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Marketing Associate Jobs in Rochester, NY (NOW HIRING)

As the driving force behind CEIPAL's Digital Marketing efforts, you will play strategize & execute campaigns into shaping us to be : ● The Next Generation, Artificial Intelligence enabled Talent ...

Associate Market Manager

Rochester, NY · On-site

$150K - $160K/yr

The Associate Market Manager plays a key role in the overall management of all aspects of the ... Assists Market Executive in driving corporate marketing initiatives to help increase market share ...

The Associate Market Manager plays a key role in the overall management of all aspects of the ... Assists Market Executive in driving corporate marketing initiatives to help increase market share ...

Advancement Associate

Webster, NY · On-site

$55K - $65K/yr

The Annual Giving Associate collaborates with the VP of Advancement in planning, executing, and ... Partner with Marketing to align messaging for appeals and donor communications. * Support event ...

Tax Associate

Rochester, NY · On-site

$57K - $77K/yr

As a TurboTax Live - Seasonal Local Service Associate, you will serve as a trusted advisor ... This includes hosting engaging learning events, participating in local marketing efforts, and ...

Retail Data Collection Associate - PT

Victor, NY · On-site

$14.50 - $16.75/hr

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... In business for more than 100 years, CROSSMARK employs more than 20,000 associates worldwide in ...

Retail Data Collection Associate - PT

Victor, NY · On-site

$14.50 - $16.75/hr

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... In business for more than 100 years, CROSSMARK employs more than 20,000 associates worldwide in ...

Tax Associate - Local

Rochester, NY

$57K - $77K/yr

As a TurboTax Live - Seasonal Local Service Associate, you will serve as a trusted advisor ... This includes hosting engaging learning events, participating in local marketing efforts, and ...

Tax Associate - Onsite

Rochester, NY

$57K - $77K/yr

As a TurboTax Live - Seasonal Local Service Associate, you will serve as a trusted advisor ... This includes hosting engaging learning events, participating in local marketing efforts, and ...

Retail Data Collection Associate - PT

Victor, NY · On-site

$14.50 - $16.75/hr

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... In business for more than 100 years, CROSSMARK employs more than 20,000 associates worldwide in ...

Retail Data Collection Associate - PT

Victor, NY · On-site

$14.50 - $16.75/hr

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... In business for more than 100 years, CROSSMARK employs more than 20,000 associates worldwide in ...

Retail Data Collection Associate - PT

Victor, NY · On-site

$14.50 - $16.75/hr

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... In business for more than 100 years, CROSSMARK employs more than 20,000 associates worldwide in ...

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Showing results 1-20

Marketing Associate information

See Rochester, NY salary details

$26.3K

$50.3K

$72.5K

How much do marketing associate jobs pay per year?

As of Jun 30, 2026, the average yearly pay for marketing associate in Rochester, NY is $50,336.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,700.00 and $57,600.00 per year, depending on experience, location, and employer.

How much should a marketing associate make?

The average salary for a marketing associate typically ranges from $45,000 to $60,000 annually, depending on experience, location, and industry. Entry-level roles may start lower, while those with specialized skills or certifications can earn higher wages. Salaries often increase with experience and additional responsibilities.

What is the lowest job title in marketing?

The lowest job titles in marketing often include entry-level roles such as Marketing Intern or Marketing Assistant. These positions typically require minimal experience and focus on supporting marketing teams with tasks like research, administrative duties, and basic campaign work. Advancement usually involves gaining experience and developing skills in areas like digital marketing, analytics, or content creation.

What jobs can you get with an associate's degree in marketing?

An associate's degree in marketing can qualify you for roles such as marketing assistant, sales coordinator, social media coordinator, or advertising associate. These positions often involve tasks like market research, content creation, and campaign support, and may require familiarity with tools like CRM software and basic data analysis. Advancement typically requires gaining experience or pursuing further education.

What are the key skills and qualifications needed to thrive as a Marketing Associate, and why are they important?

To thrive as a Marketing Associate, you need a solid grasp of marketing principles, data analysis, and content creation, typically supported by a bachelor’s degree in marketing or a related field. Familiarity with tools like Google Analytics, social media management platforms, and CRM systems is highly beneficial. Strong communication, creativity, and organizational skills help you collaborate effectively and adapt to fast-changing campaigns. These competencies are essential for executing successful marketing strategies and driving measurable business results.

How does a Marketing Associate typically collaborate with other departments within a company?

Marketing Associates frequently work cross-functionally, collaborating with teams such as sales, product development, and design to execute campaigns and support business objectives. They may coordinate with the sales team to align messaging and gather customer insights, or work alongside the design team to produce visually compelling promotional materials. This role often requires strong communication and project management skills to ensure that marketing initiatives are consistent and integrated across departments, helping to drive overall company success.

What Is a Marketing Associate?

A marketing associate is an entry-level or mid-level position in the marketing department. As a marketing associate, you work under the direction of the marketing manager. Desired skills and qualifications for the position of marketing associate can vary by position. However, a high school diploma is usually a minimal requirement. Candidates with a bachelor’s degree in marketing may be preferred. The duties and responsibilities of a marketing associate vary by company and position and may include monitoring social media, writing blog posts and ad copy, data entry, and taking notes during meetings. Holding a marketing associate position can lead to higher level jobs in the marketing department.

What is the role of a marketing associate?

