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Backlink Manager Jobs (NOW HIRING)

Backlink / off-page * Manage the backlink team or agency: set targets, approve target sites and anchor strategy, and review link quality and relevance. * Track referring domains and authority growth ...

Backlink / off-page * Manage the backlink team or agency: set targets, approve target sites and anchor strategy, and review link quality and relevance. * Track referring domains and authority growth ...

  • PTO

... backlink acquisition and outreach strategies. * Solid understanding of Google's ranking algorithms and modern off-page SEO best practices. * Experience managing SEO projects across multiple countries ...

Lead Technical SEO initiatives including on-page optimization, audits, backlink strategies, and organic growth planning * Manage website projects using ASTRO, headless WordPress, or similar CMS ...

Associate Manager Search & LLM PC

Hoboken, NJ ยท On-site

$88K - $133K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Purpose of the Role The Associate Manager, Search & LLM for Personal Care at Unilever plays a ... Strong authority building and backlink profile, with accurate representation in third-party content ...

As our SEO & LLM Content Manager on the Marketing team, you'll be both strategist and builder. You ... Build Step's authority through backlink acquisition and digital PR, earning links and citations ...

New

Digital Content & SEO Copywriter

Atlanta, GA ยท On-site

$24 - $29/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Identify and secure high-quality backlink opportunities across industry publications, directories ... Contribute creative campaign concepts, content ideas, and editorial calendar management to support ...

SEO Analyst, iLawyer Marketing

San Diego, CA ยท On-site

$50K - $55K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

This position manages a portfolio of Search Engine Optimization (SEO) accounts, monitors and ... Execute targeted outreach initiatives to secure valuable backlink placements, analyzing profiles to ...

SEO Analyst, iLawyer Marketing

San Diego, CA ยท On-site

$50K - $55K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

This position manages a portfolio of Search Engine Optimization (SEO) accounts, monitors and ... Execute targeted outreach initiatives to secure valuable backlink placements, analyzing profiles to ...

SEO Analyst, iLawyer Marketing

San Diego, CA ยท On-site

$50K - $55K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

This position manages a portfolio of Search Engine Optimization (SEO) accounts, monitors and ... Execute targeted outreach initiatives to secure valuable backlink placements, analyzing profiles to ...

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Backlink Manager information

See salary details

$27.5K

$81.7K

$137.5K

How much do backlink manager jobs pay per year?

As of Aug 19, 2026, the average yearly pay for backlink manager in the United States is $81,677.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,000.00 and $116,500.00 per year, depending on experience, location, and employer.

What is a backlink manager?

A Backlink Manager is a digital marketing professional responsible for acquiring, managing, and monitoring backlinks to a website. They work to improve a site's search engine ranking by building relationships with other webmasters, creating link-building strategies, and ensuring that backlinks are high-quality and relevant. Their work helps increase a website's authority and organic traffic by making it more visible in search engine results. Backlink Managers often use SEO tools to track the success of their campaigns and remove harmful or toxic links. They play a vital role in overall search engine optimization efforts for businesses.

What are the key skills and qualifications needed to thrive as a backlink manager?

To thrive as a Backlink Manager, you need a deep understanding of SEO principles, link-building strategies, and digital marketing, often supported by experience or certifications in SEO. Familiarity with tools like Ahrefs, SEMrush, Moz, and Google Analytics is typically required to analyze backlink profiles and track campaign performance. Strong communication, negotiation skills, and attention to detail help you effectively build relationships and secure high-quality links. These skills are crucial for boosting website authority, improving search rankings, and delivering measurable business results.

What are some common challenges faced by backlink managers, and how can they overcome them?

Backlink Managers often encounter challenges such as identifying high-quality link opportunities, staying compliant with search engine guidelines, and maintaining relationships with external partners. Adapting to frequent algorithm updates from search engines also requires continuous learning and strategy adjustments. Successful Backlink Managers overcome these challenges by leveraging reliable SEO tools, fostering transparent communication with partners, and keeping up-to-date with industry best practices to ensure ethical and effective link-building campaigns.

What is the difference between Backlink Manager vs SEO Specialist?

