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Funnel Optimization Jobs in Nevada (NOW HIRING)

Digital Media Manager II

Las Vegas, NV · On-site

$80K - $100K/yr

If you're driven by insights, audience behavior, and performance optimization-and you're just as comfortable launching a LinkedIn campaign as you are digging into lead funnel metrics-this is the role ...

Digital Media Manager II

Las Vegas, NV · On-site

$80K - $100K/yr

If you're driven by insights, audience behavior, and performance optimization--and you're just as comfortable launching a LinkedIn campaign as you are digging into lead funnel metrics--this is the ...

Strong command of performance metrics (CPS, ROAS, LTV) and conversion funnel analysis. * Demonstrated success in campaign budgeting and bid optimization * Excellent problem-solving and analytical ...

The Sr Revenue Analyst supports the design, performance monitoring, and optimization of AREA15 ... Partners with marketing, creative, e-commerce, and digital teams to provide funnel and conversion ...

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Funnel Optimization information

What are the key skills and qualifications needed to thrive as a Funnel Optimization Specialist, and why are they important?

To thrive as a Funnel Optimization Specialist, you need a solid understanding of digital marketing, data analytics, and conversion rate optimization, often supported by experience in A/B testing and a relevant degree. Familiarity with tools like Google Analytics, Optimizely, and marketing automation platforms is typically required, along with certifications such as Google Analytics Individual Qualification (GAIQ). Strong analytical thinking, creativity, and effective communication are crucial soft skills for identifying issues and collaborating across teams. These competencies drive improved customer journeys, increase conversions, and maximize ROI for marketing efforts.

What is funnel optimization?

Funnel optimization is the process of analyzing and improving each stage of the customer journey, or 'funnel,' to increase the number of users who complete a desired action, such as making a purchase or signing up for a newsletter. This involves identifying where potential customers drop off and implementing strategies—like A/B testing, improved messaging, or simplified navigation—to reduce friction and boost conversions. Funnel optimization helps businesses maximize the effectiveness of their marketing and sales efforts, resulting in higher revenue and better customer experiences.

What is the difference between Funnel Optimization vs Conversion Rate Optimization?

AspectFunnel OptimizationConversion Rate Optimization
FocusOptimizing entire sales or marketing funnels from awareness to purchaseImproving the percentage of visitors who take a desired action on a specific page
ScopeBroader, includes multiple touchpoints and stagesMore focused on specific pages or steps
MetricsFunnel drop-off rates, lead generation, sales volumeConversion rates, bounce rates, engagement metrics
Tools & TechniquesCustomer journey analysis, A/B testing across funnel stagesA/B testing, user behavior analysis, heatmaps

While both roles aim to improve user actions and business outcomes, Funnel Optimization focuses on enhancing the entire customer journey across multiple stages, whereas Conversion Rate Optimization concentrates on increasing conversions on specific pages or steps. Understanding these differences helps businesses allocate resources effectively for maximum growth.

What are the most common challenges faced by funnel optimization specialists when working with cross-functional teams?

Funnel optimization specialists often collaborate with marketing, sales, product, and analytics teams to improve user journeys and conversion rates. One common challenge is aligning priorities and strategies across departments, as each team may have different goals and success metrics. Effective communication and data sharing are essential to ensure everyone is working toward the same objectives. Additionally, navigating technical constraints or limited resources can require creative problem-solving and flexibility. Building strong relationships and maintaining transparency can help overcome these obstacles and lead to more successful funnel improvements.
What are popular job titles related to Funnel Optimization jobs in Nevada? For Funnel Optimization jobs in Nevada, the most frequently searched job titles are:
What job categories do people searching Funnel Optimization jobs in Nevada look for? The top searched job categories for Funnel Optimization jobs in Nevada are:
What cities in Nevada are hiring for Funnel Optimization jobs? Cities in Nevada with the most Funnel Optimization job openings:
Infographic showing various Funnel Optimization job openings in Nevada as of June 2026, with employment types broken down into 95% Full Time, 2% Part Time, and 3% Contract. Highlights an 82% Physical, 2% Hybrid, and 16% Remote job distribution.

