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Backlink Manager Jobs (NOW HIRING)

Pavago

Senior Marketing Manager

Lead Technical SEO initiatives including on-page optimization, audits, backlink strategies, and organic growth planning * Manage website projects using ASTRO, headless WordPress, or similar CMS ...

JustBrand Limited

SEO Specialist

Philadelphia, PA · Remote

Working closely with the management team, this role focuses on full-service SEO including keyword research, on-page optimization, technical SEO, and backlink analysis. The specialist manages SEO ...

VELOX

Jr. SEO Analyst

Boise, ID

Audit client backlink profiles to ensure high-quality and holistic link-building strategies ... Communicate to team and management on project development, timeliness and results * Work with team ...

Recovery Centers of America

Seo Manager

Devon, PA · On-site

The SEO Manager will play a critical role in driving the organic growth of our website and online ... Identify new backlink opportunities, including outreach to relevant sites in the healthcare, ...

VELOX Media

Jr. SEO Analyst

Boise, ID · On-site

Audit client backlink profiles to ensure high-quality and holistic link-building strategies ... Communicate to team and management on project development, timeliness and results * Work with team ...

VELOX

Jr. SEO Analyst

Boise, ID · On-site

Audit client backlink profiles to ensure high-quality and holistic link-building strategies ... Communicate to team and management on project development, timeliness and results * Work with team ...

Skill

Head of Growth Marketing

Manhattan, NY · On-site

$200K - $220K/yr

Manage structured data, schema markup, and backlink strategies to establish the firm as the #1 online authority for workplace rights. 3. Multi-Channel Content Production * Content Factory: Oversee a ...

New

LegalOn Technologies

SEO & AEO Manager

San Francisco, CA · On-site +1

$120K - $140K/yr

Own LegalOn's off-site SEO and authority growth, including defining and executing backlink strategy ... Experience managing content and site complexity , such as migrations, consolidation, or the ...

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Backlink Manager information

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$27.5K

$81.7K

$137.5K

How much do backlink manager jobs pay per year?

As of Jul 9, 2026, the average yearly pay for backlink manager in the United States is $81,677.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,000.00 and $116,500.00 per year, depending on experience, location, and employer.

Do backlinks still work?

Backlink managers understand that backlinks remain an important factor in search engine optimization, helping improve website authority and ranking. However, the quality and relevance of backlinks are now more critical than quantity, and search engines continuously update their algorithms to prioritize natural link profiles. Effective backlink strategies involve ongoing analysis, outreach, and compliance with search engine guidelines.

What is backlink management?

Backlink management is the process used by Backlink Managers to monitor, analyze, and improve the quality and quantity of backlinks to a website. It involves tasks such as outreach, link acquisition, and using tools like SEO software to ensure backlinks support search engine rankings and website authority.

What are the key skills and qualifications needed to thrive as a Backlink Manager, and why are they important?

To thrive as a Backlink Manager, you need a deep understanding of SEO principles, link-building strategies, and digital marketing, often supported by experience or certifications in SEO. Familiarity with tools like Ahrefs, SEMrush, Moz, and Google Analytics is typically required to analyze backlink profiles and track campaign performance. Strong communication, negotiation skills, and attention to detail help you effectively build relationships and secure high-quality links. These skills are crucial for boosting website authority, improving search rankings, and delivering measurable business results.

Is SEO a high paying skill?

SEO is considered a valuable skill in digital marketing, and roles like Backlink Managers can offer competitive salaries depending on experience and location. Developing expertise in tools like Google Analytics and link-building strategies can increase earning potential in this field.

Is an SEO Manager a stressful job?

An SEO Manager role can be stressful due to the need to meet performance targets, stay updated with algorithm changes, and manage multiple campaigns simultaneously. The job often requires analytical skills, time management, and the ability to adapt quickly to industry shifts.

What is the difference between Backlink Manager vs SEO Specialist?

AspectBacklink ManagerSEO Specialist
Primary FocusBuilding and managing backlinks to improve website authorityOptimizing website content and structure for search engines
Skills & CertificationsLink building strategies, outreach, SEO toolsKeyword research, on-page SEO, analytics
Work EnvironmentDigital marketing teams, agencies, in-house marketingMarketing teams, agencies, in-house SEO departments
Common UsagePart of SEO campaigns, link building projectsOverall SEO strategy, website optimization

While both roles are integral to SEO efforts, a Backlink Manager specializes in acquiring and managing backlinks to boost domain authority, whereas an SEO Specialist focuses on comprehensive website optimization. Understanding these differences helps organizations assign the right tasks to the appropriate roles for effective search engine performance.

What are some common challenges faced by Backlink Managers, and how can they overcome them?

Backlink Managers often encounter challenges such as identifying high-quality link opportunities, staying compliant with search engine guidelines, and maintaining relationships with external partners. Adapting to frequent algorithm updates from search engines also requires continuous learning and strategy adjustments. Successful Backlink Managers overcome these challenges by leveraging reliable SEO tools, fostering transparent communication with partners, and keeping up-to-date with industry best practices to ensure ethical and effective link-building campaigns.

What is a Backlink Manager?

