The Vice President, Performance Content is a senior leader responsible for setting the vision and driving the long-term success of SEO, AEO and GEO across a portfolio of key client relationships and ...
The Vice President, Performance Content is a senior leader responsible for setting the vision and driving the long-term success of SEO, AEO and GEO across a portfolio of key client relationships and ...
Vice President, Performance Media
Chicago, IL · On-site
Overview We're seeking a Vice President of Cross-Channel Media Investment to lead the evolution of ... allocation, optimization, and value creation. * Team Integration & Development: Align and lead ...
Vice President, Performance Media
Chicago, IL · On-site
Overview We're seeking a Vice President of Cross-Channel Media Investment to lead the evolution of ... allocation, optimization, and value creation. * Team Integration & Development: Align and lead ...
Vice President, Performance Media
Chicago, IL · On-site
Overview We're seeking a Vice President of Cross-Channel Media Investment to lead the evolution of ... allocation, optimization, and value creation. * Team Integration & Development: Align and lead ...
Vice President, Performance Media
Chicago, IL · On-site
Overview We're seeking a Vice President of Cross-Channel Media Investment to lead the evolution of ... allocation, optimization, and value creation. * Team Integration & Development: Align and lead ...
Position Overview The Executive Vice President (EVP) will play a critical leadership role in ... Oversee resource allocation, budgeting, and performance optimization. Provide leadership, direction ...
Quick apply
Position Overview The Executive Vice President (EVP) will play a critical leadership role in ... Oversee resource allocation, budgeting, and performance optimization. Provide leadership, direction ...
Reporting directly to the EVP & CIO, this role is accountable for the leadership, performance, optimization, and modernization of the clinical application portfolio, with a major near-term focus on ...
Reporting directly to the EVP & CIO, this role is accountable for the leadership, performance, optimization, and modernization of the clinical application portfolio, with a major near-term focus on ...
Reporting directly to the EVP & CIO, this role is accountable for the leadership, performance, optimization, and modernization of the clinical application portfolio, with a major near-term focus on ...
Quick apply
Reporting directly to the EVP & CIO, this role is accountable for the leadership, performance, optimization, and modernization of the clinical application portfolio, with a major near-term focus on ...
Vice President Applications
Brentwood, TN · On-site
Reporting directly to the EVP & CIO, this role is accountable for the leadership, performance, optimization, and modernization of the clinical application portfolio, with a major near-term focus on ...
Vice President Applications
Brentwood, TN · On-site
Reporting directly to the EVP & CIO, this role is accountable for the leadership, performance, optimization, and modernization of the clinical application portfolio, with a major near-term focus on ...
As we continue to scale, we are seeking a high-impact Vice President (VP) to lead strategic ... performance-oriented, decisive, and growth-focused--someone capable of managing teams, optimizing ...
Quick apply
As we continue to scale, we are seeking a high-impact Vice President (VP) to lead strategic ... performance-oriented, decisive, and growth-focused--someone capable of managing teams, optimizing ...
The Vice President, Performance Management and Planning, owns the enterprise business planning and performance management operating model. This leader is accountable for translating strategy into ...
The Vice President, Performance Management and Planning, owns the enterprise business planning and performance management operating model. This leader is accountable for translating strategy into ...
Vice President, Financial Planning & Analysis About Us Founded in 1872, Kimberly-Clark (NASDAQ: KMB ... performance optimization across a major spend area * Provide financial leadership for corporate ...
Vice President, Financial Planning & Analysis About Us Founded in 1872, Kimberly-Clark (NASDAQ: KMB ... performance optimization across a major spend area * Provide financial leadership for corporate ...
Vice President, Financial Planning & Analysis About Us Founded in 1872, Kimberly-Clark (NASDAQ: KMB ... performance optimization across a major spend area * Provide financial leadership for corporate ...
Vice President, Financial Planning & Analysis About Us Founded in 1872, Kimberly-Clark (NASDAQ: KMB ... performance optimization across a major spend area * Provide financial leadership for corporate ...
Vice President, Financial Planning & Analysis About Us Founded in 1872, Kimberly-Clark (NASDAQ: KMB ... performance optimization across a major spend area * Provide financial leadership for corporate ...
Vice President, Financial Planning & Analysis About Us Founded in 1872, Kimberly-Clark (NASDAQ: KMB ... performance optimization across a major spend area * Provide financial leadership for corporate ...
Vice President, Financial Planning & Analysis About Us Founded in 1872, Kimberly-Clark (NASDAQ: KMB ... performance optimization across a major spend area * Provide financial leadership for corporate ...
Vice President, Financial Planning & Analysis About Us Founded in 1872, Kimberly-Clark (NASDAQ: KMB ... performance optimization across a major spend area * Provide financial leadership for corporate ...