A marketing associate supports marketing campaigns by conducting research, creating content, managing social media, and analyzing data to help promote products or services. They often work with marketing tools like CRM systems and may assist with event planning or advertising efforts. Strong communication skills and familiarity with digital marketing are typically required.

What is the difference between Marketing Associate vs Marketing Coordinator?

AspectMarketing AssociateMarketing Coordinator
Required CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentOffice setting, supporting marketing campaigns and researchOffice setting, coordinating marketing activities and events
Employer & Industry UsageCommon in advertising, retail, and corporate sectorsCommon in advertising, retail, and corporate sectors
Search & Comparison IntentUnderstanding entry-level marketing roles and responsibilitiesDistinguishing roles involving campaign coordination and execution

The main difference between a Marketing Associate and a Marketing Coordinator lies in their focus. Marketing Associates typically support research and campaign development, while Marketing Coordinators handle the organization and execution of marketing activities. Both roles require similar educational backgrounds and are found in similar industries, but their day-to-day tasks differ slightly, with Coordinators often managing logistics and timelines.

What does a Marketing Associate do?

A Marketing Associate supports the marketing team by helping to develop and implement marketing strategies, campaigns, and materials. Their tasks often include conducting market research, analyzing consumer data, coordinating events, managing social media accounts, and assisting with the creation of promotional content. They play an important role in ensuring marketing projects run smoothly and are completed on time. This entry-level position is ideal for those looking to gain experience and build a career in marketing.
What are the most commonly searched types of Marketing jobs in Rochester, NY? The most popular types of Marketing jobs in Rochester, NY are:
What are popular job titles related to Marketing Associate jobs in Rochester, NY? For Marketing Associate jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Marketing Associate jobs in Rochester, NY look for? The top searched job categories for Marketing Associate jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Marketing Associate jobs? Cities near Rochester, NY with the most Marketing Associate job openings:
Infographic showing various Marketing Associate job openings in Rochester, NY as of June 2026, with employment types broken down into 87% Full Time, 10% Part Time, and 3% Contract. Highlights an 97% In-person, and 3% Remote job distribution, with an average salary of $50,336 per year, or $24.2 per hour.
Digital Marketing Manager

Digital Marketing Manager

CEIPAL

Rochester, NY

$60K - $80K/yr

Full-time

Medical, Retirement

Posted 4 days ago


Job description

 As the driving force behind CEIPAL’s Digital Marketing efforts, you will play strategize & execute campaigns into shaping us to be :

●      The Next Generation, Artificial Intelligence enabled Talent Acquisition Software platform, rapidly disrupting the recruitment software market

●      The Industry’s top rated, Applicant Tracking System, CRM, and Workforce Management Software

As Digital Marketing Manager you will report to the company’s Chief Marketing Officer and will be at the forefront of CEIPAL’s efforts to disrupt the HR management software market. You will drive the digital marketing strategy and execution with ultimate responsibility for the new business generated by Marketing. You will own the online demand generation budget and be responsible for efficiently deploying it to grow demand and new business, with support from our digital marketing agency and demand gen team. You will research and analyze competitor’s campaigns and obtain insights from customers and industry partners to create a high-impact online demand generation strategy, utilizing the full range of online marketing channels. You will manage the complete marketing conversion funnel and be responsible for tracking, reporting, and optimizing conversions.

Responsibilities:

●      Build and articulate a coherent digital marketing strategy, including budget, channels, and success metrics

●      Oversee and manage the company’s digital marketing efforts

●      Drive execution of the digital marketing strategy, including budget, channels, and reporting

●      Research, discover, test, and optimize new online marketing channels and campaigns

●      Build targeted demand generation campaigns focusing on multiple markets, industries, company sizes, and geographic regions

●      Continuously benchmark the CEIPAL demand generation efforts against competitors and industry best practices, and be at the forefront of modern B2B demand generation

Required Qualifications:

●       5+ years of online marketing demand generation experience

●       An understanding of (and passion for) conversion rate optimization strategies and how to use them to achieve the best ROI

●       An aptitude for seeing the “big picture” and determining the right mix of demand generation strategies

●       Expert understanding of the various digital marketing channels, including SEO, PPC, Paid Social, Email, re-marketing, and software review sites such as Capterra, Software Advice, etc.

●       A solid understanding of technical, on-, and off-page SEO strategies

●       Proven success with developing and implementing demand generation and conversion optimization strategies for the various stages of the Marketing Funnel

●       Expertise managing Hubspot, including report generation, workflows, forms, and conversion tracking

●       Expertise in configuring and using Google Analytics to analyze online behavior, define, and optimize lead conversion paths

●       Team player who excels at cross-group collaboration and problem solving

●       A passion for data, analysis, and statistics

●       Master’s degree in mathematics, statistics, or computer science

Company Description

Over the past 3 years, CEIPAL has emerged as one of the most promising SaaS companies across the globe in HCM (Human Capital Management) Domain. With over 1600+ clients globally, we are fast becoming the de-facto platform for Recruitment and
Staffing firms in the US & across the globe.
Some key stats about the business:
● Serving ~20,000 recruiters a day across the globe
● Supporting ~60,000 employees.
● With for offices, headquartered in Rochester, NY, and development and sales offices in Hyderabad, Chennai, and Noida, India.
● 120 Employees globally & growing at a rapid pace.
● Well capitalized with funding from multiple, reputed PE firms across North America