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Digital Marketing Program Manager Jobs (NOW HIRING)

AZX

Marketing Program Manager

Seattle, WA · On-site

$80K - $120K/yr

About the Role As a Marketing Program Manager, you will own the operational machinery and discipline behind every program and campaign we run - the calendar, ABM, funnel, community, and brand ...

Collabera

Marketing Program Manager

Davidson, NC · On-site

Marketing Program Manager Duration: 12 + Months (Could go beyond) Summary: * Research market pricing conditions in local & regional areas to determine consumer HVAC pricing. * Responsible for ...

Mathnasium

Digital Marketing Manager

Austin, TX · On-site +1

$115K - $125K/yr

The Digital Marketing Manager owns and evaluates the impact and efficiency of our digital marketing programs across hundreds of franchisee markets. Using performance data, this hands-on role manages ...

TriMark Digital

Digital Marketing Manager

Raleigh, NC · On-site

We're looking for a Digital Marketing Manager to join our Client team, driving hands-on execution of digital strategies across performance marketing channels while managing client relationships and ...

TriMark Digital

Digital Marketing Manager

Raleigh, NC · On-site

We're looking for a Digital Marketing Manager to join our Client team, driving hands-on execution of digital strategies across performance marketing channels while managing client relationships and ...

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Digital Marketing Program Manager information

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How much do digital marketing program manager jobs pay per hour?

As of Aug 31, 2026, the average hourly pay for digital marketing program manager in the United States is $64.41, according to ZipRecruiter salary data. Most workers in this role earn between $44.23 and $94.95 per hour, depending on experience, location, and employer.

What is a digital marketing program manager?

Digital Marketing Program Managers are professionals who oversee and coordinate digital marketing campaigns and initiatives within an organization. They are responsible for planning, executing, and optimizing programs across various digital channels such as email, social media, search, and web. Their role often involves collaborating with cross-functional teams, managing budgets, analyzing campaign performance, and ensuring that marketing efforts align with overall business goals. They also stay updated on digital trends and use analytics to drive continuous improvement in marketing strategies.

How does a digital marketing program manager typically collaborate with creative and technical teams?

Digital Marketing Program Managers often serve as the bridge between creative teams (such as designers and content creators) and technical teams (like web developers and data analysts). They facilitate clear communication of campaign goals, ensure timelines are met, and coordinate resources to keep projects on track. By translating marketing objectives into actionable tasks, they help both teams understand the bigger picture and work together efficiently. Successful collaboration often involves regular meetings, shared project management tools, and proactive problem-solving to address challenges as they arise.

What are the key skills and qualifications needed to thrive as a digital marketing program manager, and why are they important?

To thrive as a Digital Marketing Program Manager, you need expertise in digital marketing strategy, campaign management, analytics, and often a bachelor's degree in marketing or a related field. Familiarity with tools like Google Analytics, marketing automation platforms, and project management systems is typically required, along with certifications such as Google Ads or HubSpot. Strong leadership, communication, and organizational skills help you manage cross-functional teams and drive campaign success. These skills and qualities are vital to deliver measurable results, optimize marketing performance, and align digital initiatives with business goals.

What is the difference between Digital Marketing Program Manager vs Digital Marketing Specialist?

AspectDigital Marketing Program ManagerDigital Marketing Specialist
CredentialsBachelor's degree in marketing, communications, or related field; certifications like Google Ads or HubSpotSimilar credentials; often holds certifications in digital advertising or analytics
Work EnvironmentOversees multiple campaigns and teams, strategic planningExecutes specific campaigns, focuses on tactical tasks
Employer & Industry UsageUsed in agencies, corporations managing large-scale marketing programsCommon in marketing teams for campaign execution
Search & Comparison IntentOften compared for managerial roles overseeing digital marketing effortsCompared for specialized execution roles

The Digital Marketing Program Manager focuses on strategic planning, overseeing multiple campaigns, and coordinating teams, while the Digital Marketing Specialist handles the execution of specific marketing tasks. Both roles require similar credentials and are vital in digital marketing teams, but they differ in scope and responsibilities.

What exactly does a digital marketing program manager do?

A digital marketing program manager oversees the planning, execution, and optimization of digital marketing campaigns across channels such as social media, email, and search engines. They coordinate teams, analyze performance metrics, and ensure campaigns meet business goals, often using tools like Google Analytics and marketing automation platforms. Strong project management and communication skills are essential for success in this role.

What cities are hiring for Digital Marketing Program Manager jobs?

Cities with the most Digital Marketing Program Manager job openings:

What states have the most Digital Marketing Program Manager jobs?

States with the most job openings for Digital Marketing Program Manager jobs include:

Digital Marketing Program Manager jobs near you
Infographic showing various Digital Marketing Program Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 78% Full Time, 17% Part Time, and 4% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $133,974 per year, or $64.4 per hour.

