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Market Researcher Jobs in Virginia (NOW HIRING)

CoStar Group

Market Manager

Richmond, VA · On-site

The Market Research team is the heart of CoStar, capturing critical information that enables our commercial real estate clients to make informed, high impact business decisions daily. CoStar Group ...

CoStar

Market Manager

Richmond, VA · On-site

The Market Research team is the heart of CoStar, capturing critical information that enables our commercial real estate clients to make informed, high impact business decisions daily. CoStar Group ...

CoStar Group

Market Manager

Richmond, VA · On-site

The Market Research team is the heart of CoStar, capturing critical information that enables our commercial real estate clients to make informed, high impact business decisions daily. CoStar Group ...

Hyphen Connect Limited

As a Market Integrity Analyst , you will be the lead investigator and architect of our surveillance systems, identifying sophisticated manipulation and ensuring our ecosystem remains a trusted ...

Nightwing

Technology Researcher

Arlington, VA · On-site

$99K - $206K/yr

The Cyber Technology Researcher will be responsible for concurrently tracking, advising, and ... market technologies and products that relate to capabilities that may impact customer operations ...

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All JobsMarket Researcher JobsMarket Researcher Jobs in Virginia

Market Researcher information

See Virginia salary details

$37.2K

$117.6K

$177K

How much do market researcher jobs pay per year?

As of Aug 19, 2026, the average yearly pay for market researcher in Virginia is $117,593.00, according to ZipRecruiter salary data. Most workers in this role earn between $69,400.00 and $152,700.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a market researcher?

To thrive as a Market Researcher, you need strong analytical skills, proficiency in data interpretation, and a background in marketing, statistics, or business, often supported by a relevant degree. Familiarity with survey platforms, statistical software like SPSS or R, and data visualization tools such as Tableau is typically required. Outstanding communication, critical thinking, and attention to detail are essential soft skills for presenting insights and collaborating with diverse teams. These skills ensure accurate market analysis, actionable recommendations, and effective support for business decision-making.

What are some common challenges market researchers face when collecting and analyzing data?

Market Researchers often encounter challenges such as ensuring data quality, dealing with incomplete or biased survey responses, and balancing quantitative and qualitative insights. Additionally, they must stay up-to-date with rapidly changing market trends and technologies, which can impact the relevancy of collected data. Collaborating with cross-functional teams, such as product development and marketing, is essential for translating findings into actionable recommendations, but aligning diverse stakeholder expectations can also be challenging.

What is the difference between Market Researcher vs Data Analyst?

AspectMarket ResearcherData Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; often certifications in research methodsBachelor's in Statistics, Mathematics, or related; certifications in data analysis tools
Work EnvironmentMarket research firms, marketing departments, consulting agenciesCorporate, finance, tech companies, or consulting firms
Employer & Industry UsageMarket research, advertising, consumer insightsData-driven decision making across industries
Common Search & ComparisonYesYes

While both roles analyze data to inform business decisions, a Market Researcher focuses on understanding consumer behavior and market trends through surveys and interviews, whereas a Data Analyst interprets large datasets to identify patterns and insights across various business functions.

Do market researchers get paid well?

Market researchers typically earn a median annual salary that varies by experience, education, and location, with entry-level positions starting around industry standard wages and experienced professionals earning higher salaries. Skills in data analysis, survey design, and familiarity with tools like SPSS or Excel can influence earning potential. Overall, compensation for market researchers is generally considered competitive within the research and analytics field.

How do you become a market researcher?

To become a market researcher, typically a bachelor's degree in marketing, business, statistics, or a related field is required. Gaining skills in data analysis, research methods, and tools like SPSS or Excel is important, and some roles may prefer or require experience or certifications in market research or data analysis.

How much does a market researcher earn?

The average salary for a market researcher varies by experience and location but typically ranges from $45,000 to $75,000 annually. Entry-level positions may start around $40,000, while experienced professionals with specialized skills can earn over $80,000 per year.

What does a market researcher do?