A Backlink Manager is a digital marketing professional responsible for acquiring, managing, and monitoring backlinks to a website. They work to improve a site's search engine ranking by building relationships with other webmasters, creating link-building strategies, and ensuring that backlinks are high-quality and relevant. Their work helps increase a website's authority and organic traffic by making it more visible in search engine results. Backlink Managers often use SEO tools to track the success of their campaigns and remove harmful or toxic links. They play a vital role in overall search engine optimization efforts for businesses.
More about Backlink Manager jobs
What cities are hiring for Backlink Manager jobs? Cities with the most Backlink Manager job openings:
What are the most commonly searched types of Backlink jobs? The most popular types of Backlink jobs are:
What states have the most Backlink Manager jobs? States with the most job openings for Backlink Manager jobs include:
What job categories do people searching Backlink Manager jobs look for? The top searched job categories for Backlink Manager jobs are:
Backlink Manager jobs near you
Infographic showing various Backlink Manager job openings in the United States as of July 2026, with employment types broken down into 1% Locum Tenens, 12% Internship, 61% As Needed, 1% Full Time, 23% Nights, and 2% Summer. Highlights an 60% Physical, 3% Hybrid, and 37% Remote job distribution, with an average salary of $81,677 per year, or $39.3 per hour.

Senior Marketing Manager

Pavago

Remote

Full-time

Re-posted 13 days ago

Job description

Job Title: Senior Marketing Manager
Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours
About the Role
We're hiring a Senior Marketing Manager / Head of Marketing Operations to lead and execute high-impact digital marketing initiatives across SEO, content, growth, and marketing operations.
This is a high-ownership role for someone who combines strategic marketing thinking with strong execution capabilities across technical SEO, content production, digital growth, and operational management.
You will be responsible for driving organic growth, managing marketing systems and workflows, overseeing website and SEO initiatives, coordinating campaigns, and leveraging AI tools to improve speed, scalability, and marketing performance.
The ideal candidate is highly proactive, execution-focused, AI-driven, and capable of independently building and managing marketing initiatives in a fast-paced environment.
Responsibilities
Marketing Strategy & Execution
  • Develop and execute marketing initiatives across multiple digital channels
  • Drive organic growth strategies across SEO, content, and digital marketing efforts
  • Coordinate and manage ongoing marketing campaigns and operational priorities
  • Support revenue-focused marketing initiatives and performance tracking
Content & Social Media Management
  • Create and oversee daily social media content across platforms including Instagram, Facebook, and X (Twitter)
  • Produce or manage high-quality content including blogs, articles, PR outreach, and promotional materials
  • Collaborate with designers and developers to ensure visually engaging and brand-aligned content
  • Maintain consistency across messaging, branding, and communication
SEO & Website Management
  • Lead Technical SEO initiatives including on-page optimization, audits, backlink strategies, and organic growth planning
  • Manage website projects using ASTRO, headless WordPress, or similar CMS technologies
  • Monitor SEO performance and implement improvements based on analytics and industry trends
  • Stay updated on evolving SEO, AIO, and AI-driven search strategies
Marketing Operations & Systems
  • Manage marketing workflows, reporting systems, and operational processes
  • Support quarterly reporting, shareholder updates, and performance analysis
  • Coordinate marketing projects across internal teams and external partners
  • Ensure operational efficiency across campaigns, systems, and communication workflows
AI & Automation Integration
  • Leverage AI tools to improve content production, SEO research, automation, and marketing workflows
  • Identify opportunities to streamline repetitive marketing tasks using AI platforms
  • Experiment with emerging AI technologies to improve efficiency and campaign performance
  • Support AI-first operational improvements across the marketing function
Crisis & Brand Management
  • Support crisis-response marketing initiatives when required
  • Maintain professionalism and responsiveness during high-priority or time-sensitive situations
  • Ensure brand communication remains consistent and aligned during critical events

What Makes You a Strong Fit
  • You combine strategic marketing thinking with hands-on execution
  • You are highly organized and capable of managing multiple initiatives simultaneously
  • You are deeply familiar with Technical SEO and organic growth strategies
  • You proactively solve problems and execute independently without heavy oversight
  • You are AI-first in your approach to content, research, workflows, and automation
  • You communicate clearly and collaborate effectively across teams

Required Experience & Skills
Must-Have Requirements (Non-Negotiable)
  • Proven experience in a senior marketing, growth, or marketing operations role
  • Strong expertise in Technical SEO and organic growth strategies
  • Experience managing websites using ASTRO, WordPress, or headless CMS platforms
  • Experience with Google Ads, backlink analysis, and SEO tools
  • Strong understanding of AI tools and their use in marketing workflows
  • Experience managing marketing projects and cross-functional collaboration
  • Excellent English communication skills (written and verbal)
  • Strong analytical and reporting abilities
  • Ability to independently manage and execute marketing initiatives
Nice-to-Have Experience
  • Active involvement in the SEO or digital marketing community
  • Experience with HubSpot, Slack, Asana, or similar operational tools
  • Experience in luxury, hospitality, lifestyle, or travel-related industries
  • Experience leading crisis-response marketing initiatives
  • Familiarity with Revenue Operations or marketing analytics systems

What Does a Typical Day Look Like?
Your day will revolve around managing marketing initiatives, driving SEO and content execution, coordinating campaigns, and improving operational efficiency across marketing systems.
You will:
  • Review marketing performance and SEO metrics
  • Coordinate content creation and campaign execution
  • Manage website updates and optimization initiatives
  • Collaborate with design and development teams
  • Build and improve AI-assisted marketing workflows
  • Monitor digital growth opportunities and reporting metrics
  • Support operational coordination across marketing initiatives

In essence: you are the person driving marketing execution, operational structure, and organic growth across the business.
Key Metrics for Success (KPIs)
  • Organic traffic growth and SEO performance improvements
  • Consistency and quality of content production
  • Growth in engagement and digital visibility across channels
  • Marketing workflow efficiency and campaign execution
  • Website performance and optimization improvements
  • Effective implementation of AI-driven marketing systems

Interview Process
  • Initial Screening Call
  • Recruiter Interview
  • Final Interview with Leadership
  • Offer & Onboarding

Apply