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Content Strategist Jobs in Tennessee (NOW HIRING)

TruGreen

Content Specialist

Franklin, TN

Responsible for developing content strategies and related collateral. Primary focus on promoting brand awareness, fostering engagement, and generating leads. Writes high-quality copy and content ...

TruGreen

Content Specialist

Nashville, TN

Responsible for developing content strategies and related collateral. Primary focus on promoting brand awareness, fostering engagement, and generating leads. Writes high-quality copy and content ...

Cirrus Aircraft

Digital Marketing Strategist

Alcoa, TN · On-site

$59K - $89K/yr

Own and manage Cirrus Aircrafts digital web properties end-to-end overseeing content strategy, site architecture, page performance, and publishing workflows across the CMS ensuring all digital ...

Cirrus Aircraft

Digital Marketing Strategist

Alcoa, TN · On-site

$59K - $89K/yr

Own and manage Cirrus Aircraft's digital web properties end-to-end - overseeing content strategy, site architecture, page performance, and publishing workflows across the CMS - ensuring all digital ...

Cirrus Aircraft

Digital Marketing Strategist

Alcoa, TN · On-site

Own and manage Cirrus Aircraft's digital web properties end-to-end - overseeing content strategy, site architecture, page performance, and publishing workflows across the CMS - ensuring all digital ...

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Content Strategist information

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$14

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$68

How much do content strategist jobs pay per hour?

As of Aug 25, 2026, the average hourly pay for content strategist in Tennessee is $40.84, according to ZipRecruiter salary data. Most workers in this role earn between $31.39 and $47.98 per hour, depending on experience, location, and employer.

What is a content strategist?

As a content strategist, you work with an organization’s marketing team to create compelling content for print and online media. Your job duties include developing a content strategy, overseeing team members, and creating new promotional material. The goal is to shape your company’s public brand image in a favorable light. You regularly use social media and search engine marketing to develop effective digital content and drive online traffic. Positions are available at private organizations and advertising agencies. Another option is freelancing or consulting.

What does a content strategist do?

A Content Strategist is responsible for planning, developing, and managing content to meet a company's business goals. They analyze target audiences, create content plans, and ensure that all content aligns with the brand's voice and objectives. Content Strategists work closely with writers, designers, and marketers to produce effective and engaging content across various platforms. Their work helps drive traffic, engagement, and conversions for the organization.

What are the key skills and qualifications needed to thrive as a content strategist, and why are they important?

To thrive as a Content Strategist, you need expertise in content creation, SEO, editorial planning, and a background in communications or marketing. Familiarity with content management systems (CMS), analytics tools like Google Analytics, and SEO platforms such as SEMrush or Ahrefs is typically required. Strong soft skills include creativity, strategic thinking, and collaborative communication to align content with business goals. These skills ensure that content effectively engages audiences, supports brand objectives, and drives measurable results.

How does a content strategist typically collaborate with other departments within an organization?

Content Strategists work closely with various teams such as marketing, design, product, and sales to ensure consistent messaging and effective content delivery. They often participate in cross-functional meetings to gather insights, align content goals with business objectives, and integrate feedback into content planning. This collaboration helps ensure that content supports broader company initiatives and resonates with target audiences, making strong communication and project management skills essential in this role.

What is the difference between Content Strategist vs Content Marketing Manager?

AspectContent StrategistContent Marketing Manager
Primary FocusDeveloping content plans and strategies to align with brand goalsExecuting marketing campaigns and managing content distribution
Skills & CredentialsContent creation, SEO, analytics, strategic planningContent creation, marketing tactics, campaign management
Work EnvironmentCollaborates with content teams, marketing, and designLeads marketing campaigns, manages content teams
Industry UsageUsed across digital, media, and corporate sectorsPrimarily in marketing and advertising industries

The main difference is that a Content Strategist focuses on planning and developing content strategies to meet organizational goals, while a Content Marketing Manager handles the execution and promotion of content to drive marketing results. Both roles require strong content and SEO skills but differ in scope and responsibilities.

What degree do you need to be a content strategist?

A content strategist typically holds a bachelor's degree in fields such as marketing, communications, journalism, or related areas. While a degree is common, relevant experience, strong writing skills, and knowledge of content management tools can also be important for the role.

What is the average salary of a content strategist?

The average salary of a content strategist varies by experience and location but typically ranges from $60,000 to $100,000 annually in the United States. Entry-level roles may start lower, while experienced professionals with skills in SEO, analytics, and content management tools can earn higher salaries.

What is the difference between a copywriter and a content strategist?

