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Cpg Trade Promotion Management Jobs (NOW HIRING)

Home Market Foods

Sr. Manager, Sales Planning

Norwood, MA · Hybrid

$150K - $180K/yr

... trade promotion management, demand planning, direct sales management or commercial analytics within food manufacturing or CPG. * Strong experience supporting grocery, convenience store, and/or ...

Vividly

Account Executive

$100K/yr

Be part of modernizing trade promotion management-not selling a commoditized solution * Leverage your domain expertise: Your CPG knowledge is not a "nice-to-have"-it's a competitive advantage ...

Home Market Foods

Sr. Manager, Sales Planning

Norwood, MA · On-site

$150K - $180K/yr

... trade promotion management, demand planning, direct sales management or commercial analytics within food manufacturing or CPG. * Strong experience supporting grocery, convenience store, and/or ...

Perdue Farms

Trade Promotions Specialist

Salisbury, MD · On-site

$60K - $90K/yr

As a Trade Promotion Analyst Lead, you will oversee the analysis of trade promotion and brokerage programs to support accurate financial reporting, compliance, accrual management, and strategic ...

Perdue Farms

Trade Promotions Specialist

Salisbury, MD · On-site

$60K - $90K/yr

As a Trade Promotion Analyst Lead, you will oversee the analysis of trade promotion and brokerage programs to support accurate financial reporting, compliance, accrual management, and strategic ...

Perdue Farms

Trade Promotions Specialist

Salisbury, MD · On-site

$60K - $90K/yr

As a Trade Promotion Analyst Lead, you will oversee the analysis of trade promotion and brokerage programs to support accurate financial reporting, compliance, accrual management, and strategic ...

Gimme Seaweed

Trade Spend Manager

$120K - $130K/yr

... promotion spend in a CPG food & beverage environment * Experience working with trade promotion management (TPM) software * Experience working with major food distributors and retailers (eg. UNFI ...

Confido

CPG Disputes Specialist

Manhattan, NY · On-site

$200/day

... deductions, trade promotion finance, accounts receivable, or a similar CPG/retail-adjacent ... product manager * Process-oriented with a sharp eye for patterns; you notice when something ...

Confido

CPG Disputes Specialist

New York, NY · On-site

$140K - $180K/yr

... deductions, trade promotion finance, accounts receivable, or a similar CPG/retail-adjacent ... product manager * Process-oriented with a sharp eye for patterns; you notice when something ...

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Cpg Trade Promotion Management information

See salary details

$27K

$67.1K

$106K

How much do cpg trade promotion management jobs pay per year?

As of Sep 1, 2026, the average yearly pay for cpg trade promotion management in the United States is $67,149.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,500.00 and $81,500.00 per year, depending on experience, location, and employer.

What is CPG Trade Promotion Management?

CPG Trade Promotion Management refers to the strategies, processes, and software solutions used by Consumer Packaged Goods (CPG) companies to plan, execute, analyze, and optimize promotional activities with retailers. These promotions include discounts, in-store displays, coupons, and advertising aimed at increasing product sales. Effective trade promotion management helps companies maximize return on investment, improve collaboration with retail partners, and gain insights into consumer behavior. Companies often use specialized TPM software to track spending, measure promotion effectiveness, and forecast demand.

What are the key skills and qualifications needed to thrive in CPG Trade Promotion Management?

To excel in CPG Trade Promotion Management, you need strong analytical skills, a background in sales or marketing, and a solid understanding of consumer packaged goods industry dynamics. Familiarity with trade promotion management (TPM) software, data analytics platforms, and ERP systems is typically required. Excellent communication, negotiation, and problem-solving skills help you collaborate across teams and drive successful promotional strategies. These skills are essential for optimizing trade spend, maximizing ROI, and ensuring effective execution of promotional activities in a highly competitive market.

What are some common challenges faced by professionals in CPG Trade Promotion Management, and how can they be addressed?

Professionals in CPG Trade Promotion Management often encounter challenges such as accurately forecasting promotional ROI, managing large volumes of data from multiple retailers, and ensuring alignment between sales, marketing, and supply chain teams. Addressing these challenges typically involves leveraging specialized TPM software for data integration, maintaining clear communication across departments, and continuously analyzing past promotions to optimize future strategies. Collaborating closely with cross-functional teams and staying updated on market trends can also help professionals navigate these complexities and drive successful trade promotions.

What is the difference between Cpg Trade Promotion Management vs Cpg Sales Coordinator?

AspectCpg Trade Promotion ManagementCpg Sales Coordinator
Primary FocusPlanning and executing trade promotions to boost product sales in retail channelsSupporting sales team activities and coordinating sales efforts with clients
Required SkillsTrade marketing, data analysis, promotional planningSales support, communication, customer service
Work EnvironmentMarketing and trade marketing departments, retail settingsSales teams, client meetings, retail outlets
Common CertificationsTrade marketing certifications, data analysis skillsSales support certifications, CRM training

While both roles support sales growth, Cpg Trade Promotion Management focuses on developing and executing promotional strategies to increase retail sales, whereas Cpg Sales Coordinators primarily assist the sales team with client coordination and support activities.

