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Lead Development Representative Jobs in California

Aerotek

Sales Development Representative

Oxnard, CA · On-site

The Sales Development Representative is responsible for learning the fundamentals of recruiting and ... lead generation * Complete Aerotek Account Manager Onboarding training * Generate leads, set and ...

Sanas

GTM Engineer, Demand Generation

Palo Alto, CA · On-site

... developed the world's first real-time speech AI platform capable of accent translation, noise ... Build and maintain data enrichment pipelines that source, clean, dedupe, and enrich lead and ...

Aerotek

Sales Development Representative

San Diego, CA · On-site

$70K/yr

The Sales Development Representative is responsible for learning the fundamentals of recruiting and ... lead generation * Complete Aerotek Account Manager Onboarding training * Generate leads, set and ...

Aerotek

Sales Development Representative

San Diego, CA

$121K/yr

The Sales Development Representative is responsible for learning the fundamentals of recruiting and ... lead generation * Complete Aerotek Account Manager Onboarding training * Generate leads, set and ...

Span

Sales Development Representative

San Francisco, CA · On-site

$70K - $90K/yr

You'll work very closely with Span's Growth Lead, sales representatives, and other senior leaders ... Previous SaaS sales development experience in a technical industry (i.e. selling to engineering ...

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Lead Development Representative information

See California salary details

$17.8K

$75.8K

$160.9K

How much do lead development representative jobs pay per year?

As of Sep 13, 2026, the average yearly pay for lead development representative in California is $75,823.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,500.00 and $112,500.00 per year, depending on experience, location, and employer.

What is a lead development representative?

Lead Development Representatives (LDRs) are sales professionals responsible for identifying, qualifying, and nurturing potential customers, known as leads, for a business. Their primary role is to initiate contact with prospects, assess their interest and needs, and determine if they are a good fit for the company’s products or services. LDRs often use cold calling, email outreach, and social media to generate and qualify leads before passing them on to sales teams for further engagement. They play a critical role in building the sales pipeline and supporting overall business growth.

What are the key skills and qualifications needed to thrive as a lead development representative?

To thrive as a Lead Development Representative, you need strong communication skills, persuasive outreach abilities, and a foundational understanding of sales or marketing, often supported by relevant experience or a business degree. Familiarity with CRM systems like Salesforce, lead generation tools, and email automation platforms is typically required. Resilience, active listening, and a proactive mindset are standout soft skills in this role. These skills are crucial for effectively identifying prospects, building relationships, and driving high-quality leads to support the sales pipeline.

How does a lead development representative collaborate with sales and marketing teams to achieve targets?

As a Lead Development Representative (LDR), you'll work closely with both sales and marketing teams to ensure a steady flow of qualified leads. This typically involves attending regular alignment meetings, sharing feedback on lead quality, and updating both teams on lead status. You'll also use CRM systems to track interactions and coordinate follow-ups, ensuring that promising prospects are handed off smoothly to sales reps. Effective communication and teamwork are key, as your outreach efforts are integral to the overall sales pipeline success.

What is the difference between Lead Development Representative vs Sales Development Representative?

AspectLead Development RepresentativeSales Development Representative
Primary FocusQualifying and nurturing leads to generate sales opportunitiesIdentifying and engaging potential clients to set up sales meetings
ResponsibilitiesResearching leads, initial outreach, lead qualificationOutbound prospecting, cold calls/emails, appointment setting
Required SkillsCommunication, research, CRM proficiencyCommunication, persistence, CRM proficiency
Work EnvironmentInside sales, marketing teamsInside sales, direct sales teams

Both roles focus on lead generation and require similar skills like communication and CRM knowledge. The Lead Development Representative primarily qualifies leads and nurtures prospects, while the Sales Development Representative focuses on outbound prospecting and setting up sales meetings. Understanding these differences helps organizations assign the right responsibilities and candidates for each role.

Is a Lead Development Representative an entry level position?

A Lead Development Representative (LDR) is often considered an entry-level role in sales and business development, focusing on prospecting, qualifying leads, and setting appointments. It typically requires strong communication skills and may serve as a stepping stone to more advanced sales positions, with some companies offering training and onboarding for new hires.

What are popular job titles related to Lead Development Representative jobs in California?

For Lead Development Representative jobs in California, the most frequently searched job titles are:

What job categories do people searching Lead Development Representative jobs in California look for?

The top searched job categories for Lead Development Representative jobs in California are:

Lead Development Representative jobs near you
Infographic showing various Lead Development Representative job openings in California as of September 2026, with employment types broken down into 1% Internship, 1% As Needed, 78% Full Time, 17% Part Time, 1% Temporary, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $75,823 per year, or $36.5 per hour.

