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Entertainment Marketing Jobs (NOW HIRING)

Sports & Entertainment Marketing Intern

Allentown, PA · On-site

$14.75 - $19.75/hr

Monitor social media trends, fan engagement opportunities, and best practices across professional sports and entertainment * Collaborate with marketing, communications, game presentation, ticket ...

$20.50 - $26.50/hr

Bauer Entertainment Marketing (www.BauerEM.com) is looking for a dynamic professional to implement and maintain data-driven marketing campaigns for music, sports, and entertainment client companies.

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Entertainment Marketing information

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$45.4K

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How much do entertainment marketing jobs pay per year?

As of Jun 14, 2026, the average yearly pay for entertainment marketing in the United States is $45,446.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,000.00 and $50,500.00 per year, depending on experience, location, and employer.

What Is Entertainment Marketing?

Entertainment marketing is a specific form of commercial communications that aims to develop organic promotion of a specific brand, product, TV show, film, video game, or a major event, such as the Super Bowl. Entertainment marketing differs from traditional advertising or public relations in that it is designed to appear natural rather than as obvious advertising. There are a variety of methods that entertainment marketing specialists use to make this happen, such as planning special events to engage consumers, developing synergy between brands and influencers or celebrities, and getting products into TV shows or movies.

What are 5 careers in marketing?

In marketing, common careers include marketing manager, digital marketing specialist, content creator, brand strategist, and market research analyst. These roles often require skills in communication, data analysis, and familiarity with marketing tools like social media platforms and analytics software.

How does an Entertainment Marketing professional typically collaborate with creative and production teams to execute campaigns?

Entertainment Marketing professionals work closely with creative and production teams to ensure marketing campaigns align with both brand objectives and the creative vision of the project. They often participate in brainstorming sessions, provide feedback on promotional materials, and coordinate the release of content across various platforms. Regular communication is essential to manage timelines, budget constraints, and last-minute changes, making teamwork and adaptability crucial skills. This collaboration ensures the final campaign resonates with target audiences while staying true to the entertainment project's identity.

What is the highest paid job in marketing?

In marketing, executive roles such as Chief Marketing Officer (CMO) or Vice President of Marketing tend to be the highest paid, often earning six-figure salaries or more depending on the company size and industry. These positions require extensive experience, strategic skills, and leadership capabilities, and they oversee overall marketing strategies and budgets.

What is the difference between Entertainment Marketing vs Event Marketing?

AspectEntertainment Marketing
FocusPromoting entertainment content, such as movies, TV shows, music, and celebrities
Work EnvironmentMedia companies, entertainment agencies, production studios
Required SkillsMarketing strategies, media planning, branding, content promotion
Common CertificationsMarketing degrees, media certifications, digital marketing courses

Entertainment Marketing primarily concentrates on promoting entertainment content and celebrities, often within media and entertainment industries. In contrast, Event Marketing focuses on organizing and promoting live events, trade shows, and brand activations. While both roles involve marketing skills and digital strategies, Entertainment Marketing emphasizes content promotion in media settings, whereas Event Marketing centers on event execution and experiential campaigns.

What are the key skills and qualifications needed to thrive as an Entertainment Marketing professional, and why are they important?

To thrive in Entertainment Marketing, you need strong skills in branding, campaign development, and audience analysis, often supported by a degree in marketing, communications, or a related field. Familiarity with digital marketing platforms, social media analytics tools, and customer relationship management (CRM) systems is typically required. Creativity, adaptability, and strong networking abilities are crucial soft skills that set candidates apart. These skills are essential to create compelling campaigns, engage audiences effectively, and drive success in a fast-paced, ever-evolving industry.

What does an entertainment marketer do?

An entertainment marketer develops and implements promotional strategies to promote movies, TV shows, music, or live events. They analyze target audiences, coordinate advertising campaigns, and collaborate with creative teams using tools like social media and analytics platforms to maximize audience engagement and ticket or viewership sales.

What are the highest paying jobs in entertainment?

In entertainment marketing, high-paying roles include senior marketing directors, brand managers, and executive positions such as vice presidents or chief marketing officers. These roles typically require extensive experience, strategic skills, and often involve overseeing large campaigns or teams, with salaries often exceeding six figures depending on the company and location.

What is entertainment marketing?

Entertainment marketing refers to the strategies and tactics used to promote entertainment products, such as movies, music, television shows, video games, and live events, to targeted audiences. This field involves creating campaigns, partnerships, and promotional content that connect entertainment brands with consumers through various channels, including digital media, social platforms, and experiential events. Entertainment marketers often collaborate with celebrities, influencers, and media outlets to generate buzz and drive engagement, aiming to maximize audience reach and revenue.
What cities are hiring for Entertainment Marketing jobs? Cities with the most Entertainment Marketing job openings:
What are the most commonly searched types of Entertainment Marketing jobs? The most popular types of Entertainment Marketing jobs are:
What states have the most Entertainment Marketing jobs? States with the most job openings for Entertainment Marketing jobs include:
Infographic showing various Entertainment Marketing job openings in the United States as of June 2026, with employment types broken down into 91% Full Time, and 9% Part Time. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $45,446 per year, or $21.8 per hour.
Entertainment Marketing Account Manager

Entertainment Marketing Account Manager

Bauer Entertainment Marketing

Nashville, TN

Full-time

Medical, Dental, Vision

Posted yesterday


Job description

Bauer Entertainment Marketing is looking for a dynamic professional to implement and maintain data-driven marketing campaigns for music, sports, and entertainment client companies. Daily responsibilities include but are not limited to managing project timelines and deliverables, communicating with clients, analyzing data, and executing marketing tactics.


