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Sports Information Jobs (NOW HIRING)

Park

Sports Information Director

Parkville, MO

The Sports Information Director is the primary liaison between Park University Athletics and the news media, as well as the primary communications agent for Park Athletics. The Sports Information ...

Adams

Sports Information Director

Alamosa, CO

$43K - $51K/yr

The Sports Information Director (SID) serves as the primary architect of the Adams State Athletics brand and the chief storyteller for 20 varsity programs. This role is responsible for the strategic ...

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How much do sports information jobs pay per year?

As of Jun 11, 2026, the average yearly pay for sports information in the United States is $85,009.00, according to ZipRecruiter salary data. Most workers in this role earn between $46,000.00 and $112,500.00 per year, depending on experience, location, and employer.

What are sports information professionals?

Sports information professionals, also known as sports information directors (SIDs), are responsible for managing and promoting information about sports teams and athletes for colleges, universities, or sports organizations. Their duties often include writing press releases, updating statistics, handling media relations, and maintaining the organization's sports website and social media. SIDs play a key role in ensuring accurate and timely communication between teams, fans, and the media, helping to enhance the visibility and reputation of their athletic programs.

What kind of jobs can I get with a sports science degree?

A sports science degree can lead to careers such as sports scientist, athletic trainer, fitness instructor, sports coach, or exercise physiologist. These roles often require knowledge of human physiology, biomechanics, and nutrition, and may involve working in gyms, sports teams, clinics, or research settings.

What jobs pay 2000 a day?

In sports information, high-paying roles such as sports broadcasters, professional sports consultants, or sports agents can earn around $2,000 or more per day, especially with significant experience or high-profile clients. These positions often require specialized knowledge, strong communication skills, and industry connections, and may involve freelance work, consulting, or working for major organizations. Such earnings are typically associated with top-tier professionals in the sports industry.

What are some typical challenges faced by professionals working in Sports Information roles?

Professionals in Sports Information often encounter challenges such as managing tight deadlines during busy sports seasons, accurately compiling and distributing statistics in real time, and coordinating effective communication between coaches, athletes, and media outlets. The fast-paced environment requires excellent multitasking and attention to detail, especially when handling live updates or crisis communication. Additionally, balancing multiple sports or events simultaneously can be demanding, so strong organizational skills and adaptability are vital for success in this role.

What can you do with a sports information degree?

A sports information degree prepares individuals for roles such as sports information director, media relations specialist, or sports journalist. These positions involve managing team media, writing press releases, and working with digital tools like content management systems and social media platforms. Strong communication skills and knowledge of sports statistics are essential for success in this field.

What are careers that involve sports?

Careers that involve sports include roles such as sports analyst, coach, athletic trainer, sports journalist, and sports management professional. These jobs often require knowledge of the game, communication skills, and sometimes certifications or degrees related to sports science, journalism, or management.

What is the difference between Sports Information vs Sports Media?

AspectSports InformationSports Media
CredentialsDegree in sports management, communications, or journalismDegree in journalism, media studies, or communications
Work EnvironmentPress offices, athletic departments, sports organizationsNewsrooms, broadcasting stations, online media outlets
Employer & IndustryUniversities, sports teams, leaguesMedia companies, TV/radio stations, online platforms
Primary FocusManaging sports information, press releases, stats, and media relationsProducing sports content, reporting, broadcasting, and commentary

Sports Information professionals focus on managing and disseminating sports data and press materials within sports organizations, while Sports Media professionals create and deliver sports content through various media channels. Both roles require strong communication skills but differ in their primary functions and work environments.

What are the key skills and qualifications needed to thrive as a Sports Information Director, and why are they important?

