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Funnel Optimization Jobs in Randolph, NJ (NOW HIRING)

1Kosmos

BDR Manager

Edison, NJ · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

Metrics & Funnel Optimization: Track and analyze key performance indicators to continually optimize program ROI. * Pipeline Hygiene & Qualification: Enforce strict qualification frameworks (e.g. BANT ...

1Kosmos

BDR Manager

Edison, NJ

  • Medical

  • Dental

  • Vision

  • Retirement

Metrics & Funnel Optimization: Track and analyze key performance indicators to continually optimize program ROI. * Pipeline Hygiene & Qualification: Enforce strict qualification frameworks (e.g. BANT ...

1Kosmos

BDR Manager

Edison, NJ · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

Metrics & Funnel Optimization: Track and analyze key performance indicators to continually optimize program ROI. * Pipeline Hygiene & Qualification: Enforce strict qualification frameworks (e.g. BANT ...

IVI America

DIGITAL MARKETING MANAGER

Basking Ridge, NJ · On-site

$112K - $125K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Oversee campaign planning, content creation, and funnel optimization through segmentation, retargeting, and A/B testing. * Direct SEO, SEM, social media, website, and CRO initiatives to maximize ...

ICBD

Business Development Representative

Bridgewater, NJ · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Collaborate with the Admissions and Sales Ops teams to resolve barriers to conversion and support funnel optimization. Territory Development * Execute outreach strategies that align with assigned ...

ICBD

Business Development Representative

Bridgewater, NJ · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Collaborate with the Admissions and Sales Ops teams to resolve barriers to conversion and support funnel optimization. Territory Development * Execute outreach strategies that align with assigned ...

ICBD

Business Development Representative

Green Brook, NJ · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Collaborate with the Admissions and Sales Ops teams to resolve barriers to conversion and support funnel optimization. Territory Development * Execute outreach strategies that align with assigned ...

ICBD

Business Development Representative

Green Brook, NJ · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Collaborate with the Admissions and Sales Ops teams to resolve barriers to conversion and support funnel optimization. Territory Development * Execute outreach strategies that align with assigned ...

ICBD

Business Development Representative

Bridgewater, NJ · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Collaborate with the Admissions and Sales Ops teams to resolve barriers to conversion and support funnel optimization. Territory Development * Execute outreach strategies that align with assigned ...

Lycatel LLC

Senior Paid Media Manager

Newark, NJ · On-site

$85K - $90K/yr

  • Medical

  • Dental

  • Vision

  • PTO

Lead and mentor the Paid Media Manager in executing and optimizing lower-funnel campaigns across paid search, paid social and retargeting, ensuring performance targets are met and continuously ...

Zelis

Director, Demand Generation Marketing

Morristown, NJ

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Position Overview This leader owns the full-funnel journey infrastructure at Zelis: top-of-funnel ... Own the strategy, configuration, and ongoing optimization of HubSpot (or it's replacement) as Zelis ...

CMI Media Group

Supervisor, SEM

Parsippany, NJ · On-site

$70K - $140K/yr

... SEM, SEO, and Social to strengthen full-funnel performance • Evolve processes, capabilities, and deliverables across SEM & Emerging Media What You'll Bring • 4+ years leading Paid Search ...

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All JobsFunnel Optimization JobsFunnel Optimization Jobs in Randolph, NJ

Funnel Optimization information

See Randolph, NJ salary details

$16.4K

$57.3K

$104.8K

How much do funnel optimization jobs pay per year?

As of Aug 17, 2026, the average yearly pay for funnel optimization in Randolph, NJ is $57,346.00, according to ZipRecruiter salary data. Most workers in this role earn between $37,000.00 and $74,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a funnel optimization specialist?

To thrive as a Funnel Optimization Specialist, you need a solid understanding of digital marketing, data analytics, and conversion rate optimization, often supported by experience in A/B testing and a relevant degree. Familiarity with tools like Google Analytics, Optimizely, and marketing automation platforms is typically required, along with certifications such as Google Analytics Individual Qualification (GAIQ). Strong analytical thinking, creativity, and effective communication are crucial soft skills for identifying issues and collaborating across teams. These competencies drive improved customer journeys, increase conversions, and maximize ROI for marketing efforts.

What is funnel optimization?

Funnel optimization is the process of analyzing and improving each stage of the customer journey, or 'funnel,' to increase the number of users who complete a desired action, such as making a purchase or signing up for a newsletter. This involves identifying where potential customers drop off and implementing strategies—like A/B testing, improved messaging, or simplified navigation—to reduce friction and boost conversions. Funnel optimization helps businesses maximize the effectiveness of their marketing and sales efforts, resulting in higher revenue and better customer experiences.

What is the difference between Funnel Optimization vs Conversion Rate Optimization?

