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Market Analyst Jobs in Wisconsin (NOW HIRING)

... analysis to enhance commercial performance and achieve growth objectives. * Support sales distribution network that is capable of consistently selling out plant capacity and meeting sales and market ...

... analysis to enhance commercial performance and achieve growth objectives. * Support sales distribution network that is capable of consistently selling out plant capacity and meeting sales and market ...

Senior Market Analyst

Kohler, WI · Hybrid

$104K - $128K/yr

From these analyses, the Senior Market Analyst will work with the Director of Lead Conversion to identify efficiency opportunities and work cross-functionally with other departments to support new ...

Senior Market Analyst

Milwaukee, WI · Hybrid

$101K - $124K/yr

From these analyses, the Senior Market Analyst will work with the Director of Lead Conversion to identify efficiency opportunities and work cross-functionally with other departments to support new ...

Senior Market Analyst

Milwaukee, WI · On-site

$101K - $124K/yr

A safe and inclusive workplace Why You Will Love this Job Under the direction of the Director of Lead Conversion, the Senior Market Analyst of Lead Conversion supports the reporting, optimization ...

Market Research Analyst - Dedicated Carrier (Transportation Industry) Position Summary The Market Research Analyst will drive strategic growth by analyzing market trends, shipper verticals, and ...

Market Research Analyst - Dedicated Carrier (Transportation Industry) Position Summary The Market Research Analyst will drive strategic growth by analyzing market trends, shipper verticals, and ...

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Showing results 1-20

Market Analyst information

See Wisconsin salary details

$18

$37

$63

How much do market analyst jobs pay per hour?

As of Aug 18, 2026, the average hourly pay for market analyst in Wisconsin is $37.65, according to ZipRecruiter salary data. Most workers in this role earn between $28.12 and $44.42 per hour, depending on experience, location, and employer.

What is a market analyst?

Market Analysts are professionals who study market conditions to help companies understand what products people want, who will buy them, and at what price. They gather and analyze data on consumers and competitors, forecast marketing trends, and provide actionable insights to guide business decisions. Their work often involves creating reports, presenting findings, and collaborating with marketing teams to develop strategies. Market Analysts play a crucial role in helping businesses stay competitive and meet customer needs.

What are the key skills and qualifications needed to thrive as a market analyst, and why are they important?

To thrive as a Market Analyst, you need strong analytical skills, a background in economics, finance, or business, and proficiency in data interpretation. Familiarity with data analysis tools such as Excel, SQL, and statistical software like SPSS or R, as well as knowledge of market research methodologies, is typically required. Effective communication, attention to detail, and critical thinking are essential soft skills for presenting insights and collaborating with stakeholders. These skills ensure accurate market evaluations and enable data-driven decision-making that supports organizational growth.

What are some common challenges market analysts face when interpreting large data sets, and how are they typically addressed?

Market Analysts often encounter challenges such as data inconsistency, incomplete information, and distinguishing meaningful trends from noise. To address these issues, they employ data cleaning techniques, use robust statistical tools, and collaborate with data engineers or IT teams to ensure data quality. Additionally, they frequently validate findings through cross-functional reviews and by comparing results with industry benchmarks, which helps ensure accurate and actionable insights.

What is the difference between Market Analyst vs Data Analyst?

AspectMarket AnalystData Analyst
Required CredentialsBachelor's in Business, Marketing, EconomicsBachelor's in Statistics, Mathematics, Data Science
Work EnvironmentMarket research firms, marketing departments, consultingCorporate, finance, healthcare, tech industries
Employer & Industry UsageUsed in marketing, market research, salesUsed across various sectors for data interpretation

While both roles analyze data, a Market Analyst focuses on market trends, consumer behavior, and industry insights to guide business strategies. A Data Analyst interprets large datasets to support decision-making across different departments. The roles overlap in data skills but differ in focus and application.

Do market analysts make a lot of money?

Market analysts typically earn a median annual salary that varies by experience and location, with entry-level positions starting around $50,000 and experienced analysts earning over $80,000. Advanced skills, certifications, and working in high-demand industries can increase earning potential.

What cities in Wisconsin are hiring for Market Analyst jobs?

Cities in Wisconsin with the most Market Analyst job openings:

Infographic showing various Market Analyst job openings in Wisconsin as of August 2026, with employment types broken down into 85% Full Time, 12% Part Time, and 3% Contract. Highlights an 86% Physical, 4% Hybrid, and 10% Remote job distribution, with an average salary of $78,315 per year, or $37.7 per hour.

Full-time

Posted 7 days ago


Stoughton Trailers rating

5.3

Company rating: 5.3 out of 10

Based on 14 frontline employees who took The Breakroom Quiz

474th of 490 rated machine equipment manufacturers


Job description

  • Advise Directors within the Sales territories as to customer size, coverage, logistic business and determine 80/20 strategy
  • Create dashboards and reference tools for Commercial team to utilize to track changes within the market.
  • Drive informed strategic decisions by providing comprehensive market insights,
  • Be an expert across all forms of transportation data and marketing information:
    • POLK data assessment & reporting
    • RigDig data assessment & reporting
    • Dealer / Direct quota management & reporting
    • ACT research reporting and compilation
    • FTR reporting and compilation
    • Misc reporting and data analysis
      • Monthly MBR slides
      • Stock reporting (sales, backlog)
      • Used inventory price tracking
      • Auction data analysis
    • Manage sales support operations and be available as a backup in various Commercial Operations such as quoting, customer pickups, MRO creation, etc.
    • Deliver actionable data analysis to enhance commercial performance and achieve growth objectives.
    • Support sales distribution network that is capable of consistently selling out plant capacity and meeting sales and market share goals while also meeting profit goals. This includes, but is not limited to, improving market penetration (depth and breadth), adding/improving distribution channels, entering and developing new markets/areas, expanding in-house direct sales capabilities, support in-house salespeople to meet sales goals, and cost-effectively providing those sales sources with the resources they need to be effective.
    • Call attention to leadership if pricing strategy or requests fall outside of target metrics for organization
    • Key contributor in development of quoting automation and keeping system up to date with current market pricing.
    • Support for and implement strategic sales and marketing plans to (in cooperation with other departments) align the strengths of the organization with the market opportunities to maximize profit, ROI, and value for stakeholders in the Company. This includes, but is not limited to, development of product lines to respond to the market

Above is a list of the most important responsibilities and functions, which are essential to the position.  Employees must be able to perform these essential functions satisfactorily with or without a reasonable accommodation.  Accommodations will be evaluated and provided to eligible employees on a case by case basis, depending on the employee's medical restrictions, work availability, the nature of the position, the position's essential functions and other relevant factors.

Qualifications

  • Education: Bachelor’s degree in Business, Analytics, or related field preferred.
    • This can be overcome with exceptional experience in this specific field.
  • Experience: Preferred 2-5 years of corporate operations experience preferred
  • Knowledge, Skills, & Abilities:
    • Minimum 3 years previous experience in sales, marketing, or commercial analytics.
    • Trailer industry experience preferred.
    • Experience with CPQ tools preferred
    • Attention to detail.
    • Sales ability.
    • Verbal communication skills, including in front of large groups of people.
    • Knowledge of how to grow and build a business.
    • Written communication skills.
    • Computer skills.
    • Must be able to perform each essential function and responsibility of the job satisfactorily in accordance with company productivity and quality requirements.
  • Core Competencies:
    • Professional
    • Good judgment

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