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Marketing Associate Jobs in Racine, WI (NOW HIRING)

Associate degree in English, Communication, Marketing, or a related field plus six years relevant experience --OR-- * No degree with at least eight years' relevant experience The ideal candidate will ...

... talented associates. FNA Group seeks a transformational leader who will elevate the marketing ... function into a high-performing, ROI-driven, and dynamic department that plays a strategic role in ...

... talented associates. FNA Group seeks a transformational leader who will elevate the marketing ... function into a high-performing, ROI-driven, and dynamic department that plays a strategic role in ...

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Showing results 1-20

Marketing Associate information

See Racine, WI salary details

$24.8K

$47.5K

$68.5K

How much do marketing associate jobs pay per year?

As of Jun 9, 2026, the average yearly pay for marketing associate in Racine, WI is $47,545.00, according to ZipRecruiter salary data. Most workers in this role earn between $39,400.00 and $54,400.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Marketing Associate, and why are they important?

To thrive as a Marketing Associate, you need a solid grasp of marketing principles, data analysis, and content creation, typically supported by a bachelor’s degree in marketing or a related field. Familiarity with tools like Google Analytics, social media management platforms, and CRM systems is highly beneficial. Strong communication, creativity, and organizational skills help you collaborate effectively and adapt to fast-changing campaigns. These competencies are essential for executing successful marketing strategies and driving measurable business results.

How does a Marketing Associate typically collaborate with other departments within a company?

Marketing Associates frequently work cross-functionally, collaborating with teams such as sales, product development, and design to execute campaigns and support business objectives. They may coordinate with the sales team to align messaging and gather customer insights, or work alongside the design team to produce visually compelling promotional materials. This role often requires strong communication and project management skills to ensure that marketing initiatives are consistent and integrated across departments, helping to drive overall company success.

What Is a Marketing Associate?

A marketing associate is an entry-level or mid-level position in the marketing department. As a marketing associate, you work under the direction of the marketing manager. Desired skills and qualifications for the position of marketing associate can vary by position. However, a high school diploma is usually a minimal requirement. Candidates with a bachelor’s degree in marketing may be preferred. The duties and responsibilities of a marketing associate vary by company and position and may include monitoring social media, writing blog posts and ad copy, data entry, and taking notes during meetings. Holding a marketing associate position can lead to higher level jobs in the marketing department.

What is the difference between Marketing Associate vs Marketing Coordinator?

AspectMarketing AssociateMarketing Coordinator
Required CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentOffice setting, supporting marketing campaigns and researchOffice setting, coordinating marketing activities and events
Employer & Industry UsageCommon in advertising, retail, and corporate sectorsCommon in advertising, retail, and corporate sectors
Search & Comparison IntentUnderstanding entry-level marketing roles and responsibilitiesDistinguishing roles involving campaign coordination and execution

The main difference between a Marketing Associate and a Marketing Coordinator lies in their focus. Marketing Associates typically support research and campaign development, while Marketing Coordinators handle the organization and execution of marketing activities. Both roles require similar educational backgrounds and are found in similar industries, but their day-to-day tasks differ slightly, with Coordinators often managing logistics and timelines.

What does a Marketing Associate do?

A Marketing Associate supports the marketing team by helping to develop and implement marketing strategies, campaigns, and materials. Their tasks often include conducting market research, analyzing consumer data, coordinating events, managing social media accounts, and assisting with the creation of promotional content. They play an important role in ensuring marketing projects run smoothly and are completed on time. This entry-level position is ideal for those looking to gain experience and build a career in marketing.
What are the most commonly searched types of Marketing jobs in Racine, WI? The most popular types of Marketing jobs in Racine, WI are:
What are popular job titles related to Marketing Associate jobs in Racine, WI? For Marketing Associate jobs in Racine, WI, the most frequently searched job titles are:
What job categories do people searching Marketing Associate jobs in Racine, WI look for? The top searched job categories for Marketing Associate jobs in Racine, WI are:
What cities near Racine, WI are hiring for Marketing Associate jobs? Cities near Racine, WI with the most Marketing Associate job openings:
Infographic showing various Marketing Associate job openings in Racine, WI as of June 2026, with employment types broken down into 89% Full Time, 8% Part Time, and 3% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $47,545 per year, or $22.9 per hour.

