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Digital Optimization Manager Jobs in Ohio (NOW HIRING)

AdeptAG

Digital Marketing Specialist

Oberlin, OH · On-site

$55K - $65K/yr

Digital Marketing Specialist Location: Oberlin, Ohio Full-Time Salary Range: $55,000 - $65,000 per ... Manage and optimize AdeptAg's YouTube channel, including uploads, thumbnails, SEO metadata, and ...

AdeptAg

Digital Marketing Specialist

Oberlin, OH · On-site

... Manage and optimize AdeptAgs YouTube channel, including uploads, thumbnails, SEO metadata, and ... digital marketing, content marketing, or similar role B2B experience preferred (manufacturing ...

Donatech

Digital Content Coordinator

Columbus, OH · On-site

Knowledge of SEO best practices and metadata management. * Working knowledge of WCAG accessibility ... Knowledge of digital content governance and compliance. * Ability to troubleshoot formatting and ...

Rumpke

Digital Advertising Specialist

Cincinnati, OH · On-site

The Digital Advertising Specialist will work closely with the Sr. Digital Marketing Manager, this ... Campaign Management & Optimization * Plan, launch, and optimize paid campaigns across Google ...

AdeptAG

Digital Marketing Specialist

Oberlin, OH

$55K - $65K/yr

... Manage and optimize AdeptAg's YouTube channel, including uploads, thumbnails, SEO metadata, and performance reporting Coordinate with the Marketing Assistant on distribution across LinkedIn ...

AdeptAg

Digital Marketing Specialist

Oberlin, OH · On-site

$55K - $65K/yr

Digital Marketing Specialist Location: Oberlin, Ohio Full-Time Salary Range: $55,000 - $65,000 per ... Manage and optimize AdeptAg's YouTube channel, including uploads, thumbnails, SEO metadata, and ...

Adcom

Digital Experience Strategist

Cleveland, OH · On-site

$79K - $91K/yr

What You'll Bring Expertise * SEO * AI Search (AEO/GEO) * Marketing Automation * CRM & Lifecycle Marketing Working Knowledge * Website Strategy * UX * Digital Analytics * Content Strategy

Adcom

Digital Experience Strategist

Cleveland, OH · Hybrid

$79K - $91K/yr

What You'll Bring Expertise * SEO * AI Search (AEO/GEO) * Marketing Automation * CRM & Lifecycle Marketing Working Knowledge * Website Strategy * UX * Digital Analytics * Content Strategy

Victoria's Secret

Digital Merchant, Amazon

Reynoldsburg, OH · On-site

$99K - $134K/yr

... management across external channels. This role ensures products are accurate, discoverable, and easy to shop by partnering on site optimization across navigation, product categories, filters, and ...

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All JobsDigital Optimization JobsDigital Optimization Manager JobsDigital Optimization Manager Jobs in Ohio

Digital Optimization Manager information

See Ohio salary details

$13.8K

$88.3K

$155.9K

How much do digital optimization manager jobs pay per year?

As of Aug 7, 2026, the average yearly pay for digital optimization manager in Ohio is $88,338.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,100.00 and $108,900.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a digital optimization manager?

To thrive as a Digital Optimization Manager, you need expertise in data analysis, conversion rate optimization (CRO), and digital marketing strategies, often supported by a relevant degree or certifications such as Google Analytics or Adobe Analytics. Familiarity with A/B testing platforms, web analytics tools, content management systems (CMS), and marketing automation software is typically required. Strong problem-solving skills, collaboration, and effective communication help you drive results across cross-functional teams. These skills and qualities are crucial to enhancing user experiences, increasing conversion rates, and maximizing the effectiveness of digital channels.

What does a digital optimization manager do?

A Digital Optimization Manager is responsible for improving the performance of digital channels such as websites, apps, and online campaigns. They use data analytics, A/B testing, and user feedback to identify areas for improvement and implement strategies that enhance user experience and increase conversions. This role often collaborates with marketing, design, and development teams to ensure digital initiatives align with business goals. Their work helps organizations maximize the effectiveness of their online presence and drive measurable results.

What is the difference between Digital Optimization Manager vs Digital Marketing Manager?

