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Integrated Marketing Communications Jobs (NOW HIRING)

The Marketing & Communications Specialist develops and executes integrated marketing and communications initiatives that promote business objectives, enhance client engagement, advance thought ...

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Integrated Marketing Communications information

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$34.5K

$70.2K

$89.5K

How much do integrated marketing communications jobs pay per year?

As of Aug 14, 2026, the average yearly pay for integrated marketing communications in the United States is $70,234.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,500.00 and $79,500.00 per year, depending on experience, location, and employer.

What is integrated marketing communications?

Integrated Marketing Communications (IMC) is a strategic approach that unifies and coordinates all marketing communication tools, channels, and messages within an organization to ensure consistency across all platforms. The goal is to deliver a seamless and customer-focused experience that reinforces the brand's core message. IMC helps organizations build stronger relationships with their audiences by ensuring every communication—whether advertising, public relations, social media, or direct marketing—works together harmoniously. By integrating messages, companies can maximize the impact and effectiveness of their marketing efforts.

What is the difference between Integrated Marketing Communications vs Marketing Coordinator?

AspectIntegrated Marketing CommunicationsMarketing Coordinator
CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentStrategic planning, cross-channel campaign managementCampaign execution, event planning, content creation
Industry UsageAdvertising agencies, corporate marketing teamsMarketing departments, advertising agencies
Search & ComparisonFocuses on integrated messaging across channelsFocuses on supporting marketing campaigns and activities

Integrated Marketing Communications professionals develop and coordinate comprehensive messaging strategies across multiple channels, ensuring brand consistency. Marketing Coordinators assist in executing these campaigns, handling day-to-day tasks. While both roles require similar educational backgrounds, IMC roles are more strategic, whereas Marketing Coordinators focus on implementation.

What are the key skills and qualifications needed to thrive as an integrated marketing communications professional, and why are they important?

To thrive as an Integrated Marketing Communications professional, you need expertise in strategic marketing, brand messaging, and campaign planning, usually supported by a degree in marketing, communications, or a related field. Familiarity with marketing automation platforms, analytics tools, and content management systems is typically required. Strong collaboration, creativity, and exceptional written and verbal communication skills help you stand out in this role. These abilities are essential for delivering cohesive, impactful campaigns that drive brand consistency and achieve organizational goals.

What are some common challenges faced by professionals in integrated marketing communications, and how can they be addressed?

Professionals in Integrated Marketing Communications (IMC) often navigate the challenge of aligning messaging across multiple channels and departments, ensuring consistency while tailoring content for different audiences. Balancing short-term campaign needs with long-term brand strategy can also be demanding, especially when collaborating with creative, digital, and sales teams. To address these challenges, effective project management, clear internal communication, and regular cross-functional meetings are essential. Additionally, leveraging collaborative tools and maintaining an updated content calendar can streamline coordination and help prevent messaging overlaps or gaps.
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What cities are hiring for Integrated Marketing Communications jobs?

Cities with the most Integrated Marketing Communications job openings:

What are the most commonly searched types of Integrated Marketing Communications jobs?

The most popular types of Integrated Marketing Communications jobs are:

What states have the most Integrated Marketing Communications jobs?

States with the most job openings for Integrated Marketing Communications jobs include:

Infographic showing various Integrated Marketing Communications job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $70,234 per year, or $33.8 per hour.

Integrated Marketing Coordinator

BIOLOGIQUE RECHERCHE

Manhattan, NY • On-site

$75K/yr

Full-time

Retirement, PTO

Posted 24 days ago


Job description

Integrated Marketing Coordinator
 
OVERVIEW:
 
Biologique Recherche US is transforming into a modern, omnichannel powerhouse, scaling retail and D2C while fiercely protecting the professional network that has defined us for decades. We are looking for an Integrated Marketing Coordinator based in NYC to support & deploy scalable omnichannel trade marketing and communications initiatives to drive commercial outcomes. This position will coordinate everything from marketing communications, event logistics, PR initiatives, brand guidelines, campaign support, and reporting/brand metrics within the department. The Integrated Marketing Coordinator will report to the Sr. Integrated Marketing Manager to help translate the global vision into locally resonant strategies across all channels. This is an important position that requires strong organizational skills, and high attention to detail, with the ability to work cross-functionally among internal/external stakeholders.
 
RESPONSIBILITIES:
 
Brand Strategy & Commercial Support
  • Help support the US Marketing strategy, helping to translate global vision & brand heritage to the domestic market.
  • Support all initiatives & campaigns across multiple channels, including Residences, department stores, ecommerce, professional networks, etc.; adapting execution by channel while helping maintain a unified brand voice.
  • Assist with department priorities and commercial partners to help drive growth, achieve departmental & Company goals, and maintain channel-specific KPIs
  • Maintain & update the Marketing Calendar to track and plan product launches, campaigns, activations, events, and key deliverables to ensure seamless coordination & execution.
  • Help manage all brand guidelines, content/storytelling, assets and marketing materials across the organization, ensuring compliance and newness.
  • Assist with commercial inquiries and the marketing inbox to resolve and help find solutions in a timely and professional manner.
Engagement & Activation Support
  • Help with the planning & logistics of all events, client webinars, in-store client activations, promotional programming and annual partner summits
  • Assist with departmental expenses, travel, and spend to help manage budgeting.
  • Manage operational elements of events & activations, including product shipments, sample orders, invitation design & marketing collateral.
  • Coordinate pre and post logistics, ensuring timely execution and follow up for all events and campaigns.
  • Support visual merchandising across channels, order placements, and inventory management, including new doors and existing doors.
 
Communications & Reporting
  • Support the development and distribution of internal and external brand communications, including presentations, newsletters, launch toolkits, and press/campaign recaps.
  • Act as key point of contact for internal/external stakeholders for updates, tracking, product knowledge, inventory/samples, and tools.
  • Help track all departmental reporting, helping to compile performance data, incentives, awareness, insights, ROI, attribution, engagement & trends to help leadership track & make informed decisions.
  • Assist in monitoring/compliance oversight of external partner digital channels.
  • Conduct competitive research & audits to track brand/marketing positioning, pricing, and cultural trends.
QUALIFICATIONS:
  • 1-3+ years in marketing, communications, public relations within a CPG organization, with a preference for beauty, retail or luxury brands.
  • College degree or equivalent work experience preferred
  • Excellent written and verbal skills with a proven track record in effective communication with prior experience presenting and communicating with leadership/key stakeholders
  • Strong attention to detail with the ability to work on multiple projects and priorities at a time
  • Ability to work with multiple team members, stakeholders and leaders comfortably
  • Proven track record of working in fast-paced and dynamic environments with a high level of autonomy & ownership
  • Proficient in various computer programs, software, and applications, including 365/Office, Salesforce, Adobe suite, CRM programs, etc.
The Company provides a competitive full suite of benefits for Full-Time employees, including employer paid benefits, 401K match, product allowance, PTO, Summer Fridays, etc.

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