Sales Development Representative

Oxnard, CA • On-site

Aerotek
Recruiting and Staffing Services • 1 - 5K employees
Learn more about Aerotekexternal

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 23 days ago

Key responsibilities

  • Identify target accounts in the defined territory and make cold calls to set meetings with prospective clients.

  • Build and maintain relationships with clients by providing quality contractors and proactively marketing resumes of ideal candidates.

  • Collaborate with the Delivery and Sales teams to support territory planning, generate leads, and support revenue growth initiatives.

Job description

Why Aerotek?

Aerotek is an operating company within Allegis Group, a global leader in talent solutions. We are a privately held organization with over 200+ offices nationwide. We work with 95% of Fortune 500 companies and specialize in staffing and services solutions in manufacturing, logistics, construction, aviation, facilities and maintenance.

Working at Aerotek and why you will love it…

At Aerotek, we prioritize inclusivity and foster a magnetic work environment that empowers our employees to achieve both personal and professional aspirations. By putting the people first, our corporate culture encourages employee engagement and enhances performance through comprehensive training and a positive culture. We promote exclusively from within.

The Sales Development Representative is responsible for learning the fundamentals of recruiting and the fundamentals of sales, including prospecting, client engagement, req qualification and delivery. The Sales Development Rep is responsible for learning and executing on all steps associated with the sales process. The Sales Development Representative must identify target accounts in defined territory and make cold calls to set meeting at perspective targets. This entry-level sales role is designed for individuals eager to learn the full sales cycle, with a clear path toward becoming an Account Manager. The SDR will work closely with the Delivery and Sales teams to build client relationships, generate leads, and support revenue growth initiatives.

  • Utilize the Aerotek 7 stages of the SOLVE model to target, engage and service new and existing clients
  • Increase sales and market share through assigned and newly generated accounts
  • Research and build call sheets using tools like LinkedIn and Connected.
  • Identify, develop and manage new and existing customer relationships by leveraging resources for lead generation
  • Complete Aerotek Account Manager Onboarding training
  • Generate leads, set and attend meetings with defined in territory
  • Maximize profitability by effectively negotiating bill rates and terms; ensure that direct labor rates are in line with market standards
  • Build and maintain relationships within accounts by providing quality contractors; proactively market resumes of ideal candidates
  • Perform sales related activities including, but not limited to attending meetings at client sites and client manager, and contractor lunches
  • Communicate account knowledge to team members (recruiters, FOA, sales, Director) through “req meetings” and Red Zone meetings
  • Collaborate with Account Managers and Directors to support territory planning and workforce strategy.
  • Generate, document and track all leads generated and perform outreach to targeted customers

Let’s talk money and perks!

Upon successful completion of our salary equivalent hourly training period, Aerotek offers a base salary of $70,304 with unlimited earning potential through weekly commission, monthly car allowance, cell phone reimbursement and other performance-based incentives.

Additional benefits include:                                            

  • $425 Car Allowance
  • up to $100 cell phone reimbursement
  • Medical, dental and vision
  • HSA & 401k account                                         
  • 20 days of paid time off as well as paid holidays
  • Parental/Family leave
  • Employee discounts

Performance based incentives:

  • Quarterly bonuses
  • All-expense paid trip
  • Company funded investment plan

Qualifications:

Sales Degree/ Certification or 1-2 years of sales experience (sales internship, sales competitions encouraged)  

Individual compensation offered for this position within this range will depend on many factors, including qualifications, skills, relevant experience, job knowledge, geographic location, internal equity, and other pertinent job-related factors


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About Aerotek

Sourced by ZipRecruiter

We know that finding work is hard, and finding meaningful work is harder. Aerotek connects 180,000+ light industrial and skilled trades workers with 14,000+ employers each year, helping our workers navigate an evolving labor market and find jobs that meets their goals, skills and interests. Since 1983, we have provided a variety of career opportunities across North American industry – from short-term assignments at Fortune 500 companies where you can build your skills, to long-term opportunities where you can play a vital role solving for companies’ construction, manufacturing and maintenance challenges. Our 1,500+ experienced recruiters across 250+ offices work relentlessly to put our workforce in a position to thrive. Let us rise to meet your challenges and put our "people are everything" spirit to the test as your career continues to grow.

Industry

Recruiting and staffing services and travel arrangement services

Company size

1,001 - 5,000 Employees

Headquarters location

Hanover, MD, US

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