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Senior Product Marketing Manager Jobs (NOW HIRING)

Verisign

Sr Product Marketing Manager

Reston, VA · Hybrid

$135K - $183K/yr

The Sr Product Marketing Manager will help drive market preference and demand for Verisign's top-level domains (TLDs) and related products and services globally. A successful candidate will have the ...

Private Club Marketing

$120 - $180/hr

Sr. Product Marketing Manager , Amazon Private Brands Amazon Seattle, WA Private Club Posted August 9, 2026 Department Marketing Private Club Location Seattle, WA Posted Aug 9, 2026 Amazon is seeking ...

Interplay Learning

$120 - $140/hr

The Senior Product Marketing Manager partners cross-functionally with Product, Sales, CS, and Marketing teams to develop messaging and content, launch new products and features, fuel demand gen ...

Magnitude

Sr. Product Marketing Manager

San Francisco, CA · On-site

$120 - $160/hr

Sr. Product Marketing Manager San Francisco, CA (Hybrid) Magnitude (formerly Archer Faris) is pioneering the world's first 100% multi-agent approach to enterprise security, starting with Third-Party ...

Conga

Senior Product Marketing Manager

Boston, MA · On-site

$131K - $172K/yr

Senior Product Marketing Manager Locations: Houston, Boston Reports to: Senior Director, Product and Portfolio Marketing A quick snapshot As a Senior Product Marketing Manager, you'll help define and ...

Planview Incorporated

Sr. Product Marketing Manager

Austin, TX · On-site

$119K - $157K/yr

As Sr. Product Marketing Manager you'll own key go-to-market initiatives and serve as a senior voice across the product marketing function. You'll balance strategic thinking with tactical execution ...

Yondr

Senior Product Marketing Manager

$150K - $165K/yr

POSITION SUMMARY The Senior Product Marketing Manager owns messaging, positioning, and competitive intelligence across Yondr's product and services portfolio, with particular focus on Yondr ...

The Global Talent Co

Senior Product Marketing Manager

$123K - $162K/yr

Senior Product Marketing Manager (LATAM) (Remote) About the role You will work with a company building a Generative Infrastructure platform that empowers developers through self-service ...

Gotransverse

Senior Product Marketing Manager

Austin, TX · On-site

$119K - $157K/yr

The Senior Product Marketing Manager is responsible for developing the strategic frameworks, messaging systems, enablement resources, and market-facing content that support product adoption ...

BusPatrol LLC

Senior Manager, Product Marketing

Austin, TX · On-site

$119K - $157K/yr

Senior Product Marketing Manager Overview BusPatrol is seeking a strategic, highly collaborative, and execution-oriented Senior Product Marketing Manager to lead product marketing initiatives across ...

F5, Inc.

Senior Product Marketing Manager

Seattle, WA · On-site

$137K - $180K/yr

The Senior Product Marketing Manager (PMM) for web application firewalls (WAF) will launch and support WAFs and WAF-related products and services. The role requires a technical understanding of WAFs ...

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Senior Product Marketing Manager information

See salary details

$74K

$140.8K

$191.5K

How much do senior product marketing manager jobs pay per year?

As of Aug 28, 2026, the average yearly pay for senior product marketing manager in the United States is $140,759.00, according to ZipRecruiter salary data. Most workers in this role earn between $121,000.00 and $158,500.00 per year, depending on experience, location, and employer.

What does a senior product marketing manager do?

A Senior Product Marketing Manager is responsible for developing and executing marketing strategies to promote and position a company's products in the market. They work closely with product, sales, and marketing teams to understand customer needs, create messaging, and launch new products. Their role also involves analyzing market trends, overseeing go-to-market plans, and enabling sales teams with the right tools and information. Ultimately, they help drive product adoption and revenue growth by ensuring the products meet market demands.

What are the key skills and qualifications needed to thrive as a senior product marketing manager?

To thrive as a Senior Product Marketing Manager, you need expertise in market research, go-to-market strategy, positioning, and a proven track record in product marketing, often supported by a bachelor's degree in marketing or business. Familiarity with CRM platforms, marketing automation tools, analytics software, and sometimes certifications like Pragmatic Marketing or HubSpot are typically required. Strong leadership, cross-functional collaboration, and persuasive communication skills help you drive alignment and influence stakeholders. These skills are essential for effectively launching products, achieving market differentiation, and driving revenue growth.

