normal, IL are:

What job categories do people searching Marketing Manager jobs in Normal, IL look for?

The top searched job categories for Marketing Manager jobs in Normal, IL are:

What cities near Normal, IL are hiring for Marketing Manager jobs?

Cities near Normal, IL with the most Marketing Manager job openings:

Marketing Manager jobs near you
Infographic showing various Marketing Manager job openings in Normal, IL as of August 2026, with employment types broken down into 83% Full Time, 15% Part Time, and 2% Contract. Highlights an 88% Physical, 2% Hybrid, and 10% Remote job distribution, with an average salary of $81,623 per year, or $39.2 per hour.

Spring 2027 Intern - Marketing (MBA)

Workiva

Clintonia, IL • On-site, Remote

$35/hr

Full-time, Part-time, Internship

Retirement

Posted 2 days ago

New

Workiva rating

9.9

Company rating: 9.9 out of 10

Based on 7 frontline employees who took The Breakroom Quiz

1st of 247 rated software companies

Job description

The Product Marketing - MBA Intern will collaborate with the Product Marketing team to define product market positioning and messaging. You will perform competitive analysis, assist with go-to-market launch strategies, and track performance. This role is crucial for developing and executing marketing initiatives for Workiva's products.

What You'll Do

  • Compile analyses and build financial models on customer trends and historical data to support product decision-making
  • Lead and execute ad-hoc analyses to support data-driven initiatives and strategic projects
  • Conduct performance analysis of existing products, including pricing, adoption, and usage trends
  • Contribute to quarterly planning by helping define forward-looking product strategies
  • Quantify and size markets, identifying competitors, key players, and market trends
  • Design creative analytics and visualizations to provide deeper performance insights for senior management
  • Perform go-to-market performance reviews, including win/loss analysis, to identify opportunities for improvement
  • Develop templates, tools, and communications to drive consistency in GTM processes, deliverables, and stakeholder alignment
  • Identify gaps in GTM deliverables or needs and propose practical solutions
  • Support the creation and refinement of marketing collateral through research and content curation
  • Build strong working relationships with sales, pre-sales, product management, enablement, services, customer success, and cross-marketing teams

What You'll Need

Minimum Qualifications

  • Undergraduate degree in Business or a related field of study
  • Currently enrolled in a full-time or part-time MBA program or similar graduate or advanced degree program
  • Minimum of 2 years work experience in strategic marketing

Preferred Qualifications

  • Possess proven leadership skills and the ability to influence and inspire your teams
  • Exhibit a self-starter mindset to execute in a fast-paced environment with minimal direction
  • Demonstrate a strong ability to develop and communicate product vision to your team, peers, and stakeholders
  • Possess excellent verbal, written, and interpersonal communication skills
  • Be proficient in Microsoft Office suite (e.g., Excel, Word, PowerPoint) or similar applications
  • Possess working knowledge in marketing automation or project management type systems (e.g., Marketo, Highspot, JIRA, Monday.com, HubSpot, GitHub)
  • Be self-motivated with strong propensity for action, results, and continuous improvement
  • Demonstrate exceptional organizational skills with the ability to multi-task and manage multiple processes, programs, and procedures simultaneously under pressure
  • Experience in SaaS or a similar industry
  • Examples of owning and delivering a major project or program

Travel Requirements & Working Conditions

  • Minimal travel
  • Reliable internet access for any period of time working remotely, not in a Workiva office

Location: This internship is primarily a remote opportunity. However, if you are located near one of our office hubs, you are welcome to work in a hybrid capacity and utilize our office spaces. Check out our article on Workplace Flexibility to learn more.

When can you expect to hear back?

We are committed to attending all career fairs and recruitment events before closing our positions. That means, this position might be open without updates for a few weeks to give us time to connect with all potential candidates before wrapping up the recruitment season. Check out our tentative timeline below to see when you can expect to hear from us!

Postings close: September 27, 2026

Engineering postings close: October 2, 2026

Interviews: Early to mid October

Offers : Late October

2027 Start Dates:

This position has opportunities to start in the Spring and Summer. Please see our start dates below and let us know your availability in your application.

Spring 2027 Internships: Monday, January 4, 2027 (15-20 hours per week max)

Summer 2027 Internships: Monday, May 17, 2027 (40/hours per week max)

How You’ll Be Rewarded

Salary range in the US: $35.00 - $35.00 401(k) participation and match

Paid sick leave

A unique opportunity to further your learning experience through additional internship seasons

Why Join Workiva

Workiva is the platform designed to bring confidence, control, and a competitive edge to the world’s most complex organizations. Our AI-powered platform unifies finance, risk, and sustainability on a single, secure foundation-ensuring data is trusted, traceable, and ready to act on. With an unbroken path from source to output, leaders gain confidence in their numbers, visibility into current and emerging risks, and the ability to move with speed and precision in a constantly changing world.

At Workiva, you’ll bring technology to market that executives, boards, and regulators depend on. The work you do here helps organizations navigate uncertainty, maintain trust, and make decisions that stand up to scrutiny. If you’re energized by meaningful challenges, inspired by collaborative teams, and motivated to help organizations turn uncertainty into advantage, we’d love to meet you.

Employment decisions are made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other protected characteristic.

Workiva is committed to working with and providing reasonable accommodations to applicants with disabilities. To request assistance with the application process, please email earlycareer@workiva.com .

Workiva employees are required to undergo comprehensive security and privacy training tailored to their roles, ensuring adherence to company policies and regulatory standards.

Workiva supports employees in working where they work best - either from an office or remotely from any location within their country of employment.

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