Your Purpose The Web Content & Conversion Manager is responsible for defining and executing the strategic roadmap for Brightline's website content and conversion performance. This role blends SEO ...
Your Purpose The Web Content & Conversion Manager is responsible for defining and executing the strategic roadmap for Brightline's website content and conversion performance. This role blends SEO ...
Change Over-Set up
Fort Lauderdale, FL · On-site
Set Up-Conversion Manager and Event Operations Manager FLSA STATUS: Hourly, Non-Exempt LEGENDS GLOBAL Legends Global is the premier partner to the world's greatest live events, venues, and brands. We ...
Change Over-Set up
Fort Lauderdale, FL · On-site
Set Up-Conversion Manager and Event Operations Manager FLSA STATUS: Hourly, Non-Exempt LEGENDS GLOBAL Legends Global is the premier partner to the world's greatest live events, venues, and brands. We ...
Set Up-Conversion Manager and Event Operations Manager FLSA STATUS: Hourly, Non-Exempt LEGENDS GLOBAL Legends Global is the premier partner to the world's greatest live events, venues, and brands. We ...
Set Up-Conversion Manager and Event Operations Manager FLSA STATUS: Hourly, Non-Exempt LEGENDS GLOBAL Legends Global is the premier partner to the world's greatest live events, venues, and brands. We ...
Change Over-Set up
Fort Lauderdale, FL · On-site
Set Up-Conversion Manager and Event Operations Manager FLSA STATUS: Hourly, Non-Exempt LEGENDS GLOBAL Legends Global is the premier partner to the world's greatest live events, venues, and brands. We ...
Change Over-Set up
Fort Lauderdale, FL · On-site
Set Up-Conversion Manager and Event Operations Manager FLSA STATUS: Hourly, Non-Exempt LEGENDS GLOBAL Legends Global is the premier partner to the world's greatest live events, venues, and brands. We ...
Manage partner relationships on behalf of Net Conversion * Creating and delivering presentation decks for the purpose of communicating upcoming strategic initiatives or recapping recent digital ...
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Manage partner relationships on behalf of Net Conversion * Creating and delivering presentation decks for the purpose of communicating upcoming strategic initiatives or recapping recent digital ...
Conversion Rate Optimization Manager
Saint Petersburg, FL · Remote
$85K - $110K/yr
Defines and manages all testing, analysis, and improvement of various conversion points in the marketing funnel. Responsible for increasing the rate at which inbound traffic converts to leads.
Conversion Rate Optimization Manager
Saint Petersburg, FL · Remote
$85K - $110K/yr
Defines and manages all testing, analysis, and improvement of various conversion points in the marketing funnel. Responsible for increasing the rate at which inbound traffic converts to leads.
Conversion Rate Optimization Manager
West Palm Beach, FL · Remote
$85K - $110K/yr
Defines and manages all testing, analysis, and improvement of various conversion points in the marketing funnel. Responsible for increasing the rate at which inbound traffic converts to leads.
Conversion Rate Optimization Manager
West Palm Beach, FL · Remote
$85K - $110K/yr
Defines and manages all testing, analysis, and improvement of various conversion points in the marketing funnel. Responsible for increasing the rate at which inbound traffic converts to leads.
Conversion Crew
Fort Lauderdale, FL · On-site
The Panthers are led by President of Hockey Operations & General Manager Bill Zito entering his ... Conversion (back and forth) from professional Hockey Arena to large scale Concert/ Event venue.
Conversion Crew
Fort Lauderdale, FL · On-site
The Panthers are led by President of Hockey Operations & General Manager Bill Zito entering his ... Conversion (back and forth) from professional Hockey Arena to large scale Concert/ Event venue.
The Opportunity We are looking for an Analytics & Conversion Tracking Specialist to own the ... Manage and close out a backlog of active tracking issues across client accounts * Serve as the ...
The Opportunity We are looking for an Analytics & Conversion Tracking Specialist to own the ... Manage and close out a backlog of active tracking issues across client accounts * Serve as the ...
Conversion Crew
Fort Lauderdale, FL · On-site
$11.50 - $15/hr
The Panthers are led by President of Hockey Operations & General Manager Bill Zito entering his ... Conversion (back and forth) from professional Hockey Arena to large scale Concert/ Event venue.
Conversion Crew
Fort Lauderdale, FL · On-site
$11.50 - $15/hr
The Panthers are led by President of Hockey Operations & General Manager Bill Zito entering his ... Conversion (back and forth) from professional Hockey Arena to large scale Concert/ Event venue.