AspectFunnel OptimizationConversion Rate Optimization
FocusOptimizing entire sales or marketing funnels from awareness to purchaseImproving the percentage of visitors who take a desired action on a specific page
ScopeBroader, includes multiple touchpoints and stagesMore focused on specific pages or steps
MetricsFunnel drop-off rates, lead generation, sales volumeConversion rates, bounce rates, engagement metrics
Tools & TechniquesCustomer journey analysis, A/B testing across funnel stagesA/B testing, user behavior analysis, heatmaps

While both roles aim to improve user actions and business outcomes, Funnel Optimization focuses on enhancing the entire customer journey across multiple stages, whereas Conversion Rate Optimization concentrates on increasing conversions on specific pages or steps. Understanding these differences helps businesses allocate resources effectively for maximum growth.

What are the most common challenges faced by funnel optimization specialists when working with cross-functional teams?

Funnel optimization specialists often collaborate with marketing, sales, product, and analytics teams to improve user journeys and conversion rates. One common challenge is aligning priorities and strategies across departments, as each team may have different goals and success metrics. Effective communication and data sharing are essential to ensure everyone is working toward the same objectives. Additionally, navigating technical constraints or limited resources can require creative problem-solving and flexibility. Building strong relationships and maintaining transparency can help overcome these obstacles and lead to more successful funnel improvements.
Funnel Optimization jobs near you
Infographic showing various Funnel Optimization job openings in Randolph, NJ as of August 2026, with employment types broken down into 82% Full Time, 14% Part Time, and 4% Contract. Highlights an 80% Physical, 4% Hybrid, and 16% Remote job distribution, with an average salary of $57,346 per year, or $27.6 per hour.

BDR Manager

1Kosmos

Edison, NJ • On-site

Full-time

Medical, Dental, Vision, Retirement

Posted 20 days ago

Job description

We are looking for a hands-on Business Development Manager to build, hire, and scale our frontline outbound engine.
You will have direct ownership over building the team from the ground up: recruiting top talent, designing repeatable prospecting playbooks, and taking full end-to-end accountability for the performance, metrics, and ROI of the entire program.
This includes coaching such as running live call-coaching sessions, refining messaging, holding reps accountable to rigorous performance metrics, and partnering closely with Marketing and Executive Leadership to turn high-value target accounts into qualified enterprise pipeline.
What You'll Do:
Function Building & Talent Acquisition
  • Build and Scale the Team: Lead the BDR talent strategy from day one: recruiting, interviewing, and hiring high-caliber, resilient BDRs based out of our NJ headquarters.
  • Onboarding and Enablement: Build structured, repeatable training programs that accelerate rep ramp times to full quota productivity.
  • Architect the Outbound Infrastructure: Establish core operating procedures, multi-touch sequence playbooks, call scripts, and objection-handling guides tailored to technical enterprise buyers.

Frontline Coaching & Skill Development
  • In-the-Trenches Mentorship: Conduct weekly live call-coaching sessions, call recording audits (e.g., via Gong), and email messaging reviews.
  • Technical Buyer Alignment: Teach reps how to navigate complex enterprise deals and hold high-value conversations with technical buyers.
  • Career Pathing: Establish clear performance benchmarks and growth tracks, preparing top-performing BDRs for future roles within the organization.

Operational Rigor & Program Accountability
  • Own the Outbound Pipeline Number: Take complete accountability for meeting and exceeding monthly and quarterly Sales Accepted Opportunity targets.
  • Metrics & Funnel Optimization: Track and analyze key performance indicators to continually optimize program ROI.
  • Pipeline Hygiene & Qualification: Enforce strict qualification frameworks (e.g. BANT) and CRM discipline to ensure high-quality handoffs to Account Executives.

Cross-Functional GTM Strategy
  • Marketing & ABM Alignment: Partner closely with Marketing to align outbound plays with active marketing campaigns and target account lists.
  • AE Feedback Loops: Establish tight alignment with Enterprise Account Executives to ensure smooth account handoffs, territory optimization, and strategic multi-threading.

Requirements
What We're Looking For
  • Experience: 3+ years of experience building, managing, or leading a BDR/SDR team in an enterprise B2B SaaS environment.
  • Track Record as a Builder: Demonstrated success recruiting top sales talent, scaling a team, and taking complete ownership of pipeline goals.
  • Data-Driven & Accountable: Able to diagnose funnel bottlenecks, iterate on playbooks, and optimize activity-to-pipeline conversion rates.
  • Technical Aptitude: Ability to grasp complex technical architectures and translate technical features into clear, business-driven value propositions.
  • Leadership Style: High-accountability leader who leads by example, builds a collaborative and competitive team culture, and holds reps to high standards.

Benefits
Flexible Hybrid Work Model / Medical / Dental / Vision / 401k

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