The designer will translate each brand's character into compelling visual assets that strengthen recognition, support consistency across the portfolio, and enhance the customer's emotional connection ...
The designer will translate each brand's character into compelling visual assets that strengthen recognition, support consistency across the portfolio, and enhance the customer's emotional connection ...
The designer will translate each brand's character into compelling visual assets that strengthen recognition, support consistency across the portfolio, and enhance the customer's emotional connection ...
The designer will translate each brand's character into compelling visual assets that strengthen recognition, support consistency across the portfolio, and enhance the customer's emotional connection ...
The designer will translate each brand's character into compelling visual assets that strengthen recognition, support consistency across the portfolio, and enhance the customer's emotional connection ...
The designer will translate each brand's character into compelling visual assets that strengthen recognition, support consistency across the portfolio, and enhance the customer's emotional connection ...
The designer will translate each brand's character into compelling visual assets that strengthen recognition, support consistency across the portfolio, and enhance the customer's emotional connection ...
The designer will translate each brand's character into compelling visual assets that strengthen recognition, support consistency across the portfolio, and enhance the customer's emotional connection ...
This role involves creating compelling designs across digital marketing, social media, and product launches, supporting brand growth. The ideal candidate will thrive in a fast-paced environment ...
This role involves creating compelling designs across digital marketing, social media, and product launches, supporting brand growth. The ideal candidate will thrive in a fast-paced environment ...
This role involves creating compelling designs across digital marketing, social media, and product launches, supporting brand growth. The ideal candidate will thrive in a fast-paced environment ...
This role involves creating compelling designs across digital marketing, social media, and product launches, supporting brand growth. The ideal candidate will thrive in a fast-paced environment ...
The designer will translate each brand's character into compelling visual assets that strengthen recognition, support consistency across the portfolio, and enhance the customer's emotional connection ...
The designer will translate each brand's character into compelling visual assets that strengthen recognition, support consistency across the portfolio, and enhance the customer's emotional connection ...
The designer will translate each brand's character into compelling visual assets that strengthen recognition, support consistency across the portfolio, and enhance the customer's emotional connection ...
The designer will translate each brand's character into compelling visual assets that strengthen recognition, support consistency across the portfolio, and enhance the customer's emotional connection ...
Designer
Lincoln Park, MI · On-site
Possess a clear understanding of the CB2 brand aesthetics and merchandising strategy by channel ... designer rewards Design Trade Program, CB2 credit card and gift registry) * Support and model ...
Designer
Lincoln Park, MI · On-site
Possess a clear understanding of the CB2 brand aesthetics and merchandising strategy by channel ... designer rewards Design Trade Program, CB2 credit card and gift registry) * Support and model ...
Designer
Grand Rapids, MI · On-site +1
$65K - $85K/yr
Maintain consistency across templates, brand systems, and creative assets. Manage multiple projects while meeting deadlines and maintaining attention to detail. Present design work, incorporate ...
Designer
Grand Rapids, MI · On-site +1
$65K - $85K/yr
Maintain consistency across templates, brand systems, and creative assets. Manage multiple projects while meeting deadlines and maintaining attention to detail. Present design work, incorporate ...
Designer
Detroit, MI · On-site +1
$65K - $85K/yr
Maintain consistency across templates, brand systems, and creative assets. Manage multiple projects while meeting deadlines and maintaining attention to detail. Present design work, incorporate ...
Designer
Detroit, MI · On-site +1
$65K - $85K/yr
Maintain consistency across templates, brand systems, and creative assets. Manage multiple projects while meeting deadlines and maintaining attention to detail. Present design work, incorporate ...
Graphic Designer
Fenton, MI · On-site
$60K - $80K/yr
Graphic Designer 2 days ago Requisition ID: 1007 Salary Range: $60,000.00 To $80,000.00 Annually ... Develop and maintain brand-consistent visuals across all marketing channels. Create graphics for ...
Graphic Designer
Fenton, MI · On-site
$60K - $80K/yr
Graphic Designer 2 days ago Requisition ID: 1007 Salary Range: $60,000.00 To $80,000.00 Annually ... Develop and maintain brand-consistent visuals across all marketing channels. Create graphics for ...
