The Chevrolet Integrated Intelligence Manager is a brand focused creative and brand equity ... strategic decision-making. * Guide global marketing on brand centric measurement and creative ...
The Chevrolet Integrated Intelligence Manager is a brand focused creative and brand equity ... strategic decision-making. * Guide global marketing on brand centric measurement and creative ...
The Chevrolet Integrated Intelligence Manager is a brand focused creative and brand equity ... strategic decision-making. * Guide global marketing on brand centric measurement and creative ...
The Chevrolet Integrated Intelligence Manager is a brand focused creative and brand equity ... strategic decision-making. * Guide global marketing on brand centric measurement and creative ...
FCSD is seeking a Senior Director of Strategic Yield Management to lead our global pricing Center ... Strategically source and govern global market and competitive intelligence, managing key vendor ...
FCSD is seeking a Senior Director of Strategic Yield Management to lead our global pricing Center ... Strategically source and govern global market and competitive intelligence, managing key vendor ...
Analytics Manager
Traverse City, MI · On-site +1
$100K - $125K/yr
The Senior Business Intelligence Manager will turn marketplace data into clear business decisions ... Operate as both a strategic thought partner and a technical doer. Qualifications and Competencies
Analytics Manager
Traverse City, MI · On-site +1
$100K - $125K/yr
The Senior Business Intelligence Manager will turn marketplace data into clear business decisions ... Operate as both a strategic thought partner and a technical doer. Qualifications and Competencies
Analytics Manager
Traverse City, MI · On-site +1
$125K/yr
The Senior Business Intelligence Manager will turn marketplace data into clear business decisions ... Operate as both a strategic thought partner and a technical doer. Qualifications and Competencies
Analytics Manager
Traverse City, MI · On-site +1
$125K/yr
The Senior Business Intelligence Manager will turn marketplace data into clear business decisions ... Operate as both a strategic thought partner and a technical doer. Qualifications and Competencies
Analytics Manager
Traverse City, MI · On-site
$100K - $125K/yr
The Senior Business Intelligence Manager will turn marketplace data into clear business decisions ... Operate as both a strategic thought partner and a technical doer. Qualifications and Competencies
Analytics Manager
Traverse City, MI · On-site
$100K - $125K/yr
The Senior Business Intelligence Manager will turn marketplace data into clear business decisions ... Operate as both a strategic thought partner and a technical doer. Qualifications and Competencies
... management, information sharing, and/or multiple discipline intelligence analysis. CGS brings ... strategic customers You should be able to provide daily feedback to the team lead. Basic ...
... management, information sharing, and/or multiple discipline intelligence analysis. CGS brings ... strategic customers You should be able to provide daily feedback to the team lead. Basic ...
Intelligence Analyst
$70K - $100K/yr
... management, information sharing, and/or multiple discipline intelligence analysis. CGS brings ... strategic customers You should be able to provide daily feedback to the team lead. Basic ...
Quick apply
Intelligence Analyst
$70K - $100K/yr
... management, information sharing, and/or multiple discipline intelligence analysis. CGS brings ... strategic customers You should be able to provide daily feedback to the team lead. Basic ...
Strategic Management (Sales) Asst. Manager
$93K - $114K/yr
... Manager to join the Strategic Management Team within the Mobility Division. This role supports ... market intelligence, financial analysis, and business development execution. The successful ...
Strategic Management (Sales) Asst. Manager
$93K - $114K/yr
... Manager to join the Strategic Management Team within the Mobility Division. This role supports ... market intelligence, financial analysis, and business development execution. The successful ...
Mobility Strategic Management
$95K - $131K/yr
... Manager to join the Strategic Management Team within the Mobility Division. This role supports aggressive growth initiatives in the automotive sector by combining market intelligence, financial ...
Quick apply
Mobility Strategic Management
$95K - $131K/yr
... Manager to join the Strategic Management Team within the Mobility Division. This role supports aggressive growth initiatives in the automotive sector by combining market intelligence, financial ...
Strategic Management (Sales) Asst. Manager
Detroit, MI · On-site
$93K - $114K/yr
... Manager to join the Strategic Management Team within the Mobility Division. This role supports ... market intelligence, financial analysis, and business development execution. The successful ...
Quick apply
Strategic Management (Sales) Asst. Manager
Detroit, MI · On-site
$93K - $114K/yr
... Manager to join the Strategic Management Team within the Mobility Division. This role supports ... market intelligence, financial analysis, and business development execution. The successful ...
Strategic Account Manager
Detroit, MI · On-site +1
This role manages assigned OEMs, strategic customers, markets, applications, identified/relevant ... Communicating competitive activities / intelligence. * Provide forecast. Develop proposed and ...
Strategic Account Manager
Detroit, MI · On-site +1
This role manages assigned OEMs, strategic customers, markets, applications, identified/relevant ... Communicating competitive activities / intelligence. * Provide forecast. Develop proposed and ...
