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Lead Development Representative Jobs in California

Global It Communications Inc

Sales Development Rep

Los Angeles, CA · On-site

$28 - $32/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

... Lead Generation & Prospecting · Generate qualified appointments and sales opportunities through ... Successful Sales Development Representatives may advance into roles such as Account Executive ...

Aerotek

Sales Development Representative

San Diego, CA

$121K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The Sales Development Representative is responsible for learning the fundamentals of recruiting and ... lead generation * Complete Aerotek Account Manager Onboarding training * Generate leads, set and ...

Empire Today

Business Development Representative

Fremont, CA · Remote

$73K - $80K/yr

  • Medical

  • PTO

Empire Today is seeking a Business Development Representative to join our commercial sales team. We ... Lead generation. * Grow existing business accounts. * Client Relationship Management * Grow B2B ...

Aerotek

Sales Development Representative

San Diego, CA

$70K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The Sales Development Representative is responsible for learning the fundamentals of recruiting and ... lead generation * Complete Aerotek Account Manager Onboarding training * Generate leads, set and ...

SitelogIQ

Sales Development Representative

Los Angeles, CA

$72K - $90K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

Job Summary The Sales Development Representative (SDR) within our Commercial Markets Division is ... Bachelor's degree preferred * 1-3+ years of experience in B2B sales, business development, lead ...

Choate Agency

Sales Development Representative

Pleasanton, CA · On-site +1

$85K - $250K/yr

  • Medical

  • Dental

  • Vision

  • Life

Job Responsibilities • Identify and qualify potential new customers via exclusive lead system • ... Current full time sales development representatives following our system typically earn $85,000 to ...

SitelogIQ

Sales Development Representative

Los Angeles, CA · On-site

$72K - $90K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

Job Summary The Sales Development Representative (SDR) within our Commercial Markets Division is ... Bachelor's degree preferred * 1-3+ years of experience in B2B sales, business development, lead ...

Aprio

Business Development Representative

Walnut Creek, CA · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

As a Business Development Representative at Aprio, you will play a crucial role in driving the ... Manage Inbound Lead Flow: * Monitor and respond to inbound leads professionally within 1-hour.

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Showing results 21-40

All JobsLead Development Representative JobsLead Development Representative Jobs in California

Lead Development Representative information

See California salary details

$17.8K

$75.8K

$160.9K

How much do lead development representative jobs pay per year?

As of Aug 19, 2026, the average yearly pay for lead development representative in California is $75,823.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,500.00 and $112,500.00 per year, depending on experience, location, and employer.

What is a lead development representative?

Lead Development Representatives (LDRs) are sales professionals responsible for identifying, qualifying, and nurturing potential customers, known as leads, for a business. Their primary role is to initiate contact with prospects, assess their interest and needs, and determine if they are a good fit for the company’s products or services. LDRs often use cold calling, email outreach, and social media to generate and qualify leads before passing them on to sales teams for further engagement. They play a critical role in building the sales pipeline and supporting overall business growth.

What are the key skills and qualifications needed to thrive as a lead development representative?

To thrive as a Lead Development Representative, you need strong communication skills, persuasive outreach abilities, and a foundational understanding of sales or marketing, often supported by relevant experience or a business degree. Familiarity with CRM systems like Salesforce, lead generation tools, and email automation platforms is typically required. Resilience, active listening, and a proactive mindset are standout soft skills in this role. These skills are crucial for effectively identifying prospects, building relationships, and driving high-quality leads to support the sales pipeline.

How does a lead development representative collaborate with sales and marketing teams to achieve targets?

As a Lead Development Representative (LDR), you'll work closely with both sales and marketing teams to ensure a steady flow of qualified leads. This typically involves attending regular alignment meetings, sharing feedback on lead quality, and updating both teams on lead status. You'll also use CRM systems to track interactions and coordinate follow-ups, ensuring that promising prospects are handed off smoothly to sales reps. Effective communication and teamwork are key, as your outreach efforts are integral to the overall sales pipeline success.

What is the difference between Lead Development Representative vs Sales Development Representative?

AspectLead Development RepresentativeSales Development Representative
Primary FocusQualifying and nurturing leads to generate sales opportunitiesIdentifying and engaging potential clients to set up sales meetings
ResponsibilitiesResearching leads, initial outreach, lead qualificationOutbound prospecting, cold calls/emails, appointment setting
Required SkillsCommunication, research, CRM proficiencyCommunication, persistence, CRM proficiency
Work EnvironmentInside sales, marketing teamsInside sales, direct sales teams

Both roles focus on lead generation and require similar skills like communication and CRM knowledge. The Lead Development Representative primarily qualifies leads and nurtures prospects, while the Sales Development Representative focuses on outbound prospecting and setting up sales meetings. Understanding these differences helps organizations assign the right responsibilities and candidates for each role.

Is a Lead Development Representative an entry level position?

A Lead Development Representative (LDR) is often considered an entry-level role in sales and business development, focusing on prospecting, qualifying leads, and setting appointments. It typically requires strong communication skills and may serve as a stepping stone to more advanced sales positions, with some companies offering training and onboarding for new hires.

What are popular job titles related to Lead Development Representative jobs in California?

For Lead Development Representative jobs in California, the most frequently searched job titles are:

What job categories do people searching Lead Development Representative jobs in California look for?

The top searched job categories for Lead Development Representative jobs in California are:

What cities in California are hiring for Lead Development Representative jobs?

Cities in California with the most Lead Development Representative job openings:

Lead Development Representative jobs near you
Infographic showing various Lead Development Representative job openings in California as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 11% Part Time, and 2% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $75,823 per year, or $36.5 per hour.

