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Audiovisual Sales information

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How much do audiovisual sales jobs pay per hour?

As of Aug 7, 2026, the average hourly pay for audiovisual sales in the United States is $30.28, according to ZipRecruiter salary data. Most workers in this role earn between $24.52 and $33.65 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in audiovisual sales?

To excel in Audiovisual Sales, you need strong sales skills, in-depth knowledge of AV products and solutions, and typically a background in business or a related technical field. Familiarity with CRM software, audiovisual control systems, and sometimes certifications like CTS (Certified Technology Specialist) are commonly required. Outstanding interpersonal communication, active listening, and customer-service orientation are key soft skills in this field. These abilities are essential for understanding client needs, providing tailored solutions, and building lasting business relationships in a competitive market.

What is an audiovisual sales job?

An Audiovisual Sales job involves selling AV equipment, solutions, and services to businesses, event organizers, and institutions. Professionals in this role assess client needs, recommend suitable products, and negotiate pricing to close deals. They often work with sound systems, video conferencing tools, projectors, and lighting solutions. Strong communication, technical knowledge, and relationship-building skills are essential.

What are some common challenges faced in audiovisual sales roles?

One of the main challenges in Audiovisual Sales is staying up-to-date with rapidly evolving technology and understanding how these changes impact client needs. You may also encounter complex projects that require customized solutions, necessitating strong technical knowledge and collaboration with engineers or project managers. Navigating long sales cycles and working closely with purchasing agents, IT departments, and end-users are frequent aspects of the job. Overcoming these challenges effectively can lead to increased customer satisfaction and long-term account growth.

More about Audiovisual Sales jobs
What cities are hiring for Audiovisual Sales jobs? Cities with the most Audiovisual Sales job openings:
What are the most commonly searched types of Audiovisual Sales jobs? The most popular types of Audiovisual Sales jobs are:
What states have the most Audiovisual Sales jobs? States with the most job openings for Audiovisual Sales jobs include:
What job categories do people searching Audiovisual Sales jobs look for? The top searched job categories for Audiovisual Sales jobs are:
Infographic showing various Audiovisual Sales job openings in the United States as of August 2026, with employment types broken down into 80% Full Time, 19% Part Time, and 1% Contract. Highlights an 82% Physical, 1% Hybrid, and 17% Remote job distribution, with an average salary of $62,973 per year, or $30.3 per hour.

Director, AudioVisual - Healdsburg, CA (93)

Five-Star AudioVisual

Healdsburg, CA

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 15 days ago


Job description

About Five-Star AudioVisual 

Founded in 1995, Five-Star AudioVisual, Inc. is a privately owned, fully independent audiovisual company dedicated exclusively to the luxury hospitality market. We partner with premier hotels, resorts, and event venues across the U.S., delivering seamless event technology experiences that elevate meetings, conferences, and live events. 

For three decades, Five-Star has remained at the forefront of the audiovisual industry by blending advanced technology, thoughtful design, and hospitality-driven service. We act as a true extension of our hotel partners, aligning with each property’s culture, brand, and standards to produce events that are polished, immersive, and reliable. 

Why Join the Five-Star Team? 

At Five-Star AudioVisual, our people are the foundation of everything we do. As an independent company, we are free to focus on what matters most: long-term partnerships, exceptional service, and investing in our teams. 

Our professionals bring passion, creativity, technical expertise, integrity, and accountability to every event. We believe great AV is about more than equipment; it’s about people who care deeply about execution, client confidence, and guest experience. 

Joining Five-Star means working in a collaborative, forward-thinking environment where leaders are trusted, growth is encouraged, and your impact is visible every day. 

Work Environment 

This is an on-site leadership role within a luxury hotel or resort where Five-Star AudioVisual operates as an embedded audiovisual partner. Directors work closely with hotel leadership, sales, catering, and event teams to ensure events run smoothly from planning through execution. You represent both Five-Star AudioVisual and the hotel with professionalism, technical confidence, and hospitality-first service. 

Reports to: Regional Director 

Position Summary 

The Director, AudioVisual is responsible for leading the in-house audiovisual operation at an assigned hotel or resort. This role oversees daily operations, revenue performance, team leadership, and client satisfaction, ensuring every event is delivered with technical excellence and thoughtful service. 

The Director serves as a trusted partner to hotel leadership and a hands-on leader for the AV team; balancing strategy with execution while driving service quality, team development, and financial performance. 

Key Responsibilities 

Audiovisual Operations 

  • Oversee all daily AV operations including event setup, strike, scheduling, and equipment maintenance 

  • Ensure events are executed smoothly, safely, and to Five-Star and hotel standards 

  • Manage inventory, storage, transportation, and proper use of audiovisual equipment 

  • Maintain consistent technical quality across meetings, conferences, and live events 

  • Ensure accurate billing, approvals, and compliance with company financial procedures 

  • Uphold a polished, professional appearance for yourself and the AV team 

  • Serve as the primary point of contact between Five-Star AudioVisual and hotel leadership 

Sales & Revenue Performance 

  • Partner with hotel sales and catering teams to support group business and maximize AV revenue 

  • Consult with clients to understand event goals and recommend appropriate technology solutions 

  • Identify opportunities to enhance events through creative AV design and upselling 

  • Prepare clear, accurate proposals that outline scope, pricing, and technical details 

  • Forecast revenue and track performance metrics in collaboration with regional leadership 

  • Represent Five-Star AudioVisual during site visits, pre-conference meetings, and hotel walkthroughs 

Client & Guest Experience 

  • Act as a visible leader during events, ensuring clients feel supported and confident 

  • Build strong relationships with planners, hotel partners, and repeat clients 

  • Proactively address challenges and resolve issues with professionalism and urgency 

  • Maintain Five-Star’s reputation for reliability, hospitality, and technical excellence 

Team Leadership & Development 

  • Lead, train, and mentor the on-site audiovisual team 

  • Create a positive, respectful, and performance-driven work environment 

  • Manage staffing, scheduling, and performance feedback 

  • Support ongoing technical training and professional development 

  • Ensure team members are proficient with company software and event systems 

  • Lead by example with integrity, accountability, and enthusiasm 

Requirements  
  • 4+ years of experience in audiovisual management, event technology, or hospitality AV operations 

  • Proven experience leading AV teams in a hotel, resort, or live event environment 

  • Strong understanding of AV systems, signal flow, and event production workflows 

  • Demonstrated success in sales support, client consultation, and revenue growth 

  • Excellent communication, leadership, and problem-solving skills 

  • Proficiency with AV management platforms and Microsoft Office Suite 

  • Bachelor’s degree in hospitality, business, event management, or related field preferred 

  • AV certifications or technical coursework a plus 

Full-Time Benefits 
  • 401(k) with company matching 

  • Roth 401(k) with matching 

  • Medical, dental, and vision insurance 

  • Health Savings Account (HSA) 

  • Life insurance 

  • Paid vacation and sick time 

  • Company-paid holidays