A market researcher collects and analyzes data about consumers, competitors, and market trends to help organizations make informed business decisions. They use tools like surveys, focus groups, and statistical software to gather insights and often prepare reports for stakeholders. Strong analytical skills and knowledge of research methods are essential for this role.

What cities in Virginia are hiring for Market Researcher jobs?

Cities in Virginia with the most Market Researcher job openings:

What are popular job titles related to Market Researcher jobs in VA?

For Market Researcher jobs in VA, the most frequently searched job titles are:

Market Researcher jobs near you
Infographic showing various Market Researcher job openings in Virginia as of August 2026, with employment types broken down into 78% Full Time, 20% Part Time, and 2% Contract. Highlights an 86% Physical, 4% Hybrid, and 10% Remote job distribution, with an average salary of $117,593 per year, or $56.5 per hour.

Lead Market Research Analyst

Bloomberg Industry Group

Arlington, VA • On-site

$70K - $100K/yr

Full-time

Re-posted 9 days ago

Job description

As a Lead Market Research Analyst, you'll work closely with internal cross-functional stakeholders to uncover customer needs, understand market dynamics, and identify the factors influencing customer behavior and business outcomes. You will design and execute research that translates customer and market insights into actionable recommendations, helping internal Product, Marketing, Sales, Customer Success, and business leaders make informed decisions that drive growth and customer value.

What you will do:

  • Independently lead market research projects end to end, from defining business questions and selecting appropriate methodologies through execution, analysis, and delivery of actionable recommendations.
  • Conduct quantitative and qualitative research across areas such as Voice of Customer (VoC), win/loss, customer satisfaction, product research, and market and competitive research.
  • Partner with internal stakeholders to identify and prioritize research needs and ensure research addresses important business decisions.
  • Synthesize customer, market, competitive, and business information to identify meaningful insights, opportunities, and implications.
  • Translate research findings into recommendations that inform product, commercial, go-to-market, and other business strategies.
  • Communicate insights effectively through compelling reports, presentations, and executive-level storytelling.
  • Manage research operations, external vendors, participant recruitment, project timelines, and research quality.

You need to have:

  • 3+ years of experience in market research, customer insights, Voice of Customer (VoC), product research, or a related research and insights role.
  • Demonstrated experience independently leading multiple market research projects end to end and delivering actionable insights and recommendations to internal stakeholders.
  • Strong knowledge and hands-on experience with quantitative and qualitative market research methodologies, including surveys, interviews, sampling, questionnaire design, and data analysis.
  • Experience conducting customer and market research for SaaS, B2B, technology, or other complex products and services.
  • Experience using Qualtrics or similar platforms to design, program, deploy, and manage survey research.
  • Strong analytical and synthesis skills, with the ability to translate customer, market, and business information into meaningful insights and actionable recommendations.
  • Strong presentation, storytelling, and stakeholder management skills, with experience communicating research findings and influencing internal cross-functional teams and senior leaders.
  • Strong project management and collaboration skills, with the ability to manage multiple priorities and work effectively across teams in a fast-paced, matrixed environment.

Compensation Range:

$70,000.00-$100,000.00

Placement in the salary range will be decided upon completion of the interview process. Salary determination will be determined based on factors including but not limited to relevant experience, demonstrated skills related to the requirements of the role, education, certifications, and geographic location.


Equal Opportunity


Bloomberg Industry Group maintains a continuing policy of non-discrimination in employment. It is Bloomberg Industry Group's policy to provide equal opportunity and access for all persons, and the Company is committed to attracting, retaining, developing, and promoting the most qualified individuals without regard to age, ancestry, color, gender identity or expression, genetic predisposition or carrier status, marital status, national or ethnic origin, race, religion or belief, sex, sexual orientation, sexual and other reproductive health decisions, parental or caring status, physical or mental disability, pregnancy or maternity/parental leave, protected veteran status, status as a victim of domestic violence, or any other classification protected by applicable law ("Protected Characteristic"). Bloomberg prohibits treating applicants or employees less favorably in connection with the terms and conditions of employment, in all phases of the employment process, because of one or more Protected Characteristics ("Discrimination").

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