Focus on positioning and funnel optimization. Qualifications: 1+ years experience hotel or hospitality industry is a PLUS, but not required. Proven ability to initiate, establish and nurture partner ...
Quick apply
Focus on positioning and funnel optimization. Qualifications: 1+ years experience hotel or hospitality industry is a PLUS, but not required. Proven ability to initiate, establish and nurture partner ...
Funnel Optimization: Design and continuously improve the end-to-end lead funnel - from prospect identification and segmentation to nurture programs and MQL conversion. * Cross-Functional Partnership:
Funnel Optimization: Design and continuously improve the end-to-end lead funnel - from prospect identification and segmentation to nurture programs and MQL conversion. * Cross-Functional Partnership:
... funnel optimization Work closely with the team to scale up the marketing efforts of the team She or he needs to Have excellent copywriting skills, and ability to create a story out of little data Be ...
... funnel optimization Work closely with the team to scale up the marketing efforts of the team She or he needs to Have excellent copywriting skills, and ability to create a story out of little data Be ...
eCommerce Conversion Rate Optimization (CRO) Manager
Seattle, WA · On-site
$110K - $165K/yr
Develop and manage a strategic experimentation roadmap focused on UX, content, and funnel optimization. Partner with analytics to identify drop-off points and opportunities across the funnel, from ...
eCommerce Conversion Rate Optimization (CRO) Manager
Seattle, WA · On-site
$110K - $165K/yr
Develop and manage a strategic experimentation roadmap focused on UX, content, and funnel optimization. Partner with analytics to identify drop-off points and opportunities across the funnel, from ...
Focus on positioning and funnel optimization. Qualifications: 1+ years experience hotel or hospitality industry is a PLUS, but not required. Proven ability to initiate, establish and nurture partner ...
Focus on positioning and funnel optimization. Qualifications: 1+ years experience hotel or hospitality industry is a PLUS, but not required. Proven ability to initiate, establish and nurture partner ...
Direct impact on the business through conversion funnel tracking and funnel optimization * Work closely with the team to scale up the marketing efforts of the team She or he needs to * Have excellent ...
Direct impact on the business through conversion funnel tracking and funnel optimization * Work closely with the team to scale up the marketing efforts of the team She or he needs to * Have excellent ...
Vice President, Demand Generation
Atlanta, GA · On-site
$175K - $200K/yr
Strong understanding of MQL, SAL, SQL, CAC, attribution, and revenue funnel optimization * Experience managing digital channels including SEO, SEM, paid advertising, webinars, and channel marketing
Quick apply
Vice President, Demand Generation
Atlanta, GA · On-site
$175K - $200K/yr
Strong understanding of MQL, SAL, SQL, CAC, attribution, and revenue funnel optimization * Experience managing digital channels including SEO, SEM, paid advertising, webinars, and channel marketing
The role requires experience in customer acquisition in credit cards, including targeting, testing, digital marketing, direct mail, and funnel optimization. Key Responsibilities * Lead the ...
The role requires experience in customer acquisition in credit cards, including targeting, testing, digital marketing, direct mail, and funnel optimization. Key Responsibilities * Lead the ...
Amazon Growth Lead (Supplements/Vitamins)
Beverly Hills, CA · On-site
$18.75 - $22.50/hr
This person will be responsible for scaling revenue through best-in-class PPC management, listing optimization, and full-funnel growth strategies. You should have a proven track record of scaling ...
Amazon Growth Lead (Supplements/Vitamins)
Beverly Hills, CA · On-site
$18.75 - $22.50/hr
This person will be responsible for scaling revenue through best-in-class PPC management, listing optimization, and full-funnel growth strategies. You should have a proven track record of scaling ...
Senior Media Buyer - DTC Supplement Brand
Beverly Hills, CA · On-site
$80K - $150K/yr
Manage budgets, pacing, and forecasting Full Funnel Optimization * Own and optimize the entire acquisition funnel , including: * Ad → Landing Page → Checkout → Post-purchase flow * Improve ...
Quick apply
Senior Media Buyer - DTC Supplement Brand
Beverly Hills, CA · On-site
$80K - $150K/yr
Manage budgets, pacing, and forecasting Full Funnel Optimization * Own and optimize the entire acquisition funnel , including: * Ad → Landing Page → Checkout → Post-purchase flow * Improve ...
Manage budgets, pacing, and forecasting Full Funnel Optimization * Own and optimize the entire acquisition funnel , including: * Ad → Landing Page → Checkout → Post-purchase flow * Improve ...