Associate Digital Platform Manager - Marketing Technology

Milwaukee Tool

Milwaukee, WI • On-site

Full-time

Medical, Dental, Vision, Retirement

Posted 20 days ago


Job description

Job Description:
Job Summary
The Associate Digital Platform Manager - Marketing Technology helps align marketing strategy with scalable technology solutions to drive efficient, data-informed customer engagement. This role supports the evolution of Milwaukee Tool's marketing technology ecosystem by optimizing platform capabilities, advancing lifecycle engagement, and enabling more personalized customer experiences across channels.
Acting as a key bridge between Marketing, Digital, Analytics, and IT, this individual helps translate business needs into technical solutions, supports platform prioritization and governance, and drives initiatives from intake through implementation.
Operating at the intersection of marketing, technology, and analytics, this role partners cross-functionally to improve platform performance, strengthen data-driven decision making, and enable modern customer engagement capabilities powered by first-party data.
You'll be DISRUPTIVE through these duties and responsibilities:
  • Translate business needs into technical solutions: Partner with Marketing, IT, Analytics, and external partners to convert business objectives into technical requirements, user stories, workflows, and recommended solutions.

  • Drive initiatives end-to-end: Identify opportunities, gaps, and friction points across systems, data flows, and customer journeys, and help advance solutions from intake through implementation and optimization.

  • Support platform strategy and ownership: Serve as a subject matter expert for the Braze Customer Engagement Platform, contributing to roadmap prioritization, backlog management, governance, and ongoing platform optimization.

  • Leverage data to inform decisions: Analyze behavioral, engagement, and performance data to uncover insights, identify optimization opportunities, and improve marketing and eCommerce experiences.

  • Enable cross-functional execution: Collaborate closely with developers, architects, vendors, and business stakeholders to design, prioritize, and deliver enhancements, integrations, and new platform capabilities.

  • Communicate complex concepts clearly: Abstract technical complexity into clear recommendations, tradeoffs, risks, and action plans that are understandable and actionable across varying levels of technical expertise.

  • Support high-quality delivery: Partner in testing, validation, and launch activities to ensure solutions meet business objectives, quality expectations, and user experience standards.

  • Strengthen platform governance and operational excellence: Help establish scalable processes, documentation standards, QA practices, and governance frameworks that improve consistency, reduce risk, and enable efficient execution across teams and customer engagement initiatives.

  • Advance platform innovation and scalability: Stay informed on emerging technologies, industry trends, and customer engagement capabilities to help improve personalization, orchestration, operational efficiency, and platform scalability.

  • Challenge existing ways of working: Promote a continuous improvement mindset by identifying process inefficiencies, documenting best practices, and helping establish more scalable, agile, and effective operational models.

The TOOLS you'll bring with you:
  • Bachelor's degree in Digital Marketing, Business, Information Systems, Engineering, or a related field - or equivalent practical experience

  • 3-5 years of experience working with digital platforms, marketing technology, analytics, or technical systems within a business, product, or marketing environment

  • Experience managing customer engagement, marketing automation, CRM, or digital experience platforms such as Braze, Salesforce, Adobe, or similar technologies

  • Ability to translate business objectives into technical requirements, workflows, and scalable platform solutions

  • Strong analytical and problem-solving skills, with the ability to leverage data and insights to inform recommendations and optimization opportunities

  • Experience collaborating cross-functionally with technical and non-technical stakeholders, including developers, vendors, marketers, and business teams

  • Strong communication and organizational skills, including the ability to simplify complex concepts, manage competing priorities, and drive initiatives forward

  • Curiosity for emerging technologies, customer engagement trends, and evolving platform capabilities, with a continuous improvement mindset

We provide these great perks and benefits:
  • Robust health, dental and vision insurance plans
  • Generous 401 (K) savings plan
  • Education assistance
  • On-site wellness, fitness center, food, and coffee service • And many more, check out our benefits site HERE.

Milwaukee Tool is an equal opportunity employer.