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Backlink Jobs (NOW HIRING)

Firm Media Inc

Be Seen First

Search Engine Optimization (SEO) Specialist

Ontario, CA · On-site

$25 - $29/hr

Implement link-building strategies to enhance domain authority and backlink profiles. * Identify and resolve technical SEO issues impacting website performance, working closely with the development ...

TDI, LLC

SEO Marketing Specialist

Virginia Beach, VA · On-site

$50K - $65K/yr

Manage and maintain backlink profile including disavow strategy * Build and execute backlinking initiatives * Identify keyword opportunities and content gaps AI Search and Future-Focused Optimization

Darwill, Inc.

SEO Specialist

Oakbrook Terrace, IL · On-site

From performing backlink analysis, opportunity identification, solicitation, and optimization, your expertise is pivotal in enhancing online presence. • Implement SEO Recommendations: Research and ...

Fortra

Web Strategy Lead

Execute on Fortra's SEO strategy, including technical SEO, on-page optimization, keyword strategy, and backlink analysis * Perform regular SEO audits and ensure search engine best practices are ...

Darwill, Inc.

SEO Specialist

Villa Park, IL · On-site

From performing backlink analysis, opportunity identification, solicitation, and optimization, your expertise is pivotal in enhancing online presence. * Implement SEO Recommendations: Research and ...

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Backlink information

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$33.5K

$68.6K

$105K

How much do backlink jobs pay per year?

As of Aug 7, 2026, the average yearly pay for backlink in the United States is $68,618.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,500.00 and $72,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the backlink position, and why are they important?

To excel as a Backlink Specialist, a strong understanding of SEO principles, digital marketing strategies, and content outreach is essential, often supported by relevant experience or certification in digital marketing. Familiarity with SEO tools such as Ahrefs, Moz, SEMrush, and Google Analytics is typically required to analyze and track backlink profiles. Strong communication, research abilities, and relationship-building skills are important soft skills for effectively collaborating with website owners and content partners. These qualifications are crucial to enabling effective link-building campaigns that improve website authority and search engine visibility.

What are the typical daily responsibilities of a backlink specialist?

As a Backlink Specialist, your days will often involve researching potential websites for collaboration, reaching out to webmasters and influencers to secure quality backlinks, and monitoring backlink performance using specialized SEO tools. You may also be responsible for analyzing competitor link profiles, reporting on outreach efforts, and working closely with content creators or SEO managers to align backlink strategies with broader marketing goals. While much of the work is independent, teamwork and clear communication are essential for coordinating campaigns and ensuring measurable impact. This role is dynamic and results-driven, making it ideal for those who enjoy digital marketing and strategic outreach.

What is a backlink?

A Backlink job typically involves building and managing backlinks to improve a website's search engine ranking. Professionals in this role focus on acquiring high-quality links from authoritative sites, conducting outreach, and analyzing backlink profiles. Their goal is to enhance a website's authority, visibility, and organic traffic through ethical link-building strategies.

More about Backlink jobs
What cities are hiring for Backlink jobs? Cities with the most Backlink job openings:
What are the most commonly searched types of Backlink jobs? The most popular types of Backlink jobs are:
What states have the most Backlink jobs? States with the most job openings for Backlink jobs include:
What job categories do people searching Backlink jobs look for? The top searched job categories for Backlink jobs are:
Backlink jobs near you
Infographic showing various Backlink job openings in the United States as of August 2026, with employment types broken down into 95% Full Time, 1% Part Time, and 4% Contract. Highlights an 82% Physical, 2% Hybrid, and 16% Remote job distribution, with an average salary of $68,618 per year, or $33 per hour.

PR & Social Media Strategist

Instructional Empowerment

Blairsville, PA • On-site, Remote

$65K - $74K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 21 days ago

Job description

INSTRUCTIONAL EMPOWERMENT
PR & Social Media Strategist
Full-time/Remote/Eastern & Central Time Zones Only
About Instructional Empowerment
Instructional Empowerment partners with K-12 school systems to strengthen instruction and leadership through the Model of Instruction, School Advancement methodologies, and tools like Empowerment Central - helping districts build lasting instructional capacity from the classroom to the central office.
The Opportunity
Instructional Empowerment is looking for an experienced, writing-driven PR and Social Media Strategist to build real, tangible visibility for our work in the communities we serve. This isn't a role built around long-term national brand campaigns - it's built around quick, achievable wins: a local news feature, a district backlink, a customer quote that turns into a story. You'll be the person turning our customers' and implementers' success into content the world can see, and turning their enthusiasm into momentum other districts can feel.
This is an experienced, individual-contributor role, not an entry point into PR or communications. The right person already speaks K-12 fluently, has a track record of building grassroots momentum for a product, and can write polished, accurate, short-form content quickly and in volume.
What You'll Do
  • Personally write press materials, media pitches, blog content, and social copy built around customer and implementer stories.
  • Conduct customer interviews and turn them into authentic testimonials and short case studies.
  • Build relationships with local and regional publications - district newsletters, local news, education trade press, and community outlets.
  • Pitch and secure customer-centered stories, interviews, and podcast placements.
  • Proactively secure backlinks and website links back to Instructional Empowerment through guest posts, partner mentions, and district relationships.
  • Design and drive a social media advocacy strategy for customers and implementers - identifying energized customers and giving them simple, shareable ways to tell their own story.
  • Build and maintain a repeatable outreach pipeline, tracking placements, links, and relationships across every business unit.
  • Report quick-win results on a regular cadence and keep an organized, visible system of progress.
  • Partner closely with Product Marketing Managers and the Social Media Specialist - you own where and how customer and product stories get placed externally; they own product accuracy and channel execution.

What We're Looking For
  • K-12 fluency, required. You already understand districts, schools, and how this industry operates - you're not learning the language on the job.
  • Several years of relevant PR, communications, or advocacy experience. This is not a role for someone early in their career.
  • Concrete, specific examples of past work: helping a company start a movement, activating brand advocates, or running a successful grassroots campaign for a product.
  • An exceptional writer who can produce accurate, polished copy quickly and in volume.
  • Demonstrated success building relationships with local or regional media, districts, or partners for coverage and links.
  • Highly organized and detail-oriented - comfortable tracking outreach and relationships across multiple business units without dropping the thread.
  • Entrepreneurial and process-minded, able to build and run a repeatable outreach pipeline solo.
  • High energy and fast-moving, with a bias toward quick, visible wins over slow-building national campaigns.

Backgrounds We Love
A traditional national PR background isn't the right fit here - this role lives in local and regional relationships, not national outlets. Strong candidates often come from:
  • Communications, PR, or social media leadership for a school district.
  • Local or regional journalism.
  • Product or brand advocacy / grassroots marketing for companies that serve K-12 education.

A Benefits Package Designed Around Your Well-Being
  • Multiple medical plan options, including a 100% employer-paid health plan
  • HSA and FSA options available to save for medical expenses, with employer-funded HSA contributions for those participating in eligible healthcare plans
  • Company-paid dental, vision, life, STD, and LTD coverage
  • 15 days of PTO available in your first year of employment
  • 8 paid holidays, plus 2 floating holidays
  • 401(k) with a 4% company match
  • Salary range $65,000-$75,000

Apply