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Conversion Coordinator Jobs in Florida (NOW HIRING)

Cummins Inc.

2025 - Summer Intern Co-op Conversion

Tampa, FL · On-site

$14.25 - $19/hr

This requisition is for 2025 Summer Intern/Co-op Conversion candidates with assignment end dates ... Coordination teams and functional recruiters (surveys required) * Functional Talent Scouts ...

Cummins Inc.

2025 - Summer Intern Co-op Conversion

Miami, FL · On-site

$14.25 - $19/hr

This requisition is for 2025 Summer Intern/Co-op Conversion candidates with assignment end dates ... Coordination teams and functional recruiters (surveys required) * Functional Talent Scouts ...

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Conversion Coordinator information

What are the key skills and qualifications needed to thrive as a conversion coordinator, and why are they important?

To thrive as a Conversion Coordinator, you need strong project management abilities, organizational skills, and experience with data analysis or customer relationship management, often supported by a relevant degree. Familiarity with CRM software, spreadsheets, and reporting tools is typically required to track conversions and manage workflow. Excellent communication, attention to detail, and problem-solving skills help you collaborate across teams and ensure smooth transitions. These skills are crucial for maximizing conversion rates, streamlining processes, and supporting overall business growth.

What is the difference between Conversion Coordinator vs Marketing Coordinator?

AspectConversion CoordinatorMarketing Coordinator
Required CredentialsTypically a bachelor's degree in marketing, communications, or related fieldTypically a bachelor's degree in marketing, communications, or related field
Work EnvironmentOften in digital marketing teams, e-commerce, or sales-focused settingsIn advertising agencies, corporate marketing departments, or media firms
Employer & Industry UsageUsed in industries focusing on online sales, lead generation, and digital campaignsUsed across various industries for brand promotion and campaign management

The Conversion Coordinator and Marketing Coordinator roles share similar educational backgrounds and work environments, often within marketing teams. However, Conversion Coordinators focus more on optimizing sales funnels and digital conversions, while Marketing Coordinators handle broader marketing campaigns and brand strategies.

What is a conversion coordinator?

A Conversion Coordinator is a professional responsible for managing and overseeing the process of transferring data, systems, or processes from one format or platform to another within an organization. They often work on projects involving software migrations, data conversion, or transitioning business operations, ensuring that changes are implemented smoothly and efficiently. Their role includes coordinating between different teams, creating detailed conversion plans, troubleshooting issues, and minimizing disruptions during the transition. Conversion Coordinators play a key role in ensuring that projects are completed on time and that the new systems or processes meet business requirements.

What are the main challenges a conversion coordinator faces when managing multiple digital marketing campaigns simultaneously?

A Conversion Coordinator often juggles several campaigns at once, which requires strong organizational skills and the ability to prioritize tasks effectively. One of the main challenges is ensuring consistent tracking and reporting across platforms, as well as coordinating with cross-functional teams such as designers, content creators, and analysts to optimize conversion rates. Additionally, adapting quickly to changing campaign metrics and audience behaviors is crucial for success in this dynamic environment.

What are the most commonly searched types of Conversion jobs in Florida?

The most popular types of Conversion jobs in Florida are:

What are popular job titles related to Conversion Coordinator jobs in Florida?

For Conversion Coordinator jobs in Florida, the most frequently searched job titles are:

What job categories do people searching Conversion Coordinator jobs in Florida look for?

The top searched job categories for Conversion Coordinator jobs in Florida are:

What cities in Florida are hiring for Conversion Coordinator jobs?

Cities in Florida with the most Conversion Coordinator job openings:

Conversion Coordinator jobs near you
Infographic showing various Conversion Coordinator job openings in Florida as of August 2026, with employment types broken down into 86% Full Time, and 14% Contract. Highlights an 100% In-person job distribution.