Strategic Account Manager
Burton, MI · On-site
Strategic Account Manager Mid-States Bolt amp; Screw , a trusted industrial distributor, is seeking ... Proficient in Microsoft Excel with experience using business intelligence tools such as Power BI.
Strategic Account Manager
Burton, MI · On-site
Strategic Account Manager Mid-States Bolt amp; Screw , a trusted industrial distributor, is seeking ... Proficient in Microsoft Excel with experience using business intelligence tools such as Power BI.
Strategic Account Manager, Water/Wastewater
Three Rivers, MI · Remote
$185K - $278K/yr
The Strategic Account Manager leads an industry end-user partnership, focused on the Eco-Industrial ... Analyze industry macro-trends and provide ongoing market intelligence, monthly sales activity ...
Strategic Account Manager, Water/Wastewater
Three Rivers, MI · Remote
$185K - $278K/yr
The Strategic Account Manager leads an industry end-user partnership, focused on the Eco-Industrial ... Analyze industry macro-trends and provide ongoing market intelligence, monthly sales activity ...
... strategic goals and key operations; fulfill complex requests and provide clarity in ambiguous ... Bachelor's Degree in Computer Science, Management Information Systems, Mathematics, Statistics ...
... strategic goals and key operations; fulfill complex requests and provide clarity in ambiguous ... Bachelor's Degree in Computer Science, Management Information Systems, Mathematics, Statistics ...
... strategic goals and key operations; fulfill complex requests and provide clarity in ambiguous ... Bachelor's Degree in Computer Science, Management Information Systems, Mathematics, Statistics ...
... strategic goals and key operations; fulfill complex requests and provide clarity in ambiguous ... Bachelor's Degree in Computer Science, Management Information Systems, Mathematics, Statistics ...
... strategic goals and key operations; fulfill complex requests and provide clarity in ambiguous ... Bachelor's Degree in Computer Science, Management Information Systems, Mathematics, Statistics ...
... strategic goals and key operations; fulfill complex requests and provide clarity in ambiguous ... Bachelor's Degree in Computer Science, Management Information Systems, Mathematics, Statistics ...
BI Manager
Auburn Hills, MI · On-site
Responsibilities: 1 . Demand Manage & Roadmap Ownership: * Serve as the "front door" for all ... Own the BI intake and prioritization process, balancing strategic initiatives (e.g., Monthly ...
BI Manager
Auburn Hills, MI · On-site
Responsibilities: 1 . Demand Manage & Roadmap Ownership: * Serve as the "front door" for all ... Own the BI intake and prioritization process, balancing strategic initiatives (e.g., Monthly ...
BI Manager
Auburn Hills, MI · On-site
Responsibilities: 1 . Demand Manage & Roadmap Ownership: * Serve as the "front door" for all ... Own the BI intake and prioritization process, balancing strategic initiatives (e.g., Monthly ...
BI Manager
Auburn Hills, MI · On-site
Responsibilities: 1 . Demand Manage & Roadmap Ownership: * Serve as the "front door" for all ... Own the BI intake and prioritization process, balancing strategic initiatives (e.g., Monthly ...
... market intelligence. * Lead forecasting, budget planning, manage sales margins, and monitor key ... Strategic thinker with adaptability in a competitive, fast-moving market. * Self-motivated ...
... market intelligence. * Lead forecasting, budget planning, manage sales margins, and monitor key ... Strategic thinker with adaptability in a competitive, fast-moving market. * Self-motivated ...
Strategic Intelligence Manager information
What does a strategic intelligence manager do?
How does a strategic intelligence manager typically collaborate with cross-functional teams within an organization?
What is the difference between Strategic Intelligence Manager vs Business Analyst?
| Aspect | Strategic Intelligence Manager | Business Analyst |
|---|---|---|
| Required Credentials | Bachelor's degree in Business, Economics, or related field; often advanced degrees or certifications in intelligence or analytics | Bachelor's degree in Business, Finance, or related field; certifications like CBAP or PMI-PBA are common |
| Work Environment | Corporate strategy teams, intelligence units, or consulting firms | Business units, consulting firms, or internal corporate teams |
| Employer & Industry Usage | Used in industries like finance, consulting, and government for strategic decision-making | Common across industries for process improvement and project analysis |
The Strategic Intelligence Manager focuses on high-level strategic insights and competitive intelligence, guiding long-term decisions. In contrast, a Business Analyst concentrates on analyzing business processes and requirements to support project implementation. While both roles require analytical skills and industry knowledge, their scope and focus differ significantly.
What are the key skills and qualifications needed to thrive as a strategic intelligence manager, and why are they important?
What are the most commonly searched types of Strategic Intelligence jobs in Michigan?
The most popular types of Strategic Intelligence jobs in Michigan are:
What are popular job titles related to Strategic Intelligence Manager jobs in Michigan?
For Strategic Intelligence Manager jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Strategic Intelligence Manager jobs in Michigan look for?