What cities are hiring for Cpg Trade Promotion Management jobs?

Cities with the most Cpg Trade Promotion Management job openings:

What states have the most Cpg Trade Promotion Management jobs?

States with the most job openings for Cpg Trade Promotion Management jobs include:

What job categories do people searching Cpg Trade Promotion Management jobs look for?

The top searched job categories for Cpg Trade Promotion Management jobs are:

Cpg Trade Promotion Management jobs near you
Infographic showing various Cpg Trade Promotion Management job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 14% Part Time, and 2% Contract. Highlights an 89% Physical, 2% Hybrid, and 9% Remote job distribution, with an average salary of $67,149 per year, or $32.3 per hour.

Sr. Manager, Sales Planning

Home Market Foods

Norwood, MA • Hybrid

$150K - $180K/yr

Full-time

Re-posted 8 days ago

Job description

*"This role will be based in our Norwood, MA office and will follow our Hybrid Work Schedule**

 Pay Range: $150,000.00 - $180,000.00 annually (based on experience and qualifications)

The Sr. Manager, Sales Planning, is responsible for leading sales planning, trade promotion analysis, forecasting, and commercial insights for a fast-paced food manufacturing organization serving grocery, convenience, and foodservice channels. This role partners closely with Sales, Marketing, Supply Chain, Finance, and Demand Planning teams to optimize promotional effectiveness, improve forecast accuracy, and drive profitable growth across key customer accounts.

The ideal candidate combines strong analytical capabilities with strategic business acumen and hands-on experience managing promotional planning within a consumer-packaged goods (CPG) or food manufacturing environment. Expertise in Microsoft Dynamics 365 (D365), Circana (IRI), sales analytics, and trade promotion evaluation is essential.

Essential Duties & Responsibilities

Sales Planning:

  • Lead sales planning activities across grocery, convenience, and foodservice channels.
  • Develop and maintain short and long-term trade forecasts aligned with customer demand, promotional calendars, and business objectives.
  • Partner with Sales and Demand Planning teams to improve forecast accuracy and inventory alignment.
  • Analyze sales trends, customer performance, market conditions, and seasonality to identify risks and opportunities.

Promotional Planning & Trade Analytics:

  • Build, evaluate, and optimize promotional plans across retail and foodservice customers.
  • Analyze promotional effectiveness, lift, ROI, pricing strategies, and trade spend performance using Circana and internal sales data.
  • Provide actionable insights and recommendations to maximize profitable growth and improve promotional efficiency.
  • Collaborate with Sales and Marketing teams to develop customer-specific promotional strategies and annual business plans.

Data Analytics & Reporting:

  • Develop dashboards, scorecards, and reporting tools to support commercial decision making.
  • Utilize D365, Circana, and other BI/reporting tools to analyze syndicated data, customer performance, distribution trends, and category insights.
  • Monitor KPIs including sales growth, trade spend, promotional ROI, forecast accuracy, fill rates, and customer profitability.
  • Present findings and recommendations to senior leadership in a clear and concise manner.

Cross-Functional Collaboration:

  • Partner closely with Finance on budgeting, trade accruals, and promotional spend management.
  • Collaborate with Supply Chain and Operations to support inventory planning and service levels during promotional events.
  • Work with Marketing to identify market trends and whitespace opportunities.
  • Support Sales leadership in annual planning, customer reviews, and strategic initiatives.

Process Improvement & Commercial Excellence:

  • Identify opportunities to improve sales planning processes, reporting automation, and forecasting methodologies.
  • Drive standardization and best practices across sales planning and trade management activities.
  • Support system enhancements and data integrity initiatives within D365 and related commercial systems.
  • Mentor and develop team members as applicable.

Required Qualifications:

  • Bachelor's degree in Business, Finance, Supply Chain, Marketing, or related field.
  • 5-10 years of experience in sales planning, trade promotion management, demand planning, direct sales management or commercial analytics within food manufacturing or CPG.
  • Strong experience supporting grocery, convenience store, and/or foodservice channels.
  • Knowledge of Microsoft Dynamics 365 (D365).
  • Strong experience using Circana (IRI) syndicated data and reporting tools.
  • Experience building and analyzing promotional programs, trade spend, and sales forecasts.
  • Advanced proficiency in Excel and data analysis tools.
  • Strong analytical, problem-solving, and presentation skills.

Preferred Qualifications:

  • Experience with Power BI, or other business intelligence platforms.
  • Experience managing direct reports or leading cross-functional initiatives.
  • Familiarity with ERP and trade promotion management systems.

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