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Director Strategic Communications information

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$38K

$100.4K

$150.5K

How much do director strategic communications jobs pay per year?

As of Aug 21, 2026, the average yearly pay for director strategic communications in the United States is $100,376.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,000.00 and $121,000.00 per year, depending on experience, location, and employer.

What does a director of strategic communications do?

A Director of Strategic Communications is responsible for developing and overseeing an organization's communication strategies to ensure clear, consistent messaging both internally and externally. They manage public relations, media outreach, crisis communication, and often collaborate with leadership to align messaging with organizational goals. This role also involves guiding teams, analyzing communication effectiveness, and adapting strategies based on feedback and changing circumstances.

How does a director of strategic communications typically collaborate with executive leadership and other departments?

As a Director of Strategic Communications, you will work closely with executive leadership to align messaging with organizational goals and shape the company's public image. You’ll regularly collaborate with departments such as marketing, public relations, and human resources to ensure consistent and effective communication across all channels. This role often involves participating in leadership meetings, advising on crisis communication, and supporting internal initiatives, making cross-functional teamwork and strong relationship-building skills essential for success.

What are the key skills and qualifications needed to thrive as a director of strategic communications, and why are they important?

To thrive as a Director of Strategic Communications, you need expertise in public relations, messaging strategy, and media relations, typically supported by a degree in communications or a related field and significant leadership experience. Familiarity with media monitoring tools, digital analytics platforms, and content management systems is essential for effective campaign oversight. Exceptional leadership, crisis management, and persuasive communication skills help set top candidates apart. These capabilities are crucial for shaping organizational narratives, protecting reputation, and driving cohesive, impactful communication strategies.

What is the difference between Director Strategic Communications vs Communications Manager?

AspectDirector Strategic CommunicationsCommunications Manager
CredentialsBachelor’s degree; often Master’s in Communications, Public Relations, or related fieldsBachelor’s degree; similar fields, less emphasis on advanced degrees
Work EnvironmentStrategic planning, executive collaboration, high-level messagingCampaign execution, media relations, content creation
Employer & Industry UsageCorporations, government agencies, nonprofitsMarketing firms, corporate communications departments, NGOs
Search & Comparison IntentUnderstanding leadership roles in communicationsManaging communication projects and teams

The main difference is that the Director Strategic Communications focuses on high-level strategy, policy, and executive communication, while the Communications Manager handles day-to-day messaging, media relations, and campaign execution. Both roles require strong communication skills and relevant credentials, but the director position involves more strategic oversight and leadership responsibilities.

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What cities are hiring for Director Strategic Communications jobs?

Cities with the most Director Strategic Communications job openings:

What are the most commonly searched types of Strategic Communications jobs?

The most popular types of Strategic Communications jobs are:

What states have the most Director Strategic Communications jobs?

States with the most job openings for Director Strategic Communications jobs include:

Infographic showing various Director Strategic Communications job openings in the United States as of August 2026, with employment types broken down into 90% Full Time, 8% Part Time, and 2% Contract. Highlights an 79% Physical, 6% Hybrid, and 15% Remote job distribution, with an average salary of $100,376 per year, or $48.3 per hour.

Director, Strategic Communications

Young World Physical Education

Ashburn, VA • On-site

$152.99 - $236.48/hr

Other

Posted 3 days ago

New


Job description

Loudoun County Public Schools Communications and Community Engagement Office, Ashburn, Virginia

Director, Strategic Communications Job Details
  • Job ID: 5839317
  • Application Deadline: Posted until filled
  • Posted: Jul 17, 2026 4:00 AM (UTC)
  • Starting Date: Sep 1, 2026
Job Description

Job Overview

The Director of Strategic Communications serves as the division's senior communications strategist and advisor on public communications, reputation management, and organizational messaging. Reporting to the Chief Communications Officer, the Director provides executive leadership for a multidisciplinary communications team responsible for strategic communications, digital communications, social media, branding, storytelling, marketing, issues and change management, and content strategy.

The Director develops and executes enterprise-wide communications strategies that advance division priorities, strengthen stakeholder trust, increase employee and community engagement, and protect the reputation of Loudoun County Public Schools. This position collaborates with Cabinet members, School Board members, principals, and cross‑functional departments and directors to ensure clear, consistent, and strategic communications that support organizational goals.