Manage budgets, pacing, and forecasting Full Funnel Optimization * Own and optimize the entire acquisition funnel , including: * Ad → Landing Page → Checkout → Post-purchase flow * Improve ...
Senior Growth Marketing Manager, Upper Funnel
$161K - $190K/yr
Help design and measure optimized brand marketing funnel touch-points-mapping key awareness and consideration moments to create a structured, sequenced journey that efficiently moves audiences toward ...
Senior Growth Marketing Manager, Upper Funnel
$161K - $190K/yr
Help design and measure optimized brand marketing funnel touch-points-mapping key awareness and consideration moments to create a structured, sequenced journey that efficiently moves audiences toward ...
Amazon Growth Lead (Supplements/Vitamins)
Beverly Hills, CA · On-site
$65K - $150K/yr
This person will be responsible for scaling revenue through best-in-class PPC management, listing optimization, and full-funnel growth strategies. You should have a proven track record of scaling ...
Quick apply
Amazon Growth Lead (Supplements/Vitamins)
Beverly Hills, CA · On-site
$65K - $150K/yr
This person will be responsible for scaling revenue through best-in-class PPC management, listing optimization, and full-funnel growth strategies. You should have a proven track record of scaling ...
The role requires experience in customer acquisition in credit cards, including targeting, testing, digital marketing, direct mail, and funnel optimization. Key Responsibilities * Lead the ...
The role requires experience in customer acquisition in credit cards, including targeting, testing, digital marketing, direct mail, and funnel optimization. Key Responsibilities * Lead the ...
Growth Marketing Manager
Lincoln, NE · On-site
Strong understanding of CRM platforms, marketing automation tools, lead scoring, segmentation, and funnel optimization. * Experience partnering closely with sales or business development teams.
Growth Marketing Manager
Lincoln, NE · On-site
Strong understanding of CRM platforms, marketing automation tools, lead scoring, segmentation, and funnel optimization. * Experience partnering closely with sales or business development teams.
Director, Lifecycle Marketing
Irvine, CA · On-site
$180K - $190K/yr
The ideal candidate has a strong analytical mindset and proven expertise in lead generation, lifecycle marketing, nurture strategy, audience segmentation, funnel optimization, and marketing ...
Director, Lifecycle Marketing
Irvine, CA · On-site
$180K - $190K/yr
The ideal candidate has a strong analytical mindset and proven expertise in lead generation, lifecycle marketing, nurture strategy, audience segmentation, funnel optimization, and marketing ...
Develops programs for brand awareness, demand generation and funnel optimization, including inbound marketing, public relations, events, and social media. * Develops content strategy and manages ...
Develops programs for brand awareness, demand generation and funnel optimization, including inbound marketing, public relations, events, and social media. * Develops content strategy and manages ...
Senior Product Manager
Irvine, CA · On-site
$135K - $179K/yr
Consumer Insights & Funnel Optimization Use quantitative and qualitative data to understand buyer behavior and uncover growth opportunities. Define and analyze KPIs across the funnel -- such as ...
Senior Product Manager
Irvine, CA · On-site
$135K - $179K/yr
Consumer Insights & Funnel Optimization Use quantitative and qualitative data to understand buyer behavior and uncover growth opportunities. Define and analyze KPIs across the funnel -- such as ...
The role requires experience in customer acquisition in credit cards, including targeting, testing, digital marketing, direct mail, and funnel optimization. Key Responsibilities * Lead the ...
The role requires experience in customer acquisition in credit cards, including targeting, testing, digital marketing, direct mail, and funnel optimization. Key Responsibilities * Lead the ...
Head of Direct Marketing- Credit Card Acquisitions
Minneapolis, MN · On-site
$193.04 - $227.10/hr
The role requires experience in customer acquisition in credit cards, including targeting, testing, digital marketing, direct mail, and funnel optimization.## Key Responsibilities* Lead the ...
Head of Direct Marketing- Credit Card Acquisitions
Minneapolis, MN · On-site
$193.04 - $227.10/hr
The role requires experience in customer acquisition in credit cards, including targeting, testing, digital marketing, direct mail, and funnel optimization.## Key Responsibilities* Lead the ...
Funnel Optimization information
See salary details
$16K - $23.8K
3% of jobs
$23.8K - $31.6K
6% of jobs
$35.1K is the 25th percentile. Wages below this are outliers.
$31.6K - $39.5K
34% of jobs
$39.5K - $47.3K
2% of jobs
The median wage is $50K / yr.
