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Director Retail Media Network Jobs (NOW HIRING)

... Network DSPs, across platforms including Walmart Connect, Instacart, Roundel (Target), Criteo, Amazon, and other Retail Media Networks (RMNs). This person will partner closely with the Client ...

About the role Team January Digital is looking to fill a Director, Retail Media for our agency team. This role is a strategic, client-services-focused leadership position responsible for shaping the ...

About the role Team January Digital is looking to fill a Director, Retail Media for our agency team. This role is a strategic, client-services-focused leadership position responsible for shaping the ...

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Director Retail Media Network information

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$59.5K

$86K

$144K

How much do director retail media network jobs pay per year?

As of Jun 14, 2026, the average yearly pay for director retail media network in the United States is $86,005.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,000.00 and $90,000.00 per year, depending on experience, location, and employer.

What is the difference between Director Retail Media Network vs Retail Media Manager?

AspectDirector Retail Media NetworkRetail Media Manager
ResponsibilitiesOversees entire retail media strategy, manages teams, and aligns media initiatives with business goals.Executes media campaigns, manages day-to-day operations, and optimizes advertising efforts.
Required SkillsStrategic planning, leadership, industry knowledge, analytics, and vendor management.Campaign management, data analysis, platform expertise, and communication skills.
Work EnvironmentSenior leadership, cross-functional teams, corporate offices, and client interactions.Marketing teams, digital platforms, and operational settings.

The main difference is that the Director Retail Media Network focuses on strategic leadership and overall media program management, while the Retail Media Manager handles campaign execution and daily operations. Both roles require industry knowledge and analytical skills but differ in scope and seniority.

What is a Director of Retail Media Network?

A Director of Retail Media Network is a senior leader responsible for overseeing a retailer's media network operations, which involve managing digital advertising platforms that connect brands with shoppers across the retailer's owned media channels. They develop strategy, foster partnerships with advertisers, and ensure the network drives revenue and enhances the customer experience. This role requires a blend of digital marketing expertise, leadership skills, and a deep understanding of both retail and advertising technology landscapes.

How does a Director of Retail Media Network collaborate with cross-functional teams to drive campaign success?

As a Director of Retail Media Network, you will regularly collaborate with marketing, merchandising, data analytics, and sales teams to ensure campaigns are strategically aligned and deliver measurable results. This role involves coordinating efforts to optimize media placements, leveraging customer insights, and ensuring that messaging aligns with brand objectives. You will also lead meetings to review campaign performance, share best practices, and identify areas for process improvement, making strong communication and stakeholder management skills essential for success.

What are the key skills and qualifications needed to thrive as a Director of Retail Media Network, and why are they important?

To thrive as a Director of Retail Media Network, you need expertise in digital marketing, retail media strategy, data analytics, and a strong background in advertising or media, often supported by a relevant degree. Experience with media buying platforms, retail analytics tools, programmatic advertising systems, and familiarity with industry certifications like IAB Digital Media Buying & Planning are typical requirements. Exceptional leadership, strategic thinking, and stakeholder management skills help drive cross-functional collaboration and innovation. These capabilities are vital for maximizing retail media revenue, optimizing campaign performance, and maintaining competitive advantage in a rapidly evolving market.
More about Director Retail Media Network jobs
What cities are hiring for Director Retail Media Network jobs? Cities with the most Director Retail Media Network job openings:
What are the most commonly searched types of Retail Media Network jobs? The most popular types of Retail Media Network jobs are:
What states have the most Director Retail Media Network jobs? States with the most job openings for Director Retail Media Network jobs include:
Infographic showing various Director Retail Media Network job openings in the United States as of June 2026, with employment types broken down into 1% Locum Tenens, 88% Full Time, 5% Part Time, 1% Temporary, and 5% Contract. Highlights an 83% Physical, 3% Hybrid, and 14% Remote job distribution, with an average salary of $86,005 per year, or $41.3 per hour.
Senior Director, Retail Media

