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Lead Development Representative Jobs in California

Five9

Lead Development Rep (Bay Area)

San Francisco, CA · Hybrid

$37K - $72K/yr

As a member of the Lead Development Team you will be responsible for qualifying leads and ... represents a variety of backgrounds, perspectives, and skills.  The more inclusive we are, the ...

Five9

Lead Development Rep (Bay Area)

San Francisco, CA · On-site +1

$37K - $72K/yr

As a member of the Lead Development Team you will be responsible for qualifying leads and ... represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the ...

Swivl

Sales Development Representative

Menlo Park, CA · On-site +1

$50K - $60K/yr

As a Sales Development Representative, you'll play a key role in driving Swivl's growth in K-12 ... Lead Development or Sales Development experience preferred This position is compensated by the base ...

Swivl

Sales Development Representative

Menlo Park, CA · On-site +1

$50K - $60K/yr

As a Sales Development Representative, you'll play a key role in driving Swivl's growth in K-12 ... Lead Development or Sales Development experience preferred This position is compensated by the base ...

Adecco

Sales Development Representative

Milpitas, CA · On-site +1

$25 - $30.35/hr

If Sales Development Representative sounds like something you are interested in, and you meet the ... and lead status in Salesforce and Gong · Participate in regular pipeline reviews and provide ...

Aerotek

Sales Development Representative

San Jose, CA

$80K/yr

The Sales Development Representative is responsible for learning the fundamentals of recruiting and ... lead generation * Complete Aerotek Account Manager Onboarding training * Generate leads, set and ...

New

National Conflict Resolution Center

Be Seen First

Business Development Rep

San Diego, CA · On-site

$29 - $33/hr

You will be responsible for initial lead generation to securing qualified discovery meetings for the executive team. The Business Development Representative reports to the Director of Operations and ...

Aerotek

Sales Development Representative

Emeryville, CA · On-site

The Sales Development Representative is responsible for learning the fundamentals of recruiting and ... lead generation * Complete Aerotek Account Manager Onboarding training * Generate leads, set and ...

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All JobsLead Development Representative JobsLead Development Representative Jobs in California

Lead Development Representative information

See California salary details

$17.8K

$75.8K

$160.9K

How much do lead development representative jobs pay per year?

As of Aug 20, 2026, the average yearly pay for lead development representative in California is $75,823.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,500.00 and $112,500.00 per year, depending on experience, location, and employer.

What is a lead development representative?

Lead Development Representatives (LDRs) are sales professionals responsible for identifying, qualifying, and nurturing potential customers, known as leads, for a business. Their primary role is to initiate contact with prospects, assess their interest and needs, and determine if they are a good fit for the company’s products or services. LDRs often use cold calling, email outreach, and social media to generate and qualify leads before passing them on to sales teams for further engagement. They play a critical role in building the sales pipeline and supporting overall business growth.

What are the key skills and qualifications needed to thrive as a lead development representative?

To thrive as a Lead Development Representative, you need strong communication skills, persuasive outreach abilities, and a foundational understanding of sales or marketing, often supported by relevant experience or a business degree. Familiarity with CRM systems like Salesforce, lead generation tools, and email automation platforms is typically required. Resilience, active listening, and a proactive mindset are standout soft skills in this role. These skills are crucial for effectively identifying prospects, building relationships, and driving high-quality leads to support the sales pipeline.

How does a lead development representative collaborate with sales and marketing teams to achieve targets?

As a Lead Development Representative (LDR), you'll work closely with both sales and marketing teams to ensure a steady flow of qualified leads. This typically involves attending regular alignment meetings, sharing feedback on lead quality, and updating both teams on lead status. You'll also use CRM systems to track interactions and coordinate follow-ups, ensuring that promising prospects are handed off smoothly to sales reps. Effective communication and teamwork are key, as your outreach efforts are integral to the overall sales pipeline success.

What is the difference between Lead Development Representative vs Sales Development Representative?

AspectLead Development RepresentativeSales Development Representative
Primary FocusQualifying and nurturing leads to generate sales opportunitiesIdentifying and engaging potential clients to set up sales meetings
ResponsibilitiesResearching leads, initial outreach, lead qualificationOutbound prospecting, cold calls/emails, appointment setting
Required SkillsCommunication, research, CRM proficiencyCommunication, persistence, CRM proficiency
Work EnvironmentInside sales, marketing teamsInside sales, direct sales teams

Both roles focus on lead generation and require similar skills like communication and CRM knowledge. The Lead Development Representative primarily qualifies leads and nurtures prospects, while the Sales Development Representative focuses on outbound prospecting and setting up sales meetings. Understanding these differences helps organizations assign the right responsibilities and candidates for each role.

