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Web Analytics Implementation Jobs (NOW HIRING)

SquareDomain

Web Analyst

Dallas, TX · On-site

$81K - $82K/yr

Previous experience with web analytics administration, solution implementations, metrics analysis and an understanding of web marketing and analytics best practices. * Deep analytics tool knowledge ...

SquareDomain

Web Analyst

Dallas, TX · On-site

$81K - $82K/yr

Previous experience with web analytics administration, solution implementations, metrics analysis and an understanding of web marketing and analytics best practices. * Deep analytics tool knowledge ...

Mattel

Product Manager - Web Analytics

El Segundo, CA · On-site

Own the web analytics roadmap across Mattel DTC properties. * Define and maintain tracking ... Partner with Engineering to implement front-end event tracking and data layer updates. * Lead QA ...

Staffingine LLC

Adobe Analytics

Torrance, CA · On-site

Collaborate with development team to oversee the implementation configuration and debugging of web analytics code both on the website and Tag Management System TMS Includes deployment activities in ...

Omnicom Media

Analyst, Growth Analytics

Boston, MA · Hybrid

Coordinate with technical teams to ensure accurate and comprehensive web analytics implementation and tracking across web properties. * Provide insight into site visitor behaviour and engagement to ...

Omnicom Media

Analyst, Growth Analytics

Boston, MA · On-site

Coordinate with technical teams to ensure accurate and comprehensive web analytics implementation and tracking across web properties. * Provide insight into site visitor behaviour and engagement to ...

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Web Analytics Implementation information

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$31.5K

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How much do web analytics implementation jobs pay per year?

As of Jun 11, 2026, the average yearly pay for web analytics implementation in the United States is $91,013.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,500.00 and $113,500.00 per year, depending on experience, location, and employer.

What is the 10-90 rule in web analytics?

The 10-90 rule in web analytics suggests that 10% of visitors generate 90% of the conversions or revenue, highlighting the importance of identifying and optimizing high-value user segments. Web analysts and digital marketers use this principle to focus efforts on the most valuable users and improve overall performance.

Is web analytics a good career?

Web analytics is a viable career that involves analyzing website data to improve user experience and business performance. It requires skills in data analysis, familiarity with tools like Google Analytics, and often benefits from certifications or training in data or marketing analytics. The field offers opportunities across industries with a growing demand for data-driven decision making.

What are some typical challenges faced in a Web Analytics Implementation role?

One of the most common challenges in Web Analytics Implementation is ensuring accurate and consistent data collection across a variety of digital properties and platforms. You may frequently work with developers, marketers, and product teams to troubleshoot tagging issues or update analytics configurations, often under tight deadlines. Handling complex website structures, frequent site updates, and evolving business requirements can also make it necessary to rapidly adapt tracking strategies. Working through these challenges helps expand your technical expertise and reinforces the importance of clear communication and collaboration in this role.

What are the key skills and qualifications needed to thrive in the Web Analytics Implementation position, and why are they important?

Success in Web Analytics Implementation requires a strong understanding of digital analytics, data tracking methodologies, and web technologies, often backed by a relevant degree or equivalent experience. Familiarity with tools such as Google Analytics, Google Tag Manager, Adobe Analytics, and proficiency in implementing tags or pixels is essential, with certifications in these platforms viewed favorably. Analytical thinking, attention to detail, and strong problem-solving and communication skills help individuals excel when interpreting requirements and collaborating with cross-functional teams. These abilities ensure effective deployment of analytics solutions, enabling accurate data collection and actionable insights for organizations.

How much do web analysts make in the US?

Web analysts in the US typically earn between $50,000 and $85,000 annually, depending on experience, location, and industry. Entry-level roles may start around $45,000, while experienced analysts with skills in tools like Google Analytics and SQL can earn over $100,000. Certifications and advanced skills can also influence salary levels.

What is analytics implementation?

In web analytics implementation, the Web Analytics Implementation job involves setting up and configuring tools like Google Analytics to collect accurate data on website traffic and user behavior. This process includes adding tracking codes, defining goals, and ensuring data quality for analysis and reporting. Proficiency in tag management systems and understanding of data privacy standards are also important for effective implementation.

What is a Web Analytics Implementation job?

A Web Analytics Implementation job involves setting up and managing web tracking tools like Google Analytics, Adobe Analytics, or Tag Manager to collect and analyze user data. Professionals in this role ensure accurate data collection, create tracking strategies, and troubleshoot implementation issues. They work closely with developers, marketers, and data analysts to improve website performance and user experience. Strong technical skills in JavaScript, tag management systems, and data layer configuration are often required.

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Web Analytics Implementation jobs near you

Web Analyst

SquareDomain

Dallas, TX • On-site

$81K - $82K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 2 days ago

Job description

Company Description

Our National Center Business Technology group has an opening for a Web Analyst in our Dallas, Texas office.  This important role will be responsible for providing digital analysis related to our client's digital property portfolio in the web, mobile and social channels.  The goal- execute client's desired digital strategies in support of our mission to save lives. 

Job Description

In this role, the analyst will engage in the design, organization, analysis, and distribution of web marketing data in order to track key performance indicators, success metrics, apply web best practices, helping executing their new web engagement strategy, consulting with web property owners and executing projects as directed across the organizational web portfolio. Some of the other responsibilities include:

  • Data analysis and reporting, problem solving, and others as needed in support of the association's overarching strategies to reduce death and disability due to coronary disease and stroke. 
  • Analyzes digital functionality, metrics and data to serve the needs of organizational digital portfolio and execute digital strategies. Including but not limited to web traffic, SEO, user behavior, email marketing statistics, and social media trends. Performs digital portfolio analysis of external non-profit organizations as needed.
  • Collect data to create performance benchmarks and deliver broad strategy recommendations based on cross-client trend analysis. Extract core insights from data and performance to develop optimization strategies across tactics.
  • Use analysis to turn data into business intelligence, making recommendations and identify approaches to improve the organization's digital portfolio.
Qualifications
  • Previous experience with web analytics administration, solution implementations, metrics analysis and an understanding of web marketing and analytics best practices.
  • Deep analytics tool knowledge that includes Google Analytics, SiteCatalyst, Webtrends, Coremetrics, and other platforms as needed.
  • Experience integrating and analyzing diverse data sets, including but not limited to email, Salesforce.com, marketing automation, social, search, media data, etc.
  • This is a business facing role which requires interaction with business users as well as business technology staff.  
  • Proven ability to lead small to medium sized technical initiatives to implement needed enhancements to our digital properties
  • Superior quantitative and analytical capabilities with a diverse array of analytical tools and methodologies to drive actionable business recommendations
  • Experience creating and maintaining dashboards and reports for a variety of stakeholders
  • At least 2 years' experience working in web analytics
  • Bachelor's degree a plus
  • An equivalent combination of education and experience may be considered.
Additional Information

Compensation & Benefits:

  • Excellent Pay, Benefits and Bonus - depending on experience.
  • Stock Options and 401(k) Plan
  • Vacation/PTO and Career Advancement
  • Medical, Dental and Vision plans

 Job Location:Dallas, Texas, United States Position Type:Full-Time/Regular

For more details about this and other related roles, please contact liz at squaredomain dot com

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