A content strategist develops overall content plans, sets goals, and ensures content aligns with brand objectives, often analyzing audience data and managing content calendars. A copywriter creates specific written content, such as articles, ads, or web copy, focusing on engaging the audience and conveying messages effectively. Both roles may collaborate but have distinct focuses within content creation and planning.
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For Content Strategist jobs in Tennessee, the most frequently searched job titles are:

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The top searched job categories for Content Strategist jobs in Tennessee are:

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Content Strategist jobs near you
Infographic showing various Content Strategist job openings in Tennessee as of August 2026, with employment types broken down into 92% Full Time, 4% Part Time, and 4% Contract. Highlights an 84% In-person, and 16% Remote job distribution, with an average salary of $84,941 per year, or $40.8 per hour.

Content Marketing Strategist

Cellular Sales

Knoxville, TN • On-site

$70 - $100/hr

Other

Posted 14 days ago

Cellular Sales rating

7.4

Company rating: 7.4 out of 10

Based on 44 frontline employees who took The Breakroom Quiz

12th of 30 rated technology retailers

Job description

Cellular Sales

Content Marketing Strategist

Classification

Exempt

Reports to

Marketing Manager, Consumer Communication

JOB DESCRIPTION

Summary/Objective

As a Content Marketing Strategist, you will lead the development of compelling results driven content strategies that support business goals, enhance brand consistency, and improve customer engagement. Key responsibilities include creating and managing content for email, SMS, website, in-store digital signage. This role is responsible for developing creative briefs, aligning content from concept to execution, maintaining timelines, approvals, and production workflows. The strategist also collaborates closely with internal marketing team members to support campaigns and ensure consistent messaging across platforms. By leveraging performance insights and testing results, this role helps optimize content effectiveness, increase conversion rates, and support overall marketing and business objectives.

Essential Functions

Content Creation & Strategy
  • Partner closely with marketing leadership, creative, social, martech, and sales team to shape content strategies that support business objectives and align with brand positioning.
  • Write strategic creative briefs to guide campaign development and align messaging across channels and teams.
  • Stay current with marketing trends, channel best practices, and competitor messaging to identify new content opportunities.
  • Manage the content planning calendar and ensure timely delivery of all assets.
  • Manage content strategy and implementation for in-store digital signage.
Project Management
  • Drive the development and execution of integrated marketing campaigns with clear, concise, and compelling content across various marketing channels (eg. digital signage, SMS, email)
  • Manage production workflows by assigning tasks, setting timelines, and coordinating approvals to ensure smooth execution across platforms.
  • Execute quality assurance to ensure promo accuracy, consistency in brand tone, style, and messaging and optimization for customer experience and engagement.
  • Digital Marketing & AnalyticsManage and optimize email marketing campaigns with the Martech Specialist to implement planned email and SMS content strategies, ensuring cohesive brand messaging and utilizing effective segmentation to increase engagement and proof of revenue.
  • Analyze content performance metrics (e.g., engagement, traffic, conversion) to identify opportunities for improvement and adjust strategies to refine messaging and optimize effectiveness.

Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

Competencies

  • Attention to Detail: Taking responsibility for a thorough and detailed method of working.
  • Teamwork: Working as a productive member of a cohesive group toward a common goal and contributing to team development and effective team dynamics.
  • Accountability: Accepting responsibility that results in anticipation/prevention of problem areas from actions, and problem solving inside and outside the department/organization.
  • Initiative: Spotting opportunities within a circle of influence; anticipating threats and acting on them; self-starting rather than waiting passively until the situation demands action.
  • Problem Solving: Having the ability to identify problems and issues of varying complexities and to find effective solutions with few guidelines.
  • Results Orientation: Being persistent and showing perseverance on achieving concrete and tangible results out of personal responsibility; getting optimum results from situations and being ready to take action and show tenacity in case of obstacles or resistance.

Supervisory Responsibility

This position has no supervisory responsibilities.

Work EnvironmentThis job operates in a professional office environment. This role routinely involves standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.

Physical DemandsMust be able to sit for long periods of time.The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

Position Type/Expected Hours of WorkThis is a full-time position. Days and hours of work are Monday through Friday, 8:00 a.m. to 5:00 p.m.

Travel0%

Required Education and Experience

  • 4-year degree
  • 2-5 years of marketing support experience

Additional Eligibility Qualifications (Knowledge, Skills, Abilities)

  • Proficiency in Microsoft Office Suite
  • Basic HTML, Familiarity with SharePoint, WordPress, HubSpot, Oracle Commerce Cloud, Salesforce Marketing Cloud a plus.

AAP/EEO StatementReasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Other DutiesPlease note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

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