Brand Marketing Specialist
Orlando, FL · On-site
Senior Manager, Brand Marketing MAJOR PURPOSE: The Brand Marketing Specialist is responsible for leading branding and culture efforts for the Net Conversion (agency) brand. This includes developing ...
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Brand Marketing Specialist
Orlando, FL · On-site
Senior Manager, Brand Marketing MAJOR PURPOSE: The Brand Marketing Specialist is responsible for leading branding and culture efforts for the Net Conversion (agency) brand. This includes developing ...
Lead, Marketing
Orlando, FL · On-site
About Net Conversion: We're a data-obsessed marketing and analytics agency in downtown Orlando ... Senior Manager, Marketing MAJOR PURPOSE: The Lead, Marketing is responsible for driving innovation ...
Lead, Marketing
Orlando, FL · On-site
About Net Conversion: We're a data-obsessed marketing and analytics agency in downtown Orlando ... Senior Manager, Marketing MAJOR PURPOSE: The Lead, Marketing is responsible for driving innovation ...
Accounts Payable Specialist
$19.75 - $25.50/hr
Description About Net Conversion: We're a data-obsessed marketing and analytics agency in downtown ... Accounting Manager MAJOR PURPOSE: The Accounts Payable Specialist will be responsible for ...
Accounts Payable Specialist
$19.75 - $25.50/hr
Description About Net Conversion: We're a data-obsessed marketing and analytics agency in downtown ... Accounting Manager MAJOR PURPOSE: The Accounts Payable Specialist will be responsible for ...
Senior Manager, Brand Marketing MAJOR PURPOSE: The Brand Marketing Specialist is responsible for leading branding and culture efforts for the Net Conversion (agency) brand. This includes developing ...
Senior Manager, Brand Marketing MAJOR PURPOSE: The Brand Marketing Specialist is responsible for leading branding and culture efforts for the Net Conversion (agency) brand. This includes developing ...
Media Coordinator
Orlando, FL · On-site
Description About Net Conversion: We're a data-obsessed marketing and analytics agency in downtown ... Additionally, the Media Coordinator serves as the guardian of accountability, managing the Proof of ...
Media Coordinator
Orlando, FL · On-site
Description About Net Conversion: We're a data-obsessed marketing and analytics agency in downtown ... Additionally, the Media Coordinator serves as the guardian of accountability, managing the Proof of ...
Brand Marketing Specialist
Orlando, FL · On-site
Senior Manager, Brand Marketing MAJOR PURPOSE: The Brand Marketing Specialist is responsible for leading branding and culture efforts for the Net Conversion (agency) brand. This includes developing ...
Brand Marketing Specialist
Orlando, FL · On-site
Senior Manager, Brand Marketing MAJOR PURPOSE: The Brand Marketing Specialist is responsible for leading branding and culture efforts for the Net Conversion (agency) brand. This includes developing ...
Accounts Payable Specialist
Orlando, FL · On-site
$19.75 - $25.50/hr
About Net Conversion: We're a data-obsessed marketing and analytics agency in downtown Orlando ... Accounting Manager MAJOR PURPOSE: The Accounts Payable Specialist will be responsible for ...
Quick apply
Accounts Payable Specialist
Orlando, FL · On-site
$19.75 - $25.50/hr
About Net Conversion: We're a data-obsessed marketing and analytics agency in downtown Orlando ... Accounting Manager MAJOR PURPOSE: The Accounts Payable Specialist will be responsible for ...
Accounts Payable Specialist
Orlando, FL · On-site
$19.75 - $25.50/hr
Accounting Manager MAJOR PURPOSE: The Accounts Payable Specialist will be responsible for ... What does Net Conversion have to offer?! Competitive Salary Paid medical at the base tier for the ...
Accounts Payable Specialist
Orlando, FL · On-site
$19.75 - $25.50/hr
Accounting Manager MAJOR PURPOSE: The Accounts Payable Specialist will be responsible for ... What does Net Conversion have to offer?! Competitive Salary Paid medical at the base tier for the ...
Lead, Marketing
Orlando, FL · On-site
About Net Conversion: We're a data-obsessed marketing and analytics agency in downtown Orlando ... Senior Manager, Marketing MAJOR PURPOSE: The Lead, Marketing is responsible for driving innovation ...