AspectDigital Optimization ManagerDigital Marketing Manager
Primary FocusImproving website and user experience to increase conversionsDeveloping and executing marketing campaigns to promote products/services
Skills & CertificationsAnalytics, A/B testing, CRO tools, SEOContent creation, campaign management, SEO, SEM
Work EnvironmentCollaborates with UX/UI, data analysts, developersWorks with creative teams, media buyers, content strategists

While both roles aim to enhance online presence, the Digital Optimization Manager concentrates on website performance and user experience, whereas the Digital Marketing Manager focuses on marketing campaigns and brand promotion. Understanding these differences helps in selecting the right career path or job focus.

What are some common challenges faced by digital optimization managers when implementing new strategies?

Digital Optimization Managers often encounter challenges such as aligning optimization initiatives with broader business objectives, ensuring stakeholder buy-in, and dealing with data quality or integration issues. They must also prioritize experiments and changes based on potential impact and available resources, while staying adaptable to shifting digital trends. Successfully overcoming these challenges requires strong communication, analytical skills, and the ability to collaborate across marketing, product, and technical teams.
What are popular job titles related to Digital Optimization Manager jobs in Ohio? For Digital Optimization Manager jobs in Ohio, the most frequently searched job titles are:
What job categories do people searching Digital Optimization Manager jobs in Ohio look for? The top searched job categories for Digital Optimization Manager jobs in Ohio are:
What cities in Ohio are hiring for Digital Optimization Manager jobs? Cities in Ohio with the most Digital Optimization Manager job openings:
Digital Optimization Manager jobs near you

Digital Product Manager - Consumer Channels

Safelite Group, Inc.

Columbus, OH • On-site

Full-time

Re-posted 7 days ago

Safelite rating

6.6

Company rating: 6.6 out of 10

Based on 244 frontline employees who took The Breakroom Quiz

207th of 363 rated vehicle maintenance

Job description

Does this position interest you? You should apply - even if you don't match every single requirement! We're known as an auto glass company. That's the focus of what we do. But beyond the glass, we're so much more. We'll help you build a fulfilling career and encourage you to have a life. Let us be the best place you'll ever work.
A Brief Overview
Digital is how most customers first reach Safelite. They arrive in a moment of need, often without knowing their coverage or what their vehicle requires, and they expect to get to a resolution quickly. We're hiring a Product Manager to drive the strategy and outcomes for our consumer digital experience.
The Digital Product Manager, Consumer Channels is responsible for the strategy, roadmap, and performance of SL.com and the consumer-facing digital journey. This covers the experience for direct-pay and insurance customers, from identifying their need through quote, scheduling, coverage, and service. The end-user is an individual customer who may only interact with us once, in a moment they didn't plan for, and who expects the experience to be easy and fast
This role translates customer needs and business opportunities into product strategy, partnering with the consumer P&L owner and across Digital, Technology, Design, Marketing, Operations, Contact Center, and Analytics teams to deliver measurable outcomes. The Product Manager is expected to operate as a strategic product leader, deeply understanding customer behavior, business value, operational realities, and emerging AI-enabled capabilities to shape products that improve both customer experience and business performance.
What you will do
  • Own digital product outcomes for the consumer channel
    • Define and manage product strategy, roadmap, and priorities for the consumer digital experience.

    • Translate customer needs, business opportunities, and friction points into clear product problems to solve.

    • Establish success metrics across conversion, self-service completion, customer satisfaction, and support deflection. Track performance after launch.

    • Make tradeoff decisions based on customer impact, business value, effort, risk, and learning potential.

    • Balance near-term optimization, foundational platform work, and longer-term innovation across the roadmap.

    Improve conversion and the end-to-end customer journey
    • Own the consumer funnel from first visit through completed booking, removing friction at each step of quote, scheduling, and coverage, and connecting that work to the revenue and margin the consumer P&L owner is accountable for.

    • Differentiate the experience for direct-pay and insurance customers based on their context and what each needs to reach a resolution.

    • Reduce drop-off, errors, and support-assisted completions in the consumer journey.