AspectBacklink ManagerSEO Specialist
Primary FocusBuilding and managing backlinks to improve website authorityOptimizing website content and structure for search engines
Skills & CertificationsLink building strategies, outreach, SEO toolsKeyword research, on-page SEO, analytics
Work EnvironmentDigital marketing teams, agencies, in-house marketingMarketing teams, agencies, in-house SEO departments
Common UsagePart of SEO campaigns, link building projectsOverall SEO strategy, website optimization

While both roles are integral to SEO efforts, a Backlink Manager specializes in acquiring and managing backlinks to boost domain authority, whereas an SEO Specialist focuses on comprehensive website optimization. Understanding these differences helps organizations assign the right tasks to the appropriate roles for effective search engine performance.

More about Backlink Manager jobs

What cities are hiring for Backlink Manager jobs?

Cities with the most Backlink Manager job openings:

What are the most commonly searched types of Backlink jobs?

The most popular types of Backlink jobs are:

What states have the most Backlink Manager jobs?

States with the most job openings for Backlink Manager jobs include:

Infographic showing various Backlink Manager job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $81,677 per year, or $39.3 per hour.

SEO Manager

Shook and Stone CHTD

Las Vegas, NV โ€ข On-site

Full-time

Posted 15 days ago


Job description

Description:

This is the in-house SEO role for someone who cut their teeth at an agency and is ready to own a program of their own at an award-winning Nevada law firm. You will run the day-to-day of our search program: executing content strategy, publishing and quality-checking new website pages, managing freelance writers and editors, directing our backlink team, and supporting website optimization and new site development. You will not be doing this alone. Our Director of Marketing has more than ten years in SEO and will partner with you on strategy, so you get high-level direction and mentorship while you drive the work and grow into a broader leadership role.


Reports to: Director of Marketing (10+ years in SEO, hands-on strategy partner)

Type: Full-time


Who You Are

The ideal candidate has a few years at an agency and wants to go in-house to see work through from strategy to results, on one brand they can be proud of.

  • Agency-trained: 2 to 4 years in an SEO or digital agency, ready for an in-house home.
  • Competitive: you want to win the SERP and you keep score.
  • Hungry to learn: you take direction well, ask good questions, and level up fast.
  • Productive: you ship high-quality work consistently and manage your own time.
  • Ownership-minded: you would rather own outcomes than hand off tickets.

Key Responsibilities


Content strategy & editorial

  • Execute and help shape the SEO content roadmap alongside the Director: keyword and competitor research, topic prioritization, and the quarterly content plan across Personal Injury, Workers Compensation, and Social Security Disability practices.
  • Own the editorial calendar, brief contributors, and keep production on schedule.

Content production, publishing & QA

  • Oversee creation of new website pages and blog content from brief to publish.
  • Quality-check every piece for accuracy, on-page SEO, readability, and brand voice before it goes live.
  • Publish and format content in WordPress, including metadata, internal links, and schema.
  • Route practice-area legal content for attorney review prior to publishing.

Freelance team management

  • Recruit, onboard, and manage a bench of freelance writers and editors.
  • Set standards and templates, give feedback, and hold contributors to quality and deadlines.

Backlink / off-page

  • Manage the backlink team or agency: set targets, approve target sites and anchor strategy, and review link quality and relevance.
  • Track referring domains and authority growth, and flag or disavow toxic links.

Website optimization & development

  • Identify and prioritize on-page and site optimization opportunities.
  • Scope and manage technical and development work with our developers, including new page builds and new site development projects.
  • Own technical SEO health: crawlability, indexation, schema, redirects, and Core Web Vitals.

Analytics, reporting & compliance

  • Report on rankings, traffic, and conversions, tying SEO work back to leads and signed cases.
  • Maintain conversion tracking and coordinate with marketing on attribution.
  • Ensure content and pages meet attorney advertising and disclosure requirements before publishing.
Requirements:
  • 2 to 4 years of SEO experience, ideally at an agency.
  • Hands-on content and on-page SEO experience, with strong editing instincts.
  • Working knowledge of WordPress, schema, and technical SEO fundamentals.
  • Comfort coordinating freelancers, developers, and a backlink team.
  • Fluency with SEO tooling (Ahrefs or Semrush, Google Search Console, GA4) and clear reporting.
  • Excellent written English, highly organized, and self-directed in a remote setting.


Preferred Qualifications

  • Legal, healthcare, or other YMYL / high-intent local SEO experience.
  • Experience overseeing AI-assisted content with a human editing and review process.
  • Local SEO and Google Business Profile experience across multiple locations.
  • Bilingual (English and Spanish) a plus.