To thrive as a Sports Information Director, you need strong writing skills, knowledge of sports statistics, and typically a bachelor’s degree in communications, journalism, or a related field. Familiarity with content management systems, social media platforms, and statistical software like StatCrew or NCAA LiveStats is essential. Outstanding organization, attention to detail, and interpersonal communication skills help manage media relations and promote athletic programs effectively. These competencies ensure accurate dissemination of information, enhance the visibility of sports teams, and facilitate positive relationships with the media and public.
More about Sports Information jobs
What cities are hiring for Sports Information jobs? Cities with the most Sports Information job openings:
What are the most commonly searched types of Sports Information jobs? The most popular types of Sports Information jobs are:
What states have the most Sports Information jobs? States with the most job openings for Sports Information jobs include:
What job categories do people searching Sports Information jobs look for? The top searched job categories for Sports Information jobs are:
Sports Information jobs near you
Sports Information Director

Sports Information Director

Park University

Parkville, MO • On-site

Full-time

Medical, Dental, Life, Retirement

This job post has expired today. Applications are no longer accepted.

Park University rating

7.5

Company rating: 7.5 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

263rd of 535 rated colleges and universities

Job description

The Sports Information Director is the primary liaison between Park University Athletics and the news media, as well as the primary communications agent for Park Athletics. The Sports Information Director oversees www.parkathletics.com, Park Athletics social media outlets, and game day operations for all 18 varsity and reserve programs. The Sports Information Director is also the primary historian, statistician, and archivist for the Park University Department of Athletics.
Position Accountabilities
  • Oversee the day-to-day administrative and office duties of the sports communications department.
  • Production and oversight of game-day programs, and other promotional materials department-wide.
  • Maintain broadcast, scoring, sound, and videoboard equipment.
  • Manage Park Athletics broadcasting efforts and communication with the Urban Edge Network in scheduling and adjusting broadcasts.
  • Production of pre- and post-game press releases for distribution of local, regional and national media as well as post on www.parkathletics.com.
  • In-game, seasonal and career statistical record keeping for Park Athletics using Presto statistical software. Report statistics nationally to the NAIA using Presto.
  • Provide photography and videography services, including coordinating with photographers/videographers for game day, as well as coordinating media days for all athletic programs.
  • Manage promotion and execution of game day themes for fan engagement
  • Maintain and deliver rosters and pronunciation guides for game day personnel, both for home and road contests.
  • Regular updating of school's athletic website: www.parkathletics.com., working with SIDEARM.
  • Development of strong relationships with athletics and university staff, media outlets in addition to conference and national office staff.
  • Develop and implement plans to promote and market Park Athletics.
  • Deliver on sponsorship activations as outlined by Park's Advancement Department
  • Ability to be an effective storyteller on Park Athletics social media and other forms of communication.
  • Provide support for athletics department functions
  • Other duties as assigned by the director of athletics and/or Park University executive staff.

Position Requirements:
  • Bachelor's degree required; masters preferred.
  • Possesses strong written and oral communication skills with a background in media relations and/or journalism.
  • Strong organizational skills and the ability to manage multiple tasks. Creative thinker and high sense of self-motivation.
  • Experience with Presto Stats platform or other relevant stat software that can be transmitted through Presto Stats.
  • Knowledge of NAIA, Heart of America Athletic Conference, and College Sports Communicators publicity, branding, awards and statistical policies.
  • Ability to work various hours, including many nights and weekends.
  • Experience with InDesign desktop publishing software, Adobe Photoshop, and Premiere Pro. Other relevant design platforms are also accepted.
  • Experience as a student in a college sport information office setting.
  • Prefer at least four years of professional experience in sports information, sports communications, and athletics media relations.
  • Oversee and coordinate game day operations.

Founded in 1875, Park University is a private, liberal arts university. Park's flagship campus is located in the Kansas City suburb of Parkville, Missouri, on the bluffs overlooking the Missouri River. We offer an excellent benefits package including health, dental, and life insurance, retirement plan, and tuition-paid undergraduate classes for employees and dependents. Park University is an equal-opportunity employer and encourages applications from women and minorities.
Qualified applicants must upload a resume and cover letter that includes salary requirements.

Apply