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Advertising Manager Jobs in Wisconsin (NOW HIRING)

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Advertising Manager information

See Wisconsin salary details

$33.3K

$89.2K

$132.2K

How much do advertising manager jobs pay per year?

As of Jul 17, 2026, the average yearly pay for advertising manager in Wisconsin is $89,190.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,100.00 and $112,500.00 per year, depending on experience, location, and employer.

How much does an ads manager make?

An advertising manager's salary varies based on experience, location, and industry, but the median annual salary in the United States is around $85,000. Senior roles or those in large markets can earn over $120,000, and many advertising managers also receive bonuses and benefits. Strong skills in digital marketing tools and campaign management can influence earning potential.

Is advertising a high paying job?

Advertising managers typically earn above-average salaries compared to many other roles, with compensation varying based on experience, location, and company size. Senior positions or those in major markets tend to offer higher pay, and skills in digital marketing and data analysis can enhance earning potential.

How does an Advertising Manager typically collaborate with creative and sales teams to deliver effective campaigns?

Advertising Managers play a pivotal role in bridging the gap between creative teams, who develop campaign concepts, and sales teams, who interface with clients and drive revenue. They coordinate project timelines, communicate client objectives, and ensure that creative deliverables align with both brand messaging and sales goals. Regular meetings and feedback sessions are common, ensuring that campaigns are on track and adjustments are made promptly to meet client expectations. This collaborative environment requires strong organizational and interpersonal skills, as well as the ability to manage multiple stakeholders and deadlines simultaneously.

What does an Advertising Manager do?

An Advertising Manager plans, develops, and oversees advertising campaigns to promote products or services. They coordinate with creative teams, analyze market trends, and manage budgets to ensure effective advertising strategies. Strong communication skills and knowledge of advertising tools are essential for success in this role.

What is the difference between Advertising Manager vs Marketing Coordinator?

AspectAdvertising ManagerMarketing Coordinator
CredentialsBachelor's degree in marketing, advertising, or related field; experience in ad campaignsBachelor's degree in marketing, communications, or related field; entry-level to mid-level experience
Work EnvironmentOversees advertising campaigns, collaborates with creative teams, manages budgetsSupports marketing initiatives, coordinates campaigns, conducts research
Industry UsageCommon in advertising agencies, large corporationsFound across various industries, including corporate, non-profit, and retail

The Advertising Manager focuses on planning, executing, and managing advertising campaigns, often leading creative teams and handling budgets. In contrast, the Marketing Coordinator supports broader marketing strategies, assists with campaign coordination, and conducts market research. Both roles require marketing knowledge, but the Advertising Manager typically has more experience and responsibility in campaign management.

What is the starting salary of an Advertising Manager?

The starting salary for an Advertising Manager typically ranges from $50,000 to $70,000 annually, depending on factors such as location, industry, and experience. Entry-level roles may offer lower compensation, while those with relevant skills in digital marketing and campaign management can earn higher starting salaries.

What Is an Advertising Manager?

An advertising manager plans and directs the advertising and promotional campaigns of companies to generate interest and revenue for a service or a product. They work with sales agents, financial staff, and art directors to run campaigns from start to finish, and achieve an agreed upon objective.

What are the key skills and qualifications needed to thrive as an Advertising Manager, and why are they important?

To thrive as an Advertising Manager, you need expertise in marketing strategy, campaign management, and analytics, often supported by a degree in marketing or a related field. Familiarity with digital advertising platforms (like Google Ads and Facebook Ads), analytics tools, and media planning software is typically required. Strong leadership, creativity, and communication skills help distinguish top performers in this role. These competencies are essential for crafting effective campaigns, maximizing ROI, and leading teams in a dynamic, results-driven environment.
What are the most commonly searched types of Advertising jobs in Wisconsin? The most popular types of Advertising jobs in Wisconsin are:
What are popular job titles related to Advertising Manager jobs in Wisconsin? For Advertising Manager jobs in Wisconsin, the most frequently searched job titles are:
What cities in Wisconsin are hiring for Advertising Manager jobs? Cities in Wisconsin with the most Advertising Manager job openings:
Infographic showing various Advertising Manager job openings in Wisconsin as of July 2026, with employment types broken down into 85% Full Time, 12% Part Time, 1% Temporary, and 2% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution, with an average salary of $89,190 per year, or $42.9 per hour.

Local Leasing and Advertising Coordinator - East/West Towne Mall

CBL & Associates Management Inc

Madison, WI

Full-time

Posted 7 days ago


Job description

CBL Properties, one of the largest mall REITs in the United States, is in search of a Local Leasing and Advertising Coordinator for East and West Towne Malls in Madison, WI. This position is tasked with alleviating dealmakers of certain operational responsibilities to maximize time spent on revenue generation. Apply and see why CBL continues to earn Great Place to Work Certification™ year after year!

