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Focus Group Recruitment Jobs (NOW HIRING)

The interns may assist with developing focus group guides, supporting participant recruitment, and co-facilitating focus group sessions with adolescents and adults under the supervision of study ...

$25/hr

... focus groups, and engage in outreach and recruitment of those organizations and affiliated ... The Working Group member will also assist in giving names and contact information of key ...

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Focus Group Recruitment information

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$30K

$54.9K

$82.5K

How much do focus group recruitment jobs pay per year?

As of Jul 5, 2026, the average yearly pay for focus group recruitment in the United States is $54,945.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,500.00 and $67,500.00 per year, depending on experience, location, and employer.

What is the difference between Focus Group Recruitment vs Market Research Interviewer?

AspectFocus Group RecruitmentMarket Research Interviewer
Primary RoleRecruiting participants for focus groupsConducting interviews and surveys with participants
Work EnvironmentRecruitment agencies, online platformsField or office-based, conducting interviews
Required SkillsCommunication, screening, organizationInterviewing, data collection, communication
Industry UsageMarket research, advertisingMarket research, consumer insights

While both roles are involved in market research, Focus Group Recruitment focuses on sourcing and screening participants for focus groups, whereas Market Research Interviewers conduct the interviews themselves. Understanding these differences helps companies find the right professionals for their research needs.

What is focus group recruitment?

Focus group recruitment is the process of finding and selecting individuals to participate in a focus group study. These participants are chosen based on specific criteria relevant to the research goals, such as demographics or consumer behaviors. The recruiter ensures that the group is diverse and representative of the target audience, which helps gather meaningful insights during the discussion. Effective recruitment is crucial for obtaining valid and actionable feedback for businesses or organizations.

What are some common challenges faced in focus group recruitment, and how can they be addressed?

A common challenge in focus group recruitment is ensuring a diverse and representative pool of participants who meet the study criteria. This often requires creative outreach strategies, careful screening, and managing no-shows or last-minute cancellations. Recruiters can address these challenges by building strong participant databases, maintaining clear communication with potential recruits, and offering appropriate incentives. Collaborating closely with research teams also helps to clarify eligibility requirements and refine recruitment messaging.

What are the key skills and qualifications needed to thrive as a Focus Group Recruiter, and why are they important?

To thrive as a Focus Group Recruiter, you need strong organizational skills, attention to detail, and experience in participant screening or market research, often supported by a background in communications or marketing. Familiarity with CRM software, survey platforms, and participant databases is typically required. Excellent interpersonal skills, adaptability, and persuasive communication set standout recruiters apart. These skills ensure the recruitment of high-quality, diverse participants and the smooth execution of research projects.
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What job categories do people searching Focus Group Recruitment jobs look for? The top searched job categories for Focus Group Recruitment jobs are:
Analyst, Messaging & Measurement

Analyst, Messaging & Measurement

Bully Pulpit International

New York, NY โ€ข On-site

$55K - $64K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 22 days ago

Be an early applicant


Job description

Bully Pulpit International is an outcomes agency made up of strategists, data scientists, and artists. We come from politics, brands, and government and we communicate without barriers and measure what matters. We have more than 400 team members in six countries and thirteen offices โ€” Berlin, Brussels, Chicago, D.C., London, Los Angeles, New York, Oslo, San Francisco, and Zรผrich. We apply our unique expertise across strategic communications, public affairs, research, and digital marketing to create sophisticated and customized strategies that make change possible for both American and European clients.

  • Starting Salary Range: $55,000 - $64,000
  • Expectation to work from one of our offices (DC, NYC, SF, CHI, LA) at least 3 days a week, preference for DC or NY

The Impact You Will Make

Bully Pulpit International (BPI) is seeking an innovative, strategic, and passionate individual to join the growing Messaging & Measurement arm of the Insights team.

A strong candidate for this position is someone with excellent writing and communication skills and impeccable attention to detail who has spent time working with data at a public opinion research firm, in corporate communications, on campaigns, or in the government. They should thrive and enjoy fast-paced environments, understand the pace and flow of client expectations while striving to exceed them, and be experienced working with clients and teams across offices and time zones.

In this position, you'll be expected to support strategic communications consulting through qualitative and quantitative research design and analysis for clients facing public affairs challenges. We are looking for strong critical thinkers who can combine a data-driven mindset with an instinct for the messaging and persuasion work we do for our clients.

  • Work on corporate, advocacy, public affairs, political, and other client-related research projects
  • Draft survey questionnaires and focus group discussion guides; produce first draft analysis on research projects โ€“ in both written and visual form
  • Help advise clients and internal BPI teams on communications strategies, messaging, and targeting
  • Together with our Survey Operations team, monitor and manage surveys in the field and focus group recruitment; serve as project manager for active research projects
  • Oversee the production of client deliverables such as toplines, crosstabs, and time series analyses
  • Support new business proposal and presentation development as needed
  • Provide support to the team and clients as needed

Requirements

  • Great written and oral communication skills
  • Exceptional analytical, decision making, and time-management skills
  • 1-3 yearsโ€™ experience with custom primary research or corporate communications, public affairs, brand strategy
  • Experience and familiarity with qualitative and quantitative research
  • Strong attention to detail and proofreading skills
  • Intellectual curiosity, and always asking โ€œwhy?โ€
  • Excels in fast-paced work environments and juggling multiple projects with tight deadlines
  • Outstanding collaboration skills with the ability to work independently and self-directed
  • Expertise with Microsoft Office Suite and Google products
  • Strong interest in learning more about how AI can be used to make research processes more efficient and push the boundaries of existing methodologies

Benefits

BPI offers a wide range of benefits to U.S.-based employees, including 100% company-paid medical, dental, and vision insurance, a 401(k) program with employer match up to 4%, generous time off for vacation, $50 monthly phone reimbursement, unlimited sick time, and 16 weeks of paid leave for new parents. BPIโ€™s benefits prioritize employee wellness and progressive support to our diverse workforce.

Weโ€™re looking for all kinds of people.

BPI Group is an integrated public affairs agency that delivers outcomes for the top organizations and leaders around the world. With expertise in strategic communications, digital marketing, creative, research, and measurement, we offer a cohesive approach across corporate, policy, and public affairs strategy in todayโ€™s interconnected world. By combining incisive strategy and deep tactical expertise, we make change possible. Our transatlantic presence includes offices across eleven markets in the US and Europe.

We are an equal opportunity employer and make employment decisions based on individual commitment to excellence. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
BPI is dedicated to building an inclusive, diverse, equitable, and accessible workplace that fosters a sense of belonging โ€“ so if youโ€™re excited about this role but your past experience doesnโ€™t align perfectly with every qualification in the job description,
we encourage you to still consider submitting an application. We consider applications holistically and you may be just the right candidate for this role or another one of our openings!

Letโ€™s keep in touch. Follow us on LinkedIn and Twitter at bpigroup.com