New
Quick apply
Lead, Marketing
Orlando, FL · On-site
About Net Conversion: We're a data-obsessed marketing and analytics agency in downtown Orlando ... Senior Manager, Marketing MAJOR PURPOSE: The Lead, Marketing is responsible for driving innovation ...
New
Lead, Marketing
Orlando, FL · Hybrid
About Net Conversion: We're a data-obsessed marketing and analytics agency in downtown Orlando ... Senior Manager, Marketing MAJOR PURPOSE: The Lead, Marketing is responsible for driving innovation ...
New
Lead, Marketing
Orlando, FL · Hybrid
About Net Conversion: We're a data-obsessed marketing and analytics agency in downtown Orlando ... Senior Manager, Marketing MAJOR PURPOSE: The Lead, Marketing is responsible for driving innovation ...
New
Conversion Manager information
How does a Conversion Manager typically collaborate with marketing and product teams to optimize user experience?
A Conversion Manager works closely with both marketing and product teams to analyze user behavior, identify drop-off points, and recommend improvements to increase conversion rates. This often involves sharing insights from A/B tests, aligning on messaging strategies, and coordinating website or app updates. Regular cross-functional meetings and data sharing are essential to ensure everyone is working toward common goals. By fostering open communication, Conversion Managers help bridge the gap between technical development and marketing initiatives for optimal user experience.
What are Conversion Managers?
Conversion Managers are professionals responsible for optimizing a business’s website or digital campaigns to increase the percentage of visitors who complete desired actions, such as making a purchase or filling out a form. They analyze user behavior, run A/B tests, and implement strategies to improve conversion rates. Their role involves close collaboration with marketing, design, and development teams to ensure that user experience and messaging are aligned with business goals. Conversion Managers often use data analytics and user feedback to inform their decisions and measure the effectiveness of their efforts.
What is the difference between Conversion Manager vs Digital Marketing Specialist?
| Aspect | Conversion Manager | Digital Marketing Specialist |
|---|---|---|
| Required Credentials | Bachelor's in Marketing, Business, or related field; experience in conversion optimization tools | Bachelor's in Marketing, Communications, or related; proficiency in digital channels |
| Work Environment | Collaborates with marketing, design, and analytics teams to optimize user journeys | Develops and executes digital campaigns across platforms like social media, email, and search |
| Employer & Industry Usage | Common in e-commerce, SaaS, and online services | Used across various industries for online brand promotion and lead generation |
The Conversion Manager focuses on improving website or app conversion rates through data analysis and user experience enhancements. In contrast, the Digital Marketing Specialist manages digital campaigns to attract and engage audiences. Both roles require marketing knowledge but differ in their primary objectives and daily tasks.
What are the key skills and qualifications needed to thrive as a Conversion Manager, and why are they important?
To thrive as a Conversion Manager, you need strong analytical skills, experience with conversion rate optimization (CRO), and a background in digital marketing or related fields. Familiarity with A/B testing platforms, web analytics tools like Google Analytics, and CRO certifications are commonly required. Exceptional communication, creativity, and project management skills help in collaborating with teams and driving innovative solutions. These competencies are vital for maximizing website performance, improving user experience, and achieving business growth targets.
What are popular job titles related to Conversion Manager jobs in Florida? For Conversion Manager jobs in Florida, the most frequently searched job titles are:
What job categories do people searching Conversion Manager jobs in Florida look for? The top searched job categories for Conversion Manager jobs in Florida are:
What cities in Florida are hiring for Conversion Manager jobs? Cities in Florida with the most Conversion Manager job openings:
Full-time
Posted 18 days ago
Job description
Your Purpose
The Web Content & Conversion Manager is responsible for defining and executing the strategic roadmap for Brightline's website content and conversion performance. This role blends SEO expertise, data-driven optimization, content planning, and hands-on content execution to drive engagement, conversion rate, and revenue impact across all site experiences. The role partners cross-functionally with Brand & Creative, Technology, Analytics, Revenue Management, Product, and Partnerships to deliver a best-in-class digital experience.
Company:
At Brightline, we believe in creating meaningful connections through exceptional experiences. We're creating a brighter way to get there by making travel more convenient, more sustainable, and more hospitable every day. If you're optimistic, forward-thinking, and interested in shaping the future of travel with us, we'd love to hear from you.
Your Role
Experience & Qualifications
Required Education and Experience:
Knowledge Skills & Abilities:
Combine your experience, innovation, and entrepreneurial spirit by joining our growing team. Brightline is pleased to offer a competitive compensation and benefits package, and the opportunity to make a difference while making history as the only privately funded rapid rail service in the country.