Roles and Responsibilities
  • Provides executive leadership, vision, and operational oversight for a high‑performing strategic communications team and serves as senior advisor on strategic communications, reputation management, stakeholder engagement, and organizational messaging.
  • Develops, implements, and continuously evaluates a comprehensive, division‑wide strategic communications plan aligned with the LCPS Strategic Plan and organizational priorities.
  • Leads integrated enterprise‑wide communications campaigns that influence understanding, engagement, trust, coordinated use of earned, owned, shared and paid media.
  • Provides strategic communications counsel and executive messaging support to the Superintendent, Cabinet, School Board, and Senior Leadership on high‑profile initiatives, emerging issues and organizational priorities.
  • Serves as steward of the LCPS brand, ensuring consistent messaging, visual identity, editorial standards, and communications quality across all division communications.
  • Protects and enhances the division's reputation through proactive communications, issues management.
  • Leads, mentors, develops, and evaluates a multidisciplinary communications team responsible for writing, editing, video production, digital communications, marketing, social media, graphic design, analytics, and stakeholder engagement.
  • Establishes performance expectations, encourages innovation, and fosters a highly collaborative, customer‑focused culture emphasizing creativity, accountability, and continuous improvement.
  • Uses marketing research, audience insights, engagement metrics, and performance analytics to evaluate communications effectiveness and guide strategic decision‑making.
  • Oversees advisory committees and community engagement initiatives that promote two‑way communication and meaningful stakeholder participation, including the School Board Advisory committee, LEAF (Loudoun Education Alliance of Families).
  • Leads enterprise communications technology initiatives, including digital communications platforms, website governance, communication systems, and change management strategies that improve communication effectiveness and operational efficiency.
Qualifications

Education

Bachelor’s Degree in English, Communications, Journalism, Public Relations, or related field

Licensed and Certifications

Experience

  • Ten (10) years of progressively responsible leadership experience in strategic communications, public relations, marketing, journalism, or corporate communications.
  • Five (5) years leading high‑performing communications teams in complex organizations.
  • Demonstrated experience advising executive leadership and governing boards.
  • Experience leading enterprise communications initiatives across multiple stakeholder groups.
  • Experience managing organizational reputation, issues management, and developing integrated communications campaigns informed by audience research and performance analytics.
  • Experience managing cross‑functional initiatives involving multiple departments and executive stakeholders.
Knowledge, Skills and Abilities
  • Expert knowledge of strategic communications, integrated marketing, public relations, reputation management, branding, stakeholder engagement and change management.
  • Exceptional writing, editing, and executive communication skills with mastery of AP Style.
  • Demonstrated ability to translate complex organizational initiatives into compelling communications for diverse audiences.
  • Strong strategic thinking, judgment and decision‑making skills.
  • Ability to build trusted relationships with executive leaders, School Board members, community leaders and employees.
  • Experience using data, research, and analytics to evaluate communication effectiveness and guide strategy.
  • Knowledge of Virginia Freedom of Information Act (FOIA), FERPA, accessibility requirements, copyright, and communications‑related legal considerations.
  • Ability to manage competing priorities and perform effectively in high‑pressure and crisis situations.
  • Strong leadership skills with demonstrated success developing collaborative, innovative, high‑performing teams.
Preferred Experience
  • Experience in public education, government, higher education, healthcare, or other complex public‑sector organizations.
  • Experience leading digital transformation or enterprise communications technology implementations.
Physical Requirements

While performing the duties of this job, the employee is regularly talking, expressing or exchanging ideas by means of the spoken word. The employee must convey detailed or important spoken instructions to other workers accurately, loudly, or quickly. The employee must possess normal cognitive abilities including the ability to learn, recall and apply certain practices and policies. Work requires frequently sitting and/or remaining in a stationary position for long periods of time; exerting up to 25 pounds of force occasionally and negligible amounts of force frequently to lift, carry, push, pull or otherwise move objects.

Reports to : Chief Communications and Community Engagement Officer

FLSA Status : Exempt

Months/Days/Hours : 12 months / 254 days / 8 hours

Salary Level : Universal/Scale B.3 - Level 27

Salary Range : $152,991 - $236,475

Remote Work Eligible : No

Union Designation : Non‑Union

Position Type : Full‑Time

Job Requirements
  • Citizenship, residency or work visa required
Contact Information
  • SPT-02E
  • Email: recruitment@lcps.org
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