Research, design, and implement successful SEM campaigns. * Build strong relationships with clients and effectively communicate strategy, opportunities, and results with stakeholders. * Provide ...
Research, design, and implement successful SEM campaigns. * Build strong relationships with clients and effectively communicate strategy, opportunities, and results with stakeholders. * Provide ...
Manager SEM Quill
Lincolnshire, IL · On-site
Manager, Search Engine Marketing - Quill Work Model: Onsite, Lincolnshire, IL About Quill Quill is a Staples company focused on helping businesses succeed with the products, services, and solutions ...
Manager SEM Quill
Lincolnshire, IL · On-site
Manager, Search Engine Marketing - Quill Work Model: Onsite, Lincolnshire, IL About Quill Quill is a Staples company focused on helping businesses succeed with the products, services, and solutions ...
Company Description Sell refurbished servers and other enterprise-level IT hardware SEO and SEM for online e-commerce store(s). Qualifications Expert in SEO and SEM for Google Fluent in Google ...
Company Description Sell refurbished servers and other enterprise-level IT hardware SEO and SEM for online e-commerce store(s). Qualifications Expert in SEO and SEM for Google Fluent in Google ...
Search Engine Marketing Specialist
Manhattan, NY · On-site
$81K - $135K/yr
Job Overview The Specialist will be responsible for managing SEM campaigns for the Macy's business. Your role would involve creating, managing, and optimizing SEM campaigns across various search ...
Search Engine Marketing Specialist
Manhattan, NY · On-site
$81K - $135K/yr
Job Overview The Specialist will be responsible for managing SEM campaigns for the Macy's business. Your role would involve creating, managing, and optimizing SEM campaigns across various search ...
SEM Lead
Dallas, TX · On-site
Our SEM team partners closely with media, creative, and analytics groups to uncover fresh opportunities and drive innovation. We're committed to fostering an environment where every team member can ...
SEM Lead
Dallas, TX · On-site
Our SEM team partners closely with media, creative, and analytics groups to uncover fresh opportunities and drive innovation. We're committed to fostering an environment where every team member can ...
Search Engine Marketing Specialist
Manhattan, NY · On-site
$81K - $135K/yr
Job Overview The Specialist will be responsible for managing SEM campaigns for the Macy's business. Your role would involve creating, managing, and optimizing SEM campaigns across various search ...
Search Engine Marketing Specialist
Manhattan, NY · On-site
$81K - $135K/yr
Job Overview The Specialist will be responsible for managing SEM campaigns for the Macy's business. Your role would involve creating, managing, and optimizing SEM campaigns across various search ...
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Consultant/Specialist
New York, NY · Remote
$1.5K - $5.0K/mo
Job Summary The SEM Consultant is responsible for developing, managing, optimizing, and reporting on paid search campaigns across Google Ads, Microsoft Ads, and other search platforms. This role ...
Quick apply
SEM Consultant/Specialist
New York, NY · Remote
$1.5K - $5.0K/mo
Job Summary The SEM Consultant is responsible for developing, managing, optimizing, and reporting on paid search campaigns across Google Ads, Microsoft Ads, and other search platforms. This role ...
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · On-site
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · On-site
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Marketing Specialist III
Carlsbad, CA · On-site
We need a highly motivated, analytical SEM Marketing Specialist III to own, plan, launch, maintain, and optimize paid search and shopping programs in support of global SEM efforts for the Biosciences ...
SEM Marketing Specialist III
Carlsbad, CA · On-site
We need a highly motivated, analytical SEM Marketing Specialist III to own, plan, launch, maintain, and optimize paid search and shopping programs in support of global SEM efforts for the Biosciences ...
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Manager
Suffern, NY · Hybrid
You will be responsible for the strategy, planning, implementation and optimization of our SEM campaigns. To be successful, you must thrive in a dynamic, fast-paced environment and quickly assess ...
Quick apply
SEM Manager
Suffern, NY · Hybrid
You will be responsible for the strategy, planning, implementation and optimization of our SEM campaigns. To be successful, you must thrive in a dynamic, fast-paced environment and quickly assess ...
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
We need a highly motivated, analytical SEM Marketing Specialist III to own, plan, launch, maintain, and optimize paid search and shopping programs in support of global SEM efforts for the Biosciences ...
We need a highly motivated, analytical SEM Marketing Specialist III to own, plan, launch, maintain, and optimize paid search and shopping programs in support of global SEM efforts for the Biosciences ...
We need a highly motivated, analytical SEM Marketing Specialist III to own, plan, launch, maintain, and optimize paid search and shopping programs in support of global SEM efforts for the Biosciences ...
We need a highly motivated, analytical SEM Marketing Specialist III to own, plan, launch, maintain, and optimize paid search and shopping programs in support of global SEM efforts for the Biosciences ...
We need a highly motivated, analytical SEM Marketing Specialist III to own, plan, launch, maintain, and optimize paid search and shopping programs in support of global SEM efforts for the Biosciences ...
We need a highly motivated, analytical SEM Marketing Specialist III to own, plan, launch, maintain, and optimize paid search and shopping programs in support of global SEM efforts for the Biosciences ...
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
search engine marketing information
See salary details
$25.5K - $32.7K
1% of jobs
$32.7K - $40K
1% of jobs
$40K - $47.2K
9% of jobs
$47.2K - $54.4K
13% of jobs
$55.3K is the 25th percentile. Wages below this are outliers.
