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Ecommerce Analyst Jobs in Wisconsin (NOW HIRING)

E-Commerce Analyst

Middleton, WI · On-site

$59.38 - $68.75/hr

We are looking for an E-Commerce Analyst to join a fast-moving organization in Madison, Wisconsin. This contract opportunity with potential for a permanent role is ideal for someone who combines ...

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Ecommerce Analyst information

See Wisconsin salary details

$39.9K

$95.3K

$403.2K

How much do ecommerce analyst jobs pay per year?

As of Aug 8, 2026, the average yearly pay for ecommerce analyst in Wisconsin is $95,307.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,600.00 and $100,900.00 per year, depending on experience, location, and employer.

What are some common challenges ecommerce analysts face when working with cross-functional teams?

Ecommerce Analysts often work closely with marketing, sales, IT, and product teams to gather data, analyze trends, and implement recommendations. A common challenge is ensuring clear communication among teams with varying technical backgrounds, which can impact how data insights are understood and acted on. Additionally, aligning priorities and timelines across departments can be tricky, requiring strong project management and interpersonal skills. Building effective relationships and presenting data in an accessible way are important for driving collaborative success.

What are the key skills and qualifications needed to thrive as an ecommerce analyst, and why are they important?

To thrive as an Ecommerce Analyst, you need strong analytical skills, proficiency in data interpretation, and a background in business, marketing, or a related field. Familiarity with tools such as Google Analytics, Excel, SQL, and ecommerce platforms like Shopify or Magento is typically required. Strong problem-solving abilities, attention to detail, and effective communication skills help you stand out in this role. These skills are essential for driving data-driven decisions, optimizing online sales strategies, and clearly conveying insights to stakeholders.

What does an ecommerce analyst do?

An Ecommerce analyst is responsible for analyzing the online retail sales data for a business. As an Ecommerce analyst, your job duties include generating online sales reports, analyzing trends in customer purchases, and evaluating changes in the online retail market. You may also present this information to advertising managers and collaborate with developers to help customize online transaction processes. The qualifications for this career include a bachelor’s degree in business, marketing, advertising, or a related field. Employers also typically prefer you to have experience working with online marketing and retail businesses as well as strong analytical and critical thinking skills.

What does an ecommerce analyst do?

An Ecommerce Analyst is responsible for tracking, analyzing, and interpreting data related to online sales and customer behavior. They use various analytics tools to assess website performance, product trends, and marketing effectiveness. Their insights help companies optimize their ecommerce strategies, improve user experience, and increase sales. Ecommerce Analysts often work closely with marketing, sales, and IT teams to implement data-driven solutions.

What is the difference between Ecommerce Analyst vs Digital Marketing Analyst?

AspectEcommerce AnalystDigital Marketing Analyst
Required CredentialsBachelor's in Business, Marketing, or related field; data analysis skillsBachelor's in Marketing, Communications, or related; analytics skills
Work EnvironmentOnline retail platforms, e-commerce teamsMarketing agencies, digital teams
Employer & Industry UsageRetail, e-commerce companiesAdvertising, marketing firms
Common Search & ComparisonFocuses on online sales data, website performanceFocuses on marketing campaigns, ad performance

While both roles involve data analysis, Ecommerce Analysts primarily focus on online sales, website metrics, and e-commerce platform performance. Digital Marketing Analysts concentrate on marketing campaigns, ad effectiveness, and customer engagement. Understanding these differences helps employers and job seekers target the right skills and responsibilities for each role.

What cities in Wisconsin are hiring for Ecommerce Analyst jobs? Cities in Wisconsin with the most Ecommerce Analyst job openings:
Infographic showing various Ecommerce Analyst job openings in Wisconsin as of August 2026, with employment types broken down into 1% Internship, 83% Full Time, 9% Part Time, 1% Temporary, and 6% Contract. Highlights an 81% Physical, 7% Hybrid, and 12% Remote job distribution, with an average salary of $95,307 per year, or $45.8 per hour.

E-Commerce Analyst

Robert Half

Middleton, WI • On-site

$59.38 - $68.75/hr

Temporary

Posted 9 days ago


Job description

We are looking for an E-Commerce Analyst to join a fast-moving organization in Madison, Wisconsin. This contract opportunity with potential for a permanent role is ideal for someone who combines strong e-commerce platform knowledge with a highly technical mindset and a genuine interest in using AI tools to improve analysis, workflows, and decision-making. The right candidate will be comfortable working in a high-energy team environment, identifying opportunities to improve online performance, and helping drive measurable business results across digital commerce channels.


Responsibilities:

• Analyze e-commerce performance data to uncover trends, identify growth opportunities, and support decisions that improve digital sales outcomes.

• Manage and optimize BigCommerce platform activity, ensuring product presentation, site functionality, and user experience align with business goals.

• Partner with cross-functional teams to enhance online storefront performance across marketplace and direct-to-consumer channels.

• Evaluate conversion behavior and recommend practical improvements that strengthen the customer journey and increase transaction success rates.

• Use technical tools, reporting methods, and emerging AI capabilities to streamline analysis and generate actionable insights more efficiently.

• Support ongoing enhancement efforts across e-commerce applications, including updates, testing, and issue resolution in a fast-paced environment.

• Monitor site and marketplace activity across platforms such as Shopify, Magento, and eBay to help maintain consistency and performance.

• Contribute to digital commerce initiatives by prioritizing high-impact work, responding quickly to changing needs, and helping the team move projects forward.

• Hands-on experience working with e-commerce platforms, with strong preference for BigCommerce expertise.
• Background in digital commerce analysis, online merchandising, or e-commerce application support.
• Familiarity with platforms and channels such as Magento, Shopify, and eBay.
• Demonstrated understanding of conversion optimization principles and strategies that improve online sales performance.
• Strong technical aptitude with the ability to learn new tools quickly and apply data-driven thinking to business challenges.
• Interest in adopting AI tools as part of daily work and using them to improve efficiency, insight generation, or execution.
• Ability to succeed in a fast-paced team setting where priorities can shift and momentum is important.

Robert Half logo

About Robert Half

Sourced by ZipRecruiter

Founded in 1948, Robert Half pioneered the idea of professional talent solutions to connect opportunities at great companies with highly skilled job seekers. As business needs changed, we evolved to offer specialized talent solutions for finance and accounting, technology, administrative and customer support, creative and marketing, and legal fields. In 2002, we introduced our subsidiary, Protiviti, a global independent risk consulting and internal audit service, to support companies as they faced more strategic business challenges.

Industry

Recruiting and staffing services

Company size

10,000+ Employees

Headquarters location

San Ramon, CA, US

Year founded

1948