On an ongoing basis, the Account Manager will provide BEM with insights, observations, and actionable recommendations for streamlining operations, improving efficiency, and maximizing results.

This position reports to the Operations Director and will be supported by Account Coordinators and interns. Work can either be conducted remotely or from BEM's workspace in East Nashville. The top candidate will be offered a minimum 3-month contract for training and the potential to earn full-time employment. The 3-month training period does not apply to those who have participated in our internship program.

Hard Skills:

  • Expert-level written and oral communication skills. Preference is given to strong copywriters and editors
  • Highly accomplished in digital advertising (e.g., Facebook, Instagram, Google, YouTube, etc.)
  • Able to analyze data, identify actionable takeaways, and deliver clear and concise reports
  • Detailed experience with social media including content creation and community management
  • Proficient in Microsoft Office (e.g., Word, PowerPoint, Excel) and Google Products (e.g., Doc, Slides, Forms)
  • Hands-on experience in website development (e.g., WordPress, Squarespace, Wix)
  • Strong aptitude for creating visual content (e.g., Canva, Illustrator, Premiere, Final Cut)
  • Understanding of and experience with search engine optimization (SEO)
  • Solid ability to execute email marketing and manage subscriber data (e.g., Mailchimp)

Soft Skills:

  • Ability to work independently with minimal direction and supervision
  • Excellent people skills for collaborating with colleagues and clients, in-person and remotely
  • Highly organized, detail-oriented, efficient, and productive while simultaneously managing multiple tasks
  • Needs to be instructed only once, but not afraid to ask for clarification
  • Capacity to get work done in a fast-paced environment not confined to a typical "9-to-5" day
  • Confident, mature problem-solver, and adept at anticipating opportunities. Handles objections with ease
  • Seeks, welcomes, and uses constructive criticism to learn, improve, and grow
  • Builds long-term relationships with clients while anticipating needs and upselling relevant services

Mission:

  • Drive measurable impact for BEM clients by leading data-driven, strategic marketing campaigns that grow audiences, increase engagement, and deliver meaningful results across the music, sports, and entertainment industries.

Outcomes:

  • Lead and manage at least active client campaigns, ensuring that all projects are completed on time and aligned with client goals.
  • Maintain a 95%+ client retention rate through proactive communication, performance reporting, and strategic recommendations
  • Produce monthly reports for 100% of clients, including key performance indicators and actionable next steps
  • Identify and present at least 2 upsell opportunities per client annually to increase account value and client success
  • Mentor and oversee account coordinators and interns, contributing to a culture of learning, accountability, and team growth
  • Consistently contribute process improvements and efficiency strategies to enhance BEM's internal workflow and campaign execution

This job offers you:

  • Flexible Scheduling: Work from wherever and whenever you want as long as your deadlines are met, communication is timely and consistent, and clients are happy with results. Unlimited vacation with approval
  • Hands-on Experience: Working at a small business means you'll have greater access, responsibility and accountability from day one
  • Networking Opportunities: Meet, engage, and build relationships with a variety of people in the entertainment industry through conferences, events, and membership in Helping Our Music Evolve (HOME)
  • Professional & Personal Growth: BEM will pay for approved marketing certifications, networking events, and association memberships. Receive a free annual Spotify or Apple Music membership plus up to $300 "concert cash" a year to attend an event of your choice
  • Health Benefits: BEM's full-time employees receive access to BlueCross BlueShield medical, dental, and vision group plans not available on the individual insurance market. We will contribute 50% of the employee rate.
  • Team Recognition: Be rewarded for your efforts and appreciated for the impact you have on the company and its clients. Earn 'Bauer Bucks' from colleagues that can be redeemed for gift cards and amazing experiences such as white-water rafting, whiskey tasting, or dance lessons.
  • Mental Health Mornings: Up to $50 per month for uninterrupted chilling out. This can be for a meditation app, visiting the spa, seeing a therapist, joining a yoga class...totally up to you!
  • Physical Fitness Funds: Employees can receive a wellness stipend of up to $50/month towards a form of physical activity such as the gym, a round of golf, a 5k race, and more!
  • Profit Share: All full-time employees are eligible for a profit share after 1 year of employment.

About Bauer Entertainment Marketing (BEM):

Bauer Entertainment Marketing is a full-service marketing agency providing strategic consulting and hands-on campaign management. We're leaders in removing barriers to growth and generating more conversions via leads, sales, awareness, and engagement. We've proudly helped grow 500+ sports, music & entertainment companies, including Country Jam, Nitro Circus, Kanye West, Ryman Auditorium, Music City Bowl, and Uber. BEM was named "Best in Business" by the Nashville Business Journal, "Best Emerging Music, Sports, & Entertainment Company" by the Nashville Entrepreneur Center, plus a 'Best Advertising Agency' and 'Top Digital Marketing Agency' in Nashville by Expertise.com and UpCity. Most recently we received recognition from Front Office Sports as a "Best Employer in Sports." This reflects our experience, passion, professionalism, and ability to generate quantified, documented results for clients. Learn more at www.BauerEM.com.

Employment Type: FULL_TIME