    • Use behavioral data and customer signal to find the highest-value opportunities to improve conversion and experience.

    Shape AI-enabled consumer experiences
    • Identify where AI creates measurable customer and business value.

    • Partner with the AI and Agentic product leadership on emerging agentic capabilities and how they apply in the consumer experience.

    • Define use cases where AI improves customer outcomes, self-service, decisioning, and personalization, grounded in real customer problems with measurable value.

    • Help translate AI capabilities into clear customer and business outcomes, with attention to data quality, feedback loops, escalation paths, and trust.

    Lead through cross-functional influence
    • Align stakeholders around the problem, opportunity, value, priority, and path forward.

    • Partner closely with the consumer P&L owner and across Technology, Design, Analytics, Marketing, Operations, and Contact Center teams.

    • Bring clarity to ambiguous problems and facilitate decision-making when tradeoffs are required.

    • Operate in a product model with shared outcomes, visible tradeoffs, and continuous discovery and delivery.

Education Qualifications
  • Bachelor's Degree or equivalent experience Required
  • Salesforce Certification Preferred
  • Product Owner Certification Preferred

Experience Qualifications
  • 5+ years of product management, digital product, or related experience, with meaningful time on consumer-facing digital products at scale.
  • Experience owning digital products from discovery through launch and optimization.
  • Hands-on use of digital analytics platforms (Quantum Metric, Heap, Amplitude, FullStory, Mixpanel, or similar). You run your own analysis and form your own point of view from the data.
  • Demonstrated fluency using AI across the product lifecycle: strategy development, discovery, customer signal, analysis, and prototyping. Fluent with tools like Claude, Claude Code, Claude Design, ChatGPT, Cursor, Lovable, and Granola.
  • Experience with experimentation, A/B testing, funnel optimization, or digital performance improvement
  • Experience improving conversion in high-intent or high-traffic consumer funnels.

Target Experience
  • We're looking for a product leader who has shipped consumer digital experiences inside fast-moving, product-led organizations, and who is energized by helping a company evolve toward that model. The shape of the work matters more than the company name on the resume.
    • High-intent consumer funnels. eCommerce, booking, quoting, or self-service journeys where conversion and experience are the product. You've shipped against real customer behavior and moved the numbers.

    • Consumer products at scale. High-traffic experiences where small changes matter and where you've had to balance customer experience with business performance.

    • Product environments where you've seen real practice work. Dedicated cross-functional teams, real discovery practices, instrumented experimentation, and outcome-based goals. You've operated inside that and you know what good looks like.

    • Pace-setting product cultures. You've worked inside organizations that set the standard for how product gets built. Fast cycles, tight feedback loops, and a default to shipping and learning.

    Preferred Qualifications
    • Experience shipping AI-enabled product capabilities. Agents, personalization, automation, or recommendations.

    • Experience improving both customer-facing and internal associate-facing digital tools.

    • Understanding of product analytics, VOC, journey mapping, service design, and customer research methods.

    • Familiarity with APIs, data products, design systems, and modern experimentation practices.

Skills and Abilities
    • Product Strategy. Defines where to play, what to prioritize, and how product work creates measurable value.

    • Customer and Journey Thinking. Understands the full customer journey, from first need through resolution, and can identify friction, unmet needs, and moments that matter.

    • Business Acumen. Connects product decisions to revenue, margin, conversion, satisfaction, and operational performance.

    • AI and Data Fluency. Understands how data and AI can enable better experiences, smarter decisions, and more efficient workflows.

    • Cross-Functional Leadership. Aligns teams, influences stakeholders, and drives accountability without relying on authority.

    • Experimentation and Learning. Uses testing, analytics, and feedback loops to learn quickly and improve continuously.

    • Execution Discipline. Moves from strategy to delivery while managing scope, tradeoffs, dependencies, and outcomes.
    • Strong written and verbal communication. Ability to operate in ambiguity and bring structure to complex problems.
    • Strong ability to translate business goals and customer needs into product strategy and roadmap.

Our people are passionate about what they do, the product they sell, and the customers they serve. If you're looking for an opportunity to be a part of a work family that values collaboration, innovation and dedication, we're the right company for you.
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