$47.3K - $55.1K
11% of jobs
$55.1K - $62.9K
14% of jobs
$67.1K is the 75th percentile. Wages above this are outliers.
$62.9K - $70.7K
8% of jobs
$70.7K - $78.5K
5% of jobs
$78.5K - $86.4K
13% of jobs
$86.4K - $94.2K
1% of jobs
$94.2K - $102K
2% of jobs
$16K
$55.8K
$102K
How much do funnel optimization jobs pay per year?
As of Aug 12, 2026, the average yearly pay for funnel optimization in the United States is $55,794.00, according to ZipRecruiter salary data. Most workers in this role earn between $36,000.00 and $72,500.00 per year, depending on experience, location, and employer.
What are the key skills and qualifications needed to thrive as a funnel optimization specialist?
To thrive as a Funnel Optimization Specialist, you need a solid understanding of digital marketing, data analytics, and conversion rate optimization, often supported by experience in A/B testing and a relevant degree. Familiarity with tools like Google Analytics, Optimizely, and marketing automation platforms is typically required, along with certifications such as Google Analytics Individual Qualification (GAIQ). Strong analytical thinking, creativity, and effective communication are crucial soft skills for identifying issues and collaborating across teams. These competencies drive improved customer journeys, increase conversions, and maximize ROI for marketing efforts.
What is funnel optimization?
Funnel optimization is the process of analyzing and improving each stage of the customer journey, or 'funnel,' to increase the number of users who complete a desired action, such as making a purchase or signing up for a newsletter. This involves identifying where potential customers drop off and implementing strategies—like A/B testing, improved messaging, or simplified navigation—to reduce friction and boost conversions. Funnel optimization helps businesses maximize the effectiveness of their marketing and sales efforts, resulting in higher revenue and better customer experiences.
What is the difference between Funnel Optimization vs Conversion Rate Optimization?
| Aspect | Funnel Optimization | Conversion Rate Optimization |
|---|---|---|
| Focus | Optimizing entire sales or marketing funnels from awareness to purchase | Improving the percentage of visitors who take a desired action on a specific page |
| Scope | Broader, includes multiple touchpoints and stages | More focused on specific pages or steps |
| Metrics | Funnel drop-off rates, lead generation, sales volume | Conversion rates, bounce rates, engagement metrics |
| Tools & Techniques | Customer journey analysis, A/B testing across funnel stages | A/B testing, user behavior analysis, heatmaps |
While both roles aim to improve user actions and business outcomes, Funnel Optimization focuses on enhancing the entire customer journey across multiple stages, whereas Conversion Rate Optimization concentrates on increasing conversions on specific pages or steps. Understanding these differences helps businesses allocate resources effectively for maximum growth.
What are the most common challenges faced by funnel optimization specialists when working with cross-functional teams?
Funnel optimization specialists often collaborate with marketing, sales, product, and analytics teams to improve user journeys and conversion rates. One common challenge is aligning priorities and strategies across departments, as each team may have different goals and success metrics. Effective communication and data sharing are essential to ensure everyone is working toward the same objectives. Additionally, navigating technical constraints or limited resources can require creative problem-solving and flexibility. Building strong relationships and maintaining transparency can help overcome these obstacles and lead to more successful funnel improvements.
More about Funnel Optimization jobs
What cities are hiring for Funnel Optimization jobs? Cities with the most Funnel Optimization job openings:
What states have the most Funnel Optimization jobs? States with the most job openings for Funnel Optimization jobs include:
What job categories do people searching Funnel Optimization jobs look for? The top searched job categories for Funnel Optimization jobs are:
Full-time
Re-posted 26 days ago
Job description
Responsibilities:
Develop and nurture relationships with hotel partners to implement, analyze and optimize guest transportation campaigns, identify new opportunities.
Expansion of new locations and partner relationships to achieve monthly growth goals.
Analyze points of influence for hotel partners including personal and/or third party relations with general managers/decision makers.
Implement initiatives that enhance affiliate productivity, create new growth opportunities and increase ROI.
Report on performance of acquired traffic in regards to guest booking conversation rates and traffic retention.
Focus on positioning and funnel optimization.
Qualifications:
1+ years experience hotel or hospitality industry is a PLUS, but not required.
Proven ability to initiate, establish and nurture partner relationships within all communication channels.
Experience with business to business marketing and connecting with decision makers.
Compensation and Benefits:
- Recurring commissions
- Excellent employee advancement options
- $100 per month car incentives*
- New Laptop for high performing accounts*
- Affiliate Discounts on Verizon Wireless products & services