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Vice President Performance Optimization Jobs (NOW HIRING)

Omnicom Media

VP, Performance

New York, NY · On-site

We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization ... As the VP, you are responsible for the oversight of digital performance channels and activation ...

Omnicom Media

VP, Performance

New York, NY

We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization ... As the VP, you are responsible for the oversight of digital performance channels and activation ...

Renuity

VP, Performance Marketing

Charlotte, NC · On-site

The Vice President of Performance Marketing is a strategic leadership role responsible for the end ... Overseeing SEO, Paid Search, Paid Social, Programmatic, Shared/Direct Mail, Affiliate, and CRO ...

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Vice President Performance Optimization information

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$43.5K

$157.5K

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How much do vice president performance optimization jobs pay per year?

As of May 30, 2026, the average yearly pay for vice president performance optimization in the United States is $157,532.00, according to ZipRecruiter salary data. Most workers in this role earn between $115,000.00 and $190,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Vice President of Performance Optimization, and why are they important?

To excel as a Vice President of Performance Optimization, you need expertise in business strategy, data analytics, process improvement, and a proven track record in leadership roles, typically supported by an advanced degree in business or a related field. Familiarity with performance management systems, business intelligence tools, and methodologies like Six Sigma or Lean is often required. Exceptional communication, change management, and critical thinking skills help drive cross-functional collaboration and inspire teams. These competencies are vital for identifying operational inefficiencies, implementing effective solutions, and aligning organizational performance with strategic goals.

What are some common challenges faced by a Vice President of Performance Optimization when implementing organization-wide improvement initiatives?

A Vice President of Performance Optimization often encounters challenges such as resistance to change from various departments, aligning cross-functional teams with new performance metrics, and ensuring consistent data quality for accurate analysis. Successfully implementing improvement initiatives requires strong communication skills to gain buy-in from stakeholders and the ability to translate complex data into actionable strategies. Building a culture of continuous improvement and fostering collaboration across departments are also key to overcoming these obstacles and driving sustainable results.

What does a Vice President of Performance Optimization do?

A Vice President of Performance Optimization is responsible for identifying and implementing strategies that improve the efficiency and effectiveness of an organization's operations. This executive role involves analyzing business processes, setting performance metrics, and working with various departments to ensure goals are met. The VP of Performance Optimization typically oversees teams, leads change management initiatives, and uses data-driven insights to drive continuous improvement. Their ultimate goal is to enhance productivity, reduce costs, and maximize overall business performance.

What is the difference between Vice President Performance Optimization vs Director of Performance Optimization?

AspectVice President Performance OptimizationDirector of Performance Optimization
CredentialsBachelor's/Master's in Business, Analytics, or related; extensive experienceBachelor's/Master's in Business, Analytics, or related; significant experience
Work EnvironmentExecutive leadership, strategic planning, cross-department collaborationManagement of teams, project oversight, implementing performance strategies
Employer & Industry UsageCorporate, large enterprises, consulting firmsCorporate, mid to large organizations, industry-specific sectors

The Vice President Performance Optimization focuses on high-level strategic initiatives and leadership, overseeing performance across the organization. The Director of Performance Optimization manages teams and executes strategies at a departmental level. Both roles require similar credentials but differ in scope and responsibility, with the VP being more strategic and the Director more operational.

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What are the most commonly searched types of Performance Optimization jobs? The most popular types of Performance Optimization jobs are:
What states have the most Vice President Performance Optimization jobs? States with the most job openings for Vice President Performance Optimization jobs include:
What job categories do people searching Vice President Performance Optimization jobs look for? The top searched job categories for Vice President Performance Optimization jobs are:
Vice President Performance Optimization jobs near you
Infographic showing various Vice President Performance Optimization job openings in the United States as of May 2026, with employment types broken down into 1% As Needed, 97% Full Time, and 2% Contract. Highlights an 23% Physical, 15% Hybrid, and 62% Remote job distribution, with an average salary of $157,532 per year, or $75.7 per hour.
Vice President, Performance & Analytics

Vice President, Performance & Analytics

Linkwell Health, Inc.

