Set channel and budget allocation based on incrementality, LTV, and blended CAC targets, and defend ... Bachelor's degree in Marketing, Business, or a related field; advanced degree a plus. * 12+ years ...
Set channel and budget allocation based on incrementality, LTV, and blended CAC targets, and defend ... Bachelor's degree in Marketing, Business, or a related field; advanced degree a plus. * 12+ years ...
Set channel and budget allocation based on incrementality, LTV, and blended CAC targets, and defend ... Bachelor's degree in Marketing, Business, or a related field; advanced degree a plus. * 12+ years ...
New
Quick apply
Set channel and budget allocation based on incrementality, LTV, and blended CAC targets, and defend ... Bachelor's degree in Marketing, Business, or a related field; advanced degree a plus. * 12+ years ...
New
VP of Marketing
Nampa, ID · On-site
Vice President of Marketing Location: Nampa, Idaho (Onsite) Relocation: Available Employment Type ... Manage full-funnel performance (MER, CAC, LTV, ROAS) * Drive testing culture across channels and ...
Quick apply
VP of Marketing
Nampa, ID · On-site
Vice President of Marketing Location: Nampa, Idaho (Onsite) Relocation: Available Employment Type ... Manage full-funnel performance (MER, CAC, LTV, ROAS) * Drive testing culture across channels and ...
VP of Marketing
Nampa, ID · On-site
Vice President of Marketing Location: Nampa, Idaho (Onsite) Relocation: Available Employment Type ... Manage full-funnel performance (MER, CAC, LTV, ROAS) * Drive testing culture across channels and ...
VP of Marketing
Nampa, ID · On-site
Vice President of Marketing Location: Nampa, Idaho (Onsite) Relocation: Available Employment Type ... Manage full-funnel performance (MER, CAC, LTV, ROAS) * Drive testing culture across channels and ...
VP of Marketing
Nampa, ID · On-site
$150 - $210/hr
Vice President of Marketing Location: Nampa, Idaho (Onsite) Relocation: Available Employment Type ... Manage full-funnel performance (MER, CAC, LTV, ROAS) * Drive testing culture across channels and ...
VP of Marketing
Nampa, ID · On-site
$150 - $210/hr
Vice President of Marketing Location: Nampa, Idaho (Onsite) Relocation: Available Employment Type ... Manage full-funnel performance (MER, CAC, LTV, ROAS) * Drive testing culture across channels and ...
Vice President of Sales
Apex, NC · On-site
Vice President of Sales Location: Raleigh, NC Reports to: Chief Revenue Officer Travel: Up to 25 ... Experience with customer lifecycle, retention, re-engagement, referral, or LTV strategies is a plus.
Quick apply
Vice President of Sales
Apex, NC · On-site
Vice President of Sales Location: Raleigh, NC Reports to: Chief Revenue Officer Travel: Up to 25 ... Experience with customer lifecycle, retention, re-engagement, referral, or LTV strategies is a plus.
Vice President of Sales
Apex, NC · On-site
$180 - $250/hr
Vice President of Sales Location: Raleigh, NC Reports to: Chief Revenue Officer Travel: Up to 25 ... LTV strategies is a plus. * Bachelor's degree required; master's degree preferred. * Higher ...
New
Vice President of Sales
Apex, NC · On-site
$180 - $250/hr
Vice President of Sales Location: Raleigh, NC Reports to: Chief Revenue Officer Travel: Up to 25 ... LTV strategies is a plus. * Bachelor's degree required; master's degree preferred. * Higher ...
New
Vice President of Sales
Apex, NC · On-site
Vice President of Sales Location: Raleigh, NC Reports to: Chief Revenue Officer Travel: Up to 25 ... Experience with customer lifecycle, retention, re-engagement, referral, or LTV strategies is a plus.
Quick apply
Vice President of Sales
Apex, NC · On-site
Vice President of Sales Location: Raleigh, NC Reports to: Chief Revenue Officer Travel: Up to 25 ... Experience with customer lifecycle, retention, re-engagement, referral, or LTV strategies is a plus.
Bachelor's Degree in Finance, Accounting, Economics, or a related field (MBA or CPA a plus). * 10+ ... CAC, LTV, churn, etc.) * Expert-level proficiency in financial modeling and tools (Excel ...
Bachelor's Degree in Finance, Accounting, Economics, or a related field (MBA or CPA a plus). * 10+ ... CAC, LTV, churn, etc.) * Expert-level proficiency in financial modeling and tools (Excel ...
Vice President, Finance
Santa Clara, CA · On-site
Bachelor's Degree in Finance, Accounting, Economics, or a related field (MBA or CPA a plus). * 10+ ... CAC, LTV, churn, etc.) * Expert-level proficiency in financial modeling and tools (Excel ...
