Freelance Gtm Strategy Jobs (NOW HIRING)

NYC - 1211 Ave of the Americas

Full time

Job_Req_53899

The Senior Multimedia Editor / Content Manager is an editorially-led role responsible for shaping and producing high-quality thought leadership and commercial content across text, video, and visual formats for both Storyful's Intelligence and News audiences. This is a senior content role that owns the full content lifecycle, from story identification and editorial planning through to packaging for web, social, and sales, with a strong emphasis on clarity, authority, accuracy, and brand voice.

The ideal candidate brings a rigorous editorial sensibility, experience translating complex intelligence and product narratives into compelling content, hands‑on multimedia production skills, and the ability to work across formats and business lines in a fast‑moving environment.

• Lead editorial planning across Intelligence and News content pillars, defining themes, formats, and cadence in alignment with core business priorities including brand building, pipeline development, and customer engagement.
• Produce and commission long‑form and short‑form content including reports, POVs, blogs, and executive briefings briefing internal and external contributors as needed.
• Extract and develop executive quotes, data insights, and thought leadership angles from research and product materials.
• Repurpose and package content for web, sales, and social distribution, ensuring each format is optimized for its channel and audience.
• Prioritize high‑impact, reusable content that can be deployed across campaigns, sales conversations, and executive engagement.

• Act as the editorial guardian for Storyful's brand voice, tone, and messaging, reviewing and approving outward‑facing content and flagging inconsistencies before publication.
• Edit, fact‑check, and QA content produced across the marketing team, ensuring accuracy and alignment with brand guidelines.
• Maintain and evolve tone‑of‑voice documentation, messaging frameworks, and content standards in partnership with the Head of Marketing & Growth.
• Uphold visual consistency and narrative discipline across all channels and outputs over time.

• Lead the development of video concepts and scripts for Intelligence and News audiences, including thought leadership, product, and event content.
• Storyboard and plan video shoots, managing pre‑production logistics and creative direction.
• Prioritize high‑impact, reusable content that can be deployed across campaigns, sales conversations, and executive engagement.
• Manage freelance videographers and editors as required, briefing and quality‑assuring their outputs to ensure brand alignment.

• Define platform‑specific social strategies and own the monthly content calendar in collaboration with the Marketing Coordinator.
• Write post copy and brief visuals and video assets for all organic social channels.
• Support community management and audience engagement across owned platforms.

• Own the freshness and accuracy of content across Storyful's web properties, regularly refreshing, consolidating, or retiring pages to ensure the site reflects current messaging and priorities.
• Ensure all web content is consistent in tone, structure, and brand voice in collaboration with the wider marketing team.
• Apply discoverability best practices — including metadata, page structure, and content organisation — to ensure content is findable and performs well organically.

• Work closely across the marketing team to ensure content is aligned with broader campaign and GTM strategies.
• Contribute creative assets, content variants, and messaging input to support campaign execution and A/B testing.
• Support landing page and CTA optimisation by contributing content and copy improvements to conversion workflows.
• Contribute to event and webinar programming, including agenda development, speaker briefing, and on‑the‑ground content capture.
• Maintain knowledge management resources including playbooks, asset libraries, and enablement materials.
• Work closely with commercial teams to ensure content directly supports sales conversations, client engagement, and conversion.

• 5–7 years of experience in content production, editorial management, or multimedia journalism in a B2B, media, or agency environment.
• Exceptional written communication skills with a rigorous editorial sensibility, meticulous on accuracy, brand consistency, and quality across all formats.
• Hands‑on video production and post‑production experience, including editing capability across long and short‑form content.
• Proven ability to manage multiple content workstreams across web, social, and sales channels, optimising for each audience and format.

• Background in media, intelligence, journalism, or communications industries.
• Experience in a B2B SaaS or data/intelligence product environment.
• Familiarity with design tools such as Adobe Creative Suite or Canva for light layout and visual production tasks.
• Experience working with or briefing freelance contributors, videographers, or designers.
• Experience producing sales enablement assets — such as pitch decks, one‑pagers, and case studies — and translating complex product or research content into commercially compelling narratives.
• Bachelor's degree in Journalism, Communications, Marketing, or a related field.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status or any other protected characteristic under applicable law. EEO/Disabled/Vets

We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application or participating in an interview due to a disability, email us at talentresourceteam@dowjones.com. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.

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We’re committed to offering competitive and flexible compensation to attract top talent. This pay range reflects our good faith estimate for the role and may vary based on a candidate’s experience, skills, location, and other relevant factors.

For bonus‑eligible roles, targets are determined based on multiple considerations, including market benchmarks and individual contributions.

For benefits‑eligible roles, we offer a comprehensive and competitive benefits package covering health, retirement, wellbeing, and more, along with optional benefits to meet the diverse needs of our employees.

Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world’s largest newsgathering operations globally.

It is home to leading publications and products including the flagship Wall Street Journal, America’s largest newspaper by paid circulation; Barron’s, MarketWatch, Mansion Global, Financial News, Dow Jones Risk & Compliance and Dow Jones Newswires. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).

Req ID: 53899