In this role, you'll manage email marketing campaigns, digital content, promotional programs, and marketing projects while partnering closely with teams across the business to bring campaigns to life.
In this role, you'll manage email marketing campaigns, digital content, promotional programs, and marketing projects while partnering closely with teams across the business to bring campaigns to life.
In this role, you'll manage email marketing campaigns, digital content, promotional programs, and marketing projects while partnering closely with teams across the business to bring campaigns to life.
In this role, you'll manage email marketing campaigns, digital content, promotional programs, and marketing projects while partnering closely with teams across the business to bring campaigns to life.
In this role, you'll manage email marketing campaigns, digital content, promotional programs, and marketing projects while partnering closely with teams across the business to bring campaigns to life.
In this role, you'll manage email marketing campaigns, digital content, promotional programs, and marketing projects while partnering closely with teams across the business to bring campaigns to life.
Develops relationships with vendors and manages day to day interactions. * Leverage reports and ... wellness programs to keep you and your family healthy, tuition reimbursement, and more
Develops relationships with vendors and manages day to day interactions. * Leverage reports and ... wellness programs to keep you and your family healthy, tuition reimbursement, and more
Digital Marketing Specialist
Mequon, WI · On-site
In this role, you will be responsible for managing digital marketing initiatives across social media, websites, paid search, content creation, and influencer engagement. You will work closely with ...
Quick apply
Digital Marketing Specialist
Mequon, WI · On-site
In this role, you will be responsible for managing digital marketing initiatives across social media, websites, paid search, content creation, and influencer engagement. You will work closely with ...
Digital Marketing Specialist Heritage Senior Living West Allis, WI Position Overview The Digital ... This role oversees online advertising, social media management, and graphic design efforts for two ...
Digital Marketing Specialist Heritage Senior Living West Allis, WI Position Overview The Digital ... This role oversees online advertising, social media management, and graphic design efforts for two ...
Digital Marketing Specialist Heritage Senior Living | West Allis, WI Position Overview The Digital ... This role oversees online advertising, social media management, and graphic design efforts for two ...
Digital Marketing Specialist Heritage Senior Living | West Allis, WI Position Overview The Digital ... This role oversees online advertising, social media management, and graphic design efforts for two ...
Digital Marketing Specialist
Mequon, WI · On-site
In this role, you will be responsible for managing digital marketing initiatives across social media, websites, paid search, content creation, and influencer engagement. You will work closely with ...
Quick apply
Digital Marketing Specialist
Mequon, WI · On-site
In this role, you will be responsible for managing digital marketing initiatives across social media, websites, paid search, content creation, and influencer engagement. You will work closely with ...
Digital Marketing Specialist
Mequon, WI · On-site
In this role, you will be responsible for managing digital marketing initiatives across social media, websites, paid search, content creation, and influencer engagement. You will work closely with ...
Digital Marketing Specialist
Mequon, WI · On-site
In this role, you will be responsible for managing digital marketing initiatives across social media, websites, paid search, content creation, and influencer engagement. You will work closely with ...
Digital Marketing Specialist
Mequon, WI · On-site
In this role, you will be responsible for managing digital marketing initiatives across social media, websites, paid search, content creation, and influencer engagement. You will work closely with ...
Quick apply
Digital Marketing Specialist
Mequon, WI · On-site
In this role, you will be responsible for managing digital marketing initiatives across social media, websites, paid search, content creation, and influencer engagement. You will work closely with ...
Digital Marketing Specialist
Mequon, WI · On-site
In this role, you will be responsible for managing digital marketing initiatives across social media, websites, paid search, content creation, and influencer engagement. You will work closely with ...
Quick apply
Digital Marketing Specialist
Mequon, WI · On-site
In this role, you will be responsible for managing digital marketing initiatives across social media, websites, paid search, content creation, and influencer engagement. You will work closely with ...
Director of Digital Marketing
Madison, WI · On-site
In this role, you will manage and execute DFW's digital marketing across branding, content, social media, paid advertising, SEO/GEO and websites. You will work across the organization to deliver ...
Director of Digital Marketing
Madison, WI · On-site
In this role, you will manage and execute DFW's digital marketing across branding, content, social media, paid advertising, SEO/GEO and websites. You will work across the organization to deliver ...