Brightline is an Equal Opportunity Employer. In compliance with the Americans with Disabilities Act, Brightline will provide reasonable accommodations to qualified individuals with disabilities and encourages both prospective and current employees to discuss potential accommodations with the employer.
The Web Content & Conversion Manager is responsible for defining and executing the strategic roadmap for Brightline's website content and conversion performance. This role blends SEO expertise, data-driven optimization, content planning, and hands-on content execution to drive engagement, conversion rate, and revenue impact across all site experiences. The role partners cross-functionally with Brand & Creative, Technology, Analytics, Revenue Management, Product, and Partnerships to deliver a best-in-class digital experience.
Company:
At Brightline, we believe in creating meaningful connections through exceptional experiences. We're creating a brighter way to get there by making travel more convenient, more sustainable, and more hospitable every day. If you're optimistic, forward-thinking, and interested in shaping the future of travel with us, we'd love to hear from you.
Your Role
- Content Strategy & Planning
- Own the strategic roadmap for all website content and conversion optimization initiatives.
- Develop and manage a strategic content calendar aligned to business objectives and Brightline's existing thematic promotional calendar.
- Collaborate with cross-functional partners to contextualize offers and promotions across the website in support of revenue and growth goals.
- Define site structure priorities and communication strategies that support customers across the full conversion funnel.
- Content Creation & Execution
- Develop and oversee the creation of high-performing website content tailored to targeted audience segments and customer needs.
- Manage end-to-end execution of web content initiatives, including coordination with Brand & Creative, Revenue Management, Product, Technology and external partners.
- Integrate partner and promotional content where appropriate while ensuring brand consistency, clarity, and conversion effectiveness.
- Ensure content execution across all site experiences supports engagement, usability, SEO, and conversion best practices.
- Data Analysis & Optimization
- Analyze site traffic, user behavior, engagement, and conversion patterns to understand customer intent and identify optimization opportunities.
- Define and track KPIs related to traffic, engagement, conversion rate, and content performance; translate insights into actionable improvements.
- Develop and maintain an ongoing A/B testing and conversion rate optimization (CRO) roadmap across all major site sections.
- Use analytics and testing insights to continuously iterate on content, page layouts, messaging, and user flows to elevate conversion performance.
- SEO & Discoverability
- Execute SEO and GEO best practices across all site content, templates, tagging, and taxonomy to maximize organic visibility and qualified traffic.
- Conduct competitive and keyword research using tools such as SEMrush to inform content strategy, site priorities, and on-page optimization.
- Partner with technology and development teams to implement SEO best practices in site architecture, wireframes, templates, and CMS workflows.
- Ensure all new and existing content is optimized to improve search performance, engagement, and conversion outcomes.
- Cross-Functional Collaboration
- Work closely with Brand & Creative, Technology, Analytics, Revenue Management, Product, and Partnerships to deliver a cohesive and optimized digital experience.
- Provide clear direction, insights, and recommendations to stakeholders based on performance data and optimization learnings.
Experience & Qualifications
Required Education and Experience:
- Bachelor's degree in Marketing, Ecommerce, Business management
- 5+ years of proven experience in a leadership role within Ecommerce, travel or hospitality industries
- Experience in increasing roles of scope and strategic responsibility
- Strong background in Ecommerce within service industries
- Demonstrated success in developing and implementing content strategies resulting in conversion rate improvement
Knowledge Skills & Abilities:
- Excellent communication and cross functional team management skills
- Ability to collaborate effectively with cross-functional teams and external partners
- Demonstrated abilities to manage website content projects
- Strong quantitative, analytical skills with attention to detail and accuracy and ability to make data-driven decisions
- Keen ability to deal effectively with guests, management, teammates, and outside contacts while working under pressure and meeting deadlines
- Strong communication, critical thinking, and presentation skills; including the ability to provide written and verbal direction effectively
- Proficient in Microsoft Office applications, specifically, Excel, Word, and PowerPoint
- Experience working in the Adobe Suite, SEM Rush, Full Story
Combine your experience, innovation, and entrepreneurial spirit by joining our growing team. Brightline is pleased to offer a competitive compensation and benefits package, and the opportunity to make a difference while making history as the only privately funded rapid rail service in the country.
Brightline is an Equal Opportunity Employer. In compliance with the Americans with Disabilities Act, Brightline will provide reasonable accommodations to qualified individuals with disabilities and encourages both prospective and current employees to discuss potential accommodations with the employer.