The Vice President, Performance Management and Planning, owns the enterprise business planning and performance management operating model. This leader is accountable for translating strategy into ...
The Vice President, Performance Management and Planning, owns the enterprise business planning and performance management operating model. This leader is accountable for translating strategy into ...
Assistant Vice President, Direct Mail
Washington, DC · On-site
$150K - $160K/yr
Assistant Vice President, Direct Mail Department: Development Reports To: VP, Direct Response ... Growth & Performance Optimization * Manage direct mail revenue and net income goals, ensuring ...
Quick apply
Assistant Vice President, Direct Mail
Washington, DC · On-site
$150K - $160K/yr
Assistant Vice President, Direct Mail Department: Development Reports To: VP, Direct Response ... Growth & Performance Optimization * Manage direct mail revenue and net income goals, ensuring ...
The Vice President (VP), US Marketing will lead the development and execution of the U.S. marketing ... performance optimization. This is a highly visible and mission-critical role, with a mandate to ...
The Vice President (VP), US Marketing will lead the development and execution of the U.S. marketing ... performance optimization. This is a highly visible and mission-critical role, with a mandate to ...
VP; Structurer
$225K - $235K/yr
VP; Structurer sought by BofA Securities, Inc. to design & implement advanced pricing solutions for ... for performance optimization. Salary: $225,000 - $235,000/year. Job Site: New York, NY. Req ...
New
VP; Structurer
$225K - $235K/yr
VP; Structurer sought by BofA Securities, Inc. to design & implement advanced pricing solutions for ... for performance optimization. Salary: $225,000 - $235,000/year. Job Site: New York, NY. Req ...
New
Vice President of Finance - FPP
Washington, DC · On-site
$180K - $210K/yr
The Vice President of Finance is a senior leadership role responsible for the strategic oversight ... Performance Optimization * Conduct quarterly performance reviews for clinical departments and ...
Vice President of Finance - FPP
Washington, DC · On-site
$180K - $210K/yr
The Vice President of Finance is a senior leadership role responsible for the strategic oversight ... Performance Optimization * Conduct quarterly performance reviews for clinical departments and ...
$180K - $210K/yr
The Vice President of Finance is a senior leadership role responsible for the strategic oversight ... Performance Optimization * Conduct quarterly performance reviews for clinical departments and ...
$180K - $210K/yr
The Vice President of Finance is a senior leadership role responsible for the strategic oversight ... Performance Optimization * Conduct quarterly performance reviews for clinical departments and ...
Senior Vice President
Sanger, CA · On-site
This role focuses on driving growth, improving performance, and translating company objectives into ... Identify opportunities for growth, optimization, and operational improvement. Support budgeting ...
Quick apply
Senior Vice President
Sanger, CA · On-site
This role focuses on driving growth, improving performance, and translating company objectives into ... Identify opportunities for growth, optimization, and operational improvement. Support budgeting ...
Vice President Performance Optimization information
See salary details
$43.5K - $64.8K
1% of jobs
$64.8K - $86K
5% of jobs
$86K - $107.3K
14% of jobs
$113.3K is the 25th percentile. Wages below this are outliers.
$107.3K - $128.6K
18% of jobs
The median wage is $142.2K / yr.
$128.6K - $149.9K
19% of jobs
$149.9K - $171.1K
14% of jobs
$180.2K is the 75th percentile. Wages above this are outliers.
$171.1K - $192.4K
11% of jobs
$192.4K - $213.7K
8% of jobs
$213.7K - $235K
4% of jobs
$235K - $256.2K
4% of jobs
$256.2K - $277.5K
2% of jobs
$43.5K
$157.5K
$277.5K
How much do vice president performance optimization jobs pay per year?
What kind of jobs in media bring in $150,000 a year?
What does a Vice President of Performance Optimization do?
Is EVP considered C level?
What are some common challenges faced by a Vice President of Performance Optimization when implementing organization-wide improvement initiatives?
What are the key skills and qualifications needed to thrive as a Vice President of Performance Optimization, and why are they important?
What is the difference between Vice President Performance Optimization vs Director of Performance Optimization?
| Aspect | Vice President Performance Optimization | Director of Performance Optimization |
|---|---|---|
| Credentials | Bachelor's/Master's in Business, Analytics, or related; extensive experience | Bachelor's/Master's in Business, Analytics, or related; significant experience |
| Work Environment | Executive leadership, strategic planning, cross-department collaboration | Management of teams, project oversight, implementing performance strategies |
| Employer & Industry Usage | Corporate, large enterprises, consulting firms | Corporate, mid to large organizations, industry-specific sectors |
The Vice President Performance Optimization focuses on high-level strategic initiatives and leadership, overseeing performance across the organization. The Director of Performance Optimization manages teams and executes strategies at a departmental level. Both roles require similar credentials but differ in scope and responsibility, with the VP being more strategic and the Director more operational.
