ZipRecruiter

Log In

1

Direct To Consumer Dtc Jobs (NOW HIRING)

FXI

Senior Director, Direct-to-Consumer

Aston, PA · On-site

Senior Director, Direct-to-Consumer (Performance Marketing & DTC Brand Builder) Location: Remote (Greater Philadelphia area preferred) | Full-Time Reports to: Chief Marketing Officer / GM, Specialty ...

The Walt Disney Company

Analyst, DTC Strategy

Glendale, CA · On-site

$87K - $116K/yr

Analyst, DTC Strategy Req ID: 10146682 Disney Entertainment's Direct to Consumer (DTC) team oversees the Hulu and Disney+ streaming businesses, helping to bring The Walt Disney Company's best-in ...

Central Garden & Pet

Sr. DTC Manager

Neptune City, NJ · On-site

The ideal candidate is passionate about direct-to-consumer (DTC) eCommerce, possesses a strong balance of creativity and analytical thinking, and thrives in a fast-paced, cross-functional environment.

Cetera

Senior Marketing Specialist

Dallas, TX · On-site

$77K - $95K/yr

This role is responsible for leading client-facing communications and supporting the development of Cetera's direct-to-consumer (DTC) marketing capabilities across Cetera Planning Partners. The ...

next page

Showing results 1-20

All JobsDirect To Consumer Dtc Jobs

Direct To Consumer Dtc information

See salary details

$35K

$63.9K

$94.5K

How much do direct to consumer dtc jobs pay per year?

As of Aug 26, 2026, the average yearly pay for direct to consumer dtc in the United States is $63,893.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,500.00 and $84,000.00 per year, depending on experience, location, and employer.

What is a direct to consumer (DTC) job?

A Direct to Consumer (DTC) job typically involves working for companies that sell their products or services directly to customers, bypassing third-party retailers or wholesalers. Roles in DTC can span marketing, e-commerce management, customer service, logistics, and analytics. The main focus is on building relationships with consumers, optimizing the customer experience, and driving sales through digital channels. People in DTC positions often work with online platforms, manage brand communication, and analyze consumer data to tailor offerings and strategies. These jobs are common in industries like apparel, beauty, food, and wellness.

What are the key skills and qualifications needed to thrive as a direct to consumer (DTC) marketing specialist, and why are they important?

To thrive as a Direct-to-Consumer (DTC) Marketing Specialist, you need strong digital marketing knowledge, data analysis skills, and experience in e-commerce platforms, often backed by a degree in marketing or business. Familiarity with tools like Shopify, Klaviyo, Google Analytics, and paid social advertising platforms is typically required. Creativity, adaptability, and effective communication are key soft skills that help drive customer engagement and successful campaigns. These skills and qualities are essential for developing and optimizing direct sales strategies that maximize customer acquisition and retention in a competitive marketplace.

What are some common challenges faced by professionals in direct to consumer (DTC) roles, and how can they be addressed?

One common challenge in DTC roles is balancing rapid customer feedback with the need to maintain consistent brand messaging and operational efficiency. Professionals often need to quickly adapt marketing strategies and product offerings based on real-time consumer data, while also ensuring cross-functional alignment with teams like supply chain, customer service, and product development. Building strong communication channels and agile workflows can help address these challenges, enabling teams to respond quickly without compromising quality or brand integrity.

What is the difference between Direct To Consumer Dtc vs Customer Service Representative?

AspectDirect To Consumer (DTC)Customer Service Representative
Required credentialsMarketing, sales, or business background often preferredCommunication, problem-solving, customer service skills
Work environmentOnline platforms, e-commerce settings, marketing teamsCall centers, retail stores, customer support centers
Employer and industry usagePrimarily retail, e-commerce, and brand companiesVarious industries including retail, telecom, and service sectors

While both roles involve customer interaction, a Direct To Consumer (DTC) professional focuses on marketing, sales, and brand engagement directly with consumers through online channels. In contrast, a Customer Service Representative handles customer inquiries, support, and issue resolution, often in call centers or retail environments. The roles differ in focus, skills, and work settings but both are essential for customer engagement and business growth.

What cities are hiring for Direct To Consumer Dtc jobs?

Cities with the most Direct To Consumer Dtc job openings:

What are the most commonly searched types of Direct To Consumer Dtc jobs?

The most popular types of Direct To Consumer Dtc jobs are:

What states have the most Direct To Consumer Dtc jobs?

States with the most job openings for Direct To Consumer Dtc jobs include:

What job categories do people searching Direct To Consumer Dtc jobs look for?

