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Selling Insurance Jobs in Michigan (NOW HIRING)

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Selling Insurance information

See Michigan salary details

$21.8K

$68.4K

$122.9K

How much do selling insurance jobs pay per year?

As of Aug 20, 2026, the average yearly pay for selling insurance in Michigan is $68,435.00, according to ZipRecruiter salary data. Most workers in this role earn between $39,200.00 and $97,200.00 per year, depending on experience, location, and employer.

What does selling insurance involve?

Selling insurance involves helping clients select and purchase insurance policies that best fit their needs. Insurance agents explain different types of coverage, such as auto, health, life, or property insurance, and guide customers through the application process. They also answer questions, assess client needs, and may help with policy renewals or claims. Successful agents build relationships with clients and stay informed about changes in insurance laws and products.

What are the key skills and qualifications needed to thrive as an insurance sales agent, and why are they important?

To succeed as an Insurance Sales Agent, you need a solid understanding of insurance products, sales techniques, and often a state insurance license. Familiarity with customer relationship management (CRM) software and quoting systems is typically required, along with knowledge of industry regulations. Exceptional interpersonal skills, persuasion, and resilience help build trust and maintain client relationships in a competitive market. These abilities are crucial for meeting sales targets, ensuring regulatory compliance, and fostering long-term customer loyalty.

What are some common challenges insurance sales professionals face in building a client base, and how can they overcome them?

One of the main challenges for insurance sales professionals is establishing trust and credibility with potential clients, especially when starting out. Many prospects may already have existing policies or may be hesitant to discuss their finances. To overcome this, successful agents focus on relationship-building, staying persistent with follow-ups, and providing personalized solutions that genuinely meet the clients' needs. Networking, leveraging referrals, and continuously improving product knowledge are also effective strategies to grow and sustain a strong client base.

What is the difference between Selling Insurance vs Insurance Agent?

AspectSelling InsuranceInsurance Agent
CredentialsOften requires licensing and certifications specific to insurance productsRequires state licensing and certifications to sell insurance
Work EnvironmentTypically involves client meetings, sales presentations, and policy explanationsSimilar; involves client interactions, policy sales, and customer service
Industry UsageUsed broadly for the act of promoting and selling insurance policiesRefers to the licensed professional who sells insurance
Search/Comparison IntentUnderstanding sales roles in insuranceLearning about licensed insurance sales professionals

While both terms relate to the insurance sales process, 'Selling Insurance' describes the act of promoting policies, whereas 'Insurance Agent' refers to the licensed professional performing that role. Insurance agents are responsible for advising clients, selling policies, and maintaining customer relationships within the insurance industry.

How much money can I make from selling insurance?

Insurance sales agents typically earn a combination of commissions and fees, with median annual incomes around $50,000 to $60,000. Top performers can earn over $100,000 annually, depending on sales skills, client base, and the types of insurance sold. Income often increases with experience, certifications, and a strong sales network.

Is selling insurance a good career?

Selling insurance is a viable career option that offers flexible schedules, commission-based income, and opportunities for advancement. Success often depends on strong sales skills, industry knowledge, and obtaining relevant licenses. It can be a stable profession with potential for high earnings, especially for experienced agents.

What are the most commonly searched types of Selling Insurance jobs in Michigan?

The most popular types of Selling Insurance jobs in Michigan are:

What are popular job titles related to Selling Insurance jobs in Michigan?

For Selling Insurance jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Selling Insurance jobs in Michigan look for?

The top searched job categories for Selling Insurance jobs in Michigan are:

What cities in Michigan are hiring for Selling Insurance jobs?

Cities in Michigan with the most Selling Insurance job openings:

Selling Insurance jobs near you
Infographic showing various Selling Insurance job openings in Michigan as of August 2026, with employment types broken down into 1% As Needed, 70% Full Time, 21% Part Time, 2% Temporary, 5% Contract, and 1% Nights. Highlights an 89% Physical, 1% Hybrid, and 10% Remote job distribution, with an average salary of $68,435 per year, or $32.9 per hour.

Commercial Insurance Agent

Lenz-Balder Insurance

Holland, MI • On-site

$50K - $75K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 22 days ago

Job description

The primary function of the Commercial Lines Account Executive is to attract new clients to the Agency through cold calling, prospecting, networking, and other lead-generating methods. This position is responsible for quoting, presenting, and selling Commercial Lines insurance policies. This position is accountable for meeting the minimum quarterly New Business production requirements.

ESSENTIAL FUNCTIONS:

  • Identify, pursue and capitalize on sources of Commercial Lines New Business.
  • Meet quarterly New Business production requirements.
  • Document activity in Agency Management System as required by management for appropriate tracking of activity and production.
  • Maintain knowledge of underwriting, coverages and rating procedures for all types of Commercial Lines policies offered by all carriers with which the Agency is appointed.
  • Participate in seminars and other industry training in order to maintain knowledge and develop skills.

KNOWLEDGE, SKILLS AND ABILITIES:

  • Must be a proactive self-starter, imaginative and creative with good verbal and written communication skills.
  • Must show demonstrated success with building a customer base from scratch.
  • Multi-tasking abilities with focus on accuracy and detailed documentation.
  • Must be willing to follow established agency and departmental processes/procedures.
  • Must be comfortable and experienced at cold calling on new prospects.

EDUCATION & EXPERIENCE:

  • Three years outbound sales experience required. Experience selling in the construction industry is highly preferred.
  • College degree preferred.
  • Must have current licenses (Property/Casualty) as required by the State Department of Insurance or willing to obtain within 60 days of employment.
  • Must be proficient in Microsoft Office Products

WHY WORK FOR LENZ-BALDER?

  • LBI offers careers, not "jobs"
  • Competitive salary, paid time off benefits and paid holidays
  • The culture of a small company with the benefits of a large company
  • Company paid licensing and continuing education
  • 401K retirement with company match
  • Medical, Dental, Vision, Short-Term/Long-Term Disability and Life benefits
  • Discount on all of your personal insurance

See why a career with Lenz-Balder Insurance is like no other! Visit us at www.lenzbalderins.com for more information about us!

Company Description

Lenz-Balder Insurance is a locally owned company with strong family values and a pride in hard work. We aim to treat people fairly and support those who want to work hard for our clients and coworkers. Our hiring process is robust because we want people who work hard, take pride in where they work, and experience positive growth.