Associate Publisher Jobs in California (NOW HIRING)

Agency:
Hearts & Science
Job Function:
Media
Job Subfunction:
Media Planning and Buying
Job Description:
About the job
Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real time to aggregate effective reach and deliver the right message at the right time.
Designed to inform brand strategies with real-time insights, Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities, among other services that include shopper marketing, marketing innovation and content activation.
The Associate, Adserving Operations, will play an integral role in the day-to-day functions of servicing an Entertainment/Studio account at Hearts & Science. Working closely with Sr. Associate and Manager in AdOps, this candidate will learn and support high volumes of trafficking activities and pixel implementation for conversion/attribution.
Desired Qualifications (Knowledge, Skills, and Abilities)
• 0-1 years of experience in an ad server (i.e. Campaign Manager 360, Innovid, or another major ad server) or in a similar role in a publisher environment
• Good understanding of the digital ad trafficking process, floodlight tag creation/implementation/QA, and general troubleshooting best practices
• Prior exposure to ad verification (i.e. viewability, brand safety, fraudulent traffic) and IAB/MRC standards/guidelines
• Working experience or knowledge in tag management systems (GTM, Tealium, etc) and tag debugging tools (Tag Assistant, Ghostery, etc)
• Audit/QA experience with Google and social media pixels
• Ability to digest good amount of publishers' display/video specs and communicate with internal/external stakeholders
• Excellent organization and time management skills with a demonstrated ability to handle multiple projects and deadlines.
• Established ability with using Excel, Word, and PowerPoint and/or other similar presentation tools.
• Exceptional interpersonal, oral, and written communication skills with a confident comfort-level when leading a project or moderating a meeting.
• Familiarity with rich media and mobile vendors, billing tools (Prisma), web analytics platforms (Adobe Analytics, Google Analytics), and DMP structure/process is a plus.
• Bachelor's degree in marketing, graphic design, or business-related fields with a focus on technical or project management skills desirable.
• Entertainment/Studio experience desirable and recommended for optimal on-the-job training and performances
Core Responsibilities
• Active participation in trafficking support for campaigns (taxonomy creation, traffic sheet, clickthrough updates, creative assignments and swaps, new tag production, QA, apply backend event tags, etc.)
• Ensure correct and on-time execution of digital trafficking, tagging, and QA workflow across multiple teams/campaigns
• Troubleshoot issues from site tagging and CAPI signals with Sr. Associate and Supervisor
• Maintain clear day-to-day communication with Sr. Associate and Supervisor on project deadlines and progress
Hearts & Science is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class
California: $34,000.00-$60,000.00
Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.
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