Graphic Designer
Farmington Hills, MI · On-site
$70K - $80K/yr
Core Responsibilities Brand & Identity * Develop and maintain brand guidelines across all ... Optimize designs for platform specifications and performance Print & In-Store Materials * Design ...
Graphic Designer
Farmington Hills, MI · On-site
$70K - $80K/yr
Core Responsibilities Brand & Identity * Develop and maintain brand guidelines across all ... Optimize designs for platform specifications and performance Print & In-Store Materials * Design ...
Graphic Designer
Fenton, MI · On-site
$60K - $80K/yr
Graphic Designer 2 days ago Requisition ID: 1007 Salary Range: $60,000.00 To $80,000.00 Annually ... Develop and maintain brand-consistent visuals across all marketing channels. Create graphics for ...
Graphic Designer
Fenton, MI · On-site
$60K - $80K/yr
Graphic Designer 2 days ago Requisition ID: 1007 Salary Range: $60,000.00 To $80,000.00 Annually ... Develop and maintain brand-consistent visuals across all marketing channels. Create graphics for ...
Graphic Designer
$70K - $80K/yr
Evolve brand visuals while maintaining integrity Digital & Social Media Design * Create daily ... Optimize designs for platform specifications and performance Print & In-Store Materials * Design ...
Quick apply
Graphic Designer
$70K - $80K/yr
Evolve brand visuals while maintaining integrity Digital & Social Media Design * Create daily ... Optimize designs for platform specifications and performance Print & In-Store Materials * Design ...
Graphic Designer
Farmington Hills, MI · On-site
$70K - $80K/yr
Evolve brand visuals while maintaining integrity Digital & Social Media Design * Create daily ... Optimize designs for platform specifications and performance Print & In-Store Materials * Design ...
Graphic Designer
Farmington Hills, MI · On-site
$70K - $80K/yr
Evolve brand visuals while maintaining integrity Digital & Social Media Design * Create daily ... Optimize designs for platform specifications and performance Print & In-Store Materials * Design ...
Creative Designer
Sterling Heights, MI · On-site +1
$50K - $58K/yr
The Creative Designer helps to build upon the creative strategy and vision by designing and/or ... logos, brand guidelines and more for marketing materials. This will include the creation of ...
Creative Designer
Sterling Heights, MI · On-site +1
$50K - $58K/yr
The Creative Designer helps to build upon the creative strategy and vision by designing and/or ... logos, brand guidelines and more for marketing materials. This will include the creation of ...
The Creative Designer helps to build upon the creative strategy and vision by designing and/or ... logos, brand guidelines and more for marketing materials. This will include the creation of ...
The Creative Designer helps to build upon the creative strategy and vision by designing and/or ... logos, brand guidelines and more for marketing materials. This will include the creation of ...
Brand Manager
Holland, MI · On-site
BRAND MANAGER ABOUT US Welcome to Woosh! We're a team who appreciate the joy of makeup, but what we ... Our products are designed for everyone from busy moms and globetrotters to CEOs, students, makeup ...
Brand Manager
Holland, MI · On-site
BRAND MANAGER ABOUT US Welcome to Woosh! We're a team who appreciate the joy of makeup, but what we ... Our products are designed for everyone from busy moms and globetrotters to CEOs, students, makeup ...
Brand Manager
Ada, MI · On-site
BRAND MANAGER ABOUT US Welcome to Woosh! We're a team who appreciate the joy of makeup, but what we ... Our products are designed for everyone from busy moms and globetrotters to CEOs, students, makeup ...
Brand Manager
Ada, MI · On-site
BRAND MANAGER ABOUT US Welcome to Woosh! We're a team who appreciate the joy of makeup, but what we ... Our products are designed for everyone from busy moms and globetrotters to CEOs, students, makeup ...
Brand Designer information
See Michigan salary details
$33.1K - $41.7K
17% of jobs
$41.7K - $50.2K
5% of jobs
$58.1K is the 25th percentile. Wages below this are outliers.
$50.2K - $58.8K
3% of jobs
$58.8K - $67.4K
9% of jobs
$67.4K - $75.9K
5% of jobs
$75.9K - $84.5K
3% of jobs
$84.5K - $93K
2% of jobs
$93K - $101.6K
2% of jobs
The median wage is $103.5K / yr.
$101.6K - $110.1K
12% of jobs
$110.1K - $118.7K
12% of jobs
$120K is the 75th percentile. Wages above this are outliers.
$118.7K - $127.3K
29% of jobs
$33.1K
$94.3K
$127.3K
How much do brand designer jobs pay per year?
As of Aug 9, 2026, the average yearly pay for brand designer in Michigan is $94,316.00, according to ZipRecruiter salary data. Most workers in this role earn between $61,400.00 and $127,300.00 per year, depending on experience, location, and employer.
What is a brand designer?
A brand designer is a creative professional with an expertise in branding. Your job is to help companies and clients develop a brand identity that conveys a specific idea or feeling to customers. Your duties encompass developing and overseeing a wide variety of advertising, marketing, and content creation strategies, including website design and social media. Brand designers also help design logos and other graphics as well as in-store branding such as merchandise displays and packaging. The career encompasses a wide range of creative fields. Exact job responsibilities may vary depending on the needs of the client or company.
How does a brand designer typically collaborate with marketing and product teams?
Brand Designers work closely with both marketing and product teams to ensure visual consistency and effective messaging across all touchpoints. They often participate in brainstorming sessions, review campaign briefs, and provide design assets that align with brand guidelines. Regular communication is key, as Brand Designers need to balance creative vision with strategic goals, ensuring that visuals support product launches and marketing initiatives. This collaborative environment helps create cohesive brand experiences for customers.
What are the key skills and qualifications needed to thrive as a brand designer, and why are they important?
To thrive as a Brand Designer, you need strong graphic design skills, a solid understanding of branding principles, and proficiency with design software like Adobe Creative Suite, often supported by a relevant degree or portfolio. Familiarity with tools such as Illustrator, Photoshop, and Figma, as well as experience in visual identity systems, is typically required. Creativity, effective communication, and attention to detail are vital soft skills that help differentiate standout designers. These abilities ensure that brand visuals consistently communicate the intended message and resonate with target audiences, driving brand recognition and loyalty.
What does a brand designer do?
A Brand Designer is responsible for creating the visual identity and overall look and feel of a brand. This includes designing logos, color palettes, typography, and other visual elements that represent a company's values and mission. They work closely with marketing and creative teams to ensure brand consistency across all platforms and materials. Ultimately, a Brand Designer helps shape how a brand is perceived by its audience.
What is the difference between Brand Designer vs Graphic Designer?
| Aspect | Brand Designer | Graphic Designer |
|---|---|---|
| Primary Focus | Developing brand identity, visual branding, and brand strategy | Creating visual content for various media, including print and digital |
| Skills & Tools | Branding principles, logo design, typography, Adobe Creative Suite | Layout, illustration, photo editing, Adobe Creative Suite |
| Work Environment | Branding agencies, marketing teams, in-house branding departments | Advertising agencies, design studios, corporate marketing teams |
| Goals | Establishing a consistent brand image and identity | Producing visually appealing graphics for campaigns and projects |
While both roles involve visual design, a Brand Designer focuses on creating and maintaining a company's overall brand identity, whereas a Graphic Designer produces specific visual content for various purposes. Understanding these differences helps employers and professionals align their skills and expectations effectively.
More about Brand Designer jobs
What are the most commonly searched types of Brand Designer jobs in Michigan? The most popular types of Brand Designer jobs in Michigan are:
What are popular job titles related to Brand Designer jobs in Michigan? For Brand Designer jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Brand Designer jobs in Michigan look for? The top searched job categories for Brand Designer jobs in Michigan are:
What cities in Michigan are hiring for Brand Designer jobs? Cities in Michigan with the most Brand Designer job openings:
What are popular job titles related to Brand Designer jobs in MI? For Brand Designer jobs in MI, the most frequently searched job titles are:
Full-time
Posted 16 days ago
General Motors rating
8.2
General Motors
Based on 306 frontline employees who took The Breakroom Quiz
7.4
Automakers average
Based on 6,272 frontline employees who took The Breakroom Quiz
Job description
Job Description
The Role
General Motors is seeking an Entry Level Creative Vehicle Brand Identity Designer to join the Design organization in Warren, Michigan. This entry-level role focuses on creating brand identity elements that appear on and around the vehicle, including badging, emblems, scripts, nameplates, logos, and related graphic details.
The designer will translate each brand's character into compelling visual assets that strengthen recognition, support consistency across the portfolio, and enhance the customer's emotional connection to the product.
What You'll Do
Your Skills & Abilities (Required Qualifications)
What Will Give You a Competitive Edge (Preferred Qualifications)
About GM
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
Why Join Us
We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.
Benefits Overview
From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.
Non-Discrimination and Equal Employment Opportunities (U.S.)
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.
All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.
We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.
Accommodations
General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, emailus or call us at 1-800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
The Role
General Motors is seeking an Entry Level Creative Vehicle Brand Identity Designer to join the Design organization in Warren, Michigan. This entry-level role focuses on creating brand identity elements that appear on and around the vehicle, including badging, emblems, scripts, nameplates, logos, and related graphic details.
The designer will translate each brand's character into compelling visual assets that strengthen recognition, support consistency across the portfolio, and enhance the customer's emotional connection to the product.
What You'll Do
- Develop 2D brand identity concepts for GM vehicle brands, including logos, graphics, scripts, nameplates, badges, graphic systems and related visual elements.
- Create clear visual proposals through typography, logo refinement, layouts, sketches, and presentation materials that reflect the brand and integrate with the vehicle
- Iterate on designs with a strong focus on graphic clarity, typography, form, material expression, and overall visual impact.
- Collaborate with design, sculpting, engineering, prototyping, and marketing partners to help translate concepts into solutions.
- Incorporate feedback effectively and prepare clear presentations for design reviews and leadership discussions.
- Stay current on trends in automotive design, branding, typography, and graphics.
- Support 3D development and visualization as needed to help translate 2D graphic ideas into vehicle applications.
Your Skills & Abilities (Required Qualifications)
- Bachelor's degree in Graphic Design, Visual Design, Communication Design, Industrial Design, or a related field, or equivalent portfolio-based experience.
- 0 to 2 years of professional, internship, or major academic project experience in graphic design, brand identity, industrial design, automotive design, or a related creative field.
- Strong portfolio demonstrating skill in graphic design, typography, composition, visual storytelling, and attention to detail.
- Ability to generate strong concepts and explore multiple design directions quickly.
- Proficiency in Adobe Creative Suite and similar 2D design and visualization tools.
- Solid understanding of brand identity systems, typography, graphic hierarchy, and visual communication.
- Strong communication, collaboration, and presentation skills.
- Ability to work independently while contributing effectively to a team.
What Will Give You a Competitive Edge (Preferred Qualifications)
- Experience applying graphic identity to physical products, branded components, emblems, badges, scripts, packaging, or other highly refined design details.
- Familiarity with 3D modeling, surfacing, and visualization tools such as Alias, Rhino, Blender, VRED, KeyShot, or similar software.
- Ability to translate 2D graphic ideas into 3D product applications.
- Understanding of automotive design development and how to collaborate with engineering and manufacturing teams.
- Knowledge of materials, finishes, and manufacturing requirements for exterior identity components.
About GM
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
Why Join Us
We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.
Benefits Overview
From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.
Non-Discrimination and Equal Employment Opportunities (U.S.)
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.
All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.
We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.
Accommodations
General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, emailus or call us at 1-800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
Working at General Motors
What General Motors employees say
Pay
Benefits
Hours and flexibility
Workplace
Get the full story on Breakroom
About General Motors
Sourced by ZipRecruiter
General Motors is a company with global scale and capabilities, headquartered in Detroit, Michigan, with employees around the world. The company employs over 165,000 people, serves six continents, operates across 22 time zones, and has a diverse workforce speaking 75 languages1. GM’s vision is to drive the world forward by pioneering innovations that move and connect people to what matters. The company is working towards an all-electric future with its new Ultium Platform and is pushing transportation options beyond our wildest imaginations with autonomous vehicles. GM is also committed to becoming the most inclusive company in the world.
Industry
Transportation equipment manufacturing
Company size
10,000+ Employees
Headquarters location
Detroit, MI, US
Year founded
1908