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Manager Brand Promotion Jobs (NOW HIRING)

Piping Rock

Senior Manager, Brand Marketing

Bohemia, NY · On-site

$125K - $140K/yr

The Sr. Brand Manager will be accountable for the full brand P&L, new product development and ... Review and ensure the profitability of promotional activity, account-specific deals, and ...

Phia

AI Agents Manager, Brand Partnerships

New York, NY · On-site

$80K - $160K/yr

You will manage thousands of brand partnerships across fashion, beauty, and home. Your job is to ... are promoted to the right shoppers at the right time. This role is ideal for someone who loves ...

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Manager Brand Promotion information

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$84.2K

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How much do manager brand promotion jobs pay per year?

As of Jul 3, 2026, the average yearly pay for manager brand promotion in the United States is $84,160.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,500.00 and $109,000.00 per year, depending on experience, location, and employer.

How much do promotion managers make?

Promotion managers, often called brand promotion managers, typically earn a median annual salary of around $70,000 to $120,000, depending on experience, location, and industry. They often require strong communication skills and knowledge of marketing tools to develop and execute promotional strategies.

What are some common challenges faced by a Manager Brand Promotion when coordinating cross-functional campaigns?

One of the main challenges for a Manager Brand Promotion is ensuring consistent messaging and alignment across various departments, such as marketing, sales, and product teams. Coordinating timelines, managing expectations, and adapting to the priorities of different stakeholders can require strong communication and organizational skills. Additionally, reacting quickly to market feedback and adjusting campaigns on the fly is often necessary to maintain brand relevance and effectiveness. Building effective collaboration processes and staying agile are key to overcoming these challenges.

How much does a brand manager get paid?

A brand manager's average salary varies by location and experience but typically ranges from $70,000 to $130,000 annually. Entry-level positions may start lower, while experienced managers or those in large companies can earn higher compensation, often supplemented with bonuses and benefits.

What kind of jobs in media bring in $150,000 a year?

In media, high-paying roles such as senior brand managers, media directors, and advertising executives often earn $150,000 or more annually. These positions typically require extensive experience, strong leadership skills, and proficiency with marketing tools and analytics platforms.

What is the career path for a brand manager?

A brand manager typically starts in entry-level marketing or product roles, then advances to senior brand manager or marketing manager positions. With experience, they can progress to roles such as marketing director, brand director, or vice president of marketing, often requiring strong leadership, strategic skills, and industry knowledge.

What are the key skills and qualifications needed to thrive as a Manager Brand Promotion, and why are they important?

To thrive as a Manager Brand Promotion, you need expertise in brand strategy, market analysis, and campaign management, typically supported by a degree in marketing, business, or communications. Familiarity with digital marketing tools, analytics platforms, and content management systems (CMS) is essential, and certifications like Google Analytics or HubSpot can be advantageous. Strong leadership, creativity, and excellent communication skills set standout professionals apart in this role. These skills and qualities are crucial for developing effective promotional strategies, driving brand growth, and ensuring consistent messaging across channels.

What does a Manager Brand Promotion do?

A Manager Brand Promotion is responsible for developing and executing strategies that enhance a company's brand visibility and reputation. They plan and manage promotional campaigns, coordinate with advertising agencies, and analyze market trends to ensure the brand stands out in the market. Their role often involves collaborating with sales, marketing, and creative teams to create impactful messages and promotions. Ultimately, they aim to increase brand awareness, customer engagement, and drive product or service sales.
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Manager Brand Promotion jobs near you
Infographic showing various Manager Brand Promotion job openings in the United States as of June 2026, with employment types broken down into 1% As Needed, 72% Full Time, 26% Part Time, and 1% Contract. Highlights an 71% Physical, and 29% Remote job distribution, with an average salary of $84,160 per year, or $40.5 per hour.
Senior Manager, Brand Marketing