Web Content & Conversion Manager

Brightline Trains Florida LLC

Miami, FL • On-site

Full-time

Re-posted 23 days ago

Job description

Your Purpose
The Web Content & Conversion Manager is responsible for defining and executing the strategic roadmap for Brightline's website content and conversion performance. This role blends SEO expertise, data-driven optimization, content planning, and hands-on content execution to drive engagement, conversion rate, and revenue impact across all site experiences. The role partners cross-functionally with Brand & Creative, Technology, Analytics, Revenue Management, Product, and Partnerships to deliver a best-in-class digital experience.
Company:
At Brightline, we believe in creating meaningful connections through exceptional experiences. We're creating a brighter way to get there by making travel more convenient, more sustainable, and more hospitable every day. If you're optimistic, forward-thinking, and interested in shaping the future of travel with us, we'd love to hear from you.
Your Role
  • Content Strategy & Planning
    • Own the strategic roadmap for all website content and conversion optimization initiatives.
    • Develop and manage a strategic content calendar aligned to business objectives and Brightline's existing thematic promotional calendar.
    • Collaborate with cross-functional partners to contextualize offers and promotions across the website in support of revenue and growth goals.
    • Define site structure priorities and communication strategies that support customers across the full conversion funnel.
  • Content Creation & Execution
    • Develop and oversee the creation of high-performing website content tailored to targeted audience segments and customer needs.
    • Manage end-to-end execution of web content initiatives, including coordination with Brand & Creative, Revenue Management, Product, Technology and external partners.
    • Integrate partner and promotional content where appropriate while ensuring brand consistency, clarity, and conversion effectiveness.
    • Ensure content execution across all site experiences supports engagement, usability, SEO, and conversion best practices.
  • Data Analysis & Optimization
    • Analyze site traffic, user behavior, engagement, and conversion patterns to understand customer intent and identify optimization opportunities.
    • Define and track KPIs related to traffic, engagement, conversion rate, and content performance; translate insights into actionable improvements.
    • Develop and maintain an ongoing A/B testing and conversion rate optimization (CRO) roadmap across all major site sections.
    • Use analytics and testing insights to continuously iterate on content, page layouts, messaging, and user flows to elevate conversion performance.
  • SEO & Discoverability
    • Execute SEO and GEO best practices across all site content, templates, tagging, and taxonomy to maximize organic visibility and qualified traffic.
    • Conduct competitive and keyword research using tools such as SEMrush to inform content strategy, site priorities, and on-page optimization.
    • Partner with technology and development teams to implement SEO best practices in site architecture, wireframes, templates, and CMS workflows.
    • Ensure all new and existing content is optimized to improve search performance, engagement, and conversion outcomes.
  • Cross-Functional Collaboration
    • Work closely with Brand & Creative, Technology, Analytics, Revenue Management, Product, and Partnerships to deliver a cohesive and optimized digital experience.
    • Provide clear direction, insights, and recommendations to stakeholders based on performance data and optimization learnings.

Experience & Qualifications
Required Education and Experience:
  • Bachelor's degree in Marketing, Ecommerce, Business management
  • 5+ years of proven experience in a leadership role within Ecommerce, travel or hospitality industries
  • Experience in increasing roles of scope and strategic responsibility
  • Strong background in Ecommerce within service industries
  • Demonstrated success in developing and implementing content strategies resulting in conversion rate improvement

Knowledge Skills & Abilities:
  • Excellent communication and cross functional team management skills
  • Ability to collaborate effectively with cross-functional teams and external partners
  • Demonstrated abilities to manage website content projects
  • Strong quantitative, analytical skills with attention to detail and accuracy and ability to make data-driven decisions
  • Keen ability to deal effectively with guests, management, teammates, and outside contacts while working under pressure and meeting deadlines
  • Strong communication, critical thinking, and presentation skills; including the ability to provide written and verbal direction effectively
  • Proficient in Microsoft Office applications, specifically, Excel, Word, and PowerPoint
  • Experience working in the Adobe Suite, SEM Rush, Full Story

Combine your experience, innovation, and entrepreneurial spirit by joining our growing team. Brightline is pleased to offer a competitive compensation and benefits package, and the opportunity to make a difference while making history as the only privately funded rapid rail service in the country.
Brightline is an Equal Opportunity Employer. In compliance with the Americans with Disabilities Act, Brightline will provide reasonable accommodations to qualified individuals with disabilities and encourages both prospective and current employees to discuss potential accommodations with the employer.

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