Vice President, Finance
Santa Clara, CA · On-site
Bachelor's Degree in Finance, Accounting, Economics, or a related field (MBA or CPA a plus). * 10+ ... CAC, LTV, churn, etc.) * Expert-level proficiency in financial modeling and tools (Excel ...
The VP of Customer Engagement will build on that foundation - deepening the program's reach ... It requires a leader who thinks in customer economics - who understands LTV, tier migration, churn ...
The VP of Customer Engagement will build on that foundation - deepening the program's reach ... It requires a leader who thinks in customer economics - who understands LTV, tier migration, churn ...
VP, Customer Engagement
$199K - $405K/yr
The VP of Customer Engagement will build on that foundation -- deepening the program's reach ... It requires a leader who thinks in customer economics -- who understands LTV, tier migration, churn ...
VP, Customer Engagement
$199K - $405K/yr
The VP of Customer Engagement will build on that foundation -- deepening the program's reach ... It requires a leader who thinks in customer economics -- who understands LTV, tier migration, churn ...
VP, Customer Engagement
Long Island City, NY · On-site
$199K - $405K/yr
The VP of Customer Engagement will build on that foundation - deepening the program's reach ... It requires a leader who thinks in customer economics - who understands LTV, tier migration, churn ...
VP, Customer Engagement
Long Island City, NY · On-site
$199K - $405K/yr
The VP of Customer Engagement will build on that foundation - deepening the program's reach ... It requires a leader who thinks in customer economics - who understands LTV, tier migration, churn ...
Vice President - Marketing
Westlake, OH · On-site
... and LTV/CAC payback. Just as critically, this leader is the inspirational head of the marketing function: a magnet for top talent, a developer of managers, a disciplined steward of the marketing ...
Vice President - Marketing
Westlake, OH · On-site
... and LTV/CAC payback. Just as critically, this leader is the inspirational head of the marketing function: a magnet for top talent, a developer of managers, a disciplined steward of the marketing ...
The Role We're looking for a VP of Finance to take Burq's finance and operations to the next level ... LTV, net revenue retention, burn multiple - plus revenue strategy (pricing, packaging, expansion)
The Role We're looking for a VP of Finance to take Burq's finance and operations to the next level ... LTV, net revenue retention, burn multiple - plus revenue strategy (pricing, packaging, expansion)
Vice President - Marketing
Westlake, OH · On-site
$180 - $320/hr
The Vice President of Marketing leads Goosehead's customer-acquisition engine. This is a digital ... Run a channel-level scorecard of CAC, payback, and LTV/CAC in partnership with Finance.Team, Budget ...
New
Vice President - Marketing
Westlake, OH · On-site
$180 - $320/hr
The Vice President of Marketing leads Goosehead's customer-acquisition engine. This is a digital ... Run a channel-level scorecard of CAC, payback, and LTV/CAC in partnership with Finance.Team, Budget ...
New
VP/SVP of Finance
Davis, CA · On-site
$180K - $250K/yr
Role Overview We are seeking a strategic, hands-on VP/SVP of Finance to build and lead our ... Track and optimize core metrics like LTV, CAC, gross margins and contribution margins. * Capital ...
VP/SVP of Finance
Davis, CA · On-site
$180K - $250K/yr
Role Overview We are seeking a strategic, hands-on VP/SVP of Finance to build and lead our ... Track and optimize core metrics like LTV, CAC, gross margins and contribution margins. * Capital ...
VP/SVP of Finance
Davis, CA · On-site
$180 - $250/hr
Role Overview We are seeking a strategic, hands‑on VP/SVP of Finance to build and lead our ... Track and optimize core metrics like LTV, CAC, gross margins and contribution margins. * Capital ...
VP/SVP of Finance
Davis, CA · On-site
$180 - $250/hr
Role Overview We are seeking a strategic, hands‑on VP/SVP of Finance to build and lead our ... Track and optimize core metrics like LTV, CAC, gross margins and contribution margins. * Capital ...
VP/SVP of Finance
$180K - $250K/yr
Role Overview We are seeking a strategic, hands-on VP/SVP of Finance to build and lead our ... Track and optimize core metrics like LTV, CAC, gross margins and contribution margins. * Capital ...
VP/SVP of Finance
$180K - $250K/yr
Role Overview We are seeking a strategic, hands-on VP/SVP of Finance to build and lead our ... Track and optimize core metrics like LTV, CAC, gross margins and contribution margins. * Capital ...
Summary The VP of Membership Community leads the organization's entire Membership business, with ... Set and lead the overall strategy for growth, retention, and lifetime value (LTV) across the full ...