Senior Director, Retail Media

Mile Marker

New York, NY โ€ข On-site

Full-time

Posted 25 days ago


Job description

About Mile Marker
Mile Marker is the preeminent, end to end media agency deliberately built for the ambitions of growth marketers. We provide an unmatched range of capabilities, simplified access to data profiles and a carefully layered technology stack that holds accountable our media plans, and the humans that develop them, to deliver measurable, impactful business outcomes with true integrity. Mile Marker's client roster includes FreshPet, DoorDash, Webster Bank, and Harry's, among others. For more information, go to www.milemarkeragency.com.
About the role
The Senior Director, Retail Media will lead strategy, planning, and oversee hands-on activation of retail media campaigns across key clients including on-platform and programmatic offsite activations via Retail Media Network DSPs, across platforms including Walmart Connect, Instacart, Roundel (Target), Criteo, Amazon, and other Retail Media Networks (RMNs). This person will partner closely with the Client Solutions team and Clients to provide thought leadership, develop and set strategy, lead activation and ensure the team meets all of the agreed upon success criteria. They will ensure excellence in measurement and optimization and provide insights into market and retail trends. As part of the role, they will integrate retail media into holistic, omni-channel strategies for major consumer brands.
This is a strategic and hands-on role for an experienced retail media expert ready to lead omni-channel campaigns, drive measurable results, and mentor a growing team. As part of the role, they will integrate retail media - including Sponsored Ads, DSP and Programmatic Offsite - into holistic omni-channel strategies for major consumer brands in close collaboration with Paid Search, Paid Social, Programmatic, Analytics and Strategy teams. The ideal candidate combines platform mastery with a holistic understanding of the retail media landscape and its integration into broader marketing efforts.
What you'll do
Strategic Planning, Client Acumen & Leadership
  • Provide strategic guidance to top clients and internal teams on leveraging retail media for full-funnel marketing objectives.
  • Collaborate with our Client Solutions teams and analytics COE (Center of Excellence) to ensure optimal bid strategies, cohesive messaging and consistent measurement across retail and non-retail media channels.
  • Lead the development and execution of omni-channel ecommerce strategies, integrating retail platforms within full funnel media plans.
  • Build and maintain strong relationships with clients, acting as a trusted strategic partner.
  • Lead client presentations, articulating media strategy, campaign results, and growth opportunities within the retail category and its impact on omni-channel execution.
  • Manage all day-to-day client communications, requests and follow-up's.
  • Stay current on the retail media landscape, platform updates, and industry trends to inform strategies and educate teams.

Media Operations & Optimization
  • Experience structuring & negotiating JBPs (Joint Business Plans) with leading Retail Media Networks
  • Partner with Retail Media Networks on Clean Room Activations & Measurement
  • Collaborate with internal teams (media planners, analytics, creative) to ensure cohesive execution across retail and non-retail media channels.
  • Manage vendor relationships with key Retail Media Networks, including bi-weekly status calls.
  • Oversee campaign setup, optimization, and performance management across Kroger, Instacart, Walmart Connect, Amazon, and other retail media networks - including On-Platform & Off-Platform retail media strategies
  • Analyze campaign data, generate insights, and deliver actionable performance reports with clear recommendations.
  • Provide guidance and feedback to internal teams for developing and testing custom audience segments, retargeting pools, and lookalike models using first-party and CRM data.
  • Ensure campaigns are optimized against key client success criteria including but not limited to ROI and iROAS.
  • Manage the internal teams for seamless campaign launches and optimizations by coordinating asset trafficking between client and retail media partners (i.e. providing specs to clients, providing clients with best practices / competitive examples, trafficking assets to internal teams and vendors, etc).
  • Mentor and supervise junior team members, sharing best practices and ensuring high-quality campaign execution.

Qualifications
  • 10+ years of digital media experience, with at least 3-5 years in retail media campaign management (agency or client-side).
  • Bachelor's degree in marketing, Advertising, Communications, or related field.
  • Proven experience managing substantial media budgets ($2M+ annually).
  • Strong understanding of the retail media ecosystem, platform-specific algorithms, and the evolving role of retail media within omni-channel marketing.
  • Experience structuring & negotiating JBPs (Joint Business Plans) with leading Retail Media Networks
  • Experience partnering with Retail Media Networks on Clean Room Activations & Measurement
  • Experience with campaign setup, trafficking, and optimization on Walmart Connect, Instacart, Criteo Retail Media, and Roundel (Target). Experience with Amazon, and other Retail Media Networks (RMNs) are a plus.
  • Proven ability to analyze data, optimize campaigns for performance, and communicate insights to internal and external stakeholders.
  • 3-5+ years of experience integrating retail media into broader media strategies, including paid search, paid social, and programmatic channels.
  • Proficient in media analytics and reporting tools (e.g., Google Analytics, Looker Studio, Excel/Sheets).
  • Excellent communication, organizational, and presentation skills.

Skills
  • Confident presenter who can command an audience and deliver strategy and results.
  • Strategic thinker with hands-on, detail-oriented execution abilities.
  • Strong analytical and quantitative skills; experience with campaign measurement and attribution.
  • Ability to manage multiple projects and priorities in a fast-paced environment.
  • Leadership and mentorship skills; experience supervising or training junior staff.
  • Ability to collaborate with a variety of internal and external stakeholders, including senior client leadership, subject matter experts, and clients.

The pay range for this role is:
$150,000 - $165,000 per year (Hybrid)