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Market Development Jobs in California (NOW HIRING)

Showing results 41-60

Market Development information

See California salary details

$36.5K

$92.8K

$156.4K

How much do market development jobs pay per year?

As of Aug 9, 2026, the average yearly pay for market development in California is $92,805.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,000.00 and $110,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in market development, and why are they important?

To thrive in Market Development, you need strong analytical skills, business acumen, and experience in market research or sales, often backed by a degree in business, marketing, or a related field. Familiarity with CRM platforms, data analytics tools, and market intelligence systems is typically required. Excellent communication, strategic thinking, and relationship-building abilities are crucial soft skills for influencing stakeholders and identifying growth opportunities. These competencies are important because they enable professionals to identify new markets, drive business expansion, and build lasting client relationships.

What is market development?

Market development is a business growth strategy that focuses on introducing existing products or services to new markets or customer segments. This can involve expanding geographically, targeting different demographic groups, or finding new uses for a product. The goal is to increase sales and revenue by identifying and cultivating untapped market opportunities. Market development professionals analyze market trends, assess customer needs, and create strategies to reach potential buyers. They often work closely with sales, marketing, and product teams to implement these initiatives.

How does a market development professional typically collaborate with sales and product teams to drive business growth?

Market Development professionals play a crucial role in bridging the gap between sales and product teams. They often collaborate with sales to identify emerging customer needs and work closely with product teams to align offerings with market demand. This involves regular meetings, joint strategy sessions, and sharing market insights to ensure a unified approach. Such collaboration helps in refining go-to-market strategies, optimizing product positioning, and ultimately accelerating revenue growth.

What do market development professionals do?

Market development professionals identify and pursue new market opportunities to expand a company's customer base and revenue. They analyze market trends, build relationships with potential clients, and develop strategies to enter or grow in target markets, often using tools like market research and CRM systems.

What is the difference between Market Development vs Sales Representative?

AspectMarket DevelopmentSales Representative
Primary FocusIdentifying new markets and opportunities for growthClosing sales and maintaining client relationships
Work EnvironmentStrategic planning, market research, and outreachCustomer interaction, presentations, and negotiations
Required SkillsMarket analysis, communication, strategic thinkingSales techniques, product knowledge, persuasion

Market Development focuses on exploring and establishing new markets and growth opportunities, while Sales Representatives concentrate on selling products or services directly to customers. Both roles are essential in business expansion but differ in scope and daily activities.

What are the most commonly searched types of Market Development jobs in California? The most popular types of Market Development jobs in California are:
Infographic showing various Market Development job openings in California as of July 2026, with employment types broken down into 1% As Needed, 78% Full Time, 17% Part Time, 1% Temporary, and 3% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $92,805 per year, or $44.6 per hour.

Market Development Representative

Sazerac Company

Rancho Cucamonga, CA • On-site

$63K - $94K/yr

Full-time, Part-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 6 days ago


Sazerac rating

8.4

Company rating: 8.4 out of 10

Based on 34 frontline employees who took The Breakroom Quiz

50th of 436 rated food and drinks producers


Job description

Build your career at Sazerac! With almost 400 years of rich history, Sazerac Company has thrived as an independent, American family-owned company with operations in the United States and around the world. Since the 2000s, Sazerac has averaged double digit growth every year! Sazerac Company produces and markets the most award-winning bourbons and whiskeys in the world, including Buffalo Trace, Pappy Van Winkle, Eagle Rare, Blanton’s, Traveller, and Sazerac Rye. Additionally, Sazerac owns many popular brands across a range of spirits, including Fireball, Svedka, Wheatley, BuzzBallz, Southern Comfort, Seagram’s V.O., Myers’s, Goldschläger, Parrot Bay, 99 Brand, and Platinum Vodka.

We’re proud of our award-winning culture and distilleries. Our Louisville office has been named one of the “Best Places to Work in Kentucky” four times, and our Buffalo Trace Distillery has earned the title of “world’s most award-winning distillery” through the dedication of our craftsmen for well over 200 years. Whether you’re a recent graduate or an experienced professional, Sazerac provides extraordinary opportunities for growth with competitive salaries and benefits in an exciting, entrepreneurial industry.


Sazerac is growing its U.S. Market Development team with Chains Market Development Representatives (MDRs) as part of a strategic company expansion. This role is designed for sales professionals who excel in high-volume merchandising, program execution, and incremental selling within major chain retail accounts. 
 
The Chains MDR will focus on maximizing Sazerac’s brand presence by implementing merchandising programs, managing displays, and ensuring product availability while actively identifying upsell opportunities to drive sales growth. This position requires a results-driven, self-motivated individual who thrives in a fast-paced retail environment.

Additional Responsibilities For The Market Development Representative Include:
    • Execute merchandising and display programs in high-volume, national off-premise accounts.
    • Ensure planogram compliance, maintain shelf standards, and troubleshoot inventory challenges.
    • Develop and maintain strong relationships with retailer contacts to ensure continued brand visibility and incremental display space.
    • Work closely with distributor representatives to drive execution of national key programs and promotions.
    • Conduct regular store visits, ensuring promotional and merchandising execution aligns with company goals.
    • Identify opportunities to upsell and increase product penetration in each location.
    • Address inventory issues, stockouts, and retailer concerns in a timely manner.
    • Provide insights and feedback to the sales and marketing teams on competitive activity, product performance, and customer trends.
    • Ensure execution of special displays, secondary placements, and seasonal promotions.
    • Manage a unique daily route based on key account assignments and market geography.
Meet or exceed volume and distribution goals for assigned brands


Required Qualifications:

  • Bachelor Degree or equivalent experience
  • Minimum 1 year of relevant professional experience, or for new college graduates,  a sales internship or full/part-time sales role (preferably in consumer goods)
  • A valid driver's license
  • Experience working with major national retailers (preferred but not required).
    Ability to work early morning hours (e.g., 6 AM - 2 PM shifts to align with retailer schedules).
  • Valid driver's license and willingness to drive between multiple accounts daily.
  • Strong organizational and time-management skills to maintain daily routes efficiently.
  • Willingness to work in a fast-paced, high-volume retail environment.

Preferred Qualifications: 

  • Minimum 2 years sales experience
  • Market development and sales analysis experience
  • Strong ability to self-manage and manage schedule to achieve results
  • Experience building customer relationships

#LI-AP1


Sazerac offers a comprehensive compensation and benefits package that includes medical, dental, vision, 401K, paid time off, and more. These benefits may vary depending on location and work type. Learn more about how we support our employees here.

The annual salary range for this role is $63,000 - $94,500. Final compensation will be based on relevant experience, qualifications, geographic location, and internal pay equity considerations.

For roles within our commercial team - the Salary range refers to base salary only and does not include car allowance, annual bonus, fuel or cell phone reimbursement. Please ask your Talent Acquisition Partner for more information about our total rewards package. Sazerac is committed to equality of opportunity without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.

What’s Next:

After you apply, a recruiter will review your application and reach out to qualified candidates. Selected candidates will follow our interview process, which may include a phone screen, hiring manager interview, and panel interviews with business leaders. There may be additional steps or assessments throughout the process dependent on the position. Applicants who are not selected to move through the process, at any stage, will be notified via email.


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