Sales Development Rep

Global It Communications Inc

Los Angeles, CA • On-site

$28 - $32/hr

Full-time

Posted 22 days ago

Job description


Sales Development Representative (SDR) Technology Sales | Managed IT Services | Cybersecurity | Cloud Solutions

At Global IT Communications, we help businesses leverage technology to improve productivity, strengthen security, and support growth. As we continue expanding throughout Southern California and beyond, we're seeking an ambitious Sales Development Representative who wants to build a long-term career in technology sales.
This is more than an appointment-setting role. You'll be the first point of contact for business leaders seeking technology solutions and will play a key role in helping organizations solve real business challenges through Managed IT Services, Cybersecurity, Cloud, Connectivity, and Microsoft solutions.
If you enjoy building relationships, starting conversations, uncovering business needs, and creating new opportunities, this role offers a clear pathway for advancement into Business Development and sales leadership positions.
Why Join Global IT?

  • Clear career advancement opportunities into Business Development and sales leadership roles
  • Access to experienced technical experts, engineers, and executive leadership
  • Sell highly relevant services including Cybersecurity, Managed IT, Cloud, Microsoft 365, and Connectivity solutions
  • Collaborative, team-oriented culture that values integrity, accountability, and continuous improvement
  • Opportunity to help businesses solve meaningful technology challenges
  • Growing company with long-term investment in sales and business development

What Success Looks Like

Within your first 90 days, you will:
  • Develop proficiency with HubSpot and our sales process
  • Build an active pipeline of qualified prospects
  • Consistently schedule qualified discovery meetings
  • Demonstrate confidence discussing business challenges with decision-makers
  • Become a trusted resource for prospects seeking technology solutions

You May Be a Great Fit If You:

  • Enjoy building relationships and starting conversations
  • Are comfortable speaking with business leaders and decision-makers
  • Stay organized and follow through on commitments
  • Can manage multiple opportunities simultaneously
  • Remain positive and persistent when facing rejection
  • Are interested in technology, cybersecurity, cloud services, or business consulting


Key Responsibilities

Lead Generation & Prospecting
·         Generate qualified appointments and sales opportunities through outbound cold calling, email outreach, social selling, networking, and lead nurturing activities.
·         Research target organizations and identify decision-makers across multiple industries and business verticals.
·         Develop and maintain a pipeline of prospects using both company-provided leads and self-sourced opportunities.
·         Re-engage inactive leads, former clients, and dormant opportunities to generate new business conversations.
·         Conduct discovery conversations that identify business challenges, current technology environments, growth objectives, and decision-making processes.
Appointment Setting & Opportunity Development
·         Schedule qualified discovery meetings for the sales team.
·         Ensure appointments meet established qualification criteria before advancing opportunities.
·         Gather accurate information regarding prospect needs, business priorities, budgets, technology concerns, and timelines.
·         Maintain ongoing communication with prospects throughout the qualification process.
·         Support the sales team by providing detailed notes and relevant prospect intelligence before meetings.
CRM & Sales Operations
·         Maintain accurate and detailed records within HubSpot.
·         Document all activities, conversations, discoveries, follow-up commitments, and next steps.
·         Build and manage HubSpot sequences, workflows, tasks, and follow-up campaigns.
·         Monitor lead progression and proactively identify opportunities requiring additional engagement.
·         Maintain high standards of CRM data integrity and pipeline accuracy.
Collaboration & Client Experience
·         Work closely with Sales, Operations, Technical Leadership, and Executive Leadership to ensure prospects are connected with the appropriate resources.
·         Demonstrate a solution-oriented approach by identifying how Global IT's services can help solve business challenges.
·         Communicate prospect feedback, market observations, and common client concerns to internal teams.
·         Represent Global IT professionally and consistently in all interactions.


Required Qualifications

·         Minimum 2 years of experience in outbound sales, appointment setting, business development, inside sales, or lead generation.
·         Experience using CRM platforms such as HubSpot, Salesforce, or similar systems.
·         Strong verbal and written communication skills.
·         Proven ability to manage multiple prospects and follow-up activities simultaneously.
·         Excellent organizational and time-management skills.
·         Comfortable making outbound cold calls daily.
·         Proficiency with Microsoft 365 applications.

Preferred Qualifications

·         Experience selling Managed IT Services, Cybersecurity, Cloud Solutions, Microsoft technologies, or other B2B technology services.
·         Understanding of the managed services (MSP) business model.
·         Knowledge of the B2B sales cycle.
·         Experience working with executive-level decision makers.
 
Core Competencies
Relationship Building
·         Establishes trust quickly, develops authentic connections, and creates a positive client experience from the first interaction.
Organization & Accountability
·         Maintains detailed records, tracks commitments, follows through consistently, and manages multiple priorities effectively.
Communication Excellence
·         Communicates professionally through phone, email, and virtual meetings while actively listening to understand client needs.
Consultative Selling
·         Focuses on understanding business challenges and connecting prospects with the right solutions rather than delivering scripted sales pitches.
Persistence & Resilience
·         Remains positive and focused despite rejection, adapting approaches while maintaining professionalism and enthusiasm.
Team Collaboration
·         Works effectively across departments and leverages internal resources to deliver the best outcome for prospective clients.
 
 
Pathway for Advancement:

Successful Sales Development Representatives may advance into roles such as Account Executive, Business Development Manager, Sales Manager, or Strategic Account Manager, with opportunities to take on greater responsibility for client relationships, revenue generation, and business strategy.