Marketing Program Manager

AZX

Seattle, WA • On-site

$80K - $120K/yr

Full-time

Medical, PTO

Posted 5 days ago

Job description

About AZX
Our mission is to accelerate positive impact in critical industries through AI transformation.
We're growing quickly and already work with category-leaders in real estate (CBRE), energy (LevelTen Energy), logistics (Flexe), and utilities (Puget Sound Energy).
AZX is a public benefit corporation founded in 2024. We were profitable through bootstrapped consulting for the first year. In early 2026, we raised $6M to scale our operations and technology.
We work on challenges in clean energy, decarbonization, climate risk, energy systems, and global economics. We're building our company for long-term success and aim to create the ultimate place to work for those passionate about AI and making a positive impact.
About the Role
As a Marketing Program Manager, you will own the operational machinery and discipline behind every program and campaign we run - the calendar, ABM, funnel, community, and brand - including the handoffs, the performance measurement, and the accountability that keeps them moving. It sits at the intersection of marketing, product, solutions delivery, and sales, and is the person who makes sure all prioritized campaigns, programs, and processes are executing to plan. Asana is the system of record for this work: the expectation is that anyone in the company can open it and know exactly what is running, who owns it, how it's performing, and what's at risk.
What You Will Do
  • Master the operating calendar for all GTM programs, including dependencies across product milestones, deployment timelines, and sales priorities.
    • Day-to-day execution support of demand generation programs targeting a narrow, high-value universe of accounts.
    • Content syndication and paid programs: vendor management, lead delivery and routing, list quality, and an honest assessment of what is producing qualified conversations versus noise.
    • AI search visibility work (AEO/GEO): maintaining the recurring audit and monitoring cadence, and tracking brand citation and mention coverage across ChatGPT, Perplexity, Gemini, and Google AI Overviews.
    • Programs built around proof of work - case studies, deployment outcomes, and technical content developed in coordination with solutions delivery and the engineers doing the work.
    • Community and social management across LinkedIn, Reddit, and practitioner forums, where our audience is technical and allergic to marketing language.
    • Campaign infrastructure and data hygiene in the CRM: campaign objects, UTMs, lead sources, lifecycle stages, and attribution that leadership can trust.
    • Funnel and pipeline coordination across sales, marketing, and customer teams: routing, follow-up discipline, feedback loops on lead quality, and visibility into how programs convert into real opportunities.
    • Lightweight, durable processes for intake, prioritization, approvals, and retrospectives, so that program volume can grow without proportional headcount.

Core Qualifications
  • Bachelor's degree required; MBA is a plus
    • 2+ year's of demonstrated ability to manage many concurrent projects/programs across stakeholders who do not report to you - this is the single most important qualification.
    • Demand generation and funnel management experience, with a clear understanding of pipeline mechanics beyond top-of-funnel volume.
    • Hands-on CRM experience (HubSpot preferred; Salesforce or equivalent acceptable).
    • Working fluency with the modern GTM stack - marketing automation, ad platforms, and adjacent tooling.
    • Strong command of Asana or comparable work management tooling, including the ability to design structures that other people will maintain.
    • Comfort operating with ambiguity and incomplete information, and the judgment to escalate rather than let something quietly slip.
    • Experience marketing complex, solution-oriented platforms into enterprise or institutional buyers with long, multi-stakeholder sales cycles is a plus
    • Background in enterprise SaaS, management consulting, or complex professional services is a plus
    • Direct experience in mission-critical industries - utilities, energy, municipal and public sector, real estate, supply chain, manufacturing, transportation, or defense.

Values and Culture Qualifications
  • Mission aligned-you care about climate, energy, and using technology to solve hard problems. This isn't just a job.
  • Action in ambiguity-you figure out what to do when nobody tells you, and you take ownership of the outcome.
  • Intellectual humility-you'd rather find the right answer than be right.
  • Kind candor-you care about your teammates and speak honestly, without creating unnecessary conflict.
  • Highly productive-you have a track record of getting a lot done.

Other Qualifications (Not required, but a huge plus)
  • Experience in B2B marketing, community management, or event coordination
  • Familiarity with the energy, utilities, climate, or cleantech space
  • Experience at an early-stage startup or building something from scratch
  • Existing network in energy, climate, or AI communities
  • Experience with marketing tools (HubSpot, Mailchimp, social scheduling platforms, etc.)

Compensation & Benefits
  • Salary range: $70,000-$95,000 (based on capabilities, experience, and location)
  • Bonus eligibility
  • Equity
  • Health insurance with meaningful coverage for dependents
  • Flexible paid time off
  • Training and learning opportunities
  • Fully remote team
  • Be part of a fast-growing, mission-driven company with industry-leading clients tackling the massive opportunity of AI transformation in critical industries

Logistics
  • Remote, U.S.-based. Seattle, San Francisco, New York, and Boston preferred given event and travel requirements.
  • We are currently unable to sponsor or take over sponsorship of employment visas.
  • Heavy travel required for client meetings, AZX company events, and industry conferences. This role is on the ground at events regularly.

Next Steps - we want to hear from you!
If this job sounds like a fit, we'd love to hear from you. If you feel aligned to the company but don't check every box, please apply anyway-we'd still love to meet you.

Apply