Summary The VP of Membership Community leads the organization's entire Membership business, with ... Set and lead the overall strategy for growth, retention, and lifetime value (LTV) across the full ...
Vice President Ltv Plus information
See salary details
$43.5K - $64.8K
1% of jobs
$64.8K - $86K
5% of jobs
$86K - $107.3K
14% of jobs
$113.3K is the 25th percentile. Wages below this are outliers.
$107.3K - $128.6K
18% of jobs
The median wage is $142.2K / yr.
$128.6K - $149.9K
19% of jobs
$149.9K - $171.1K
14% of jobs
$180.2K is the 75th percentile. Wages above this are outliers.
$171.1K - $192.4K
11% of jobs
$192.4K - $213.7K
8% of jobs
$213.7K - $235K
4% of jobs
$235K - $256.2K
4% of jobs
$256.2K - $277.5K
2% of jobs
$43.5K
$157.5K
$277.5K
How much do vice president ltv plus jobs pay per year?
What is the difference between Vice President Ltv Plus vs Customer Success Director?
| Aspect | Vice President Ltv Plus | Customer Success Director |
|---|---|---|
| Primary Focus | Strategic customer lifetime value growth and revenue optimization | Customer retention, satisfaction, and operational management |
| Required Credentials | Advanced degree, experience in data analysis, strategic planning | Experience in customer success, leadership, and communication skills |
| Work Environment | Executive-level, cross-departmental collaboration | Team management, client interaction, operational oversight |
| Industry Usage | Common in SaaS, subscription services, and tech companies | Prevalent in SaaS, B2B services, and enterprise solutions |
The Vice President Ltv Plus focuses on strategic initiatives to maximize customer lifetime value and revenue, often at an executive level. In contrast, the Customer Success Director manages day-to-day customer relationships and operational success. Both roles are vital in SaaS and tech industries but differ mainly in scope and strategic versus operational focus.
What cities are hiring for Vice President Ltv Plus jobs?
Cities with the most Vice President Ltv Plus job openings:
What are the most commonly searched types of Ltv Plus jobs?
The most popular types of Ltv Plus jobs are:
What states have the most Vice President Ltv Plus jobs?
States with the most job openings for Vice President Ltv Plus jobs include:
What job categories do people searching Vice President Ltv Plus jobs look for?
The top searched job categories for Vice President Ltv Plus jobs are:

Full-time
Medical, Dental, Vision, Retirement, PTO
Posted 10 days ago
Job description
Reports to: Senior Vice President, Marketing
Location: Salt Lake City, Utah (Hybrid - 3x/week in-office)
About the Role:
Backcountry is looking for a VP of Performance Marketing to own the paid media P&L and multi-year strategy across the full brand family: backcountry.com, competitivecyclist.com, steepandcheap.com, and biketiresdirect.com. This role sits on Backcountry's marketing leadership team and is accountable for translating company revenue and margin targets into a paid media investment plan that delivers against incrementality, LTV, and blended CAC goals.
As Vice President, Performance Marketing, you will set channel and budget allocation strategy, build the team and agency bench to execute it, and partner closely with Creative, Merchandising, and eCommerce leadership to ensure paid investment, assortment, and site experience reinforce each other. Success in the first year means establishing the multi-year roadmap, building the right org structure, and demonstrating measurable improvement in media efficiency across the portfolio.
This is a lean team. You will own a lot, move fast, and make decisions with full end-to-end responsibility.
What You'll Do:
Performance Marketing Strategy
- Own the performance marketing P&L and multi-year strategy across all four Backcountry banners, spanning paid search, paid social, shopping/feed, display, affiliate, video/TV, and emerging channels.
- Set channel and budget allocation based on incrementality, LTV, and blended CAC targets, and defend those trade-offs to the executive team.
- Translate company revenue and margin targets into a multi-year paid media investment plan.
- Build repeatable playbooks for launches, promotions, and seasonal peaks that scale across the brand portfolio.
- Champion a continuous A/B and multivariate testing culture across creative, landing pages, and audience targeting, turning results into scaled learnings.
- Track competitor activity and market trends across the outdoor and active lifestyle space to identify new channels, formats, and positioning opportunities.
- Build and lead a team of performance marketing leaders and specialists, including a Senior Director of Performance Marketing, plus supporting agencies.
- Set operating standards for testing velocity, reporting rigor, and channel expertise, and hold your leadership team accountable to them.
- Stay close enough to the numbers and the work to catch problems early, coach through them, and step in directly when needed.
- Hold agency partners accountable to performance benchmarks, media efficiency, and clear scopes of work.
- Own new channel expansion with hands-on execution of campaigns in emerging channels.