Digital Marketing Coordinator
Waukesha, WI · On-site
$44K - $58K/yr
We are looking for a Digital Marketing Coordinator to support digital outreach and brand visibility ... This role focuses on creating effective online content, managing email campaigns, and turning ...
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Digital Marketing Coordinator
Waukesha, WI · On-site
$44K - $58K/yr
We are looking for a Digital Marketing Coordinator to support digital outreach and brand visibility ... This role focuses on creating effective online content, managing email campaigns, and turning ...
Ideally, you'll have 2+ years' experience in developing and executing digital marketing programs ... record of managing multiple projects simultaneously and delivering results within specified ...
Ideally, you'll have 2+ years' experience in developing and executing digital marketing programs ... record of managing multiple projects simultaneously and delivering results within specified ...
Associate Director of Digital Marketing
Oshkosh, WI · On-site +1
Lead and manage multiple digital marketing initiatives simultaneously, balancing strategic priorities, stakeholder needs, budgets, timelines, and resources. * Collaborate with academic and ...
Associate Director of Digital Marketing
Oshkosh, WI · On-site +1
Lead and manage multiple digital marketing initiatives simultaneously, balancing strategic priorities, stakeholder needs, budgets, timelines, and resources. * Collaborate with academic and ...
Lead and manage multiple digital marketing initiatives simultaneously, balancing strategic priorities, stakeholder needs, budgets, timelines, and resources. * Collaborate with academic and ...
Lead and manage multiple digital marketing initiatives simultaneously, balancing strategic priorities, stakeholder needs, budgets, timelines, and resources. * Collaborate with academic and ...
Digital Marketing Co-Op
Milwaukee, WI · On-site
$15/hr
Description Edgeless Beauty Group is seeking a motivated and detail-oriented Digital Marketing Co ... Posting and managing content across social media platforms * Assisting with the creation and ...
Digital Marketing Co-Op
Milwaukee, WI · On-site
$15/hr
Description Edgeless Beauty Group is seeking a motivated and detail-oriented Digital Marketing Co ... Posting and managing content across social media platforms * Assisting with the creation and ...
... Marketing Manager will lead the planning, execution, measurement, and optimization of digital ... S. stories, customer activity, installations, events, partnerships, programs, and industry ...
Quick apply
... Marketing Manager will lead the planning, execution, measurement, and optimization of digital ... S. stories, customer activity, installations, events, partnerships, programs, and industry ...
... Marketing Manager will lead the planning, execution, measurement, and optimization of digital ... S. stories, customer activity, installations, events, partnerships, programs, and industry ...
... Marketing Manager will lead the planning, execution, measurement, and optimization of digital ... S. stories, customer activity, installations, events, partnerships, programs, and industry ...
... Marketing Manager will lead the planning, execution, measurement, and optimization of digital ... S. stories, customer activity, installations, events, partnerships, programs, and industry ...
... Marketing Manager will lead the planning, execution, measurement, and optimization of digital ... S. stories, customer activity, installations, events, partnerships, programs, and industry ...
Digital Marketing Program Manager information
See Wisconsin salary details
$16.50 - $23.76
17% of jobs
$23.76 - $31.01
0% of jobs
$31.01 - $38.27
0% of jobs
$41.19 is the 25th percentile. Wages below this are outliers.
$38.27 - $45.53
19% of jobs
$45.53 - $52.78
4% of jobs
$52.78 - $60.04
3% of jobs
The median wage is $65.03 / hr.
$60.04 - $67.30
9% of jobs
$67.30 - $74.55
13% of jobs
$74.55 - $81.81
5% of jobs
$87.25 is the 75th percentile. Wages above this are outliers.
$81.81 - $89.07
5% of jobs
$89.07 - $96.33
24% of jobs
$16
$65
$96
How much do digital marketing program manager jobs pay per hour?
As of Aug 31, 2026, the average hourly pay for digital marketing program manager in Wisconsin is $65.01, according to ZipRecruiter salary data. Most workers in this role earn between $44.66 and $95.82 per hour, depending on experience, location, and employer.
What is a digital marketing program manager?
