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Marketing Finance Analyst Jobs (NOW HIRING)

Lead and develop a high-performing finance team, focused analytical rigor, business partnership, and continuous improvement. * Represent marketing finance in cross-functional leadership forums ...

The Senior Analyst is responsible for developing financial insights and perspectives on marketing initiatives, product performance, and pricing strategy. This includes synthesizing data across ...

The Senior Analyst is responsible for developing financial insights and perspectives on marketing initiatives, product performance, and pricing strategy. This includes synthesizing data across ...

The Senior Analyst is responsible for developing financial insights and perspectives on marketing initiatives, product performance, and pricing strategy. This includes synthesizing data across ...

Build executive-ready analyses and presentations that translate complex financial and marketing data into clear narratives and confident, data-backed recommendations for senior partners. * Lead and ...

Sr Analyst, Marketing Finance

Irvine, CA · On-site

$98K - $115K/yr

The Senior Analyst is responsible for developing financial insights and perspectives on marketing initiatives, product performance, and pricing strategy. This includes synthesizing data across ...

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Marketing Finance Analyst information

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$46.5K

$79.9K

$100.5K

How much do marketing finance analyst jobs pay per year?

As of Sep 5, 2026, the average yearly pay for marketing finance analyst in the United States is $79,904.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,000.00 and $90,000.00 per year, depending on experience, location, and employer.

What does a marketing finance analyst do?

A Marketing Finance Analyst is responsible for analyzing financial data related to marketing activities, campaigns, and budgets. They help organizations understand the return on investment (ROI) of marketing initiatives by tracking and evaluating spending, forecasting budgets, and identifying cost-saving opportunities. Their insights support decision-making by providing detailed reports on marketing performance and financial efficiency. Additionally, they often collaborate with both marketing and finance teams to ensure financial goals align with marketing strategies.

How does a marketing finance analyst typically collaborate with marketing and finance teams to drive business decisions?

A Marketing Finance Analyst plays a critical role in bridging the gap between marketing and finance departments. They regularly collaborate with marketing teams to analyze campaign budgets, measure ROI, and track performance metrics, while also working closely with finance teams to ensure alignment with overall financial goals and reporting standards. This dual collaboration involves providing actionable insights, preparing financial forecasts, and supporting strategic decision-making for marketing investments. Effective communication and a strong understanding of both marketing initiatives and financial principles are key to succeeding in this role.

What are the key skills and qualifications needed to thrive as a marketing finance analyst, and why are they important?

To excel as a Marketing Finance Analyst, you need strong analytical skills, proficiency in financial modeling, and a background in finance, accounting, or a related field, often supported by a bachelor's degree. Familiarity with tools such as Microsoft Excel, SAP, and data visualization platforms like Tableau is typically required, along with experience in budgeting and forecasting systems. Outstanding communication, attention to detail, and the ability to collaborate across marketing and finance teams are valuable soft skills. These competencies enable accurate financial analysis, effective strategy support, and alignment between marketing initiatives and financial objectives.

What is the difference between Marketing Finance Analyst vs Financial Analyst?

AspectMarketing Finance AnalystFinancial Analyst
Required CredentialsBachelor's in Finance, Marketing, or related field; certifications like CFA or CPA beneficialBachelor's in Finance, Economics, or related; CFA preferred
Work EnvironmentMarketing departments, corporate finance teams, advertising agenciesBanking, investment firms, corporate finance departments
Employer & Industry UsageMarketing firms, consumer goods companies, retailFinancial institutions, consulting firms, corporations
Common Search & ComparisonYesYes

The Marketing Finance Analyst focuses on budgeting, financial analysis, and ROI assessment specifically for marketing campaigns and initiatives. In contrast, the Financial Analyst generally handles broader financial planning, investment analysis, and reporting across various departments. While both roles require strong financial skills and certifications, their primary focus areas and work environments differ, catering to distinct business needs.

More about Marketing Finance Analyst jobs

What cities are hiring for Marketing Finance Analyst jobs?

Cities with the most Marketing Finance Analyst job openings:

What states have the most Marketing Finance Analyst jobs?

States with the most job openings for Marketing Finance Analyst jobs include:

Infographic showing various Marketing Finance Analyst job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 90% Full Time, 8% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $79,904 per year, or $38.4 per hour.

Vendor Marketing Finance Analyst

Winsupply

Moraine, OH

Full-time

Posted 11 days ago


Winsupply rating

6.7

Company rating: 6.7 out of 10

Based on 91 frontline employees who took The Breakroom Quiz

12th of 13 rated diy builders merchants


Job description

Company Description

Winsupply Sourcing Services (WSS) operates ~2 million square feet of wholesale warehouse space and offers inventory and vendor management solutions to be the premier vendor partner for our customer base. Our customer base consists of aspiring entrepreneurs who own and operate wholesale distribution businesses, now over 680 nationwide. Therefore, this job provides the opportunity to have a direct impact on the success of small entrepreneurial companies across the United States, particularly those that rely on WSS to improve their inventory turnover. WSS transacts with vendors and customers nearly three-quarters of a million times in a given fiscal year. 

Job Description

Accountabilities/Responsibilities

Financial Reporting and Analysis

  • Support the consolidation and reporting of marketing funds at Winsupply Inc. and the location level. Partner with Winsupply’s preferred partners on reporting.
  • Develop, maintain, and communicate marketing financial performance reports by vendor and program. o Support each location with financial support for marketing plans.
  • Analyze performance data, vendor investment, and campaign return-on-investment, while driving continuous improvement.
  • Prepare clear, concise financial reports and dashboards for internal stakeholders.

Compliance and process controls

  • Deep understanding of each structure for each co-op or marketing funding for each preferred vendor of Winsupply.
  • Lead support on spend compliance with vendor guidelines and contractual agreements.

 Business Partnering

  • Act as the finance support for national vendor programs on CO-OP and Marketing. Partner with national contacts to obtain reporting and track spend.
  •  Including accurate billing, funds collection, and allocation of funds.
  • Support the Local Companies, Vendor Relations, events, and marketing team with financial insight, and spend optimization.  
  • Partner with the vendors, accounting teams, and Information Technology to manage and report the status of co-op and marketing funds. Includes submitting and tracking the progress on CO-OP claims through vendor portals.

 Other Duties as Assigned.

Competencies for Success

  • Detail-oriented
  • Analytical/critical thinking; data analysis
  • Effective communication
  • Customer-focused and deadline-driven mindset
Qualifications
  • B.S. in Accounting, Finance, Business, or related field. In lieu of a degree, relevant experience is considered.
  • CPA or CMA licensure is a plus; experience in the wholesale industry is a plus. Proficient with office technology/software.

Additional Information

Physical Demands

The physical demands here are representative of those that must be met to successfully perform the essential job functions with or without reasonable accommodations:

  • Sitting for extended periods of time
  • Dexterity of hands and fingers to operate a computer keyboard, mouse
  • Extended work hours at month end and during year end

We are committed to inclusion, diversity, and equal employment opportunity, regardless of race, color, ancestry, religion, sex, gender, national origin, sexual orientation, age, citizenship, marital status, disability, veteran status, or any other factor protected by applicable federal, state, or local laws.


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