1

Freelance Media Planning Jobs (NOW HIRING)

Showing results 41-60

Freelance Media Planning information

See salary details

$29

$62

$71

How much do freelance media planning jobs pay per hour?

As of Sep 6, 2026, the average hourly pay for freelance media planning in the United States is $62.54, according to ZipRecruiter salary data. Most workers in this role earn between $60.34 and $68.27 per hour, depending on experience, location, and employer.

What is freelance media planning?

Freelance media planning involves working independently to develop strategies for placing advertisements in various media channels, such as TV, radio, digital, and print. Freelance media planners analyze target audiences, research media consumption habits, and select the most effective platforms and timing for ad campaigns. They often collaborate with clients or agencies, negotiate media buys, and monitor campaign performance, all while managing their own schedules and client relationships. This role requires strong analytical, communication, and project management skills.

How do freelance media planners typically manage client expectations and communication throughout a campaign?

Freelance media planners must proactively manage client expectations by setting clear timelines, deliverables, and performance goals at the outset of each campaign. Regular updates—such as weekly status reports or check-in calls—are crucial for keeping clients informed about progress, adjustments, and results. Since freelancers often juggle multiple clients, strong organizational skills and transparent communication help build trust and ensure smooth collaboration, especially when working remotely or across different time zones.

What are the key skills and qualifications needed to thrive as a freelance media planner, and why are they important?

To thrive as a Freelance Media Planner, you need expertise in media buying and planning, strong analytical abilities, and typically a degree in marketing or communications. Familiarity with media planning tools like Google Ads, Meta Business Suite, and analytics platforms such as Google Analytics is crucial. Outstanding communication, negotiation, and time-management skills help freelancers build client relationships and manage multiple projects effectively. These abilities ensure efficient campaign execution, maximize advertising ROI, and support long-term client satisfaction in a competitive freelance environment.

What is the difference between Freelance Media Planning vs Media Buyer?

AspectFreelance Media PlanningMedia Buyer
CredentialsMarketing or advertising background, certifications like Google Ads or Facebook BlueprintAdvertising or marketing experience, certifications may vary
Work EnvironmentIndependent, remote or client-site, project-basedAgency or client-side, often collaborative and fast-paced
Industry UsageUsed across advertising, marketing agencies, and freelance platformsCommon in media agencies, brands, and digital marketing firms

Freelance Media Planning involves developing strategic media plans for clients independently, focusing on research and strategy. Media Buyers execute these plans by purchasing ad space. While both roles require marketing knowledge and certifications, Freelance Media Planners focus on planning and strategy, whereas Media Buyers handle the execution and negotiations.

More about Freelance Media Planning jobs

What cities are hiring for Freelance Media Planning jobs?

Cities with the most Freelance Media Planning job openings:

What are the most commonly searched types of Media Planning jobs?

The most popular types of Media Planning jobs are:

What states have the most Freelance Media Planning jobs?

States with the most job openings for Freelance Media Planning jobs include:

Infographic showing various Freelance Media Planning job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $130,079 per year, or $62.5 per hour.

$75K - $120K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 10 days ago


Publicis Groupe rating

6.1

Company rating: 6.1 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

38th of 52 rated marketing agency


Job description

Company Description

Infinite Roar, Publicis Media's fastest-growing agency, is the new force in the media landscape. We are built for those clients looking to drive transformation, and we've created an approach especially tailored to the unique needs of disruptive, fast-growing brands. We combined the agility and personalized attention of a boutique agency with the unrivaled resources and expertise of a global powerhouse.

Overview

The Manager, Strategy (Planning) is the primary, day-to-day lead for end-to-end communications planning. They are responsible for translating marketing/digital media objectives into communication plan development action steps and managing the Associate(s) through various projects.  The Manager is the primary point of contact for clients on stewardship requests and is responsible for having a firm grasp of both strategic and functional media knowledge. They should be ready/able to step in and handle situations when the Associate Director is not available.

This role offers frequent client contact, ownership of the integrated plan, and the opportunity to lead project management and cross-media integration.

Responsibilities
  • Assists the team lead with all aspects of digital media plan development/recommendations
  • Interprets communications/digital media strategy and translates into communication planning action steps
  • Oversees/manages Associate(s) and day-to-day operation of all media activity
  • Demonstrate initiative by researching and identifying valuable information/insights to improve media product
  • Fully embraces Connections that Captivate and uses as guiding principles for all media/communication recommendations
  • Determines and supervises the best possible implementation of all approved communication plans and projects
  • Acts as primary point of contact for client stewardship requests
  • Learns and understands all phases of the clients' marketing objectives and provides media recommendations to deliver against these objectives
  • Understands all proprietary research tools/processes and applies learning during communication planning
  • Prepares and presents communication plans, as needed, including objectives, strategy, rationale, and all backup materials
  • Establishes strong working relationship with partner agencies (where/when applicable), delivering a seamless communications process
  • Demonstrates agility via multitasking multiple brands, strategic development and plan stewardship, management of Associate(s)
  • Develops collaborative working relationship with all implementation teams, ensuring they fully understand brand communication objectives/strategies
  • Trains and develops Associate(s), including:
    • Effective level of delegation
    • Managing group dynamics/relationships between Associate(s)
    • Establishes and demonstrates strong leadership skills
    • Evaluates performance of Associate(s) via PMP process, including assisting in the establishment of the cascading goals
    • Checks work of Associate(s) to ensure accuracy
    • Identifies opportunities for Associate(s) career development
  • Participates in MDS Training offerings
Qualifications
  • A minimum of 3 years of digital media planning experience
  • Proficient in MS Excel
  • Knowledge of media fundamentals
  • Demonstrates ability in training and leadership capability
  • Provides an energy level that brings new and exciting ideas to the planning function
Additional Information

Our Publicis Groupe motto "Viva La Difference" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com. 

All your information will be kept confidential according to EEO guidelines.

#LI-BB3

 Compensation Range: USD $75,050.00 - USD $120,159.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/23/2026.Employment Type: FULL_TIME

What Publicis Groupe employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom