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Behavioral Analytics information

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$44.3K

$83K

$138.8K

How much do behavioral analytics jobs pay per year?

As of Jul 19, 2026, the average yearly pay for behavioral analytics in Texas is $82,987.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,900.00 and $84,300.00 per year, depending on experience, location, and employer.

How does a Behavioral Analytics professional typically collaborate with cross-functional teams to drive business insights?

Behavioral Analytics professionals frequently work alongside marketing, product, and data science teams to interpret user behaviors and translate data into actionable business strategies. They often participate in regular meetings to share findings, align on goals, and propose experiments or optimizations based on observed patterns. Clear communication is essential, as they must explain complex data trends in ways that non-technical stakeholders can understand, ensuring insights are implemented effectively. This collaborative environment fosters continuous learning and provides opportunities for career growth as you develop both technical and interpersonal skills.

What is the difference between Behavioral Analytics vs Data Analyst?

AspectBehavioral AnalyticsData Analyst
Required CredentialsBachelor's in Data Science, Statistics, or related field; experience with analytics toolsBachelor's in Statistics, Mathematics, or related field; proficiency in data analysis software
Work EnvironmentTech companies, marketing firms, e-commerce, financeBusiness, finance, healthcare, marketing departments
Employer & Industry UsageUsed to understand user behavior, improve products, optimize marketingUsed to interpret data, generate reports, support decision-making

Behavioral Analytics focuses on analyzing user behaviors and patterns to inform strategic decisions, often requiring specialized tools and a deep understanding of behavioral data. Data Analysts interpret data sets to generate reports and insights across various industries. While both roles require strong analytical skills, Behavioral Analytics emphasizes understanding behaviors, whereas Data Analysts focus on data interpretation and reporting.

What does a behavioral analyst do?

A behavioral analyst studies and interprets human behaviors using data collection and analysis techniques. They develop strategies to modify or reinforce behaviors, often working in settings like healthcare, education, or corporate environments, and may use tools such as behavioral assessments and data analysis software.

What are the key skills and qualifications needed to thrive as a Behavioral Analytics professional, and why are they important?

To thrive as a Behavioral Analytics professional, you need strong analytical skills, expertise in data analysis, and a solid background in statistics or behavioral science, often supported by a relevant degree. Familiarity with tools like SQL, Python, R, data visualization platforms (e.g., Tableau), and experience with analytics or customer behavior platforms is typically required. Critical thinking, problem-solving, and effective communication skills help you translate complex data into actionable insights for stakeholders. These skills are vital for accurately interpreting user behaviors, driving data-informed decisions, and delivering measurable business value.

What jobs can behavior analysts do?

Behavior analysts can work in settings such as schools, healthcare facilities, and private practices, where they develop and implement behavior intervention plans. They often work as clinical or applied behavior analysts, conducting assessments, data collection, and training caregivers or staff. Certification as a Board Certified Behavior Analyst (BCBA) is typically required for these roles.

What is behavioral analytics?

Behavioral analytics is the process of collecting and analyzing data about how people interact with websites, apps, or products. It focuses on understanding user behaviors, such as clicks, navigation patterns, and engagement, to help organizations improve user experience and increase conversions. Behavioral analytics is commonly used in marketing, product development, and security to identify trends, optimize processes, and detect anomalies. By studying these patterns, businesses can make more informed decisions and tailor their offerings to better meet customer needs.

What careers use behavioral analysis?

Careers that use behavioral analysis include roles such as data analysts, behavioral scientists, user experience researchers, marketing analysts, and cybersecurity professionals. These roles often require skills in data collection, statistical analysis, and understanding human behavior to inform decision-making and strategy.
What are popular job titles related to Behavioral Analytics jobs in Texas? For Behavioral Analytics jobs in Texas, the most frequently searched job titles are:
What job categories do people searching Behavioral Analytics jobs in Texas look for? The top searched job categories for Behavioral Analytics jobs in Texas are:
What cities in Texas are hiring for Behavioral Analytics jobs? Cities in Texas with the most Behavioral Analytics job openings:
Behavioral Analytics jobs near you
Board-Certified Assistant Behavior Analyst

Board-Certified Assistant Behavior Analyst

Empower Behavioral Health

Brownsville, TX

$63K - $77K/yr

Full-time

Re-posted 22 days ago

Empower Behavioral Health rating

7.7

Company rating: 7.7 out of 10

Based on 20 frontline employees who took The Breakroom Quiz

Job description

Location: Brownsville, TX
Salary:

Why Choose Empower Behavioral Health (EBH)?

EBH was created with the mission of empowering families by providing the most effective Applied Behavior Analysis (ABA) services to ensure that learners with autism and other developmental disabilities reach their maximum potential.

The purpose of this position is to provide behavior-analytic services in accordance with the BACB and supervise the work of RBTs, and other various individuals implementing behavioral interventions.


All job duties are performed under supervision and guidance by a BCBA.

What makes EBH great?
  • 28 days of paid time off annually
  • Monday-Friday 8AM-4PM schedule
  • No evenings or weekends
  • Medical, Dental, Vision benefits offered
  • 401K option available
  • Employee Referral Program - Bonus opportunities up to $2500
  • Paid In Clinic Training
  • Dedicated teams to support each clinic - Clinical, Quality, and Operations
  • Collaborative, Supportive, & Rewarding Company Culture
    Duties and Responsibilities:
    • Provide clinic-based ABA services to EBH patients as assigned
    • Abide by the Professional and Ethical Compliance Code for Behavior Analysts
    • Supervise implementation of treatment to ensure satisfactory implementation of protocols
    • Maintain BCaBA certification by acquiring continuing education in BACB required categories
    • Obtain and maintain state licensure
    • Maintain requirements and training to provide supervision to RBT level staff, as well as provide supervisory experience to those pursuing certifications as applicable
    • Conduct initial and follow-up assessments and parent questionnaires
    • Develop and write individualized behavior acquisition programs for clients
    • Conduct descriptive and functional analyses as part of functional assessments
    • Write behavior intervention plans for behavior reduction targets for clients
    • Develop and write initial treatment plans in accordance with best practice and insurance guidelines
    • Update client treatment plans as required by insurance companies and clinical best practice
    • Implement and supervise data collection systems
    • Provide behavioral support for clients in an interdisciplinary treatment setting
    • Graph and interpret behavioral data
    • Adjust treatment protocol based on data
    • Evaluate and report client progress toward treatment goals
    • Monitor treatment integrity
    • Develop and oversee transition and discharge plans
    • Evaluate risk and crisis management
    • Provide behavior support during interdisciplinary therapy sessions, doctors appointments, dentist visits, etc.
    • Conduct individual parent/caregiver trainings on a monthly basis at minimum and group trainings as needed
    • Conduct community education trainings as opportunities arise
    • Provide school consultation and in-home support as needed
    • Maintain up-to-date knowledge of ABA literature and attend conferences
    • Attend ABA department meetings and interdisciplinary staff meetings
    • Evaluate risk management and crisis management
      RequirementsCompetencies:
      • Planning and Evaluating (Workload Management)
      • Problem-Solving
      • Customer Service - Client/Patient
      • Decision Making
      • Communication
        Requirements for Education and Experience:Education:
        • Masters degree in Behavior Analysis or related field
        • Board certification and in good standing as a BCaBA
        • Must obtain and maintain current BCaBA licensure in Texas
        Experience:
        • Minimum of 2 years working with children with autism spectrum disorder or other developmental disabilities

        Empower Behavioral Health provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

        This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

        What Empower Behavioral Health employees say

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