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Manager Optimizely Jobs in Michigan (NOW HIRING)

OneMagnify

Senior Experience Strategist

Detroit, MI · On-site

... M platforms (Salesforce, HubSpot), marketing automation, customer engagement platforms (Braze), analytics tools, SEO/GEO tools, CRO platforms, and digital experience platforms (Optimizely, Adobe ...

Gordon Food Service

Product Owner

Wyoming, MI · Hybrid

Drupal content management processes/knowledge * A/B Testing concepts. user of Acquia Lift, Optimizely, SessionCam a plus BE PART OF AN AMAZING CULTURE WHERE WHAT MATTERS TO YOU, MATTERS TO US! Gordon ...

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Manager Optimizely information

What are the key skills and qualifications needed to thrive as a Manager Optimizely, and why are they important?

To thrive as a Manager Optimizely, you need expertise in digital marketing optimization, A/B testing methodologies, and a solid understanding of web analytics, often supported by a degree in marketing, IT, or a related field. Proficiency with the Optimizely platform, as well as familiarity with tools like Google Analytics and tag management systems, is typically required, along with relevant certifications. Strong project management, analytical thinking, and collaboration skills help drive impactful experimentation and communicate results to stakeholders. These capabilities are crucial for maximizing website performance, improving user experiences, and delivering measurable business outcomes.

How does a Manager Optimizely typically collaborate with development and marketing teams to drive experimentation success?

A Manager Optimizely plays a key role in bridging the gap between technical and business teams by translating business goals into actionable experiments. They work closely with developers to implement and QA test variants, while also partnering with marketing and product teams to prioritize tests based on impact and feasibility. Regular communication and clear documentation are essential to ensure all stakeholders understand the experiment goals, timelines, and outcomes. This collaborative approach helps maximize the value of experimentation and fosters a data-driven culture within the organization.

What are Manager Optimizely roles?

A Manager Optimizely is responsible for overseeing the planning, execution, and optimization of digital experiments using the Optimizely platform. They work closely with marketing, product, and development teams to implement A/B tests and personalization strategies aimed at improving user experience and achieving business goals. Their responsibilities include managing experiment roadmaps, analyzing test results, and ensuring best practices in experimentation are followed. They also provide guidance to team members and stakeholders on leveraging Optimizely’s features for maximum impact.
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Manager Optimizely jobs near you
Managing Director, Digital Experience

Managing Director, Digital Experience

OneMagnify

Detroit, MI • On-site

Full-time

Posted 14 days ago

Job description

The Managing Director, Digital Experience leads OneMagnify's end-to-end Digital Experience practice, overseeing web experience, composable commerce, personalization, experimentation, and data-powered customer experience solutions. This leader drives the strategic, operational, and commercial performance of the DX organization, elevating delivery quality, advancing modern platform capabilities, deepening partner relationships, and ensuring measurable client impact.Key Responsibilities
  • Lead and scale the Digital Experience organization across strategy, engineering, commerce, data-driven experiences, and AI-powered capabilities.
  • Serve as the senior executive interface for key C-level clients, ensuring exceptional delivery quality, strategic advisory, and measurable business outcomes.
  • Shape and communicate a clear Digital Experience vision grounded in composable architectures, headless delivery models, and API-first solution design.
  • Drive adoption and excellence across modern platforms such as Optimizely (CMS, Commerce, ODP), Salesforce Commerce + Agentforce, Shopify Enterprise/B2B, BigCommerce, CommerceTools, Contentful, APIworx, and other composable technologies.
  • Champion the use of experimentation, personalization, and predictive analytics to improve customer experiences and drive commercial performance.
  • Integrate AI agents, machine learning models, and data-driven decisioning into digital solutions using internal analytics capabilities and platform-native AI features.
  • Ensure consistent, predictable, high-quality delivery across U.S., nearshore, and offshore teams, improving utilization, delivery velocity, and margin.
  • Build, mentor, and develop a high-performing, multidisciplinary DX team with a culture centered on accountability, innovation, and client value.
  • Strengthen and expand partner relationships across key MACH and platform partners, driving certifications, co-marketing, and joint sales opportunities.
  • Lead the development of vertical-specific solutions including B2B commerce, marketplace enablement, ERP-integrated workflows, and subscription/DTC models.
  • Partner with Growth, Customer Experience, Data Analytics & Artificial Intelligence, and Technology leadership to shape differentiated offerings and support new business pursuits.
  • Drive operational excellence through strong governance, delivery frameworks, forecasting, and P&L accountability for the DX practice.
  • Represent OneMagnify in the market through thought leadership, platform events, and industry engagement.
Required Experience
  • 12-15+ years leading digital experience, eCommerce, or digital transformation teams at scale.
  • Deep expertise with leading platforms: Optimizely (CMS/Commerce/ODP), Salesforce Commerce + Agentforce, Shopify Enterprise/B2B, BigCommerce B2B Edition, CommerceTools, Contentful, APIworx, or similar.
  • Demonstrated success designing and implementing award winning web experiences and commerce sites at leading digital agencies using headless architectures, API-first integrations, modular services, and modern digital platforms.
  • Strong background in personalization, predictive analytics, experimentation, and data-powered experience optimization.
  • Proven ability to lead large, multidisciplinary teams across multiple regions (U.S., nearshore, and offshore).
  • Executive-level client leadership experience and comfort managing commercial outcomes, delivery health, and P&L elements.
  • Strong collaboration skills with cross-functional teams including Growth, Data & Analytics, Technology, and Performance Marketing.
Preferred Experience
  • Experience integrating commerce workflows with ERP systems (SAP, Microsoft Dynamics, Oracle), PIMs and CDPs.
  • Background in B2B marketplaces, manufacturing/industrial verticals, or subscription/DTC enablement.
  • Familiarity with modern CDPs and decisioning engines (Optimizely ODP, Salesforce Data Cloud, mParticle, Segment).
Success Indicators
  • Accelerated revenue growth and elevated market presence.
  • Sustain outstanding delivery quality and client satisfaction.
  • Improved operational efficiency, utilization, and margin across DX using artificial intelligence for workflow automation.
  • Growth in platform certifications, partner alignment, and co-selling opportunities.
  • Increased adoption of composable architectures, personalization, and experimentation across key accounts.
  • Strengthened talent, culture, and leadership within the DX practice.

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