$54.4K - $61.6K
11% of jobs
$61.6K - $68.9K
10% of jobs
The median wage is $71.5K / yr.
$68.9K - $76.1K
16% of jobs
$82.3K is the 75th percentile. Wages above this are outliers.
$76.1K - $83.3K
17% of jobs
$83.3K - $90.5K
12% of jobs
$90.5K - $97.8K
8% of jobs
$97.8K - $105K
3% of jobs
$25.5K
$71.1K
$105K
How much do search engine marketing jobs pay per year?
As of Sep 2, 2026, the average yearly pay for search engine marketing in the United States is $71,058.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $84,000.00 per year, depending on experience, location, and employer.
What is a search engine marketing?
A Search Engine Marketing (SEM) job involves managing online advertising campaigns on search engines like Google and Bing to increase website visibility and drive targeted traffic. SEM specialists use paid strategies such as Pay-Per-Click (PPC) advertising, keyword research, ad copy optimization, and performance analysis to improve ad effectiveness. They often work with analytics tools to track campaign success and make data-driven adjustments. The goal is to maximize return on investment (ROI) by reaching the right audience at the right time with compelling ads.
What are the common responsibilities of a search engine marketing specialist?
A Search Engine Marketing (SEM) specialist typically manages pay-per-click (PPC) campaigns, conducts keyword research, and analyzes campaign performance data to optimize ad spend and maximize results. They are responsible for creating compelling ad copy, monitoring daily budgets, tracking conversion rates, and making real-time adjustments to improve campaign effectiveness. SEM specialists also collaborate closely with content creators, designers, and other marketing team members to ensure campaigns align with broader business goals. Staying current with industry trends and algorithm updates is also a key part of this role to maintain and improve ad performance.
What are the key skills and qualifications needed for search engine marketing?
To excel in Search Engine Marketing, you need a strong understanding of digital marketing concepts, paid search strategies, data analysis, and typically a bachelor’s degree in marketing or a related field. Experience with tools like Google Ads, Bing Ads, Google Analytics, and certifications such as Google Ads Certification are highly valued. Analytical thinking, creativity, and strong communication skills help professionals develop and optimize campaigns while collaborating with team members and clients. These abilities are critical for driving measurable results, maximizing ROI, and staying competitive in the rapidly evolving digital marketing landscape.
Is search engine marketing a good career?
Search engine marketing (SEM) is a growing field that involves managing paid advertising campaigns on search engines like Google. It requires skills in data analysis, keyword research, and familiarity with tools such as Google Ads and analytics platforms, making it a viable career option for those interested in digital marketing and advertising. Job prospects are strong as businesses continue to invest in online visibility.
What does a search engine marketing specialist do?
A search engine marketing specialist develops and manages online advertising campaigns to improve a company's visibility on search engines. They use tools like Google Ads and analytics platforms to optimize ad performance, analyze data, and adjust strategies to increase website traffic and conversions.
More about search engine marketing jobs
What cities are hiring for Search Engine Marketing jobs?
Cities with the most Search Engine Marketing job openings:
What are the most commonly searched types of Search Engine Marketing jobs?
The most popular types of Search Engine Marketing jobs are:
What states have the most Search Engine Marketing jobs?
States with the most job openings for Search Engine Marketing jobs include:
What job categories do people searching Search Engine Marketing jobs look for?
The top searched job categories for Search Engine Marketing jobs are:
Job description
Job Responsibilities
Knowledge and Skills
Education and Experience
- Understand and support clients' business goals.
- Research, design, and implement successful SEM campaigns.
- Build strong relationships with clients and effectively communicate strategy, opportunities, and results with stakeholders.
- Provide detailed reporting of work activities, performance metrics, behavioral data, and market trends.
Knowledge and Skills
- Highly proficient in Excel - adept with pivot tables, vlookups, and formula building for text manipulation and data analysis.
- Proficient in Google Analytics including initial setup, troubleshooting, custom segments, and AdWords linking.
- Knowledge of HTML/CSS and JavaScript is a plus.
- Aptitude for analytical and quantitative reasoning; ability to identify business questions and conduct data analyses in order to find answers.
- Excellent organizational and project management skills.
- Demonstrated aptitude for understanding consumer behavior.
- Ability to prioritize projects, pay attention to detail, and multi-task.
- Strong written and verbal communication skills.
- Function effectively under pressure and maintain a sense of humor.
- Strong interpersonal and collaboration skills.
- Willingness to help wherever needed.
Education and Experience
- 4 year degree in Marketing, Business or related field is desirable. Will consider a combination of experience and education related to the position.
- 2+ years of experience with two or more of the following:
- SEO
- Website Usability
- Marketing Analytics
- Display Media Optimization
- Social Media Management
- 3+ years of experience managing AdWords & Bing campaigns, with full responsibility for all aspects of the campaigns.
- AdWords Certified a must
- Bing certifications a plus.
- Demonstrated experience with large campaigns is highly preferred.
- Competitive base salary commensurate with experience
- Performance-based options
- Fun start-up culture
- Access to senior management
- Ability to grow within the organization
- Training and support from all levels of the company
About SMB ENGINE
Sourced by ZipRecruiter
Industry
Marketing
Company size
11 - 50 Employees
Headquarters location
New York, NY, US
Year founded
2010