Senior Manager, Brand Marketing

Piping Rock

Bohemia, NY • On-site

$125K - $140K/yr

Full-time

Medical, Dental, Vision, Retirement

Posted 2 days ago

Piping Rock rating

7.9

Company rating: 7.9 out of 10

Based on 6 frontline employees who took The Breakroom Quiz

Job description

Lead the growth and evolution of two of our most trusted consumer health brands - Vitafusion and L'il Critters - as their dedicated Senior Brand Manager. This role sits at the intersection of brand strategy, innovation, and cross-functional leadership, offering a high-impact opportunity to own two strong brands within a fast-paced, entrepreneurial environment.
The Sr. Brand Manager will be accountable for the full brand P&L, new product development and commercialization, monthly sales forecasting, innovation pipeline management, packaging strategy, and pricing with focus on brand performance in mainstream retail channels. This role requires a leader who can think both strategically and execute operationally - balancing long-term brand vision with the day-to-day demands of bringing great products to market.
Responsibilities:
Brand Strategy & Planning
  • Own end-to-end brand management for both Vitafusion and L'il Critters, from strategic planning through post-launch performance analysis
  • Lead development of annual brand plans, setting priorities and allocating resources to drive growth and profitability
  • Partner closely with the sales team on new item and brand strategy presentations for retail and key account development
  • Develop and enforce brand guidelines across all marketing touchpoints, ensuring consistency and integrity for both brands
  • Champion the voice of the consumer - monitor emerging health, wellness, ingredient, and retail trends to inform brand direction and product opportunities
  • Monitor competitive activity, packaging, claims, pricing, and market dynamics to inform positioning and differentiation

Innovation & Commercialization
  • Lead new product development from ideation through commercialization, including claims development, costing, packaging design, regulatory requirements, and go-to-market strategy
  • Oversee new item setup across internal systems and retailer portals
  • Brief marketing, eCommerce, web, and digital teams on new launches; ensure creative assets and copy are developed per brand guidelines and delivered on time
  • Develop compelling product positioning, on-pack communication, and brand storytelling that resonates with consumers and retail partners
  • Identify whitespace opportunities and portfolio gaps to inform the innovation pipelin

Financial Management & Analytics
  • Own brand P&L performance for Vitafusion and L'il Critters, with accountability for sales, margin, pricing, and profitability drivers
  • Conduct monthly sales forecasting with ongoing inventory analysis to ensure proper in-stock levels and support new launch planning
  • Analyze SKU performance, POS data, and Nielsen data to support data-informed decisions and business planning
  • Review and ensure the profitability of promotional activity, account-specific deals, and commercialization initiatives are launched on time and meet strategic needs of the brands/retailers
  • Conduct competitive pricing analysis and collaborate with COGS and Finance to inform pricing strategy

Cross-Functional Leadership
  • Lead cross-functional coordination across COGS, procurement, regulatory, operations, inventory planning, creative, and sales teams
  • Collaborate with inventory planning and supply chain teams to manage forecasting for new launches, distribution changes, and promotional activity
  • May oversee or help direct advertising, events, and public relations activities related to assigned brands
  • Manage and develop direct report(s), fostering a culture of accountability, collaboration, and executional excellence

To qualify for this position, your background must include:
  • Bachelor's degree in Marketing, Business, or related field; equivalent experience considered
  • 8+ years of experience in brand or product marketing; CPG industry experience strongly preferred
  • Proven experience leading new product commercialization from concept to shelf
  • Strong financial and analytical acumen, including P&L management, forecasting, pricing strategy, and ROI evaluation
  • Experience managing or mentoring team members in a fast-paced consumer products environment
  • Deep understanding of how to identify and interpret consumer trends, competitive dynamics, and retail landscape shifts
  • Experience working cross-functionally with sales, creative, supply chain, ecommerce, and finance teams
  • Advanced Excel and PowerPoint skills required; familiarity with Nielsen, IRI, or similar data platforms a plus
  • Omni-channel marketing experience across retail, ecommerce, and digital preferred
  • Willingness to occasionally travel to trade shows, sales meetings, and/or retailer presentations
  • Genuine passion for health, wellness, and consumer products

We proudly offer: Medical, Dental, Vision, 401K with Company Match, Pet insurance and more!
We reward the hard work of our team members with fun and exciting company events, Summer Picnic, Festive Packages, Holiday Celebrations, and associate referral bonuses!
Founded in 2011, Piping Rock Health Products has gone on to win Long Island's Top Workplaces Award 6 years in a row & securing the spot as Top Supplement Manufacturing Company 2024 by Food Business Review! Supported by a group of vitamin visionaries with over 40 years of industry experience and a carefully curated team of talented associates. Piping Rock is a global vitamin and supplement manufacturer with an unwavering commitment to creating quality wellness products. We believe that family always comes first, and that the dedication of our associates is the key ingredient to our success.
We are a drug free workplace, regulated by the FDA, required to follow Federal Guidelines; therefore in order to start as well as maintain employment, you must be able to successfully clear drug screening processes, which include testing for all illegal substances per Federal Guidelines.
Piping Rock Health Products, INC is an Equal Opportunity Employer.

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