The top searched job categories for Strategic Intelligence Manager jobs in Michigan are:
What cities in Michigan are hiring for Strategic Intelligence Manager jobs?
Cities in Michigan with the most Strategic Intelligence Manager job openings:
Full-time
Posted 4 days ago
General Motors rating
8.2
General Motors
Based on 306 frontline employees who took The Breakroom Quiz
7.4
Automakers average
Based on 6,279 frontline employees who took The Breakroom Quiz
Job description
The Chevrolet Integrated Intelligence Manager is a brand focused creative and brand equity intelligence provider within the Marketing Strategy Intelligence team, ensuring data-informed decision-making across product marketing (left) and marketing strategy (center) pillars in the marketing organization
This role is responsible for tracking and providing insights on brand equity, imagery and creative performance objectives, crafting compelling data-driven narratives that optimize marketing efforts.
The successful candidate must possess a strong blend of marketing, brand equity, creative and brand research experience, with expertise in defining, analyzing creative and equity performance measurement to influence and shape brand positioning and creative strategy.
WHAT YOU'LL DO:
Brand & Creative Performance Insights
- Implement performance measurement frameworks for marketing campaigns including Creative KPIs (Creative Quality, Brand and Imagery Impacts)
- Conduct post-campaign analysis to uncover insights and guide future Creative and brand positioning strategies.
- Partner with internal teams (Customer research, Marketing Applied Science, Marketing Excellence, measurement agencies, etc.) to communicate objective-led KPIs and key business questions to drive data-driven marketing decisions.
- Collaborate with the Global Strategy Intelligence Lead at MSI to develop cohesive, data-driven narratives that leverage Brand Power and Creative Accelerator measurement for strategic decision-making.
- Guide global marketing on brand centric measurement and creative learnings
- Lead monthly Brand Equity & Creative performance stand up, presenting brand salience, imagery, creative performance outcomes to CMOs and Strategy team
Media and Channel partnership
- Understand how channels drive brand equity versus conversion marketing
- Guide with learnings on fit-for-platform creative execution, comparing campaigns versus historical norms and platform best practices
- Ensure channel creative measurement aligns with the brand's positioning and business objectives
- Partner with Media team on in-market Creative performance signals and creative post campaign analysis
Agency and capability team collaboration and data integrity
- Partner with internal teams (Customer research, Marketing Applied Science, Marketing Excellence, measurement agencies, etc.) to understand research foundation, methodologies, cadence and leverage
- Collaborate with Marketing Applied Sciences team to ensure brand building and creative quality vectors factor into post campaign results and market mix model outcomes
- Work with global team on standard brand equity and creative measurement approaches
Senior Level Reporting, Interacting & Storytelling
- Develop compelling presentations for senior leadership, translating complex data and research outcomes into single thread strategic recommendations.
- Integrate cross-brand insights and common themes to present a holistic view of marketing effectiveness.
- Institutionalize marketing analytics best practices, ensuring continuous optimization and performance improvement.
- Utilize tools (Brand Power, Creative Accelerator, Opportunity Finder, etc.) to generate actionable insights to refine advertising strategies and messaging that appeal to specific custom bases.
Ad Hoc & Opportunity Analysis
- Prioritize and manage ad-hoc analyses to address critical marketing questions and uncover untapped opportunities.
- Identify, frame, and quantify marketing and advertising opportunities through data-driven insights.
- Collaborate with the Experimentation Center of Excellence to propose testing strategies and optimize marketing ROI.
Qualifications:
- Bachelor's degree required; Master's degree is a plus
- Minimum of 7-10+ years of experience in advertising/marketing, with at least 3-5 years including research, strategy or insights related roles, within the automotive, CPG or similarly dynamic industry
- Experience in delivering recommendations to brand marketing leaders with metrics associated with driving brand equity and creative activation.
- Proven experience in managing large-scale, multi-channel creative and brand equity analysis in a fast-paced, dynamic environment with multiple stakeholders
- Strong understanding of both digital and traditional advertising channels and their drivers of brand equity and consideration
- People leadership and coaching skills - guides critical thinking, expansive storytelling, influencing with a deep emphasis on customer behavior and insights applied to commercial actions
- Strong skills in Excel data blending with compelling Powerpoint visualization expertise.
- Tableau and PowerBi skills are an added plus.
#L1-MO
GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc).This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}.This job may be eligible for relocation benefits.
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General Motors is a company with global scale and capabilities, headquartered in Detroit, Michigan, with employees around the world. The company employs over 165,000 people, serves six continents, operates across 22 time zones, and has a diverse workforce speaking 75 languages1. GM’s vision is to drive the world forward by pioneering innovations that move and connect people to what matters. The company is working towards an all-electric future with its new Ultium Platform and is pushing transportation options beyond our wildest imaginations with autonomous vehicles. GM is also committed to becoming the most inclusive company in the world.
Industry
Transportation equipment manufacturing
Company size
10,000+ Employees
Headquarters location
Detroit, MI, US
Year founded
1908