Is a Lead Development Representative an entry level position?

A Lead Development Representative (LDR) is often considered an entry-level role in sales and business development, focusing on prospecting, qualifying leads, and setting appointments. It typically requires strong communication skills and may serve as a stepping stone to more advanced sales positions, with some companies offering training and onboarding for new hires.

What are popular job titles related to Lead Development Representative jobs in California?

For Lead Development Representative jobs in California, the most frequently searched job titles are:

What job categories do people searching Lead Development Representative jobs in California look for?

The top searched job categories for Lead Development Representative jobs in California are:

What cities in California are hiring for Lead Development Representative jobs?

Cities in California with the most Lead Development Representative job openings:

Lead Development Representative jobs near you
Infographic showing various Lead Development Representative job openings in California as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 11% Part Time, and 2% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $75,823 per year, or $36.5 per hour.

Lead Development Rep (Bay Area)

Five9

San Francisco, CA • Hybrid

$37K - $72K/yr

Full-time, Part-time

Re-posted 26 days ago

Job description

Join us in bringing joy to customer experience. Five9 is a leading provider of cloud contact center software, bringing the power of cloud innovation to customers worldwide.

Living our values everyday results in our team-first culture and enables us to innovate, grow, and thrive while enjoying the journey together. We celebrate diversity and foster an inclusive environment, empowering our employees to be their authentic selves.

As a member of the Lead Development Team you will be responsible for qualifying leads and generating pipeline for our Small/Mid-size and Enterprise Sales Teams. You will be the front line for presenting Five9 to prospects. Success in this role will lead to career opportunities in other areas of the sales organization and company. This position is located in San Ramon or San Francisco, and eligible for commission.
Key Responsibilities:
  • Provide the best possible customer experience to all inbound leads expressing interest in Five9 via multiple channels including phone, email and live chat
  • Have the desire and energy to complete a high volume of daily calls/activities
  • Qualify prospects based on established criteria of Fit, Budget, Authority, Need and Time, and gather critical sales intelligence
  • Deliver consistently against quota, despite imperfect systems and processes
  • Initiate relationships and develop rapport with prospects by anticipating needs and understanding unique customer environments
  • Effectively articulate the Five9 value proposition by phone and e-mail
  • Proactively provide focused feedback on every aspect of the business including sales tools, prospect intelligence, and results from marketing campaigns
  • Work closely with the sales and marketing teams to continuously improve demand generation processes and best practices
Key Skills:
  • Bachelor's degree required
  • Commitment to pursuing a career in sales
  • Highly team oriented – great attitude and love for teamwork
  • Work experience in a lead generation setting
  • High-caliber cold calling skills
  • Familiarity with common office software and CRM
  • Proven track record of achieving corporate quotas and goals
  • Ability to handle objections and educate prospects in a consultative manner
  • Demonstrated curiosity, resourcefulness, motivation, and initiative
  • Professional business acumen, strong communication skills, strong presence, and confidence
  • Excellent time management with ability to multi-task, prioritize, etc.

This role is hybrid. 3 days a week (M, W, TH) in office is required.

As part of our continued commitment to diversity, equity, and inclusion, Five9 supports pay transparency during the entire recruitment process. Actual compensation packages are based on several factors that are unique to each candidate including, but not limited to: skill set, depth of experience, certifications, and specific work location. The range displayed reflects the minimum and maximum target for new hire salaries for the job across the United States. Your recruiter can share more about the specific compensation package during your hiring process.

Additionally, the total compensation package for this position may also include an annual performance bonus, stock, and/or other applicable incentive compensation plans.

Our total reward package also includes:

  • Health, dental, and vision coverage, beginning on the first day of employment. Five9 covers 100% of the employee portion of the health, dental and vision coverage and shares a high portion of the dependent cost. We also offer Short & Long-Term Disability, Basic Life Insurance, and a 401k saving plan with employer matching.
  • Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching and self-guided mindfulness exercises for all covered employees and their covered dependents.
  • Generous employee stock purchase plan.
  • Paid Time Off, Company paid holidays, paid volunteer hours and 12 weeks paid parental leave.

All compensation and benefits are subject to the requirements and restrictions set forth in the applicable plan documents and any written agreements between the parties.

The US base salary range for this role is below.
$37,200—$72,200 USD

Five9 embraces diversity and is committed to building a team that represents a variety of backgrounds, perspectives, and skills.  The more inclusive we are, the better we are.  Five9 is an equal opportunity employer.

View our privacy policy, including our privacy notice to California residents here: https://www.five9.com/pt-pt/legal.

Note: Five9 will never request that an applicant send money as a prerequisite for commencing employment with Five9.