The top searched job categories for Direct To Consumer Dtc jobs are:

Direct To Consumer Dtc jobs near you
Infographic showing various Direct To Consumer Dtc job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 78% Full Time, 14% Part Time, and 7% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $63,893 per year, or $30.7 per hour.

Director, Direct-to-Consumer (DTC)

Lakewood, NJ • On-site

Town & Country Living
See more jobs at Town & Country Livingexternal

Full-time

Posted 5 days ago

Job description

Description:

Town & Country Living is a global leader in home décor, textiles, and design. Our expanded family includes Home Dynamix and Amalgamated Textiles, providing more than 60 years of combined experience in the home décor industry. The combination of all three companies together brings unmatched expertise and excellence in sales, design, development, sourcing, supply chain efficiencies, customer service, and e-commerce fulfillment. With our company’s diverse multi-product assortment across all home categories, we can provide excellent offerings and service to our retail partners while responding quickly to the ever-changing needs of the marketplace.

SUMMARY

The Director, Direct-to-Consumer (DTC) will execute the company's strategy for launching and running Town & Country Living's direct-to-consumer e-commerce website, and will oversee delivery of the channel's P&L goals and targets as set by company leadership. This leader will build and run the DTC business from the ground up day-to-day, with accountability for hitting revenue growth and contribution margin targets within the strategy, guidelines, and budget the company sets — providing informed input and recommendations along the way, but operating within that framework rather than setting it independently. The role requires a hands-on operator who can execute channel strategy, run disciplined performance marketing, and partner closely with design, sourcing, supply chain, and customer service teams, while managing pricing and assortment, within company guidelines, to complement the company's wholesale and marketplace channels.

Requirements:

RESPONSIBILITIES

  • Execute the DTC channel strategy set by company leadership — providing input and recommendations, but operating within the agreed strategy, guidelines, and budget — and oversee delivery of the P&L, including revenue, marketing spend, and contribution margin targets
  • Escalate any material changes to strategy, budget, pricing, or promotional cadence — and any discounting or spend above company-approved thresholds — to leadership for sign-off before execution
  • Launch, operate, and scale the company's e-commerce website across the brand portfolio
  • Manage Site Marketing and Promo calendar in partnership with Director, Digital Merchandising
  • Lead paid customer acquisition across Meta, Google, TikTok, and other channels with disciplined ROAS/MER and CAC management, whether in-house or through agencies, holding spend within approved budget and contribution margin targets rather than optimizing for growth alone
  • Drive conversion rate optimization across site experience, merchandising, product detail pages, and A/B testing programs
  • Build retention and lifecycle marketing programs (email, SMS, loyalty) to grow repeat purchase rates and customer lifetime value
  • Execute DTC pricing and assortment plans, in coordination with wholesale and marketplace channels and within company-set guidelines, to manage channel conflict with retail partners
  • Establish KPI reporting and analytics infrastructure covering CAC, LTV, AOV, conversion, and contribution margin; present channel performance and recommendations to executive leadership on a monthly cadence
  • Partner with supply chain and operations on demand planning, DTC fulfillment SLAs, shipping economics, and returns management
  • Partner with Merchandising and Supply Chain on strategies to manage and liquidate aged and excess inventory through the DTC channel, in line with company targets
  • Collaborate with design and product development on DTC-exclusive assortments and digital content requirements
  • Build out B2B wholesale business on DTC site in partnership with B&M sales and Customer Service
  • Recruit, develop, and lead the DTC team and manage external agency and vendor relationships

QUALIFICATIONS

  • Proven track record leading / scaling a profitable DTC business or channel
  • Deep, hands-on performance marketing expertise, including direct management of Meta and Google ad platforms and budget allocation against ROAS/MER targets
  • Strong command of e-commerce platforms (Shopify or comparable), site merchandising, and conversion optimization
  • Experience with lifecycle marketing tools (e.g., Klaviyo) and building retention programs
  • Highly analytical, with fluency in contribution margin economics, cohort analysis, and customer LTV modeling
  • Experience balancing a DTC channel alongside established wholesale and marketplace businesses; home décor, textiles, or consumer products background preferred
  • Entrepreneurial, hands-on operator comfortable building in a lean, resource-constrained environment

EDUCATION AND EXPERIENCE

  • Bachelor's degree in Marketing, Business, or a related field; MBA a plus
  • 10+ years of e-commerce and digital marketing experience, including 5+ years leading a DTC business or channel with P&L accountability
  • Experience in a founder-led or private equity-backed consumer products company preferred