Manhattan, NY • On-site, Remote

$140K - $180K/yr

Full-time

Posted 11 days ago

Job description

Job Description
Linkwell Health, the premier consumer experience company serving health plans and health services organizations, seeks a Vice President, Performance & Analytics to own the end-to-end measurement, optimization, and strategic interpretation of our engagement and activation programs.
This role sits at the intersection of performance optimization, analytics infrastructure, and executive storytelling. The Vice President, Performance & Analytics balances strategy with execution - setting the standards for how success is defined, measured, analyzed, and communicated - while remaining hands-on in experimentation, reporting, and insight generation.
The ideal candidate is a rare hybrid: deeply analytical, fluent in experimentation and funnel analysis, comfortable building and validating dashboards and data pipelines, and exceptional at translating complex data into clear, decisive business guidance for clients and internal stakeholders.
In this role, your Key Performance Areas (KPAs) will be:
Performance ownership & optimization
  • Own program performance end to end, including experimentation strategy, optimization, and ongoing tuning
  • Design and lead A/B and multivariate experiments across email, SMS, web, and omni channel journeys
  • Identify performance drivers and inhibitors through funnel, cohort, and segmentation analysis
  • Partner closely with creative, product, and engineering leaders to translate insights into measurable action

Insights, strategy & storytelling
  • Define success metrics aligned to client objectives, business outcomes, and regulatory constraints
  • Lead root-cause analyses to explain performance shifts, anomalies, and emerging trends
  • Translate complex data into clear, compelling narratives for client-facing readouts and executive audiences
  • Frame insights for decision-making and confidently recommend next actions

Analytics & reporting infrastructure
  • Own the evolution of dashboards and reporting frameworks across Linkwell programs
  • Ensure data quality, accuracy, and readiness prior to launches and major program changes
  • Partner with data engineering to validate pipelines, tracking, and KPI definitions
  • Serve as the connective tissue between raw data, performance insights, and strategic interpretation

Client-facing leadership
  • Lead performance readouts, insights decks, and strategic recommendations
  • Act as a trusted analytics and performance advisor to health plan and partner executives
  • Confidently defend methodology, results, and conclusions in high-stakes, data-driven discussions

Required Skills
  • Deep experience with A/B and multivariate testing
  • Strong funnel, cohort, and hypothesis-driven analysis expertise
  • Advanced SQL fluency
  • Experience with BI tools (Tableau, Looker, Power BI, or similar)
  • Strong command of KPI definition, tracking, and measurement frameworks
  • Proven ability to translate complex analyses into clear business recommendations
  • Comfort operating in regulated environments with sensitive data (HIPAA/PHI awareness)
  • Demonstrated ability to collaborate cross-functionally with product, engineering, and client teams

Preferred Skills
  • Experience working with healthcare, health plans, or other regulated industries
  • Familiarity with outbound engagement platforms (email, SMS, marketing automation)
  • Experience supporting experimentation in omni channel engagement programs
  • Demonstrated ability to mentor analysts and shape a performance-driven culture
  • Exceptional executive communication and presentation skills

ABOUT LINKWELL HEALTH
Linkwell Health is a trusted engagement partner for leading health plans, care delivery organizations, and health services companies. We help organizations activate and scale the value of their benefits and programs by connecting members to the right solutions at the right time through behavior-change journeys that drive action and ROI. Linkwell helps partners:
  • Increase utilization of benefits, services, and preventive care
  • Drive enrollment in care management, supplemental benefits, and community-based programs
  • Improve member experience and performance on quality measures such as HEDIS and CAHPS
  • Close care gaps and support SDoH initiatives across diverse populations
  • Reduce reliance on high-cost channels like call centers and print
  • Improve population health outcomes through sustained engagement

Each year, Linkwell drives millions of member activations for our partners, helping healthcare organizations unlock the full value of their solution ecosystem and transition to digital-first, journey-based engagement that delivers measurable ROI at scale.
For more information, visit www.linkwellhealth.com

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