Digital Marketing Program Managers are professionals who oversee and coordinate digital marketing campaigns and initiatives within an organization. They are responsible for planning, executing, and optimizing programs across various digital channels such as email, social media, search, and web. Their role often involves collaborating with cross-functional teams, managing budgets, analyzing campaign performance, and ensuring that marketing efforts align with overall business goals. They also stay updated on digital trends and use analytics to drive continuous improvement in marketing strategies.
How does a digital marketing program manager typically collaborate with creative and technical teams?
Digital Marketing Program Managers often serve as the bridge between creative teams (such as designers and content creators) and technical teams (like web developers and data analysts). They facilitate clear communication of campaign goals, ensure timelines are met, and coordinate resources to keep projects on track. By translating marketing objectives into actionable tasks, they help both teams understand the bigger picture and work together efficiently. Successful collaboration often involves regular meetings, shared project management tools, and proactive problem-solving to address challenges as they arise.
What are the key skills and qualifications needed to thrive as a digital marketing program manager, and why are they important?
To thrive as a Digital Marketing Program Manager, you need expertise in digital marketing strategy, campaign management, analytics, and often a bachelor's degree in marketing or a related field. Familiarity with tools like Google Analytics, marketing automation platforms, and project management systems is typically required, along with certifications such as Google Ads or HubSpot. Strong leadership, communication, and organizational skills help you manage cross-functional teams and drive campaign success. These skills and qualities are vital to deliver measurable results, optimize marketing performance, and align digital initiatives with business goals.
What is the difference between Digital Marketing Program Manager vs Digital Marketing Specialist?
| Aspect | Digital Marketing Program Manager | Digital Marketing Specialist |
|---|---|---|
| Credentials | Bachelor's degree in marketing, communications, or related field; certifications like Google Ads or HubSpot | Similar credentials; often holds certifications in digital advertising or analytics |
| Work Environment | Oversees multiple campaigns and teams, strategic planning | Executes specific campaigns, focuses on tactical tasks |
| Employer & Industry Usage | Used in agencies, corporations managing large-scale marketing programs | Common in marketing teams for campaign execution |
| Search & Comparison Intent | Often compared for managerial roles overseeing digital marketing efforts | Compared for specialized execution roles |
The Digital Marketing Program Manager focuses on strategic planning, overseeing multiple campaigns, and coordinating teams, while the Digital Marketing Specialist handles the execution of specific marketing tasks. Both roles require similar credentials and are vital in digital marketing teams, but they differ in scope and responsibilities.
What exactly does a digital marketing program manager do?
A digital marketing program manager oversees the planning, execution, and optimization of digital marketing campaigns across channels such as social media, email, and search engines. They coordinate teams, analyze performance metrics, and ensure campaigns meet business goals, often using tools like Google Analytics and marketing automation platforms. Strong project management and communication skills are essential for success in this role.
What cities in Wisconsin are hiring for Digital Marketing Program Manager jobs?
Cities in Wisconsin with the most Digital Marketing Program Manager job openings:
Digital Marketing Specialist
Green Bay, WI • On-site
Grainger Businesses •
Office Administration and Facilities Support Services • 10K+ employees10,000+ employees
8.2
Based on 182 frontline employees who took The Breakroom Quiz
36th of 366 rated logistics
People enjoy working here
Good employer
Recommended by students
Recommended by parents
Respectful managers
Full-time
Medical, Dental, Vision, Retirement, PTO
Posted 6 days ago
Job description
Work Location Type: Hybrid
Imperial Supplies, a Grainger Company, is a national distributor of quality maintenance products. Serving the fleet maintenance industry since 1958, Imperial has formed lasting relationships with customers by tailoring our services to meet their changing needs.
Our welcoming workplace enables you to learn, grow and make a difference by keeping businesses running and their people safe. As a Great Place to Work-Certified™ company, we're looking for passionate people to join our team as we continue leading the industry.
Are you a marketing professional who enjoys turning ideas into action? Do you thrive when managing multiple campaigns, analyzing performance, and collaborating with teams to create meaningful customer experiences?
We're looking for a Digital Marketing Specialist to help execute and optimize marketing initiatives that drive customer engagement, business growth, and measurable results. In this role, you'll manage email marketing campaigns, digital content, promotional programs, and marketing projects while partnering closely with teams across the business to bring campaigns to life.
If you're analytical, creative, organized, and passionate about digital marketing, we'd love to hear from you.
