Role: Marketing Director
Location: New York, NY
Job Type: Full-Time
Department: Marketing & Business Development
Position OverviewWe are seeking an experienced Marketing Director to lead marketing strategy, proposal development, brand positioning, and business development support for a growing construction management organization.
This role will focus on creating high-quality proposals, presentations, qualifications packages, and marketing materials that support business growth and help secure new project opportunities.
The ideal candidate will have strong experience in construction marketing, proposal management, RFP responses, and strategic communications, with the ability to collaborate directly with senior leadership and business development teams.
Key ResponsibilitiesMarketing Strategy & Brand ManagementDevelop and execute marketing strategies aligned with company growth objectives
Partner with senior leadership and business development teams to strengthen market positioning
Maintain consistent brand messaging across all marketing channels
Support company reputation and visibility initiatives
Proposal & Business Development SupportLead the RFP/proposal process from initial review through final submission
Manage project pursuits, proposals, presentations, and qualifications packages
Create compelling:
Proposal documents
Client presentations
Marketing collateral
Qualification packages
Research project opportunities and maintain lead tracking
Develop strategies to improve proposal quality and win potential projects
Content & Digital MarketingCreate and manage print and digital marketing materials
Develop internal and external company communications
Maintain and improve website content and online presence
Support public relations and brand awareness initiatives
Market ResearchConduct market research to identify industry trends and opportunities
Analyze competitor positioning and market activity
Provide insights to support business development initiatives
Required QualificationsBachelor's degree in Marketing, Business, Construction Management, Engineering, or related field
7-10+ years of marketing experience
Experience supporting business development and proposal-driven organizations
Strong experience with:
Excellent written and verbal communication skills
Strong project management and organizational abilities
Ability to collaborate with executive leadership and cross-functional teams
Preferred QualificationsExperience in construction, construction management, architecture, engineering, or real estate industries
Experience supporting commercial construction pursuits
MBA preferred
Experience with client-facing marketing initiatives
Knowledge of the AEC (Architecture, Engineering, Construction) industry
Required Technical SkillsAdobe InDesign experience required
Experience creating professional:
Proposals
Presentations
Marketing documents
Strong proficiency with digital marketing tools and content management platforms
Ideal Candidate ProfileThe ideal candidate is:
A strategic marketing leader with strong execution skills
Experienced in using marketing to support business growth and revenue opportunities
A strong storyteller who can translate project information into compelling content
Comfortable working with senior executives and business development teams
Detail-oriented with the ability to manage multiple deadlines
Compensation & BenefitsPerformance-based bonus opportunities
Medical insurance
Dental insurance
Vision insurance
401(k) with employer match
Paid time off and holidays
Professional development opportunities
Hybrid work environment
Paid maternity leave
Paid paternity leave
Commuter benefits
Disability insurance
Company Description
W3Global was established in 2006 in Fremont, CA with a vision: simplify the recruiting process and develop an industry-disrupting platform to connect candidates with clients. Our cutting-edge Applicant Tracking System enables us to find the right person for the right job, creating value for job seekers and employers. While W3Global initially focused on IT staffing, we have expanded the business to serve many other industries, including accounting and finance, legal, engineering, human resources, government and more.
We’re proud of the investments we’ve made in our team, having grown from four to 1000 employees and evolving into one of the leading recruitment and staffing solution providers in the industry. Our recruiters and account managers are passionate about connecting qualified professionals with the right positions in small, medium, and large companies.
Our Services
W3Global understands the natural ups and downs of an organization’s staffing needs. We are continuously adapting to industry and economic changes to find the right candidates.
We specialize in placing permanent, direct, contract, and temporary positions for companies of any size. Our recruiting services include sourcing, recruiting, screening, interview management, salary negotiations, training, and onboarding.
We are committed to helping organizations redefine their recruitment process by delivering our SaaS-based proprietary application tracking system software.
Our Expertise
W3Global has been delivering staffing solutions for nearly two decades; we know which recruiting strategies work best. Our expert team is committed to developing a customized solution to fit your company’s unique needs.
As a W3Global client, you’ll also receive personalized assistance from a seasoned team of staffing specialists. We are committed to providing both technical support and industry expertise to simplify the hiring process. We know that your time matters. W3Global will help you streamline the hiring process, getting it done and getting it right.