Is EVP a high position?
What is the highest paid VP position?

Vice President, Performance Content (SEO/GEO/AEO)
Chicago, IL • On-site
Full-time
Medical, Dental, Vision, Retirement, PTO
Posted 17 days ago
Job description
Starcom is the world's first standalone media agency, a storied innovator that continues to lead the way for many of the world's best brands.
Starcom has long been the professional birthplace and proving ground for marketing leaders - CEOs, CMOs, sales leaders, and technology pioneers - and we continue to drive the industry with peerless talent and relentless innovation.
From the start, we've known that achieving growth for our clients requires understanding and connecting with real people where they live and work, in ways they value.
In an AI era, we remain ""Guided By Humanity,"" a phrase that describes our foundational belief that human expertise must remain in the driver's seat, supported by the best processes and technology.
With our proprietary capabilities and Publicis Media's industry-leading resources and clout, we create ideas that move people and drive transformative business outcomes for brands.
Job Description
The Vice President, Performance Content is a senior leader responsible for setting the vision and driving the long-term success of SEO, AEO and GEO across a portfolio of key client relationships and the broader agency. This role partners with executive client stakeholders and internal leadership to translate business goals into scalable SEO strategies, operating models, and measurement frameworks that drive meaningful outcomes.
Successful candidates will have experience and knowledge of GEO (Generative Engine Optimization) as well as AEO (Answer Engine Optimization)
As search evolves through automation and AI-influenced discovery experiences, the VP ensures Starcom's SEO practice remains future-ready, credible, and performance-driven, balancing innovation with strong foundational SEO excellence.
Responsibilities
- Set the SEO vision and multi-year roadmap across assigned client portfolios, aligning strategy to business objectives and measurable KPIs across both traditional and AI-driven search environments.
- Serve as a senior escalation point and trusted advisor, building and maintaining executive-level client relationships and guiding high-stakes decisions.
- Establish and reinforce wide standards for SEO strategy, governance, QA, and delivery consistency across technical, content, and authority workstreams.
- Lead and develop senior talent (Directors, Associate Directors, and Managers), driving coaching, succession planning, and a high-performance, learning-oriented team culture.
- Drive integrated solutions by partnering with cross-functional leaders (e.g., paid search, analytics, activation, content, and broader media teams) to ensure SEO is embedded in holistic plans.
- Own the evolution of the SEO toolset and tech stack, ensuring teams are equipped to analyze and optimize performance across both traditional and AI-driven search environments.
- Guide enterprise measurement approaches and executive-ready storytelling, including how success is defined and measured across both traditional search performance and emerging AI-driven search experiences.
- Selectively leverage AI-assisted capabilities where appropriate (e.g., opportunity identification, workflow efficiencies, trend monitoring) while maintaining strong human judgment and quality control.
- Drive the development of scalable frameworks, capabilities, and solutions that enable clients to compete for visibility across AI-driven and answer-based search experiences.
- Support account growth and new business by shaping SEO narratives, contributing to pitches, and clearly articulating the value of SEO across the evolving search landscape.
Qualifications
- 7-10+ years of SEO experience with depth across technical SEO, content strategy, performance measurement, and enterprise execution (agency experience strongly preferred).
- 3+ years leading teams and developing managers/leadership layers; demonstrated ability to scale quality across multiple accounts.
- Strong Knowledge of Generative Engine Optimization and Answer Engine Optimization
- Strong proficiency with web analytics and measurement (e.g., Google Analytics/Adobe Analytics) and enterprise SEO platforms/tooling.
- Proven ability to translate complex findings into clear executive-ready narratives, recommendations, and decision frameworks.
- Deep expertise in the evolving search landscape, including AI-driven and generative search, with the ability to shape organizational POV and drive adoption of new capabilities across teams and clients.
- Strong cross-functional leadership skills, including partnering with product/engineering/content stakeholders to drive implementation.
- Excellent communication, stakeholder management, and project/program leadership capabilities.
- Bachelor's degree preferred
Additional Information
Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
- Paid Family Care for parents and caregivers for 12 weeks or more
- Monetary assistance and support for Adoption, Surrogacy and Fertility
- Monetary assistance and support for pet adoption
- Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
- Tuition Assistance
- Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
- Matching Gifts programs
- Flexible working arrangements
- 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
- Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to U.S. based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: USD $149,340.00 - USD $214,620.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 8/23/2026.