- Drive adoption and demonstrated use of AI and automation tools across the team to improve decisions, increase output, and free up time for high-value work.
- Sit on Backcountry's marketing leadership team and represent performance marketing in company-level strategy and planning.
- Partner with Creative to ensure ad concepts and assets are built for performance from the start.
- Partner with Merchandising to align paid spend with inventory, margin, and assortment priorities.
- Partner with eCommerce, Product, and Web Development to ensure landing pages, site experience, and conversion funnels support paid traffic quality.
- Report to the executive team on channel performance, budget efficiency, and growth opportunities, translating performance data into clear commercial recommendations.
- Flag risks and opportunities early, and bring solutions rather than just problems.
Required Qualifications:
- Bachelor's degree in Marketing, Business, or a related field; advanced degree a plus.
- 12+ years of experience in performance marketing or paid media, including 5+ years leading managers or team leads, not just individual contributors.
- Proven ownership of a paid media budget spanning multiple channels (search, social, shopping/feed, display) at a scale consistent with a multi-brand or multi-hundred-million-dollar revenue business.
- Track record of owning performance marketing across multiple brands or business units simultaneously.
- Strong command of performance marketing economics: CAC, LTV, incrementality, marginal ROAS, and blended efficiency.
- Demonstrated ability to influence and align Creative, Merchandising, eCommerce, and executive stakeholders without direct authority over their teams.
- Proven experience building and leading teams of leaders, and managing agency relationships at scale.
- Strong executive presence and communication skills, with experience reporting directly to the C-suite or serving on a leadership team.
- Demonstrated experience using AI and automation tools to improve decisions, increase output, or improve team efficiency.
- Hands-on fluency with major ad platforms (Google Ads, Meta Ads Manager) and analytics/reporting tools (Google Analytics, Tableau or Looker Studio), even if day-to-day execution sits with the team.
Preferred Qualifications:
- Experience in outdoor, sporting goods, cycling, or active lifestyle ecommerce.
- Experience with multi-brand or multi-site paid media management (shared team supporting several storefronts).
Why Join:
The people who do best here are builders. They take ownership, move fast, and want to see the direct impact of their work.
- Executive Access: Work directly with C-suite leadership and brand executives, representing performance marketing at the highest level of the organization.
- Leadership Opportunity: Build your team from the ground up across a portfolio of four brands, shaping both the org structure and the strategy it executes.
- Portfolio-Level Ownership: Own the paid media P&L across all Backcountry banners - set multi-year strategy and see the commercial results of your decisions.
- Competitive Benefits (US): Paid time off policies, 401(k) match, medical/dental/vision and a variety of supplemental policies, and employee discounts across our portfolio of brands.
- Competitive Benefits (Canada): Paid time off policies, RRSP match, medical, dental, and vision coverage, a variety of supplemental benefit options, and employee discounts across our portfolio of brands.
Interview Process:
- Recruiter Screen - A 45-minute conversation with our recruiting team to align on the role, your background, and what you are looking for.
- Hiring Manager Interview - A deeper conversation focused on performance marketing strategy, team leadership philosophy, and portfolio-level P&L ownership.
- Panel Interview - Discussion with cross-functional leaders from Creative, Merchandising, and eCommerce to assess strategic alignment and collaboration approach.
- Executive Interview - Conversation with senior executive leadership on vision, culture fit, and long-term strategic direction.
- In-Person Interview - We'd like to meet you at our Salt Lake City office. Details and logistics will be arranged with your recruiter.
- Reference Checks - Conducted in parallel with the final stages where possible.
- Offer - We move quickly for the right candidate.
Interview process is subject to change. Any updates will be communicated promptly and clearly.
CSC Generation is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by law.
The CSC Generation family of brands is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or accommodation due to a disability, please contact [email protected].
It is unlawful in Massachusetts to require or administer a lie-detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
About CSC Generation
Sourced by ZipRecruiter
CSC Generation is a multi-brand technology platform based in Merrillville, IN, United States. The organization operates in the retail sector and utilizes technology to save retail companies from going into bankruptcy, while also offering consumers the ability to lease their purchases. Founded by serial entrepreneur, Justin Yoshimura, CSC Generation has leveraged its proprietary technology and customer database to quickly revitalize distressed retail brands. The company's mission revolves around the concepts of reinvention and innovation as it aims to redefine traditional retail and direct-to-consumer models in today's digital age. Notably, the company has, to date, acquired several brands such as DirectBuy, Killion, and most notably, Z Gallerie, growing fast within the e-commerce sector.
Company size
501 - 1,000 Employees
Headquarters location
Merrillville, IN, US
Year founded
2016