What are some common challenges faced by senior product marketing managers when launching a new product?

Senior Product Marketing Managers often encounter challenges such as aligning cross-functional teams, accurately positioning the product in a competitive market, and ensuring messaging resonates with target audiences. Coordinating with product, sales, and customer success teams requires strong communication and project management skills. Additionally, gathering and analyzing market feedback quickly to adjust go-to-market strategies is crucial for a successful launch. Overcoming these challenges requires strategic planning, adaptability, and stakeholder management.

What is the difference between Senior Product Marketing Manager vs Product Marketing Manager?

AspectSenior Product Marketing ManagerProduct Marketing Manager
Required CredentialsBachelor's degree, often MBA, relevant certificationsBachelor's degree, relevant certifications
Work EnvironmentStrategic planning, leadership, cross-functional teamsExecution, campaign management, market research
Employer & Industry UsageTech, SaaS, consumer goods companiesTech, SaaS, consumer goods companies
Search & Comparison IntentUnderstanding senior-level responsibilities and qualificationsLearning about entry to mid-level product marketing roles

The main difference between a Senior Product Marketing Manager and a Product Marketing Manager lies in experience, scope, and responsibilities. The senior role involves strategic leadership and oversight, while the product marketing manager focuses on execution and campaign management. Both roles are common in tech and consumer industries, but the senior position typically requires more experience and leadership skills.

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Senior Product Marketing Manager jobs near you
Infographic showing various Senior Product Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $140,759 per year, or $67.7 per hour.

Sr Product Marketing Manager

Reston, VA • Hybrid

Verisign
Internet and IT • 501 - 1,000 employees
Learn more about Verisignexternal

$135K - $183K/yr

Full-time

Re-posted 15 hours ago

Job description

The Sr Product Marketing Manager will help drive market preference and demand for Verisign's top-level domains (TLDs) and related products and services globally. A successful candidate will have the ability to think creatively and analytically to identify and analyze problems and data to find creative solutions grounded in logic. They will be an expert at understanding our customers and turning technical concepts in persuasive and compelling stories that motivate action.

This position will help manage Verisign's product portfolio through activities including, but not limited to, messaging, proof point, and brand benefits/value proposition development in support of new product launches; channel programs; and general marketing initiatives.

The Sr Product Marketing Manager will serve as the subject matter expert on buyer personas, market trends, and the competitive landscape in addition to producing customer-facing and sales collateral, including whitepapers, webinars, case studies, website copy, etc. This role will also work closely with the Product team to validate product strategy, specifications, and messaging; and manage and align on roadmaps for product launches and enhancements. Lastly, the Sr Product Marketing Manager will need to work cross-functionally to shepherd key projects through the company prioritization and approval process, and support other business operation needs as required.

Key responsibilities:

  • Generate awareness and drive demand for Verisign's TLDs and related services by developing unique and compelling messaging and supporting content and assets that clearly articulate the value propositions to target audiences and customers.
  • Develop and execute comprehensive launch plans for new products and feature enhancements.
  • Conduct competitive intelligence and primary and secondary research, and track industry news to stay abreast of the competitive landscape and identify opportunities.
  • Work collaboratively across multiple departments to gain understanding, buy-in, and approval of strategies and content to support go-to-market activities.

Qualifications:

  • 4-year Bachelors degree in related field, or equivalent work experience
  • 10+ years of brand management and/or product marketing management experience
  • Self-motivated and proactive
  • Ability to operate at an operational and strategic level
  • Strong business acumen, good judgment, attention to detail, objectivity, and accountability
  • Ability to think both analytically and creatively, making data-informed decisions
  • Ability to collaborate and communicate effectively in a matrixed environment
  • Ability to manage a large number of internal stakeholders
  • Strong interpersonal and influencing skills
  • Strong presentation development abilities

This position is based in our Reston, VA office and offers a hybrid work schedule.

The pay range is $135,800 - $183,800.

The anticipated annual base salary range for this position is noted above, however, base pay offered may vary depending on job-related knowledge, skills, experience. Verisign offers a discretionary bonus which is based on individual and company performance, and certain roles may be eligible for discretionary stock awards.

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