What You'll Do
What You'll Bring
Required Qualifications
Preferred Qualifications
Why Join Us?
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex (including pregnancy), national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, protected veteran status or any other protected characteristic under federal, state, or local law. We are proud to be an equal opportunity workplace.
We are committed to fostering an inclusive, accessible work environment that includes both providing reasonable accommodations to individuals with disabilities during the application and hiring process as well as throughout the course of one's employment, should you need a reasonable accommodation during the application and selection process, including, but not limited to use of our website, any part of the application, interview or hiring process, please advise us so that we can provide appropriate assistance.
Imperial Supplies, a Grainger Company, is a national distributor of quality maintenance products. Serving the fleet maintenance industry since 1958, Imperial has formed lasting relationships with customers by tailoring our services to meet their changing needs.
Our welcoming workplace enables you to learn, grow and make a difference by keeping businesses running and their people safe. As a Great Place to Work-Certified™ company, we're looking for passionate people to join our team as we continue leading the industry.
Are you a marketing professional who enjoys turning ideas into action? Do you thrive when managing multiple campaigns, analyzing performance, and collaborating with teams to create meaningful customer experiences?
We're looking for a Digital Marketing Specialist to help execute and optimize marketing initiatives that drive customer engagement, business growth, and measurable results. In this role, you'll manage email marketing campaigns, digital content, promotional programs, and marketing projects while partnering closely with teams across the business to bring campaigns to life.
If you're analytical, creative, organized, and passionate about digital marketing, we'd love to hear from you.
What You'll Do
- Plan, coordinate, and execute digital marketing campaigns and projects from concept through completion.
- Manage email marketing initiatives, including promotional, triggered, and customer communication campaigns.
- Partner with Sales, Product Management, Pricing, Purchasing, and eCommerce teams to develop marketing programs that support customer engagement and revenue growth.
- Monitor campaign performance and provide actionable insights and recommendations based on key metrics and customer behavior.
- Analyze marketing results, ROI, customer trends, and promotional effectiveness to identify opportunities for improvement.
- Conduct market, customer, and competitor research and translate findings into impactful marketing strategies and recommendations.
- Coordinate timelines, priorities, vendor relationships, and project deliverables to ensure successful execution.
What You'll Bring
Required Qualifications
- Bachelor's degree in Marketing, Business, or a related field, or equivalent work experience.
- 2+ years of experience in Marketing, Digital Marketing, Sales, or a related field.
- Strong communication and collaboration skills.
- Ability to manage multiple priorities in a fast-paced environment.
- Analytical mindset with the ability to interpret data and recommend improvements.
Preferred Qualifications
- Experience executing integrated marketing campaigns.
- Background in digital advertising, project management, marketing analytics, or content marketing.
- Experience managing paid search campaigns in Google and Bing.
- Experience with marketing performance reporting and ROI analysis.
Why Join Us?
- Hybrid / Remote schedule
- Work/Life balance
- Immediate medical, dental, vision; 18 days paid vacation, 7 paid holidays and 6% of annual earnings contributed to your retirement, immediately vested!
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex (including pregnancy), national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, protected veteran status or any other protected characteristic under federal, state, or local law. We are proud to be an equal opportunity workplace.
We are committed to fostering an inclusive, accessible work environment that includes both providing reasonable accommodations to individuals with disabilities during the application and hiring process as well as throughout the course of one's employment, should you need a reasonable accommodation during the application and selection process, including, but not limited to use of our website, any part of the application, interview or hiring process, please advise us so that we can provide appropriate assistance.
About Grainger
Sourced by ZipRecruiter
Grainger is a leading broad line distributor with operations primarily in North America, Japan and the United Kingdom. We achieve our purpose, We Keep the World Working®, by serving more than 4.5 million customers with a wide range of products that keep their operations running and their people safe. Grainger also delivers services and solutions, such as technical support and inventory management, to save customers time and money. We're looking for passionate people who can move our company forward. As one of the 100 Best Companies to Work For, we have a welcoming workplace where you can build a career for yourself while fulfilling our purpose to keep the world working. We embrace new ways of thinking and recognize everyone is an individual. Find your way with Grainger today.
Industry
Office administration and facilities support services
Company size
10,000+ Employees
Headquarters location
Lake Forest, IL, US
Year founded
1927