Senior Analyst, Conversion Rate Optimization (CRO)

Cirque du Soleil Entertainment Group

Las Vegas, NV • On-site

$84K - $111K/yr

Full-time

Retirement

Posted 6 days ago


Job description

***Le poste étant situé aux États-Unis, la description de poste est disponible uniquement en anglais.***
***As this position in based in the United States, the job description is available in English only.***
Senior Analyst, Conversion Rate Optimization (CRO)
Hybrid work model - 4 days/week in the office
Full-Time Position
**This position is offered remotely for candidates located outside the greater Montreal and Las Vegas area.
Candidates based in Montreal or Las Vegas will be required to work on-site, in accordance with local practices.**
We have a place for individuals with a distinct penchant for ensuring the smooth operation of our shows and events, for conceiving remarkable products, for putting their ingenuity at the service of their team, and for contributing to the enhancement of their expertise and the development of exceptional practices. Cirque du Soleil Entertainment Group relies on an ever more creative and collaborative approach to work in order to constantly push back the limits of the imagination!
At Cirque du Soleil, every digital interaction is an opportunity to inspire. As a Senior Analyst, Conversion Rate Optimization, you will own the strategy, execution, and evolution of how we turn interest into action across our digital ecosystem.
This is not a reporting role. You will operate as a strategic partner to web experience, marketing, and engineering; identifying opportunities, designing experiments, and driving measurable improvements in conversion across global markets. You will be the subject matter expert in conversion rate optimization and experimentation strategy, defining long-term vision, governance, and frameworks that guide digital optimization efforts globally. You will directly shape how audiences experience Cirque digitally, removing friction and ensuring more fans make it from curiosity to the magic of a live show.
What You'll Do
  • Evolve Cirque's CRO roadmap across websites and digital purchase flows.
  • Identify friction points and opportunities across the full funnel, from landing to checkout.
  • Present strategic recommendations, experimentation insights, and roadmap priorities to executive leadership.
  • Partner closely with web, engineering, and marketing teams to prioritize and implement improvements.
  • Champion a culture of experimentation and continuous optimization across the organization.
  • Establish and evolve enterprise-wide experimentation methodologies, governance, and measurement standards.
  • Design, execute, and analyze A/B and multivariate tests to improve conversion and user experience.
  • Mentor analysts and cross-functional teams on experimentation best practices, statistical rigor, and optimization strategy.

How You'll Operate
  • Operate as the organization's leading expert in experimentation and conversion optimization.
  • Solves highly ambiguous and complex digital experience challenges with minimal oversight, while aligning to broader strategic priorities.
  • Act as a connective tissue across teams, bringing perspectives together.
  • Balance strategic thinking with hands-on execution; you are just as comfortable building a dashboard as you are shaping a roadmap.
  • Think in systems and scalability, not one-off analyses.
  • Leverage AI and automation where it meaningfully accelerates insight generation, experimentation, or workflow efficiency.

What You Bring
  • 7+ years of experience in CRO, digital analytics, or product analytics.
  • Demonstrated success leading large-scale optimization programs with measurable business impact.
  • Deep expertise in experimentation strategy, statistical methodologies, and conversion optimization frameworks.
  • Advanced understanding of user behavior analytics, customer journey optimization, and conversion improvement strategies.
  • Strong SQL skills and experience working with event-level and clickstream data.
  • Experience with web analytics tools (e.g. GA4, Adobe Analytics).
  • Ability to independently scope ambiguous problems and drive them through to execution.
  • Strong communication and storytelling skills, comfortable presenting to and influencing executive leadership.

Bonus Points For
  • Experience in ticketing or e-commerce transactional environments.
  • Familiarity with personalization and dynamic content strategies.
  • Experience integrating AI into analysis, experimentation, or user experience optimization.
  • Front-end or tagging knowledge (HTML/CSS/JavaScript).

Create with us
Our employer proposition stands out. Here's an overview:
- A collaborative work environment with an in-office presence of four days per week, designed to support teamwork, learning and delivery: with flexibility in how we organize our work.
- Professional growth focused on high-quality projects to propel your career, as well as personalized support tailored to your professional ambitions;
- Group insurance, retirement savings and other benefits that we'll be happy to introduce to you;
- A culture focused on the development of equitable practices and rallying events.
As a proud ambassador of equality in employment, Cirque du Soleil Entertainment Group is committed to eliminating discrimination based on age, skin color, origin, religion, gender, gender identity, sexual orientation and neurodiversity. Neutral and inclusive language is now preferred for job postings.
Throughout the recruitment process, accommodation is provided for candidates who require it.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.