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Lead Development Representative Jobs in California

About the Role Sanas is seeking a highly motivated Business Development Representative (BDR) to ... Collaborate closely with Marketing to provide feedback on campaign performance, lead quality, and ...

The Sales Development Representative is responsible for learning the fundamentals of recruiting and ... lead generation * Complete Aerotek Account Manager Onboarding training * Generate leads, set and ...

The Sales Development Representative is responsible for learning the fundamentals of recruiting and ... lead generation * Complete Aerotek Account Manager Onboarding training * Generate leads, set and ...

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Lead Development Representative information

See California salary details

$17.8K

$75.8K

$160.9K

How much do lead development representative jobs pay per year?

As of Jun 15, 2026, the average yearly pay for lead development representative in California is $75,823.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,500.00 and $112,500.00 per year, depending on experience, location, and employer.

What job makes $10,000 a month without a degree?

A Lead Development Representative can potentially earn $10,000 a month through commissions and bonuses, especially in high-growth industries like technology or SaaS sales. Success in this role depends on strong communication skills, sales performance, and experience with CRM tools, often without requiring a college degree.

What are the key skills and qualifications needed to thrive as a Lead Development Representative, and why are they important?

To thrive as a Lead Development Representative, you need strong communication skills, persuasive outreach abilities, and a foundational understanding of sales or marketing, often supported by relevant experience or a business degree. Familiarity with CRM systems like Salesforce, lead generation tools, and email automation platforms is typically required. Resilience, active listening, and a proactive mindset are standout soft skills in this role. These skills are crucial for effectively identifying prospects, building relationships, and driving high-quality leads to support the sales pipeline.

What are Lead Development Representatives?

Lead Development Representatives (LDRs) are sales professionals responsible for identifying, qualifying, and nurturing potential customers, known as leads, for a business. Their primary role is to initiate contact with prospects, assess their interest and needs, and determine if they are a good fit for the company’s products or services. LDRs often use cold calling, email outreach, and social media to generate and qualify leads before passing them on to sales teams for further engagement. They play a critical role in building the sales pipeline and supporting overall business growth.

What does a lead development representative do?

A lead development representative (LDR) is responsible for identifying and qualifying potential sales leads through research, outreach, and communication. They often use tools like customer relationship management (CRM) software and focus on generating interest to pass qualified leads to the sales team for further engagement.

How does a Lead Development Representative collaborate with sales and marketing teams to achieve targets?

As a Lead Development Representative (LDR), you'll work closely with both sales and marketing teams to ensure a steady flow of qualified leads. This typically involves attending regular alignment meetings, sharing feedback on lead quality, and updating both teams on lead status. You'll also use CRM systems to track interactions and coordinate follow-ups, ensuring that promising prospects are handed off smoothly to sales reps. Effective communication and teamwork are key, as your outreach efforts are integral to the overall sales pipeline success.

What jobs pay 2000 a day?

Lead Development Representatives typically do not earn $2,000 a day; their compensation usually includes base salary and commissions. High-earning roles in sales, finance, or consulting may reach such daily earnings through commissions, bonuses, or profit-sharing, especially at senior levels or with extensive experience. Achieving this level often requires specialized skills, certifications, and a strong track record of performance.

How much do SDRs typically make?

Sales Development Representatives (SDRs) typically earn a base salary ranging from $40,000 to $60,000 annually, with additional commissions and bonuses that can increase total compensation to $60,000 to $80,000 or more. Compensation varies based on experience, industry, and location, and often includes performance-based incentives. Many SDRs also receive training in CRM tools and sales techniques to improve their earning potential.

What is the difference between Lead Development Representative vs Sales Development Representative?

AspectLead Development RepresentativeSales Development Representative
Primary FocusQualifying and nurturing leads to generate sales opportunitiesIdentifying and engaging potential clients to set up sales meetings
ResponsibilitiesResearching leads, initial outreach, lead qualificationOutbound prospecting, cold calls/emails, appointment setting
Required SkillsCommunication, research, CRM proficiencyCommunication, persistence, CRM proficiency
Work EnvironmentInside sales, marketing teamsInside sales, direct sales teams

Both roles focus on lead generation and require similar skills like communication and CRM knowledge. The Lead Development Representative primarily qualifies leads and nurtures prospects, while the Sales Development Representative focuses on outbound prospecting and setting up sales meetings. Understanding these differences helps organizations assign the right responsibilities and candidates for each role.

What job categories do people searching Lead Development Representative jobs in California look for? The top searched job categories for Lead Development Representative jobs in California are:
What cities in California are hiring for Lead Development Representative jobs? Cities in California with the most Lead Development Representative job openings:
Infographic showing various Lead Development Representative job openings in California as of June 2026, with employment types broken down into 80% Full Time, 16% Part Time, and 4% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $75,823 per year, or $36.5 per hour.
Business Development Rep

Business Development Rep

Recall Masters, Inc

Laguna Hills, CA • On-site

$48K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 23 days ago


Job description

We're Hiring - Business Development Rep
Recall Masters, the industry leader in automotive recall management solutions, is growing! We're seeking a driven Business Development Rep to join our team at our Laguna Hills, CA headquarters.
The Business Development Rep is a sales-focused role responsible for proactive outbound prospecting and opportunity discovery in support of our Dealer Sales team. This role is not customer service and not order taking. Success is measured by activity, pipeline contribution, and qualified opportunities created. The ideal candidate is motivated by clear targets, accountability, and results, and thrives in a structured sales environment.
What You'll Do:
  • Make 40+ outbound calls daily to automotive dealers and dealer groups
  • Qualify decision-makers (GM, Fixed Ops, Marketing, Ownership)
  • Deliver a tight, confident value message in under 60 seconds
  • Handle objections without freezing or rambling
  • Execute multi-touch follow-up (calls, voicemails, emails, LinkedIn)
  • Book qualified demos and hand off clean notes to sales
  • Maintain accurate CRM activity, notes, and outcomes
  • Hit daily activity goals and weekly demo targets-consistently

What We're Looking For:
  1. Phone Confidence - You are comfortable calling strangers all day and don't need "warm leads" to perform.
  2. Relentless Follow-Up Discipline - You understand that deals are won in touches 5-12, not call #1
  3. Coachability - You take feedback, adjust quickly, and don't defend bad habits.
  4. Thick Skin - Rejection doesn't derail you. You move on to the next call.
  5. Results Obsession - You care more about demos booked than "effort" or excuses.

Base Salary: $48,000 annually
  1. Sales Accepted Lead (SAL) Commission - $200 earned for each qualified SAL generated & accepted.
  2. Closed Deal Bonus (SAL Conversion)- An additional $500 earned for each SAL that converts into a closed deal.

Perks & Benefits:
We believe great work starts with feeling supported at work and beyond. Here's what you can expect when you join our team.
  • Medical, dental & vision coverage
  • Paid time off & sick time
  • 401(k) retirement plan
  • Life insurance & Employee Assistance Program (EAP)
  • Wellness benefit to support your health
  • Dog-friendly office with free snacks & drinks
  • Breakroom fun (ping pong, pool & games)
  • Community service & giving-back initiatives
  • Local team & family-friendly events
  • Career advancement with ongoing learning opportunities

Be part of the movement making vehicles - and the roads they travel - safer and smarter.
Other Requirements
Must be able to work from the Recall Masters office. This position is eligible to US citizens physically residing in the US, any offer of employment is contingent upon background, drug screen, and reference checks.
The above statements describe the general nature and level of work being performed by individuals assigned to this classification. This is not intended to be an exhaustive list of all responsibilities and duties required of personnel so classified.