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Experiential Marketing Manager Jobs (NOW HIRING)

About On Board Experiential (OBE) OBE is a global marketing agency that brings brands to life ... Marketing Manager The Marketing Manager is the engine behind OBE's day-to-day marketing output -- a ...

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How much do experiential marketing manager jobs pay per year?

As of Aug 14, 2026, the average yearly pay for experiential marketing manager in the United States is $59,525.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,000.00 and $68,500.00 per year, depending on experience, location, and employer.

What does an experiential marketing manager do?

An Experiential Marketing Manager creates and executes immersive brand experiences to engage consumers and build strong emotional connections. They design in-person and digital events, activations, and campaigns that drive brand awareness and customer loyalty. Their role includes strategic planning, partnership management, budgeting, and analyzing event success metrics. By fostering memorable interactions, they help brands stand out in competitive markets.

What are the key skills and qualifications needed to thrive as an experiential marketing manager?

To thrive as an Experiential Marketing Manager, you need expertise in event planning, brand activation, project management, and a relevant degree in marketing or a related field. Familiarity with event management platforms, CRM tools, and analytics software, along with certifications in digital marketing or project management, are highly beneficial. Excellent interpersonal skills, creativity, and the ability to multitask under tight deadlines set top candidates apart. These competencies are vital for designing memorable brand experiences, managing logistics, and ensuring seamless execution of marketing events.

What are some typical challenges faced by experiential marketing managers, and how can they be overcome?

Experiential Marketing Managers often face challenges such as coordinating complex logistics, adapting to last-minute changes at events, and ensuring high audience engagement. These challenges can be overcome through strong organizational skills, proactive contingency planning, and effective collaboration with vendors, creative teams, and clients. Staying flexible and keeping communication lines open are crucial for troubleshooting issues in real-time. Developing a reliable network of partners and suppliers can also help streamline processes and mitigate potential disruptions. By consistently analyzing event performance data, managers can continually refine strategies to improve future outcomes.

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What cities are hiring for Experiential Marketing Manager jobs?

Cities with the most Experiential Marketing Manager job openings:

What are the most commonly searched types of Experiential Marketing jobs?

The most popular types of Experiential Marketing jobs are:

Who are the top companies hiring for Experiential Marketing Manager jobs?

The top employers for Experiential Marketing Manager jobs are:

What states have the most Experiential Marketing Manager jobs?

States with the most job openings for Experiential Marketing Manager jobs include:

Infographic showing various Experiential Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $59,525 per year, or $28.6 per hour.

COM.Experiential Marketing Specialist

Cummins

Virginia Beach, VA

Full-time

Re-posted 17 days ago


Cummins rating

8.0

Company rating: 8.0 out of 10

Based on 263 frontline employees who took The Breakroom Quiz

136th of 539 rated manufacturers


Job description

Supports the marketing Communications team through planning, implementation, delivery and measurement for in person Trade Shows, Virtual Events and other Experiential Marketing tactics.

Cummins is an equal opportunity employer. Our policy is to provide equal employment opportunities to all qualified persons without regard to race, sex, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity, or other status protected by law.

Competencies: 
Brand Management - Creates competitive advantage through brand recognition; positions the brand to meet or exceed stakeholder expectations; applies brand standards to create a consistent perception and defend the company reputation.
Action oriented - Taking on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm.
Builds effective teams - Building strong-identity teams that apply their diverse skills and perspectives to achieve common goals.
Business insight - Applying knowledge of business and the marketplace to advance the organization's goals.
Communicates effectively - Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences.
Customer focus - Building strong customer relationships and delivering customer-centric solutions.
Drives vision and purpose - Painting a compelling picture of the vision and strategy that motivates others to action.
Manages ambiguity - Operating effectively, even when things are not certain or the way forward is not clear.
Optimizes work processes - Knowing the most effective and efficient processes to get things done, with a focus on continuous improvement.
Strategic mindset - Seeing ahead to future possibilities and translating them into breakthrough strategies.
Marketing Event Management - Plans and manages events leveraging industry knowledge and organizational savvy that accomplishes stakeholder's and customer's expectations.
Values differences - Recognizing the value that different perspectives and cultures bring to an organization. 
Education, Licenses, Certifications: 
College, university, or equivalent degree in Marketing, Sales, Business Administration, Communications, or related subject required. 
Experience: 
Event work experience recommended but not required, however, should have experience with project management.
Digital experience preferred (emerging trends, digital for business, metrics, paid vs. organic, advertising content).

xx

Contributes to the overall success of the marketing communications team; by supporting the delivery of in person Trade Shows, Virtual Events, and other Experiential Marketing tactics. Leads lower level Trade Shows project management and support higher level Trade Show tasks. Manages Stakeholder relationship by coordinating project deliverables and ensuring objectives are achieved. Is an ambassador of the Cummins Brand image and ensures it is consistently represented at Trade Shows, virtual events or other experiential marketing tactics. Manages relationships with contributing suppliers such as show organisers, stand builders, service providers, shipping, travel organisations, digital agencies etc. to coordinate services Monitors and manages individual trade show expenditure to be within target budget. Responsibilities include financial reporting and invoice management Assists with logistics of Cummins representatives who will be supporting the show such as Stand Staff Coordinates with suppliers to set up and tear down Trade Show including overseeing delivery and set up of exhibits and audio-visual equipment Utilizes digital applications to develop tools that support 2D events and interactive elements of in person trade shows such as 2d Drupel event page, event App, metric collection, lead retrieval Project manages the development of virtual events, liaising between marketing communications and third-party platform suppliers Collects data for success metrics and prepares reports accordingly Supports process improvement and functional excellence


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About Cummins

Sourced by ZipRecruiter

Cummins Inc., headquartered in Columbus, IN, US, is a global power leader that designs, manufactures, and distributes numerous power products and systems. With its genesis from as early as 1919, the company readily serves diverse industries such as transportation, industrial, generator drive, or marine applications, among others. At the heart of Cummins' operations, its key product lineup encompasses diesel & natural gas engines, generator sets, engine components, and filtration, emission solutions, and electrical power generation systems. Cummins deeply embodies core values of integrity, respect for diversity, teamwork, performance excellence, and social responsibility - all of which dynamically fuel their mission 'Making people's lives better by powering a more prosperous world'.

Industry

Transportation equipment manufacturing

Company size

10,000+ Employees

Headquarters location

Columbus, IN, US

Year founded

1919