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Email Marketing Analyst Jobs (NOW HIRING)

EMAIL MARKETING ANALYST REPORTS TO: MANAGER, LOYALTY & EMAIL ANALYTICS STATUS: NON-EXEMPT Summary Boot Barn is where community comes first. We thrive on togetherness, collaboration, and belonging. We ...

Email Marketing Analyst

Irvine, CA · On-site

$23 - $25/hr

EMAIL MARKETING ANALYST REPORTS TO: MANAGER, LOYALTY & EMAIL ANALYTICS STATUS: NON-EXEMPT Summary Boot Barn is where community comes first. We thrive on togetherness, collaboration, and belonging. We ...

Utilize email marketing analytics tools to track and analyze campaign performance, making data-driven improvements. * Oversee email list management, including maintenance, growth, and segmentation.

Track email performance using internal reporting systems and analytics tools within our marketing automation platforms * Assist with management of email databases to ensure accuracy and correctness ...

Track email performance using internal reporting systems and analytics tools within our marketing automation platforms * Assist with management of email databases to ensure accuracy and correctness ...

As an Email Marketing Manager, you will plan and manage high-volume, segmented email marketing ... Analyze overall email performance, makes recommendations to optimize email campaigns in real-time ...

Analyze key email metrics (open rates, click-through rates, conversions) and create data-driven reports. * Communicate email marketing strategies and performance insights to clients, ensuring ...

Email Marketing Manager

Lanham, MD · On-site +1

$75K - $85K/yr

The Email Marketing Manager partners with strategists, account executives, copywriters, designers ... Analyze overall email performance, makes recommendations to optimize email campaigns in real-time ...

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Email Marketing Analyst information

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How much do email marketing analyst jobs pay per hour?

As of Jun 29, 2026, the average hourly pay for email marketing analyst in the United States is $37.30, according to ZipRecruiter salary data. Most workers in this role earn between $27.88 and $43.99 per hour, depending on experience, location, and employer.

What is an Email Marketing Analyst job?

An Email Marketing Analyst is responsible for analyzing and optimizing email marketing campaigns to improve engagement, conversions, and overall performance. They track key metrics, such as open rates, click-through rates, and conversion rates, to assess campaign effectiveness. Additionally, they segment audiences, conduct A/B testing, and provide recommendations for improving email content and strategy. Their goal is to enhance customer engagement and maximize the return on investment for email marketing efforts.

What are some common challenges faced by Email Marketing Analysts in their day-to-day work?

Email Marketing Analysts often face challenges such as ensuring high deliverability rates, preventing messages from being flagged as spam, and interpreting large volumes of campaign data to derive actionable insights. They must constantly adapt to changes in email best practices and privacy regulations, which can affect campaign strategies and performance tracking. Collaboration with other teams—such as content creators, designers, and marketing managers—is key to aligning campaign objectives and maintaining consistent messaging. Staying up-to-date with evolving technology and testing new strategies is essential to remain effective and competitive in this fast-paced field.

What are the key skills and qualifications needed to thrive in the Email Marketing Analyst position, and why are they important?

To thrive as an Email Marketing Analyst, you need strong analytical abilities, marketing knowledge, and experience with data-driven decision-making, often backed by a degree in marketing, communications, or a related field. Familiarity with email marketing platforms (like Mailchimp or Salesforce Marketing Cloud), HTML/CSS basics, campaign analytics tools, and certifications such as Google Analytics or HubSpot are commonly required. Exceptional attention to detail, collaboration skills, and the ability to communicate complex data in simple terms help individuals excel in this role. These capabilities ensure that email campaigns are not only optimized for engagement and conversion but also aligned with broader marketing strategies and business goals.

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What cities are hiring for Email Marketing Analyst jobs? Cities with the most Email Marketing Analyst job openings:
What are the most commonly searched types of Email Marketing Analyst jobs? The most popular types of Email Marketing Analyst jobs are:
What states have the most Email Marketing Analyst jobs? States with the most job openings for Email Marketing Analyst jobs include:
What job categories do people searching Email Marketing Analyst jobs look for? The top searched job categories for Email Marketing Analyst jobs are:
Infographic showing various Email Marketing Analyst job openings in the United States as of June 2026, with employment types broken down into 86% Full Time, 12% Part Time, and 2% Contract. Highlights an 89% Physical, 2% Hybrid, and 9% Remote job distribution, with an average salary of $77,589 per year, or $37.3 per hour.
Email Marketing Analyst

Full-time

Posted 25 days ago


Boot Barn rating

5.6

Company rating: 5.6 out of 10

Based on 217 frontline employees who took The Breakroom Quiz

66th of 102 rated fashion retailers


Job description

EMAIL MARKETING ANALYST

REPORTS TO: MANAGER, LOYALTY & EMAIL ANALYTICS

STATUS: NON-EXEMPT

Summary

Boot Barn is where community comes first. We thrive on togetherness, collaboration, and belonging. We build each other up, listen intently, and implement out-of-the-box ideas. We celebrate new innovations, congratulate one another's achievements, and most importantly support each other.

At Boot Barn, we work together to make a positive impact on the world around us, and by working collectively with encouragement, we consider ourselves "Partners." With the values of the West guiding us, Boot Barn celebrates heritage, welcomes all, and values each unique Partner within our Boot Barn community.

Our vision is to offer everyone a piece of the American spirit - one handshake at a time.

The Email Marketing Analyst is responsible for reporting, analysis, data-management, and automation for the Boot Barn email marketing program. This role requires thorough understanding of email production, deployment, tracking, workflow building and segmentation. This position will support a fast-paced team focused on driving customer engagement through trigger communications, lifecycle marketing, as well as promotional and event campaigns.

Essential Duties and Responsibilities

  • Manage reports and analyze results of segmented email communications.
  • Maintain high attention to detail and provide ongoing QA across all aspects of the ESP.
  • Manage lifecycle emails including workflow, reporting, and analysis.
  • Monitor data flowing into ESP from stores & ecommerce platforms.
  • Monitor deliverability, identify issues and recommend actions to improve inbox placement rate.
  • Import and export data from/to 3rd party vendor partners as needed.
  • Build and deploy SMS and Push communications
  • Create and deploy loyalty communications across email, SMS, and direct mail
  • Build custom email segments as needed for daily deployments.
  • Utilize ESP dynamic code to display personalized content.
  • Handle various requests regarding updating or removing existing contacts
  • Able to code and deploy emails if needed as back-up support for Email Marketing Specialist.
  • Any other duties as assigned by supervisor.
  • Demonstrates high level of quality work, attendance and appearance.
  • Demonstrates high degree of professionalism in communication, attitude and teamwork with customers, peers and management.
  • Adhere to all local, federal and state laws in addition to Company policies, procedures, and practices.
  • Performs any other duties that may be assigned by management.

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About Boot Barn

Sourced by ZipRecruiter

At Boot Barn, we honor America's western heritage. We believe in quality products and good value. And we've stocked our shelves with quality western and work gear for you and your family. With over 500,000 pairs of boots -- western, work and fashion -- and over 8,000 styles of jeans, shirts, hats, belts, jewelry and more, we offer the latest styles from the brands you love. Hatched over thirty years ago with one store in Orange County, California, Boot Barn has become the nations largest Western and Work retailer with 230 + stores in 30 states and a robust e-commerce business. We will outfit you from head to toe and give you the kind of service you'd expect from a company that values heritage, hard work and community.

Industry

Retail

Company size

5,001 - 10,000 Employees

Headquarters location

Irvine, CA, US