Working under the direction of the Specialty Leasing and Advertising Coach, the Local Leasing and Advertising Coordinator collaborates with Specialty Leasing and Advertising, Marketing and Mall Management to meet the various needs of the property throughout the year. They must be a self-starter who can efficiently work with the Local Leasing and Advertising Manager and mall team to compile and maintain a list of activities & responsibilities that they are constantly re-prioritizing and working from.

Assist the Local Leasing and Advertising Manager with the implementation and coordination of the SLA program, as directed, with the following duties:

  1. Assists in coordinating tenant move-in and move-out;, including placement and preparation of RMU’s, communication with security and the Operations team, placement of fixtures, common area location, etc.;
  2. Collects and routes proposed inline store signage, RMU merchandise plan, and kiosk renderings for approval. Work with tenants to ensure they are using CBL approved signage for return policies, payment method, sales/discounts, etc.;
  3. Coordinate and attend new tenant/licensee meeting(s) prior to opening; work closely with tenant and team to ensure overall presentation meets company/property standards
  4. Monitor and enforce common area visuals and operating requirements in accordance with company/property standards through daily common area walk-throughs, tenant communication and record-keeping;
  5. Collaborate with property team and Operations Services on A/R management and collections efforts;
  6. Assist with implementation and enforcement of holiday décor directives;
  7. Assist with the identification of appropriate common area placement of proposed tenants by understanding / communicating available inventory, marking available space on lease plan, and having a full understanding of permanent retailer kiosk restrictions;
  8. Assist the appropriate department in event coordination, planning, and execution;
  9. Assist with event set-up, including coordination with contracted special events company, if applicable;
  10. Effectively coordinate and manage back-lit directory program, post updates and graphics as needed and provide proof of postings as required. Monitor program so that no backlit panel is vacant;
  11. As directed, may handle responsibilities associated with scheduling and organizing retailer meetings;
  12. Responsible for maintaining and updating tenant listings on in-mall directories;
  13. Coordinate with marketing team to ensure new specialty tenants are promoted on the center’s website and social media channels;
  14. Assist in the resolution of customer complaints pertaining to Specialty tenants and communicate other issues to the appropriate manager (General Manager, Operations Director, Marketing Director, etc) of the property;
  15. Manage RMU and inline keys and key logs;
  16. Manage inventory of RMU shelving, fixture, tarp, and accessories;
  17. Other duties as may be assigned to fulfill property objectives.

Assist in processing paperwork and reports

  1. Screen and facilitate application process for walk-in and call-in prospects. Communicate those opportunities to the assigned point of contact in specialty leasing
  2. At the direction of the dealmaker, prepare and send leasing packages/presentations to prospects or existing tenants;
  3. At the direction of the dealmaker, prepare and process License/Advertising Agreements and Exhibit A’s in the appropriate leasing software, distribute approved agreements for tenant review & signature, facilitate execution of tenant-signed agreements, and upload fully executed documents
  4. Compile and maintain tenant records, including certificates of insurance and/or waivers, business licenses, gross sales reports
  5. Have tenant/licensee complete/sign all mandatory paperwork (emergency contact form, tenant handbook, new retailer portal forms, etc.);
  6. Generate reports from Yardi/Ayuda and compile information on regularly established schedules and as requested
  7. Complete inventory sheet for set up and tear down and ensure proper processing of damage deposits and reconciliation of same within timeframe associated with tenant closing;

Assist dealmakers in revenue generation

Once the Local Leasing and Advertising Coordinator has demonstrated proficiency in the primary job duties as described above, they may be requested to assist dealmakers in the following revenue generation activities:

  1. Compile a lead generation list from digital/social media canvassing, mailers, local advertising, etc.;
  2. Assist in qualification, follow-up, and tracking for leads received from corporate inquiry or lead generation initiatives
  3. Assist in management of storage program, including annual renewals and holiday storage leasing
  4. Assist in leasing special events (job fairs, small business expos, holiday markets, etc.)

Required Qualifications

  • Associate’s or Bachelor's degree (A. A. or B.A or B.S.) from two-year or four-year College or University is preferred and/or a minimum of one year of related experience and/or training; or equivalent combination of education and experience in Sales.
  • Strong teamwork and collaboration required
  • Strong written and oral communication skills.
  • Excellent organizational and time management skills.
  • Proficiency in computer usage, particularly MS Word, Excel and Outlook.
  • This position requires flexibility in working hours.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.