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Funnel Optimization Jobs (NOW HIRING)

Qulinary

Direct impact on the business through conversion funnel tracking and funnel optimization * Work closely with the team to scale up the marketing efforts of the team She or he needs to: * Have ...

Mondo

Vice President, Demand Generation

Atlanta, GA · On-site

$175K - $200K/yr

Strong understanding of MQL, SAL, SQL, CAC, attribution, and revenue funnel optimization * Experience managing digital channels including SEO, SEM, paid advertising, webinars, and channel marketing

Auction.com

Director, Lifecycle Marketing

Irvine, CA · On-site

$180K - $190K/yr

The ideal candidate has a strong analytical mindset and proven expertise in lead generation, lifecycle marketing, nurture strategy, audience segmentation, funnel optimization, and marketing ...

Tilt

Senior Growth Marketing Manager, Upper Funnel

$161K - $190K/yr

Help design and measure optimized brand marketing funnel touch-points-mapping key awareness and consideration moments to create a structured, sequenced journey that efficiently moves audiences toward ...

auction

Senior Product Manager

Irvine, CA · On-site

$135K - $179K/yr

Consumer Insights & Funnel Optimization Use quantitative and qualitative data to understand buyer behavior and uncover growth opportunities. Define and analyze KPIs across the funnel -- such as ...

auction

Sr. Product Manager

Irvine, CA

$135K - $179K/yr

Consumer Insights & Funnel Optimization Use quantitative and qualitative data to understand buyer behavior and uncover growth opportunities. Define and analyze KPIs across the funnel -- such as ...

Pavago

Performance Marketing Specialist

The ideal candidate thrives in fast-paced environments, understands full-funnel marketing, and continuously improves campaign performance through testing, analytics, and strategic optimization. What ...

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Funnel Optimization information

See salary details

$16K

$55.8K

$102K

How much do funnel optimization jobs pay per year?

As of Sep 2, 2026, the average yearly pay for funnel optimization in the United States is $55,794.00, according to ZipRecruiter salary data. Most workers in this role earn between $36,000.00 and $72,500.00 per year, depending on experience, location, and employer.

What is funnel optimization?

Funnel optimization is the process of analyzing and improving each stage of the customer journey, or 'funnel,' to increase the number of users who complete a desired action, such as making a purchase or signing up for a newsletter. This involves identifying where potential customers drop off and implementing strategies—like A/B testing, improved messaging, or simplified navigation—to reduce friction and boost conversions. Funnel optimization helps businesses maximize the effectiveness of their marketing and sales efforts, resulting in higher revenue and better customer experiences.

What are the key skills and qualifications needed to thrive as a funnel optimization specialist?

To thrive as a Funnel Optimization Specialist, you need a solid understanding of digital marketing, data analytics, and conversion rate optimization, often supported by experience in A/B testing and a relevant degree. Familiarity with tools like Google Analytics, Optimizely, and marketing automation platforms is typically required, along with certifications such as Google Analytics Individual Qualification (GAIQ). Strong analytical thinking, creativity, and effective communication are crucial soft skills for identifying issues and collaborating across teams. These competencies drive improved customer journeys, increase conversions, and maximize ROI for marketing efforts.

What are the most common challenges faced by funnel optimization specialists when working with cross-functional teams?

Funnel optimization specialists often collaborate with marketing, sales, product, and analytics teams to improve user journeys and conversion rates. One common challenge is aligning priorities and strategies across departments, as each team may have different goals and success metrics. Effective communication and data sharing are essential to ensure everyone is working toward the same objectives. Additionally, navigating technical constraints or limited resources can require creative problem-solving and flexibility. Building strong relationships and maintaining transparency can help overcome these obstacles and lead to more successful funnel improvements.

What is the difference between Funnel Optimization vs Conversion Rate Optimization?

AspectFunnel OptimizationConversion Rate Optimization
FocusOptimizing entire sales or marketing funnels from awareness to purchaseImproving the percentage of visitors who take a desired action on a specific page
ScopeBroader, includes multiple touchpoints and stagesMore focused on specific pages or steps
MetricsFunnel drop-off rates, lead generation, sales volumeConversion rates, bounce rates, engagement metrics
Tools & TechniquesCustomer journey analysis, A/B testing across funnel stagesA/B testing, user behavior analysis, heatmaps

While both roles aim to improve user actions and business outcomes, Funnel Optimization focuses on enhancing the entire customer journey across multiple stages, whereas Conversion Rate Optimization concentrates on increasing conversions on specific pages or steps. Understanding these differences helps businesses allocate resources effectively for maximum growth.

More about Funnel Optimization jobs

What cities are hiring for Funnel Optimization jobs?

Cities with the most Funnel Optimization job openings:

What states have the most Funnel Optimization jobs?

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What job categories do people searching Funnel Optimization jobs look for?

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Funnel Optimization jobs near you
Infographic showing various Funnel Optimization job openings in the United States as of August 2026, with employment types broken down into 90% Full Time, 7% Part Time, and 3% Contract. Highlights an 80% Physical, 5% Hybrid, and 15% Remote job distribution, with an average salary of $55,794 per year, or $26.8 per hour.

Chief Storyteller: Every Mouthful has a Story

Qulinary, Inc.

Palo Alto, CA • On-site, Remote

Full-time

Re-posted 10 days ago

Job description

Every mouthful has a story. We should know; we run the #1 marketplace for chef-to-table prepared meals in Silicon Valley. Our mission is to help food entrepreneurs build successful, sustainable businesses serving a loyal base of highly engaged customers with delicious, handmade creations. And each of them has a story to tell.
We are looking for people who can help us tell their stories - through all of our email and content marketing efforts - stories that stand out in a world where there's little to differentiate one from the other. We are a small team of passionate serial entrepreneurs, and believe that this empowerment of local chefs is one of the biggest revolutions in the food space. Will it change the world? You have to talk to us to find out.
Roles & Responsibilities:
  • End to end ownership of content marketing, including emails, social media, blog and content calendar
  • Ownership of content creation and driving marketing for our "curated" product segments
  • Work on acquisition strategies to drive the top of the funnel
  • Direct impact on the business through conversion funnel tracking and funnel optimization
  • Work closely with the team to scale up the marketing efforts of the team

She or he needs to
  • Have excellent copywriting skills, and ability to create a story out of little data
  • Be comfortable with ESPs and email design - esp Mailchimp. Basic HTML/CSS coding skill are a plus
  • "Get" social media
  • Analyze response rates and feedback and create strategies to improve conversion rates
  • Be a self-starter, driven and ambitious. Be willing to work crazy hours to see their stories told well

Apply